How to develop horizontal and vertical search engine optimization key words

Six-Figure Freelancer Blog

When it comes to search engine optimization (SEO) -- optimizing your website for the best possible rank in search engines -- knowing your keywords and key phrases, and optimizing for them, are important. Search Engine Optimization key words keywords optimize your website Search engine optimization SEO

Why blog I: Boost your search engine optimization

Six-Figure Freelancer Blog

They boost the rank of a company’s website in search engine results, help companies deepen their relationship with existing customers, engage new prospects, and build their brand in the online universe. Tags: Business Writing Marketing Your Services Search Engine Optimization blogging and SEO company blogs corporate blogs Search engine optimization why blog Blogs are effective for B2B companies for a number of reasons.

Trending Sources

Podcast: SEO – Search Engine Optimization in 2010

Communication Steroids

Public Speaking Courses | Add your site Join Our Inner Circle: RSS Feed of our latest newsletters here Search This Website Become a Fan on Facebook!

Search engine optimization can boost your online presence: here’s more proof

Six-Figure Freelancer Blog

Marketing Your Services Search Engine Optimization Search engine optimization SEO"Changing my website copy around has landed me first page finishes in all the horizontals I use on my website! That's a pretty amazing feat -- to go from only being able to find my company with my company name to typing "copywriter Moncton" and popping up in the top 5." - Kathy Mercure, Writenow! Communications.

"Energy" and Search Engine Optimization (SEO)

Jane Genova: Speechwriter - Ghostwriter

  Of course, a factor to consider immediately in any situation of low visibility on the web is faulty search engine optimization (SEO). 

Search Engine Optimization (SEO) - Magic Number Is 1,500 Words (different story in real life)

Jane Genova: Speechwriter - Ghostwriter

The search engine optimization (SEO) mandate has become 1,500 words. That's the gospel according to search engines. No wonder Twitter is developing a long form option. That's what help-wanted ads for digital content specify.

Public Speaker Marketing - Search Engine Directories

Great Public Speaking

Take great care to search out and choose the appropriate category for your site. Here are some general tips to getting listed in directories: •Make your site look as professional as possible before submitting to a directory. Remember. a real person will be looking at your site. Having an impressive looking logo that matches your company name appears to be important for new submissions. All parts of your site must be functional.

Tom Antion: Search Engine Optimization Checklist

Great Public Speaking

Hi folks: Part of your success in being a well-known public speaker has to do with your websites showing up high in the search engine rankings. I'm telling you these "secrets" and if you see anything bad about me in the search engines, you'll know why. It's the search engine optimizers and web designers that don't like the fact I expose their overpriced services.

Website ranks #1 for ‘business writer toronto’

Six-Figure Freelancer Blog

Search Engine Optimization Search engine optimization SEOWebsite ranks #1 for 'business writer toronto'.

How to Market Yourself Online

Succeed Speaking

Email marketing… Social media marketing… Content marketing… Pay-per-click… Search engine optimization… Oh my! Marketing Email Marketing Search Engine Optimization Social Media Marketing

Anatomy of landing a client on the Web

Six-Figure Freelancer Blog

Marketing Your Services Search Engine Optimization Search engine optimization SEO writing for the webAbout 70% of my new training and writing gigs come to me through my website. The rest are from referrals or my marketing.) Recently, I wrote a business letter for a client in Russia who is trying to land distribution deal with an American company. Other writers have asked me how a client from Russian [.].

Six-Figure Freelancer Blog - Untitled Article

Six-Figure Freelancer Blog

I have been optimizing my web site based on Paul Lima's search engine optimization book and my site now appears on page one for a Google search on "copywriter Oakville." My Books Search Engine Optimization Search engine optimization SEOI’m pumped! Steve Doran.

Non-fiction book titles and SEO

Six-Figure Freelancer Blog

Freelance Writing - General Marketing Your Services My Books Search Engine Optimization Excerpt from "Produce, Price and Promote Your Self-Published Fiction or Non-fiction Book and eBook" on using SEO in your non-fiction book titles.

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Reduce, reuse, recycle your writing – rejuvenate your income

Six-Figure Freelancer Blog

Tags: Freelance Writing - General Freelance Writing - Newspaper/Magazine Search Engine Optimization freelance writing search enginge optimization

Voice Search Optimization: I have one radically different thought

More than PowerPoint...

