50 
Trade Show Related Topics 
Conferences and Conventions – 7 “Don’ts”
Matt Eventoff
JUNE 23, 2011
Uncategorized conference convention convention dos and donts Public Speaking trade showIn this day and age, there are conventions for just about every industry imaginable. Pick a day of the week, any city, any major hotel, and more often than not there is convention or conference occurring. . In Monday’s New York Post, Brian Moore has outlined a number of ways to maximize time spent at these events (full disclosure – I appear in the article).
Are you Scaring Your Prospects at Trade Shows and in Email?
SpeakerSue Says...
DECEMBER 13, 2013
Trade shows: I walked the floor of an excellently executed trade show and was treated either like an interloper or like I was waaaaay too important. No one frightens qualified prospects and interested people away knowingly. But what you may not know is….
Lessons from a trade show
Speak Schmeak
JANUARY 20, 2010
I just spent the past three days at a specialty foods trade show. They were passionate about their sauces and candies and it showed in their conversation. I've been attending this show for probably 13 years now, and I know the products and his store almost as well as he does.
Lessons from a trade show
Speak Schmeak
JANUARY 20, 2010
I just spent the past three days at a specialty foods trade show. They were passionate about their sauces and candies and it showed in their conversation. I've been attending this show for probably 13 years now, and I know the products and his store almost as well as he does.
PowerPoint at Trade Shows
Dave Paradi's PowerPoint Blog
AUGUST 16, 2007
More and more trade show booths are using PowerPoint shows to attract the delegates into their booth. This is the cheap way to go and it shows. I've seen too many LCD panels that say "No Input Signal" during the trade show hours. These slides rotate key messages that hopefully will click with someone passing by and cause them to stop and come in. But setting up the display dooms some booths.
The Other Half of the Trade Show--Listening
Speaking Of...
APRIL 27, 2008
My last post described the wealth of opportunity one can find as a speaker at a trade show or professional meeting when you have to sit at a table for hours and greet guests. Tags: listening , attention , trade show aoljpictureUpload , aoljpictureUpload_1Spring is Here!
Speaking lessons from a social entrepreneur
Speak Schmeak
MARCH 1, 2013
I remember when her business was new, Zhena's elaborate and exotic booths at trade shows and her beautiful belly dancing outfits. So there's one good reason for showing love and gratitude.
Set up your show
PowerPoint Tips
JANUARY 1, 2013
You can do that in the Set Up Show dialog box, but I realized that most people never go there, so they don’t know its settings. The Set Up Show dialog box has settings that determine what happens when you go into Slide Show view and deliver your presentation.
Cover Letters - One Must-Know From Game Theory
Jane Genova: Speechwriter - Ghostwriter
JANUARY 25, 2017
That included highlighting her experience with trade shows. Trade shows were not mentioned in the ad. At its core, game theory is about winning. It's not intended as a kind of erudite activity.
7 Deadly Sins of Presentation Preparation
DeFinis Communications
JUNE 28, 2015
I’ve seen it at trade shows, association meetings, speaker forums, customer meetings, and yes, even at TED talks. Not showing physical excitement and passion: Passion is an overused word when it comes to public speaking, but that’s because it is such a necessary component of a successful speech. You may feel plenty of real passion for your subject, but if you don’t practice showing it you will not be able to convince your audience that you mean it.
7 Deadly Sins of Presentation Preparation
DeFinis Communications
APRIL 28, 2014
I’ve seen it at trade shows, association meetings, speaker forums, customer meetings, and yes, even at TED talks. Not showing physical excitement and passion: Passion is an overused word when it comes to public speaking, but that’s because it is such a necessary component of a successful speech. You may feel plenty of real passion for your subject, but if you don’t practice showing it you will not be able to convince your audience that you mean it.
Surviving the mini-presentation: Your self-introduction
Speak Schmeak
JANUARY 17, 2012
We've been at a trade show for the past few days, and this is a typical evening: cocktail party hosted by one vendor, dinner hosted by another. How can you always be prepared with a snappy introduction that shows your personality and helps people get to know you a bit?
Interview: René Siegel, High Tech Connect
Ian Griffin - Professionally Speaking
DECEMBER 10, 2012
This article marks the start of a new series in Professionally Speaking. For the past three years I’ve published a monthly Pro-Track Profile interview featuring members of the Pro-Track class of the Northern California Chapter of the National Speakers Association.
