How to Turn Your Website Bio Into a Selling Tool

Speaker Launcher

The post How to Turn Your Website Bio Into a Selling Tool appeared first on Jane Atkinson. How do we write a killer website bio that makes our clients pick up the phone or email us to ask us if their date is free on our calendars?

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BigMedia - Trump Anything Isn't Selling

Jane Genova: Speechwriter - Ghostwriter

  Content-provider Current Affairs DigitalInfluencer legal Media Online video Personal Musings Politics Power Selling Television Web/Tech WritingTrump Everything is no longer the gift which keeps giving to media. BigMedia, which had gone gangbusters spotlighting the U.S.

2019 52

Sense-making selling

SpeakerSue Says...

What are you doing to create a friction-less sell and buy? Selling has changed and because you’re reading this blog, you want to change too. Email Etiquette & Productivity Email Sales Writing Featured Selling Skills email as a sales tool email productivity high impact presentations hospitality and hotel sales Hospitality Sales how to say it to sell it Power Sales Writing sales mastery sales skills sales success sales training say it to sell it SpeakerSue

2019 43

Doing The Non-Hustle - Selling By Not Selling

Jane Genova: Speechwriter - Ghostwriter

This is an era of over-selling. That is, selling by not selling.   We sell by not selling. Branding careers Current Affairs DigitalInfluencer Games Personal Musings Politics Public Speaking Rebranding Selling Simplification Values Voodoo Web/Tech

Distressed Conde Nast Reported to Be Selling Another Title

Jane Genova: Speechwriter - Ghostwriter

  Media Personal Musings SellingRecently, struggling Conde Nast sold Brides.    Now, it's reported that after almost a year it found a buyer for the fashion title W. The purchaser is said to be Surface Media. Here are more details.

2019 67

You're always selling something

Speak Schmeak

I read this comment, submitted by a teacher, on a public speaking article today: "I understand the importance of not being boring, but I am not selling anything, and most of the tips in this article on public speaking seem aimed at holding an audience captive so you can sell them something."

Selling Enlightenment - Growing Number of Brands

Jane Genova: Speechwriter - Ghostwriter

  Games Intuitive Personal Musings Selling ValuesThe enlightenment game is not new. Way back in the 1950s, we children of immigrants, stuffed into overcrowded Catholic schools, were mandated to pray that the world found peace of mind. Of course, we didn't know what that meant.

2018 56

Verizon Media Group Reported to Be Selling Tumblr

Jane Genova: Speechwriter - Ghostwriter

Content-provider DigitalInfluencer Media Personal Musings Selling Web/Tech Weblogs WritingThe glam and cool of digital media and network platforms eventually blew up. The expected revenues just weren't coming in.

2019 56

You're always selling something

Speak Schmeak

I read this comment, submitted by a teacher, on a public speaking article today: "I understand the importance of not being boring, but I am not selling anything, and most of the tips in this article on public speaking seem aimed at holding an audience captive so you can sell them something."

The One Absolute Must-Know When Selling by Email

SpeakerSue Says...

Here is “The One Absolute Must-Know When Selling by Email”: Your customer is the center of the universe. Email Sales Writing Email Tips Featured Selling Skills email as a sales tool email etiquette email productivity high impact presentations hospitality and hotel sales Hospitality Sales how to say it to sell it Power Sales Writing prospecting sales mastery sales skills sales success sales training say it to sell it SpeakerSue

Email 40

Are you playing to your selling strength?

SpeakerSue Says...

Communication Skills Email Sales Writing Featured Selling Skills email as a sales tool high impact presentations hospitality and hotel sales Hospitality Sales how to say it to sell it interpersonal communications skills Power Sales Writing sales success sales training say it to sell it SpeakerSue

2019 52

Selling Hope (and Other Intangible Topics) with Libby Gill

Speaker Launcher

But there are other instances where you may struggle with selling […]. The post Selling Hope (and Other Intangible Topics) with Libby Gill appeared first on Jane Atkinson. But there are other instances where you may struggle with selling your topic because it’s intangible and seemingly too difficult to quantify. But that’s not always the easiest thing to sell to an audience, is it?

How This Introvert uses the Power of Letting Go to Sell and Persuade

Speaking Freely

I have been selling my group speaking, voice and leadership presence courses and coaching for decades, longer than some of you may have been alive. The post How This Introvert uses the Power of Letting Go to Sell and Persuade appeared first on Speaking Freely.

2015 183

The Vibration of Selling vs. Serving

Speaker Launcher

The post The Vibration of Selling vs. Serving appeared first on Jane Atkinson. Most Recent Post Speaking Business Strategy business strategy selling vs. servicingRecently I interviewed Joel Boggess, a well-known author, speaker and podcaster.

2017 57

Holiday Sentiments As Selling Platform - Bob Dilenschneider, et al.

Jane Genova: Speechwriter - Ghostwriter

animal companions Current Affairs Dreams Film Games Intuitive Media Personal Musings Selling Values Web/TechDuring the past several years, Bob Dilenschneider publishes his reflections on every major public holiday in third-party media.

