Doing The Non-Hustle - Selling By Not Selling

Jane Genova: Speechwriter - Ghostwriter

This is an era of over-selling. That is, selling by not selling.   We sell by not selling. Branding careers Current Affairs DigitalInfluencer Games Personal Musings Politics Public Speaking Rebranding Selling Simplification Values Voodoo Web/Tech

Holiday Sentiments As Selling Platform - Bob Dilenschneider, et al.

Jane Genova: Speechwriter - Ghostwriter

animal companions Current Affairs Dreams Film Games Intuitive Media Personal Musings Selling Values Web/TechDuring the past several years, Bob Dilenschneider publishes his reflections on every major public holiday in third-party media.

2018 56

You're always selling something

Speak Schmeak

I read this comment, submitted by a teacher, on a public speaking article today: "I understand the importance of not being boring, but I am not selling anything, and most of the tips in this article on public speaking seem aimed at holding an audience captive so you can sell them something."

Odds Are PR/Marcom Firm Owners Want to Sell

Jane Genova: Speechwriter - Ghostwriter

  Current Affairs Games Selling"The pace of mergers and acquisitions in the public relations and integrated marketing communications sector show little sign of slowing down, according to a survey just released by legal firm Davis & Gilbert." 

2018 52

Should I wear a neck-tie for selling diapers?

The Presenter's Blog

When selling diapers, try a lab coat and a stethoscope? Tips From The Top "Peter Watts" clothing credibility dress-code ethos image logos presenting selling by Peter Watts. What you’re wearing when presenting impacts the credibility that your audience invests in your pitch.

2013 192

You're always selling something

Speak Schmeak

I read this comment, submitted by a teacher, on a public speaking article today: "I understand the importance of not being boring, but I am not selling anything, and most of the tips in this article on public speaking seem aimed at holding an audience captive so you can sell them something."

How This Introvert uses the Power of Letting Go to Sell and Persuade

Speaking Freely

I have been selling my group speaking, voice and leadership presence courses and coaching for decades, longer than some of you may have been alive. The post How This Introvert uses the Power of Letting Go to Sell and Persuade appeared first on Speaking Freely.

2015 183

BusinessInsider Prime - Profit Center Built on Bad-News-Sells Formula

Jane Genova: Speechwriter - Ghostwriter

Yes, bad news sells.   Books Branding careers Content-provider Current Affairs DigitalInfluencer Games Intuitive Media Personal Musings Selling Values WritingOne aspect of human nature hasn't mutated: the craving for the negative, at least in news.

2018 52

Funding Retirement - Fear Doesn't Sell

Jane Genova: Speechwriter - Ghostwriter

  But fear doesn't sell.   For example, among the selections would be: Selling family house during the next real estate uptick, then renting.   Personal Musings Rebranding Selling Travel Values

Ugly Sells - Overly Polished Bores

Jane Genova: Speechwriter - Ghostwriter

This morning, when I took him on as a client, I had told him, "Ugly sells. Books Branding careers Content-provider Current Affairs Games Intuitive legal Media Personal Musings Religion Selling Television Values Voodoo Web/Tech

Creativity Is Over-Rated - Ugly Sells

Jane Genova: Speechwriter - Ghostwriter

The bottom line in some kinds of marketing is that ugly can sell. By accident he found out that ugly sells.   Games Personal Musings Selling TelevisionOn "Mad Men" Don Draper won awards for creativity in advertising. That's fiction.

2017 52

Selling - It's about Results, Not Information, Now How Smart You Are

Jane Genova: Speechwriter - Ghostwriter

Instead, those struggling to sell services, products, ideas, and causes should be hammering results.   Books Branding careers Current Affairs DigitalInfluencer Games Selling Simplification Web/Tech Writing

2018 56

Content Marketing - It's all about selling

Jane Genova: Speechwriter - Ghostwriter

That is, the content marketing about Brand X's unique anti-aging cream sells more of Brand X. Why is there such reluctance to use the word "sell." Turnaround leader, Lee Iacocca, told every employee: We are here to sell.

2016 56

Trust - That's What We Need to Sell

Jane Genova: Speechwriter - Ghostwriter

The implications are clear for any organization, be it GM or the Girl Scouts, which needs to establish a bond with prospects as part of the selling process.    Personal Musings SellingTrust is in crisis, globally.

2017 52

Can't Sell House - Retirement/Semi-Retirement On Hold

Jane Genova: Speechwriter - Ghostwriter

  Increasingly, from those over-50 I coach I am hearing their angst about "not being able to sell the house." Renting out the house which doesn't sell is less than an ideal option. That increases the problems when the owners try again to sell the house.   For example, in the Fairfield, CT region the shock is that not much is selling since GE announced it is pulling out and moving to Boston.