Compress your PowerPoint (and other) files for easy emailing and handling
PowerPoint Tips
JUNE 28, 2011
We have an demo that we use to explain our software at trade shows. I was recently in touch with Mike Power, CEO of Neuxpower, the company that makes NXPowerLite. It’s software that compresses PowerPoint (and other) files.
Interview: Paul M. Wood – Transmedia Storyteller
Ian Griffin - Professionally Speaking
NOVEMBER 6, 2012
UCS professor Henry Jenkins coined the term transmedia storytelling, and defines it as representing: “…a process where integral elements of a fiction get dispersed systematically across multiple delivery channels for the purpose of creating a unified and coordinated entertainment experience…” There’s many examples of transmedia, with projects around novels, TV shows, videogames, music and movies as well as a few examples in the corporate and executive communications space.
Are you a professional sales person?
SpeakerSue Says...
NOVEMBER 30, 2011
But more…it’s not really about the cookie (jn this case) or about the stuff you schlep to the trade show to attract folks to your booth (for all the wrong reasons). And, with a personal note, send the goodies (your products or their favorite thing) after the meeting/trade show. Jeffrey Gitomer is one of the most brilliant sales people I know.
Back tomorrow!
Speak Schmeak
JANUARY 19, 2010
I'm out of town at a specialty foods trade show with hubby and I'm eating my way around the Moscone Center in San Francisco. Sorry for having been out of touch this week. I'll be back at my desk tomorrow, happy to give my feet and stomach a rest
Back tomorrow!
Speak Schmeak
JANUARY 19, 2010
I'm out of town at a specialty foods trade show with hubby and I'm eating my way around the Moscone Center in San Francisco. Sorry for having been out of touch this week. I'll be back at my desk tomorrow, happy to give my feet and stomach a rest
How to create a self-running presentation
PowerPoint Tips
OCTOBER 28, 2012
Go into Slide Show view and test your button. In PowerPoint 2003, choose Slide Show> Slide Transition.) This mode is specifically meant for self-running presentations (running in a kiosk or computer at a trade show or company lobby, for example).
Writing services you can offer corporate clients
Six-Figure Freelancer Blog
MARCH 17, 2014
Speeches may be given at share-holder meetings, sales and marketing events, conferences and trade shows, employee functions, customer appreciation events, convoca-tions, political forums, and a full range of other occasions. Ghost writing (articles under byline of executives) : Written for trade publications or newspapers, these articles can be handled by external communications, public relations, or marketing—depending on the nature of the publication and the topic.
Secrets for successfully narrating a presentation
PowerPoint Tips
OCTOBER 5, 2009
Such a presentation is great for sending to potential customers on a CD, posting on your website or a presentation-sharing site, or displaying at a trade show or in your company’s lobby. You then go into Slide Show view automatically.
August, 2009 Resource of the Month-SpeakStrong
PowerPoint Tips
AUGUST 24, 2009
A couple that I found useful were “Take the Time to Say It Right&# and “10 Tips to Speak Strong at a Trade Show.&#. Meryl Runion’s SpeakStrong site is full of resources to help you with speaking, both publicly and privately. Her articles are excellent. Her blog often offers PowerPhrase and PoisonPhrase examples and tips. She listed a poison phrase of mine , when referring to a slide, “I know you can’t see this, but…&#.
Women's Festivals
Speak Schmeak
FEBRUARY 27, 2008
Both shows will include an Expo and Trade Show, Awards Program and educational and enlightening discussions led by world-renowned speakers and authors.
Prometheus Buying Mediabistro Media Properties, Job Board, Ed Biz
Jane Genova: Speechwriter - Ghostwriter
MAY 29, 2014
" McCauley notes that the Chief Executive Officer of Mediabistro Alan Meeker will hold on to the global trade show business. That includes 20 shows around the world. Those employed full time and as free agents at Mediabistro media properties are likely nervous.
Valentine's Day - 5 Best Gifts for Public Relations Players
Jane Genova: Speechwriter - Ghostwriter
JANUARY 30, 2017
But it remains a prestigious B2B trade show where you can develop new business. The first show will explore why first amendment rights aren't resonating in either. The Women's March called for love. Well, on Valentine's Day, that's required.
Advertiser or Expert?