2018 56

Why Does “Real” Sell?

Speaker Launcher

Bottom line, “real” sells. One of the greatest moments at this year’s Oscars was when Jennifer Lawrence, who won for “Silver Linings Playbook,” fell up the stairs on the way to her acceptance speech.

Using Your Selling Systems to Convert Sales

Speaker Launcher

Many moons ago when I was working as an agent for speakers, I developed my own customized system for selling. The post Using Your Selling Systems to Convert Sales appeared first on Jane Atkinson. From the moment I connected with a prospective client, I documented the process and often, after a number of communications via phone, email, and mail, I would convert the prospect into a buyer. What are […].

2018 51

Funding Retirement - Fear Doesn't Sell

Jane Genova: Speechwriter - Ghostwriter

  But fear doesn't sell.   For example, among the selections would be: Selling family house during the next real estate uptick, then renting.   Personal Musings Rebranding Selling Travel Values

How to Sell From Any Platform Without Selling a Thing with Jane Powers

Speaker Launcher

The post How to Sell From Any Platform Without Selling a Thing with Jane Powers appeared first on Jane Atkinson. Jane Powers will be discussing how to position yourself powerfully in the marketplace with a talk that sells. Connect with Jane Powers on Facebook , Jane Powers Book, Speak with Confidence Sell with Authority. The Wealthy Speaker Podcast Jane Atkinson Jane Powers sell with authority speaking business speaking with confidence

Ugly Sells - Overly Polished Bores

Jane Genova: Speechwriter - Ghostwriter

This morning, when I took him on as a client, I had told him, "Ugly sells. Books Branding careers Content-provider Current Affairs Games Intuitive legal Media Personal Musings Religion Selling Television Values Voodoo Web/Tech

Intention: Are you selling or being sold?

Kate's Voice

A good friend of mine says, “You’re either selling or being sold.” Sometimes, we think we are selling when we are really being sold, and vice versa. However, if we look at our communication from the perspective of intention, things become more clear. Consider your own experience: Think of a recent presentation or conversation where [.]. communication intention vocal impact

Odds Are PR/Marcom Firm Owners Want to Sell

Jane Genova: Speechwriter - Ghostwriter

  Current Affairs Games Selling"The pace of mergers and acquisitions in the public relations and integrated marketing communications sector show little sign of slowing down, according to a survey just released by legal firm Davis & Gilbert." 

2018 52

BusinessInsider Prime - Profit Center Built on Bad-News-Sells Formula

Jane Genova: Speechwriter - Ghostwriter

Yes, bad news sells.   Books Branding careers Content-provider Current Affairs DigitalInfluencer Games Intuitive Media Personal Musings Selling Values WritingOne aspect of human nature hasn't mutated: the craving for the negative, at least in news.

2018 52

Selling Magic - now that's a brand

Dahle Communication

 Last week, I finished my first ever visit to Disney World in Florida. During my time there, I made a few observations and what I've noticed is that Disney takes it brand very seriously - at least at Disney World. 

[Podcast] Copywriting that Sells with Steve Slaunwhite

Speaker Launcher

Steve Slaunwhite has made his career out of finding the right words to sell services and products. The post [Podcast] Copywriting that Sells with Steve Slaunwhite appeared first on Jane Atkinson. Steve Slaunwhite has made his career out of finding the right words to sell services and products. Podcasts copywriting copywriting that sells Get Paid to Speak Jane Atkinson Steve Slaunwhite web content website content

2017 51

Creativity Is Over-Rated - Ugly Sells

Jane Genova: Speechwriter - Ghostwriter

The bottom line in some kinds of marketing is that ugly can sell. By accident he found out that ugly sells.   Games Personal Musings Selling TelevisionOn "Mad Men" Don Draper won awards for creativity in advertising. That's fiction.

2017 52

Content Marketing - It's all about selling

Jane Genova: Speechwriter - Ghostwriter

That is, the content marketing about Brand X's unique anti-aging cream sells more of Brand X. Why is there such reluctance to use the word "sell." Turnaround leader, Lee Iacocca, told every employee: We are here to sell.

2016 56

Trust - That's What We Need to Sell

Jane Genova: Speechwriter - Ghostwriter

The implications are clear for any organization, be it GM or the Girl Scouts, which needs to establish a bond with prospects as part of the selling process.    Personal Musings SellingTrust is in crisis, globally.

2017 52

Are You Scared to Sell Yourself?

Great Public Speaking

Selling yourself can be a difficult task for many entrepreneurs. What is your response when a person asks, “What do you do?” Is the answer boring and lifeless? Do you tell them what you really do? Or, do you tell then your job title?

2014 95

Donald Trump: LIke Cosmetic Industry, Selling Hope

Jane Genova: Speechwriter - Ghostwriter

The emerging meme in media is the meme: What is Donald Trump selling?  The third thing Trump is selling is hope that there really will be change. Meanwhile, his political competition has to re-evaluate what they are selling.

