Public Relations & SEO in 2020 - The Six New Realities

Jane Genova: Speechwriter - Ghostwriter

Those best practices for search engine optimization (SEO)?   SEO keeps mutating. Use them in 2020 and the odds are you will lose the account.  Here , just published on O'Dwyer PR, are the six new must-dos. Content-provider DigitalInfluencer Web/Tech Weblogs

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Make sure your book title is Amazon “SEO” friendly

Six-Figure Freelancer Blog

Self-Publishing & Print On Demand SEOI can’t believe how How To Write A Non-fiction Book In 60 Days and several other of my books on writing and freelance writing continue to sell well on Amazon – in the US and the UK, especially as Kindles. I am doing no promotion, other than the odd tweet and blog post, and the [.].

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Non-fiction book titles and SEO

Six-Figure Freelancer Blog

Excerpt from "Produce, Price and Promote Your Self-Published Fiction or Non-fiction Book and eBook" on using SEO in your non-fiction book titles. Freelance Writing - General Marketing Your Services My Books Search Engine Optimization

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SEO & Influence: You're Doing It All Wrong

Jane Genova: Speechwriter - Ghostwriter

For each the approach to Search Engine Optimization (SEO) is different. Influence is an indirect type of selling. It's leveraged by large and boutique professional services firms, think tanks, foundations, non-profits including research universities, and major investment players. On the other hand, the direct type of selling is what small businesses do. Those range from auto repair shops and restaurants to solo lawyers and small law firms. Most are local or regional.

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SEO in non-fiction book titles can boost sales

Six-Figure Freelancer Blog

Uncategorized print on demand Self-publishing SEO [Excerpt from Produce, Price and Promote Your Self-Published Fiction or Non-fiction Book and eBook - [link] . I can’t believe how well How to Write a Non-fiction Book in 60 Days and several other of my books on writing and freelance writing continue to sell on Amazon, in the US and the UK, as print and Kindle books. I don’t do a lot of promotion, other than using some social media (more on that later in the book).

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Long Form & SEO - Google Prefers 1,500 Words

Jane Genova: Speechwriter - Ghostwriter

Could Twitter be moving in the direction of long form because of search engine optimization (SEO) realities? The  The social network is even considering 10,000 characters. That could be. Increasingly, my clients are demanding l-o-n-g long form: 1,500 words. That's because, they tell me, that's what Google prefers. And, it's a dog fight out there in cyberspace to get high rankings on search engines.

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SEO - The Promised Land of Featured Snippets

Jane Genova: Speechwriter - Ghostwriter

Arriving at the Promised Land of Search Engine Optimization (SEO) is this: Having Google select your post as a featured snippet.   As SEO guru Neil Patel explains in his "Advanced Cheat Sheet to SEO," not only could your original post get a big bounce in traffic.

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SEO: Staying in Google's Good Graces

Jane Genova: Speechwriter - Ghostwriter

Search engine optimization [SEO] is more that keywords filtered through Google Ad Words.    That's what I explain in my article on SEO which has had more than a million downloads [ Download LinktoSEOarticlebyJaneGenova.] Also

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SEO - Even just the term in subject head attracts backlinks

Jane Genova: Speechwriter - Ghostwriter

SEO, that is search engine optimization, has become a must-know tool in digital communications. As Dimitry Dragilev explains in his SEO article on TechCrunch , the post's ranking on Google is partly determined by the number of backlinks. Recently, I posted SEO how-tos on this and my legal blog. That's exactly why the term itself, when in the subject head of the post, attracts those all-important backlinks.

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Podcast: SEO – Search Engine Optimization in 2010

Communication Steroids

Tim ‘Gonzo’ Gordon and Roger Pike discuss SEO. photo credit: FindYourSearch Podcast: SEO in 2010 [13:48m]: Play Now | Play in Popup | Download From → Podcast , Written Communication Comments are closed.