2018 40

Selling Magic - now that's a brand

Dahle Communication

 Last week, I finished my first ever visit to Disney World in Florida. During my time there, I made a few observations and what I've noticed is that Disney takes it brand very seriously - at least at Disney World. 

Donald Trump: LIke Cosmetic Industry, Selling Hope

Jane Genova: Speechwriter - Ghostwriter

The emerging meme in media is the meme: What is Donald Trump selling?  The third thing Trump is selling is hope that there really will be change. Meanwhile, his political competition has to re-evaluate what they are selling.

2016 56

Are You Scared to Sell Yourself?

Great Public Speaking

Selling yourself can be a difficult task for many entrepreneurs. What is your response when a person asks, “What do you do?” Is the answer boring and lifeless? Do you tell them what you really do? Or, do you tell then your job title?

2014 95

Tourism - Selling Experience, Not Scenery

Jane Genova: Speechwriter - Ghostwriter

"The Pine Tree State kicked off a review of its tourism PR account on Oct. 2, putting the mid-six figure account in play for the second time in two years."  "  - Greg Hazley, "Maine Reviews Tourism PR," in Odwyerpr.com, October 10, 2014. Here is that article.

2014 69

Interview: Rory Vaden – Selling with Social Media

Ian Griffin - Professionally Speaking

Selling with Social Media Rory's presentation at the 2010 NSA Convention was titled Selling with Social Media ndash; Nine Techniques for Using Facebook, Twitter and LinkedIn to Get Coaching Clients, Book Deals and Keynotes. Rory Vaden is a Self-Discipline Strategist who relates profound truths coupled with humorous anecdotes empowering professionals to conquer their fears and take immediate action in their businesses and their lives.

Selling Hope (and Other Intangible Topics) with Libby Gill

Speaker Launcher

But there are other instances where you may struggle with selling […]. The post Selling Hope (and Other Intangible Topics) with Libby Gill appeared first on Jane Atkinson. But there are other instances where you may struggle with selling your topic because it’s intangible and seemingly too difficult to quantify. But that’s not always the easiest thing to sell to an audience, is it?

How to Sell From Any Platform Without Selling a Thing with Jane Powers

Speaker Launcher

The post How to Sell From Any Platform Without Selling a Thing with Jane Powers appeared first on Jane Atkinson. Jane Powers will be discussing how to position yourself powerfully in the marketplace with a talk that sells. Connect with Jane Powers on Facebook , Jane Powers Book, Speak with Confidence Sell with Authority. The Wealthy Speaker Podcast Jane Atkinson Jane Powers sell with authority speaking business speaking with confidence

Using Your Selling Systems to Convert Sales

Speaker Launcher

Many moons ago when I was working as an agent for speakers, I developed my own customized system for selling. The post Using Your Selling Systems to Convert Sales appeared first on Jane Atkinson. From the moment I connected with a prospective client, I documented the process and often, after a number of communications via phone, email, and mail, I would convert the prospect into a buyer. What are […].

2018 45

PetSmart, Thank You For Not Cross-Selling

Jane Genova: Speechwriter - Ghostwriter

When we bring Fido or Muffy in for routine maintenance we can expect cross-selling. one who doesn't cross-sell), I will take my dog to PetSmart's in-house vet practice.   animal companions Branding Selling

The Vibration of Selling vs. Serving

Speaker Launcher

The post The Vibration of Selling vs. Serving appeared first on Jane Atkinson. Most Recent Post Speaking Business Strategy business strategy selling vs. servicingRecently I interviewed Joel Boggess, a well-known author, speaker and podcaster.

2017 54

Why you are likely selling the wrong thing

SpeakerSue Says...

Communication Skills Selling Skills Hospitality Sales how to say it to sell it sales success sales training say it to sell it SpeakerSue What matters to your customer? It’s the only thing that matters.

2014 72

Why Does “Real” Sell?

Speaker Launcher

Bottom line, “real” sells. One of the greatest moments at this year’s Oscars was when Jennifer Lawrence, who won for “Silver Linings Playbook,” fell up the stairs on the way to her acceptance speech.

Thought Leaders Are Sales Reps - Fundamentals Of Selling

Jane Genova: Speechwriter - Ghostwriter

" Most, in one way or another, will answer: Knowing how to sell. They sell everything from themselves as credible, trustworthy professionals to detailed strategy and tactics. Yet, too many thought leaders refuse to follow the fundamentals of selling.