2016 56

Interview: Rory Vaden – Selling with Social Media

Ian Griffin - Professionally Speaking

Selling with Social Media Rory's presentation at the 2010 NSA Convention was titled Selling with Social Media ndash; Nine Techniques for Using Facebook, Twitter and LinkedIn to Get Coaching Clients, Book Deals and Keynotes. Rory Vaden is a Self-Discipline Strategist who relates profound truths coupled with humorous anecdotes empowering professionals to conquer their fears and take immediate action in their businesses and their lives.

Tourism - Selling Experience, Not Scenery

Jane Genova: Speechwriter - Ghostwriter

"The Pine Tree State kicked off a review of its tourism PR account on Oct. 2, putting the mid-six figure account in play for the second time in two years."  "  - Greg Hazley, "Maine Reviews Tourism PR," in Odwyerpr.com, October 10, 2014. Here is that article.

2014 69

A False Positive When Selling

SpeakerSue Says...

Selling Skills cold calling Communication Skills email as a sales tool how to say it to sell it Power Sales Writing sales training SpeakerSue My client invited me to skype into her sales meeting. “Wait until you hear what they think is a legitimate – a hot! – lead.

2014 70

Insider Secrets of Best Selling Authors with Kate White

Speaker Launcher

The post Insider Secrets of Best Selling Authors with Kate White appeared first on Jane Atkinson. She is also a New York Times bestselling author of several influential books for women on those topics as well as a best-selling author of 12 murder mysteries and psychological thrillers, which have been published in 13 languages. The Wealthy Speaker Podcast Bestselling Author Secrets how to write bestselling books Jane Atkinson Kate White selling strategies write bestselling books

PetSmart, Thank You For Not Cross-Selling

Jane Genova: Speechwriter - Ghostwriter

When we bring Fido or Muffy in for routine maintenance we can expect cross-selling. one who doesn't cross-sell), I will take my dog to PetSmart's in-house vet practice.   animal companions Branding Selling

Troubles of Glam World of Media Deepen in 2019 - Salon Selling Itself

Jane Genova: Speechwriter - Ghostwriter

  A sign of that is this: The cool Salon Media Group is selling itself. Conde Nast lost about $120 million in 2017 and is selling off titles such as Brides.    Books Branding careers Games Media Personal Musings Power Selling Web/Tech Weblogs WritingThe year 2019 will go down in history as when the troubles of media, digital natives and establishment, deepened.  Dana E.

2019 43

Thought Leaders Are Sales Reps - Fundamentals Of Selling

Jane Genova: Speechwriter - Ghostwriter

" Most, in one way or another, will answer: Knowing how to sell. They sell everything from themselves as credible, trustworthy professionals to detailed strategy and tactics. Yet, too many thought leaders refuse to follow the fundamentals of selling.

2015 74

Cover Letters Are All About Selling You

Jane Genova: Speechwriter - Ghostwriter

A cover letter is all about selling you. If your experience in loss prevention doesn't pull its weight selling you for a graphics-design job, it doesn't belong in the cover letter. The first sentence focuses on the recipient, just as in selling.

2014 56

Can't Sell House - Retirement/Semi-Retirement On Hold

Jane Genova: Speechwriter - Ghostwriter

  Increasingly, from those over-50 I coach I am hearing their angst about "not being able to sell the house." Renting out the house which doesn't sell is less than an ideal option. That increases the problems when the owners try again to sell the house.   For example, in the Fairfield, CT region the shock is that not much is selling since GE announced it is pulling out and moving to Boston.

2018 40

Selling Secrets for Booking More Gigs with David Avrin

Speaker Launcher

The post Selling Secrets for Booking More Gigs with David Avrin appeared first on Jane Atkinson. On this episode of The Wealthy Speaker, we are talking about selling. Today, The Wealthy Speaker Podcast is being brought to you by The Wealthy Speaker Book Bundle. Do you have the right tools to build the speaking business of your dreams? The only thing standing between you & Superstardom is YOU. It’s time to get out of your own way and use the next 6 […].

Gig 50

Selling - It's about Results, Not Information, Now How Smart You Are

Jane Genova: Speechwriter - Ghostwriter

Instead, those struggling to sell services, products, ideas, and causes should be hammering results.   Books Branding careers Current Affairs DigitalInfluencer Games Selling Simplification Web/Tech Writing

2018 56

Executive Communications: Shift to a Selling Mindset

Jane Genova: Speechwriter - Ghostwriter

Materials ranging from books to keynote speeches are configured to sell X.  Leaders know that their personal brand won't get them much unless they can sell enough of the organization's gadgets.  What we are about and the only thing we are about is selling.

2014 61

CT Writer: How Not To Sell

Jane Genova: Speechwriter - Ghostwriter

This odd attempt at selling is entirely self referential.  The only ones who do are likely those struggling to sell you services to supposedly improve your writing. " Selfies don't only not sell.

2014 56