How to develop horizontal and vertical search engine optimization key words

Six-Figure Freelancer Blog

When it comes to search engine optimization (SEO) -- optimizing your website for the best possible rank in search engines -- knowing your keywords and key phrases, and optimizing for them, are important. Search Engine Optimization key words keywords optimize your website Search engine optimization SEO

Why blog I: Boost your search engine optimization

Six-Figure Freelancer Blog

They boost the rank of a company’s website in search engine results, help companies deepen their relationship with existing customers, engage new prospects, and build their brand in the online universe. Tags: Business Writing Marketing Your Services Search Engine Optimization blogging and SEO company blogs corporate blogs Search engine optimization why blog Blogs are effective for B2B companies for a number of reasons.

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Podcast: SEO – Search Engine Optimization in 2010

Communication Steroids

Tim ‘Gonzo’ Gordon and Roger Pike discuss SEO. photo credit: FindYourSearch Podcast: SEO in 2010 [13:48m]: Play Now | Play in Popup | Download From → Podcast , Written Communication Comments are closed. Public Speaking Courses | Add your site Join Our Inner Circle: RSS Feed of our latest newsletters here Search This Website Become a Fan on Facebook!

Search engine optimization can boost your online presence: here’s more proof

Six-Figure Freelancer Blog

Marketing Your Services Search Engine Optimization Search engine optimization SEO"Changing my website copy around has landed me first page finishes in all the horizontals I use on my website! That's a pretty amazing feat -- to go from only being able to find my company with my company name to typing "copywriter Moncton" and popping up in the top 5." - Kathy Mercure, Writenow! Communications.

"Energy" and Search Engine Optimization (SEO)

Jane Genova: Speechwriter - Ghostwriter

  Of course, a factor to consider immediately in any situation of low visibility on the web is faulty search engine optimization (SEO).    Here  is an article on SEO which has had more than a million downloads.  "I don't know why my personal finance articles on reducing energy consumption for home owners aren't getting better pick-up on the web."

Search Engine Optimization (SEO) - Magic Number Is 1,500 Words (different story in real life)

Jane Genova: Speechwriter - Ghostwriter

The search engine optimization (SEO) mandate has become 1,500 words. That's the gospel according to search engines. No wonder Twitter is developing a long form option. That's what help-wanted ads for digital content specify. That what editors now require, incidentally for the same fee-per-article that used to cover 1,000 words. That's what on my own digital sites gets the highest rankings on Google. Also the content must have a ton of links.

Non-fiction book titles and SEO

Six-Figure Freelancer Blog

Excerpt from "Produce, Price and Promote Your Self-Published Fiction or Non-fiction Book and eBook" on using SEO in your non-fiction book titles. Freelance Writing - General Marketing Your Services My Books Search Engine Optimization

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Anatomy of landing a client on the Web

Six-Figure Freelancer Blog

Marketing Your Services Search Engine Optimization Search engine optimization SEO writing for the webAbout 70% of my new training and writing gigs come to me through my website. The rest are from referrals or my marketing.) Recently, I wrote a business letter for a client in Russia who is trying to land distribution deal with an American company. Other writers have asked me how a client from Russian [.].

Six-Figure Freelancer Blog - Untitled Article

Six-Figure Freelancer Blog

I have been optimizing my web site based on Paul Lima's search engine optimization book and my site now appears on page one for a Google search on "copywriter Oakville." My Books Search Engine Optimization Search engine optimization SEOI’m pumped! Steve Doran.

Public Relations & SEO in 2020 - The Six New Realities

Jane Genova: Speechwriter - Ghostwriter

Those best practices for search engine optimization (SEO)?   SEO keeps mutating. Use them in 2020 and the odds are you will lose the account.  Here , just published on O'Dwyer PR, are the six new must-dos. Content-provider DigitalInfluencer Web/Tech Weblogs

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Long Form & SEO - Google Prefers 1,500 Words

Jane Genova: Speechwriter - Ghostwriter

Could Twitter be moving in the direction of long form because of search engine optimization (SEO) realities? The And, it's a dog fight out there in cyberspace to get high rankings on search engines.  The social network is even considering 10,000 characters. That could be. Increasingly, my clients are demanding l-o-n-g long form: 1,500 words. That's because, they tell me, that's what Google prefers.

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SEO & Influence: You're Doing It All Wrong

Jane Genova: Speechwriter - Ghostwriter

For each the approach to Search Engine Optimization (SEO) is different. Influence is an indirect type of selling. It's leveraged by large and boutique professional services firms, think tanks, foundations, non-profits including research universities, and major investment players. On the other hand, the direct type of selling is what small businesses do. Those range from auto repair shops and restaurants to solo lawyers and small law firms.