As I work on voice search optimization projects, I keep reading about the topic. In short – voice search is on the rise. You need to think about voice search optimization. If you’re interested in voice search optimization — go ahead.

Small Business (including law firms) and Ecommerce - Realities of Local Search

Jane Genova: Speechwriter - Ghostwriter

One of her key recommendations is for lawyers to consult with search engine experts to have the website programmed for local search. Law firm rose to the top not so much on the basis of their websites, although search engines do pull material from websites.

How SEO Can Help Your Business

Great Public Speaking

SEO stands for search engine optimization which is essential to being successful online. SEO will help your website rank higher in the search engines so your target audience can find your business.

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LittleTwitter, Big Boost to Job Search, New-Business Development, Networking

Jane Genova: Speechwriter - Ghostwriter

  Also, a cottage industry has emerged to coach about using Twitter as a private network, a search tool, and to break news. One bit of ROE you might be missing is in your search for a job, new business, and/or networking.   This is the same approach you would normally use in search engine optimization [SEO].  Ajv123ajv - Twitter started out as a micro blog. 

Branding & Understanding Google

Jane Genova: Speechwriter - Ghostwriter

In exchange for the supposed empathy, they wind up raising the rankings of that post on Google and other search engines such as Bing. At one time that particular post was ranked in search engine Siberia. High search engine rankings.

Long Form & SEO - Google Prefers 1,500 Words

Jane Genova: Speechwriter - Ghostwriter

Could Twitter be moving in the direction of long form because of search engine optimization (SEO) realities? The And, it's a dog fight out there in cyberspace to get high rankings on search engines.

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Is Google making you dumb? – Fox and Friends

TJ Walker Interactive

TJ Walker debates Mahsa Saeidi-Azcuy about the effect search engines like have on the youth of today. Analysis Debate Central debate education fox mahsa saeidi

Your LinkedIn Profile - How's It Doing

Jane Genova: Speechwriter - Ghostwriter

One of the various ways you find that out is through the LinkedIn feature known as "Search Appearances." "Keywords" are the terms which get you noticed on search engines such as Google. LinkedIn is  the  platform for professionals.

ABC Evening News Leads with Tweet about "Insecure Oprah" - It's Come to This

Jane Genova: Speechwriter - Ghostwriter

High search engine rankings. Last night, the highly rated ABC News with David Muir started out with this: U.S. President Donald Trump had tweeted that Oprah Winfrey was "insecure." " Is that legitimate news? Well, it has become so in these not-ordinary times. 

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The Most Powerful Voice on the Internet - Your Own (but not a necessary one for your unique communications strategy)

Jane Genova: Speechwriter - Ghostwriter

  Now you can use your voice, even on a laptop, to give commands to the Google search engine and you can get what you need. In the box on Google in which you key in your search term there is now a microphone. Voice has been enjoying a roaring comeback.

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Is social media worth your time?

Succeed Speaking

This will “feed” her blog readers and her Twitter followers, and it will also enhance her positioning in the search engines, as both the blog entries and the videos (hosted on YouTube) will be indexed. Would any speaker benefit from an improved presence in the search engines and better positioning as the expert in their field? If you don’t care about getting business from the search engines, then don’t spend your time there.

Walmart "Doing an Amazon" - In 2 Ways

Jane Genova: Speechwriter - Ghostwriter

  That's the new game: going directly to the big store in cyberspace, instead of keying in X on search engines to find out what firm is selling it. The day could come when search engines essentially become irrelevant. 

Net Neutrality - Issue We Can All Have Fun With

Jane Genova: Speechwriter - Ghostwriter

When net neutrality is mandated, internet service providers (ISPs) can't discriminate against consumers based on what search engines they use. The service will slow down when the user goes to the "wrong" search engine.

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SEO: Reason Google+ will kill off Facebook, at least among commercial users

Jane Genova: Speechwriter - Ghostwriter

  The latest reason to try out Google+, reports Ben Parr on MASHABLE , is: "Whenever a user publicly shares a link on Google+, annotation will show up under that link when it appears in a friend's search results."

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Want Influence Like Jeff Bezos? Post on Medium (which doesn't have gatekeepers)

Jane Genova: Speechwriter - Ghostwriter

Also, search engines love it and pick it up. Digital has leveled the playing field in influence. At least, for those who know how to play that ever-changing game. In the game, what has become obvious is this: Posting on blog-hosting site Medium is  the  smart move.