SEO, PPC: That long tail

Jane Genova: Speechwriter - Ghostwriter

In search engine optimization [SEO] and in Pay Per Click [PPC], too many organizations have defaulted into the generic.    For the car business, there are: Mommy [those bloggers have plenty to say about everything and reaching out to them through SEO, PPC could generate profound word of mouse.].   Their websites, blogs, tweets, and activities on Google+ all focus on the big picture of what they're about. 

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Law Office, Los Angeles, CA - Internet Marketing/SEO (help wanted)

Jane Genova: Speechwriter - Ghostwriter

Here  are details and how to apply. careers

So Much for SEO - Scandals, Suicides Bring Traffic

Jane Genova: Speechwriter - Ghostwriter

The fundamentals of search engine optimization (SEO) are what every poster on the Internet must have down cold. However, what every successful media property knows is that there is a traffic-generator beyond SEO. In true SEO fashion, the miscreant's or deceased's name is put first in the title or subject head as well as the first sentence. Then what will keep the eyeballs drawn by the SEO are the details.

"Energy" and Search Engine Optimization (SEO)

Jane Genova: Speechwriter - Ghostwriter

  Of course, a factor to consider immediately in any situation of low visibility on the web is faulty search engine optimization (SEO).    Here  is an article on SEO which has had more than a million downloads.  "I don't know why my personal finance articles on reducing energy consumption for home owners aren't getting better pick-up on the web." " Recently, that's part of an email I received from a reader. 

How SEO Can Help Your Business

Great Public Speaking

SEO stands for search engine optimization which is essential to being successful online. SEO will help your website rank higher in the search engines so your target audience can find your business. Search engines are looking for unique content, fast website speed, keywords, and positive user experience

SEOmoz | Presentation Skills for SEO

http://delicious.com/akarrer/prospeaker

Daily SEO Blog Pro + Free SEO Tools Search Marketing Guides User Powered YOUmoz SEO Services Marketplace SEOmoz Store Learn More About SEOmoz Blog Keep up to date with the most current News, Tips & Highlights from the search marketing industry with the daily SEO Blog.

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Blogs: Cheap, Efficient SEO Tool

Jane Genova: Speechwriter - Ghostwriter

  That's because, as every expert on SEO [search engine optimization] will tell you, blogs attract those search engine crawlers and spiders.   On page 108 of her 2009 book on SEO, Lieb says: "[Given blogs's ability to attract search engines] it is no surprise that in recent years, many successful and profitable publishers have built editorial products entirely on commercial blog platforms."

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Bro, Can You Spare Me a Link: Ham-handed SEO

Jane Genova: Speechwriter - Ghostwriter

  To become part of that conversation, everyone who wanted to make a buck or have influence set up a site and sought the counsel of the search engine optimization experts (SEO) about attracting traffic and comments.  SEO is no different from any other business process.    Yet, they haven't figured out how to play the SEO game.  Social media is mature.  

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Search Engine Optimization (SEO) - Magic Number Is 1,500 Words (different story in real life)

Jane Genova: Speechwriter - Ghostwriter

The search engine optimization (SEO) mandate has become 1,500 words. No wonder Twitter is developing a long form option. That's what help-wanted ads for digital content specify. That what editors now require, incidentally for the same fee-per-article that used to cover 1,000 words. That's what on my own digital sites gets the highest rankings on Google. Also the content must have a ton of links.

Public Speaker Marketing Tips: SEO Friendly Websites

Great Public Speaking

Description META Tags are a place where you can put a “description” of your webpage and your keywords. Not all search engines use these descriptions and keywords, but some do. The description META Tags have taken on a much greater significance in mid 2010 especially with Google.

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3 Tips for Making YouTube Videos SEO Friendly

Great Public Speaking

YouTube is a great platform for videos and it can also be a very powerful marketing tool. Video marketing can establish you as an expert in your field and you have a way to share your content to consumers that prefer video. YouTube is the second largest search engine so you want to make sure your videos reach your target market. Below I outline 3 areas that you should optimize on your YouTube videos. You worked hard on your videos now it is time to get the most views.