Speaker Launcher
AUGUST 24, 2010
b) meeting you at your trade show booth… which do you think would have more impact? If they throw in a trade show booth as part of your payment, then be there for an “autograph session&# after your speech.
What's best for the audience?
Speak Schmeak
APRIL 15, 2010
The audience at a scientific conference is going to be very different from the audience at a food trade show.
What's best for the audience?
Speak Schmeak
APRIL 15, 2010
The audience at a scientific conference is going to be very different from the audience at a food trade show.
Public speaking and success for your business
Pivotal Public Speaking
SEPTEMBER 3, 2010
Impressing people with your expertise at a conference, in a classroom or over the radio can sometimes win more business than making sales calls or manning a booth at a trade show. Give a speech. Win a client. As simple—or even scary—as that formula sounds, a host of entrepreneurs have found that conquering public speaking can be the route to more contacts and customers.
What top achievers say when asked: “Tell me about your …”
SpeakerSue Says...
APRIL 10, 2012
” What do you say when you’re asked, at a trade show or sales blitz, “Tell me what makes you different from ABC and XYZ”? Show appreciation!). What do you say when you’re at a networking event and you meet a likely prospect and he asks you, “What do you do?” How do you respond to your DOSM when she asks you, “So what is that you’re selling to this customer?”
Speaker magazine
Speak Schmeak
JANUARY 2, 2008
If you're looking for a one-stop total resource for speakers, check out the National Speakers Association's (NSA) Speaker Magazine.
The one thing that will make your videos better
Dave Paradi's PowerPoint Blog
OCTOBER 31, 2008
They are portable, so you can carry them to a trade show if you want to capture some testimonials on the trade show floor, or any other location you need to. Last week on my way to Chicago I flew with a cameraman for TSN , the sports network. He flies all over North America to report on breaking sports news.
Making a bad space better
Speak Schmeak
MARCH 8, 2010
There was also an art show going on. Carpeting I don't know if Earl Warren provides carpeting as an option, but most trade show halls do. Download audio here. Over this past weekend I shared a booth at the Women's Festival at Earl Warren Showgrounds in Santa Barbara.
Making a bad space better
Speak Schmeak
MARCH 8, 2010
There was also an art show going on. Carpeting I don't know if Earl Warren provides carpeting as an option, but most trade show halls do. Over this past weekend I shared a booth at the Women's Festival at Earl Warren Showgrounds in Santa Barbara.
Brands That Will Vanish In 2016 - You Can Be Among Them
Jane Genova: Speechwriter - Ghostwriter
NOVEMBER 8, 2015
At the conference, trade show, on the Internet, and even at the coffee fellowship following the church service, no one is singling you out. Sears. Office Max. American Apparel. A&P.
Surviving the mini-presentation: Your self-introduction
Speak Schmeak
JANUARY 17, 2012
We've been at a trade show for the past few days, and this is a typical evening: cocktail party hosted by one vendor, dinner hosted by another. How can you always be prepared with a snappy introduction that shows your personality and helps people get to know you a bit?
What to say after “hello” – Prospect for Success!
SpeakerSue Says...
JULY 23, 2014
Or you phone a prospect who seemed interested when you met at the trade show/sales blitz/networking event and instead of getting him, you get his voice message. A few months ago I read an article about how awful it would be if the right to use mobile phones on airplanes became a reality. The author’s reasoning was this: Only old people still use a phone as a talking device and a lot of them are hard of hearing.
SXSW 2010–Get out the Vote!
Duarte Blog
AUGUST 20, 2009
Conference panel discussions present a forum for learning, business activity thrives at the Trade Shows and global networking opportunities abound. Panelists are currently being chosen for South by Southwest , and YOU get to help decide who makes it in the lineup!
Public Speaking Presentations - Multimedia
Great Public Speaking
JANUARY 5, 2011
In fact, they might just show up how bad you are if you rely on them too heavily. I attended a trade show not too long ago where a major vendor of multimedia software was doing a demonstration. In the good old days (translates to last year), multimedia meant using several different media in the same presentation.
Four steps to controlling your fear
Speak Schmeak
OCTOBER 30, 2008
In an episode of "Life in the Fab Lane," Kimora Lee Simmons is asked to speak in front of 30,000 people at a large trade show, to promote her new cosmetic line. She doesn't seem to have prepared, but then again, it's a heavily-edited reality show and who knows if she prepared or not?
Let's personalize your content