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How SEO Can Help Your Business

Great Public Speaking

SEO stands for search engine optimization which is essential to being successful online. SEO will help your website rank higher in the search engines so your target audience can find your business. Search engines are looking for unique content, fast website speed, keywords, and positive user experience

SEO in non-fiction book titles can boost sales

Six-Figure Freelancer Blog

I worked on optimizing my website so the book titles would show up in Google searches. If I want a book on a certain topic, but didn’t know the title of a book, I might search Google. But let’s face it, I’d be more inclined to search Amazon (or Chapters.Indigo in Canada) and read about the books that were returned in the search results on the online retailer’s website. Uncategorized print on demand Self-publishing SEO

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SEO - Even just the term in subject head attracts backlinks

Jane Genova: Speechwriter - Ghostwriter

SEO, that is search engine optimization, has become a must-know tool in digital communications. As Dimitry Dragilev explains in his SEO article on TechCrunch , the post's ranking on Google is partly determined by the number of backlinks. Recently, I posted SEO how-tos on this and my legal blog. That's exactly why the term itself, when in the subject head of the post, attracts those all-important backlinks.

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So Much for SEO - Scandals, Suicides Bring Traffic

Jane Genova: Speechwriter - Ghostwriter

The fundamentals of search engine optimization (SEO) are what every poster on the Internet must have down cold. However, what every successful media property knows is that there is a traffic-generator beyond SEO. In true SEO fashion, the miscreant's or deceased's name is put first in the title or subject head as well as the first sentence. Then what will keep the eyeballs drawn by the SEO are the details.

SEO - The Promised Land of Featured Snippets

Jane Genova: Speechwriter - Ghostwriter

Arriving at the Promised Land of Search Engine Optimization (SEO) is this: Having Google select your post as a featured snippet.   The featured snippet consists of a brief, usually one-paragraph answer to a query in search. That snippet is placed at the top of the Google search page on a specific subject.   As SEO guru Neil Patel explains in his "Advanced Cheat Sheet to SEO," not only could your original post get a big bounce in traffic.

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SEO, PPC: That long tail

Jane Genova: Speechwriter - Ghostwriter

In search engine optimization [SEO] and in Pay Per Click [PPC], too many organizations have defaulted into the generic.    For the car business, there are: Mommy [those bloggers have plenty to say about everything and reaching out to them through SEO, PPC could generate profound word of mouse.].   They could be a useful place to start considering the long tail in organic and paid search.

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SEO: Reason Google+ will kill off Facebook, at least among commercial users

Jane Genova: Speechwriter - Ghostwriter

  The latest reason to try out Google+, reports Ben Parr on MASHABLE , is: "Whenever a user publicly shares a link on Google+, annotation will show up under that link when it appears in a friend's search results."   Unlike Facebook, which is a system unto itself and an extra step has to be taken to link content to search engines, Google+ provides direct entry to search engines

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SEO: Staying in Google's Good Graces

Jane Genova: Speechwriter - Ghostwriter

Search engine optimization [SEO] is more that keywords filtered through Google Ad Words.    That's what I explain in my article on SEO which has had more than a million downloads [ Download LinktoSEOarticlebyJaneGenova.] Also   Sure, keywords are a part.   Also those keywords must be front-loaded in the title and then introduced in the first few sentences. 

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Blogs: Cheap, Efficient SEO Tool

Jane Genova: Speechwriter - Ghostwriter

  That's because, as every expert on SEO [search engine optimization] will tell you, blogs attract those search engine crawlers and spiders.      Those experts range from Paul Chaney ["The Digital Handshake"] to Rebecca Lieb ["The Truth About Search Engine Optimization."]. Search engines "read" words and words are what blogs provide. 

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Bro, Can You Spare Me a Link: Ham-handed SEO

Jane Genova: Speechwriter - Ghostwriter

  To become part of that conversation, everyone who wanted to make a buck or have influence set up a site and sought the counsel of the search engine optimization experts (SEO) about attracting traffic and comments.  SEO is no different from any other business process.    Yet, they haven't figured out how to play the SEO game.  Social media is mature.  

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Public Speaker Marketing Tips: SEO Friendly Websites

Great Public Speaking

Not all search engines use these descriptions and keywords, but some do. On the search engines that use these META Tags, when your site comes up in search results, it will have the description that you wrote, which is really nice because that means you can control what’s being said about your site and entice people to click on your link. Search the web to see descriptions of other sites.