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"Quan Jue" - Posts which go viral, keep on giving (3 SEO tips)

Jane Genova: Speechwriter - Ghostwriter

  That's the first tip about search engine optimization or SEO. One more bit of advice: SEO is more art than science. Notice the headline: It contains the phrase "Quan Jue," which in North Korea means "execution by dogs." "  Also, that phrase is tied to a current event. The head of North Korea imposed this death penalty on his uncle, once a favorite in his administration, and five other unlucky people.

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SEO: Reason Google+ will kill off Facebook, at least among commercial users

Jane Genova: Speechwriter - Ghostwriter

  Those focused on search engine optimization or SEO will find this a gift from the digital gods.    Posting on Facebook doesn't provide direct entrance to the SEO game.    Here is my piece on SEO which has had more than a million downloads Download LinktoSEOarticlebyJaneGenova. Google+ is gaining rapid acceptance, at least among commercial users.    The beauty of using Google+ is that it doesn't require dumping Facebook. 

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SEO+ = Second Language of Business [SLB], plus language of the heart

Jane Genova: Speechwriter - Ghostwriter

  In this era of ecommerce, the second language is SEO or search engine optimization.    Every blurb about a breakthrough whitepaper, every tweet about a dating service, and every policy message directed at Congress has to incorporate the best practices of SEO.    When leveraging SEO is absent from the ematerial, credibility is reduced.    It's this SEO capability which probably will enable Google+ to clobber Facebook.

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SEO: Aside from that, what use is there in compulsively following the news

Jane Genova: Speechwriter - Ghostwriter

  That's a must-do for search engine optimization (SEO).    I only turned out to be among the first because I was doing an SEO scan. Before posting a title and the first paragraph on my digital sites I do a quick check of the news.    Frontloading topical words, names of celebrities and institutions in the headlines, and developing events attracts the attention of the search engines. 

Social Media: A Cautionary Tale

Matt Eventoff

Breaking news… Social media is in fact… Social! Social Media outlets are not diaries, confidants or private/confidential conversations. The reality is that now, more than ever, social media conversations are public , or at the very least semi-public.

SEO Expert - That was defendant in murder trial on "The Good Wife"

Jane Genova: Speechwriter - Ghostwriter

  The rich guy, who the jury did convict for murder, made his living consulting about SEO.  Is being an expert in search engine optimization [ Download LinktoSEOarticlebyJaneGenova ] such a horrific line of work that a defendant would want that identity concealed in court?    Well, that was the plot line on "The Good Wife" last night.    His lawyers Alicia and Will did get that suppressed. careers Television Writing

Website ranks #1 for ‘business writer toronto’

Six-Figure Freelancer Blog

Search Engine Optimization Search engine optimization SEOWebsite ranks #1 for 'business writer toronto'.

How to develop horizontal and vertical search engine optimization key words

Six-Figure Freelancer Blog

When it comes to search engine optimization (SEO) -- optimizing your website for the best possible rank in search engines -- knowing your keywords and key phrases, and optimizing for them, are important. Search Engine Optimization key words keywords optimize your website Search engine optimization SEO

Anatomy of landing a client on the Web

Six-Figure Freelancer Blog

Marketing Your Services Search Engine Optimization Search engine optimization SEO writing for the webAbout 70% of my new training and writing gigs come to me through my website. The rest are from referrals or my marketing.) Recently, I wrote a business letter for a client in Russia who is trying to land distribution deal with an American company. Other writers have asked me how a client from Russian [.].

Six-Figure Freelancer Blog - Untitled Article

Six-Figure Freelancer Blog

My Books Search Engine Optimization Search engine optimization SEOI have been optimizing my web site based on Paul Lima's search engine optimization book and my site now appears on page one for a Google search on "copywriter Oakville." I’m pumped! Steve Doran.

Search engine optimization can boost your online presence: here’s more proof

Six-Figure Freelancer Blog

Marketing Your Services Search Engine Optimization Search engine optimization SEO"Changing my website copy around has landed me first page finishes in all the horizontals I use on my website! That's a pretty amazing feat -- to go from only being able to find my company with my company name to typing "copywriter Moncton" and popping up in the top 5." - Kathy Mercure, Writenow! Communications.