2015 74

Cover Letters Are All About Selling You

Jane Genova: Speechwriter - Ghostwriter

A cover letter is all about selling you. If your experience in loss prevention doesn't pull its weight selling you for a graphics-design job, it doesn't belong in the cover letter. The first sentence focuses on the recipient, just as in selling.

2014 56

Intention: Are you selling or being sold?

Kate's Voice

A good friend of mine says, “You’re either selling or being sold.” Sometimes, we think we are selling when we are really being sold, and vice versa. However, if we look at our communication from the perspective of intention, things become more clear. Consider your own experience: Think of a recent presentation or conversation where [.]. communication intention vocal impact

IBM - Buffett Sells 1/3rd of Shares, Watson Isn't Enough

Jane Genova: Speechwriter - Ghostwriter

And his decision to sell one-third of Berkshire's IBM stock sends a negative signal about that tech player. IBM needs a leadership hack. Warren Buffett's stock picks and dumps are market-movers.

2017 52

Executive Communications: Shift to a Selling Mindset

Jane Genova: Speechwriter - Ghostwriter

Materials ranging from books to keynote speeches are configured to sell X.  Leaders know that their personal brand won't get them much unless they can sell enough of the organization's gadgets.  What we are about and the only thing we are about is selling.

2014 61

Warren Buffett's Timing in Selling Shares of Wells Fargo

Jane Genova: Speechwriter - Ghostwriter

                       Branding Current Affairs Games Media Personal Musings Rebranding SellingAll moves by superinvestor Warren Buffett are closely followed.

2017 52

Bypassing "Old" - Sell What You Can Do for Employer/Customer/Client

Jane Genova: Speechwriter - Ghostwriter

Instead of selling oneself, the entire context becomes: Here is what I can do for you.  The more confident you become, the more you will sell.   Books careers Current Affairs Games Generational Divide Personal Musings Public Speaking Selling Values

2018 52

CT Writer: How Not To Sell

Jane Genova: Speechwriter - Ghostwriter

This odd attempt at selling is entirely self referential.  The only ones who do are likely those struggling to sell you services to supposedly improve your writing. " Selfies don't only not sell.

2014 56

Insider Secrets of Best Selling Authors with Kate White

Speaker Launcher

The post Insider Secrets of Best Selling Authors with Kate White appeared first on Jane Atkinson. She is also a New York Times bestselling author of several influential books for women on those topics as well as a best-selling author of 12 murder mysteries and psychological thrillers, which have been published in 13 languages. The Wealthy Speaker Podcast Bestselling Author Secrets how to write bestselling books Jane Atkinson Kate White selling strategies write bestselling books

Random Acts of Inspired Selling

Jane Genova: Speechwriter - Ghostwriter

Most of time, we can't predict those random acts of inspired selling.   Cross sell.  Branding careers Content-provider Selling Sports Voodoo Admit it.  We in Executive Communications mirror athletes.  Some days we just don't got it.   And other days, effortlessly our performance is inspired.  In these competitive times, the peak performance I have come to most value is in the sales process.

2014 43

Author sells 10,000th self-published books

Six-Figure Freelancer Blog

We interrupt this blog to make what I consider a wonderful announcement : Paul Lima has written and self-published 11 books in six years and has sold 10,000 copies of his books. Toronto, Ontario, December 6, 2013 – Paul Lima has written and self-published 10 non-fiction books and one collection of short stories over the last six years and has now sold 10,000 copies of his books.

Thought Leadership, Selling, Personal Relationships - Power Of Push-Back

Jane Genova: Speechwriter - Ghostwriter

Over and over again, thought leaders, those on the front lines of selling, and folks seeking enhanced relationships are finding out: Pushing back is the way to achieve objectives. It takes courage. But, the current meme is that safe is the worst pickle to be in.

2015 65

[Podcast] Copywriting that Sells with Steve Slaunwhite

Speaker Launcher

Steve Slaunwhite has made his career out of finding the right words to sell services and products. The post [Podcast] Copywriting that Sells with Steve Slaunwhite appeared first on Jane Atkinson. Steve Slaunwhite has made his career out of finding the right words to sell services and products. Podcasts copywriting copywriting that sells Get Paid to Speak Jane Atkinson Steve Slaunwhite web content website content

J.C. Penney - Template for selling in a glut era

Jane Genova: Speechwriter - Ghostwriter

My answer: I know how to sell. Just walk into the store and you will understand its smart selling mindset. I have learned to be equally skillful in selling. My selling proposition in services has been that I am useful to your business goals.

2016 56

Writers: Selling then, selling now

Jane Genova: Speechwriter - Ghostwriter

Tags: Selling

Dallas Woman Tries To Sell Infant for Thousands of Dollars

TJ Walker Interactive

Uncategorized baby selling