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3 Tips for Making YouTube Videos SEO Friendly

Great Public Speaking

YouTube is the second largest search engine so you want to make sure your videos reach your target market. When the search engines are searching for a term or keyword the title will be the first thing that the spiders on the Internet will read. If possible use “Review” or “How to” in the title because they are popular search terms when consumers are searching YouTube.

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SEO: Aside from that, what use is there in compulsively following the news

Jane Genova: Speechwriter - Ghostwriter

  That's a must-do for search engine optimization (SEO).    Frontloading topical words, names of celebrities and institutions in the headlines, and developing events attracts the attention of the search engines.    I only turned out to be among the first because I was doing an SEO scan. Before posting a title and the first paragraph on my digital sites I do a quick check of the news. 

"Quan Jue" - Posts which go viral, keep on giving (3 SEO tips)

Jane Genova: Speechwriter - Ghostwriter

  That's the first tip about search engine optimization or SEO. One more bit of advice: SEO is more art than science. Notice the headline: It contains the phrase "Quan Jue," which in North Korea means "execution by dogs." "  Also, that phrase is tied to a current event. The head of North Korea imposed this death penalty on his uncle, once a favorite in his administration, and five other unlucky people.

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SEO+ = Second Language of Business [SLB], plus language of the heart

Jane Genova: Speechwriter - Ghostwriter

  In this era of ecommerce, the second language is SEO or search engine optimization.    Every blurb about a breakthrough whitepaper, every tweet about a dating service, and every policy message directed at Congress has to incorporate the best practices of SEO.    When leveraging SEO is absent from the ematerial, credibility is reduced.  Several years ago, I posted a primer on SEO which has had more than a million downloads.  

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SEO Expert - That was defendant in murder trial on "The Good Wife"

Jane Genova: Speechwriter - Ghostwriter

Is being an expert in search engine optimization [ Download LinktoSEOarticlebyJaneGenova ] such a horrific line of work that a defendant would want that identity concealed in court?    The rich guy, who the jury did convict for murder, made his living consulting about SEO.    Well, that was the plot line on "The Good Wife" last night.    His lawyers Alicia and Will did get that suppressed. careers Television Writing

SEOmoz | Presentation Skills for SEO

http://delicious.com/akarrer/prospeaker

Daily SEO Blog Pro + Free SEO Tools Search Marketing Guides User Powered YOUmoz SEO Services Marketplace SEOmoz Store Learn More About SEOmoz Blog Keep up to date with the most current News, Tips & Highlights from the search marketing industry with the daily SEO Blog. Good presentation skills are essential in the SEO industry. Get plenty of practice presenting large client meetings but an expectant SEO crowd is a different beast entirely.

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Google Selects Jane Genova Post on Dynamics of Ambition as Featured Snippet

Jane Genova: Speechwriter - Ghostwriter

  In this article on search engine optimization (SEO) I explain the key role played out by Featured Snippets on Google rankings as well as overall influence.  Here are 6 tips for search engine optimization (SEO) in 2020. The thrill. The honor. The professional leap forward. My post on Law and More about the death of BigLaw partner Peter Munson analyzed the dynamics of ambition. Google selected it as a Featured Snippet. 

2020 - Content Remains King in Marketing

Jane Genova: Speechwriter - Ghostwriter

The rules for organic search keep mutating. Here is my article on the shifts in search engine optimization [SEO] and six tips on how to play more effectively in this new sandbox.    Smart global ghostwriting, with SEO and social networking know-how. According to World Media Group, content will be a top priority among marketers in 2020. As Steve Barnes reports in Odwyerpr.com , 79% of marketers surveyed indicated that content remains king. 

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Lasso Didn't Take on TikTok - Facebook Killing It Off

Jane Genova: Speechwriter - Ghostwriter

Here are 6 tips for search engine optimization (SEO) in 2020. Facebook announced to Lasso users that the app would be pulled on July 10th, reports the New York Post. Lasso was created to take on the wildly popular, getting more popular all the time, video mobile app TikTok. Meanwhile on another Facebook app - Instagram - there is a retrofit to facilitate what TikTok does so well. Only time will tell if that can make it competitive with TikTok.

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For a Week Which Will Probably Be More Turbulent Than Usual: Madame Clairevoyant

Jane Genova: Speechwriter - Ghostwriter

Here are 6 tips for search engine optimization (SEO) in 2020. New York Magazine's Madame Clairevoyant's column is something you can hang your hat on. It's a bit of solidity when everything else is whirling around wildly.    This week, with corona out of control, will probably be brutal on the stock market. Businesses which had reopened could be shutting down again. That will drive up unemployment. 