Why blog I: Boost your search engine optimization

Six-Figure Freelancer Blog

Tags: Business Writing Marketing Your Services Search Engine Optimization blogging and SEO company blogs corporate blogs Search engine optimization why blog

Do e-book sales cannibalize print sales?

Six-Figure Freelancer Blog

Uncategorized Freelance Writing Paul Lima freelance writer Paul Lima Toronto Self-publishing SEO Over the last two years, I’ve converted most of my 15 books to Kindles and many of them to ePubs. It’s been a challenging learning experience, but it’s also been absolutely well worth it. For most of my books, my monthly e-book sales now equal, and often exceed, my print book sales. And they are, for the most part, growing steadily.

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How to Build a High-Traffic Website and Convert That Traffic to Sales!

Pivotal Public Speaking

SEO for dummies and professional speakers/trainers/consultants too! More information >>> Tags: public speaking public speaking business SEO speakers traffic website with Tom Gray.

SEO: The new language of commerce, the way English was

Jane Genova: Speechwriter - Ghostwriter

  There are many more help-wanted on Craigslist for those who know SEO - Search Engine Optimization - than for those who know Mandarin.    Recently, I created a SEO proposal for real estate in Costa Rica, which was accepted.   " Therefore, it's not futuristic or hyperbolic to consider SEO the new language of commerce, the way English was.  Want   Indeed, SEO creates the digital Yellow Pages.

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Congratulations, Chiefs

Jane Genova: Speechwriter - Ghostwriter

Smart global ghostwriting, with SEO and social networking know-how. You gave us many moments of extreme excitement. Hope to see you back in 2021. Emergencies welcome. Complimentary consultation (pressure-free) janegenova374@gmail.com.   Personal Musings Sports

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2020 - Content Remains King in Marketing

Jane Genova: Speechwriter - Ghostwriter

Here is my article on the shifts in search engine optimization [SEO] and six tips on how to play more effectively in this new sandbox.    Smart global ghostwriting, with SEO and social networking know-how.

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Google Selects Jane Genova Post on Dynamics of Ambition as Featured Snippet

Jane Genova: Speechwriter - Ghostwriter

  In this article on search engine optimization (SEO) I explain the key role played out by Featured Snippets on Google rankings as well as overall influence.  Here are 6 tips for search engine optimization (SEO) in 2020. The thrill. The honor. The professional leap forward. My post on Law and More about the death of BigLaw partner Peter Munson analyzed the dynamics of ambition. Google selected it as a Featured Snippet. 

How Week of January 26th Could Go for You

Jane Genova: Speechwriter - Ghostwriter

Here are 6 tips for search engine optimization (SEO) in 2020. Coaching on SEO and Ghostwriting for sponsored content also available. Here are the predictions for each zodiac sign for this week from New York Magazine's Madame Clairevoyant. Not that the future is locked in.

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Liang Wudong, 62 - First Healthcare Hero in Coronavirus Crisis

Jane Genova: Speechwriter - Ghostwriter

Here are 6 tips for search engine optimization (SEO) in 2020. Coaching on SEO and Ghostwriting for sponsored content also available. Today, medical doctor Liang Wudong died in China, reports The Guardian.

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Lasso Didn't Take on TikTok - Facebook Killing It Off

Jane Genova: Speechwriter - Ghostwriter

Here are 6 tips for search engine optimization (SEO) in 2020. Facebook announced to Lasso users that the app would be pulled on July 10th, reports the New York Post. Lasso was created to take on the wildly popular, getting more popular all the time, video mobile app TikTok.

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Tip: The value of blogging

Ian Griffin - Professionally Speaking

It’s an invaluable form of content marketing and SEO, so clients find you online. Here’s a brief video from National Speakers Association member Gerard Braud, CSP, who explains why frequent blogging is key for any professional speaker or subject expert. The proof for Gerard is that a Google search on his area of expertise “crisis […]. Marketing Social Media Gerard Braud

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