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Where and How We Wheel Our Digital Shopping Cart.

Jane Genova: Speechwriter - Ghostwriter

And, all that noise about the end of search engines, it really is starting to happen with Amazon. Many shoppers for X or Y bypass search engines and go directly to the Amazon site. During Campaign 2016, candidate Donald Trump railed against Amazon.

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Yes, You Learn Most from Your Clients, Including "In" Writing Style Guides

Jane Genova: Speechwriter - Ghostwriter

In 2019, of course, that includes search engine optimization (SEO) mechanics. The advantage of having assignments - versus not having any - is not simply money. The reality is that we in communications learn the most working for clients.

2019 56

Branding Dead? Not in Legal Sector

Jane Genova: Speechwriter - Ghostwriter

Purchasing decisions are made more and more via how search engines and Alexa-type devices operate. New York marketing professor Scott Galloway claims branding is dead. That may or may not be the situation in general.

2019 52

Public Speaking Marketing: Websites That Make Sense to Google

Great Public Speaking

But while that may seem valuable to a meeting planner or corporate decision maker, having too many various topics on a website can cause trouble with the search engines. Search engines give higher ranking to websites that look like an 'authority' on a single subject, rather than ones that are stuffing too many keywords in their site. However, it can be hurting your chances for better search positioning. There's more search engine techniques where that came fro

Branding - Disruptor Role in Legal Services

Jane Genova: Speechwriter - Ghostwriter

Some, such as Scott Galloway, contend search engines and Alexa are killing branding. Galloway argues that in his seminal book "The Four." " However, in legal services, an old-line branch of professional services, it may be branding which is the disruptor.

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Public Speaking: Choose the Right Keywords for Your Website

Great Public Speaking

A keyword is a word a person types into a search engine when looking for specific information. Without them, search engines will never find your website. If you find a keyword that applies to you that doesn't get searched very often, save it to use later.

A Conversation with Sanjay Nambiar

Ian Griffin - Professionally Speaking

Sanjay reviewed the ways he built his client list that started with Search Engine Marketing (SEM) and pay-per-click ads. On Thursday May 5, members of the Silicon Valley Speechwriters Roundtable hosted a conference call with freelance speechwriter, author and publisher Sanjay Nambiar. Sanjay is a veteran speechwriter and award-winning children’s book author.

Public Speaker Marketing Tips: SEO Friendly Websites

Great Public Speaking

Not all search engines use these descriptions and keywords, but some do. On the search engines that use these META Tags, when your site comes up in search results, it will have the description that you wrote, which is really nice because that means you can control what’s being said about your site and entice people to click on your link. Search the web to see descriptions of other sites.

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A List of the “Best of the Best” in Public Speaking Information

DeFinis Communications

They began their research by perusing search engines and asking their current readers for recommendations on quality sites. So if you’re tired of endless searching for reliable information about public speaking, check out the list (scroll down to entry #6 and you’ll see me!).

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Bullying v Engaging: Tale of 2 Email Pitches

Jane Genova: Speechwriter - Ghostwriter

 And, because they were started years ago and search engines reward longeviity, they receive high rankings.  It announced that my search engine optimization (SEO) was lousy.

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Blog as Online Portfolio

Jane Genova: Speechwriter - Ghostwriter

 Instead they go straight to search engines or ask the URLs for our blogs.  That's because they already liked what they had found on search engines about my approach and styles of writing. 

Public Speaking: Making the Most of Keywords on Your Website

Great Public Speaking

Know the words the people who need your services are typing into their search engines. This is the primary place search engines look when they are looking for your keywords. The search engine works from the top of the page down.

Twitter Is Gearing Up For Long Form

Jane Genova: Speechwriter - Ghostwriter

Their search engine optimization guides have tutored them on Google's preference for longer posts which provide unique substance. The verbose have a stay of execution. The world won't be shrinking into short form communications. At least not soon.

Sales Intel for Speakers with Sam Richter

Speaker Launcher

Inside secrets to search engines. Search engine tips. Today, The Wealthy Speaker Podcast is being brought to you by the Inner Circle Mastermind. Want to earn higher fees, book business at leading industry events and set your business up to scale? That’s The Inner Circle Mastermind program—a 12-month, time-tested program designed to help you lay down a foundation, accelerate and scale your […].

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