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Get Over COVID-19 Fatigue - Drudge Report's 6-Line Headline about Worsening Pandemic

Jane Genova: Speechwriter - Ghostwriter

Here are 6 tips for search engine optimization (SEO) in 2020. Pure and dangerous magical thinking: that the worst of COVID-19 is over. As the 6-line headline on the influential Drudge Report hammers: The worst might not even have started. That means lockdowns could return. And that means the economy, global and U.S., again contracting. Economic recovery? More to the point is simply staying alive. 

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Those COVID-19 Disputes Over Commercial Leases: There's a Law Firm for Them

Jane Genova: Speechwriter - Ghostwriter

Here are 6 tips for search engine optimization (SEO) in 2020. Where there is adversity there is opportunity. Law firm Baker McKenzie has leaped into that space. Bloomberg Law reports that it has launched a cross-functional practice assisting tenants and landords in commercial lease litigation and disputes. Those arose because of space which stood vacant because of COVID-19. This practice involves lawyers specializing in real estate, insurance, employment, litigation, and tax. 

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Mossimo Giannulli - Can He Put Together a Comeback?

Jane Genova: Speechwriter - Ghostwriter

Here are 6 tips for search engine optimization (SEO) in 2020. One down, one to go. The spouse in the power couple who finally took a plea deal in CollegeAdmissionsGate - Mossimo Giannulli - has been sentenced to 5 months in jail. 

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Ohio - No Longer Model of COVID-19 Wise Government Management

Jane Genova: Speechwriter - Ghostwriter

Here are 6 tips for search engine optimization (SEO) in 2020. Ohio had been a role model for how to proactively manage the novel virus. The governor - Mike DeWine - made his rulings from the platform of an abundance of caution.

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Doing Well, Doing Good for Employees - Law Firm Cahill Gordon

Jane Genova: Speechwriter - Ghostwriter

Here are 6 tips for search engine optimization (SEO) in 2020. No layoffs. No furloughs. No salary cuts. That's what Cahill Gordon told its associates, reports Abovethelaw. Along with that it thanked them for their performance. In Q1 2020, the law firm crushed it. It had its strongest first quarter ever. Could this be a sign of the softening of capitalism? And the play out of doing well can come from doing good, at least by its employees?

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Coronavirus ShutDown of AA Meetings - Attend Them Online, By Phone

Jane Genova: Speechwriter - Ghostwriter

Here are 6 tips for search engine optimization (SEO) in 2020. Coaching on SEO and Ghostwriting for sponsored content also available. Those wonderfully packed meetings of Alcoholics Anonymous (AA), with SRO, are illegal in a growing number of states. Not enough social distance.    But that doesn't mean attending an AA is on-hold until the coronavirus crisis peaks and is considered under-control. 

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How Week of January 26th Could Go for You

Jane Genova: Speechwriter - Ghostwriter

Here are 6 tips for search engine optimization (SEO) in 2020. Coaching on SEO and Ghostwriting for sponsored content also available. Here are the predictions for each zodiac sign for this week from New York Magazine's Madame Clairevoyant. Not that the future is locked in. Knowing what is "destined" to happen can help you prevent it. That's one of the major benefits of consulting a psychic reader. 

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Liang Wudong, 62 - First Healthcare Hero in Coronavirus Crisis

Jane Genova: Speechwriter - Ghostwriter

Here are 6 tips for search engine optimization (SEO) in 2020. Coaching on SEO and Ghostwriting for sponsored content also available. Today, medical doctor Liang Wudong died in China, reports The Guardian. His death at age 62 has been attributed to being on the front lines in treating coronavirus victims at the Hubei Xinhua Hospital.    He is the first healthcare hero in this crisis. Unfortunately, there will likely be more.

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Week of July 6th - Madame Clairevoyant Sees Things Calming Down

Jane Genova: Speechwriter - Ghostwriter

Here are 6 tips for search engine optimization (SEO) in 2020. Out of the chaos. At least that's what New York Magazine's Madame Clairevoyant predicts for this week. That means the timing is right to move forward on whatever. As for Taurus, my Zodiac sign, Madame Clairevoyant chats up the opportunities for me in surprises. Both surprising others and surprising myself.      Maybe.

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Boycott Against Placing Ads on Facebook - Lots of Free Good-Guy Publicity for the Brand

Jane Genova: Speechwriter - Ghostwriter

Here are 6 tips for search engine optimization (SEO) in 2020. The boycott against placing advertising on Facebook gained traction. So much so that organizations participating in the boycott come across as the Good Guys. And that's exactly where brands want to be in this time of values upheaval.    Being identified as participating in the movement, reports MarketWatch , has given corporations lots of free publicity. All good.

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