Podcast: SEO – Search Engine Optimization in 2010

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Tom Antion: Search Engine Optimization Checklist

Great Public Speaking

Hi folks: Part of your success in being a well-known public speaker has to do with your websites showing up high in the search engine rankings. I'm telling you these "secrets" and if you see anything bad about me in the search engines, you'll know why. It's the search engine optimizers and web designers that don't like the fact I expose their overpriced services.

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How to Market Yourself Online

Succeed Speaking

Email marketing… Social media marketing… Content marketing… Pay-per-click… Search engine optimization… Oh my! Marketing Email Marketing Search Engine Optimization Social Media Marketing

The Social Media Branding Playbook

Jane Genova: Speechwriter - Ghostwriter

How is your social media branding doing? But the game is actually about what makes it onto search engines about you. Employers review your social branding.  All the matters is what's getting attention for and enhancing the social brand in the now. 

2020 52

Social Unrest, COVID-19: Insurance Sector High-Profile

Jane Genova: Speechwriter - Ghostwriter

In these times of intense social unrest, insurers such as Aetna and United Healthcare are unlikely to deny coverage. Here are 6 tips for search engine optimization (SEO) in 2020.

2020 52

Lasso Didn't Take on TikTok - Facebook Killing It Off

Jane Genova: Speechwriter - Ghostwriter

More and more social influencers are catching fire on TikTok. Here are 6 tips for search engine optimization (SEO) in 2020. Facebook announced to Lasso users that the app would be pulled on July 10th, reports the New York Post.

2020 56

Unilever Yanks Advertising from Facebook - The Social Network Caves

Jane Genova: Speechwriter - Ghostwriter

Or, it could have picked enough traction to make the social network pay attention to preventing hate speech and misinformation. Earlier it had indicated it would keep advertising with Facebook and just push for reforms on the social network's ad platforms.

2020 56

Bad News from the Guttmacher Institute for Industries Associated with Babies - Long-Term Implications for Systems, Ranging from Education to Social Security

Jane Genova: Speechwriter - Ghostwriter

  The implications are huge for businesses, professionals such as teachers, and government as with the Social Security Administration.    And there won't be enough in the workforce to shore up Social Security. A nation with few babies, that is, human ones.

2020 52

2020 - Content Remains King in Marketing

Jane Genova: Speechwriter - Ghostwriter

The rules for organic search keep mutating. Here is my article on the shifts in search engine optimization [SEO] and six tips on how to play more effectively in this new sandbox.    Smart global ghostwriting, with SEO and social networking know-how.

2020 56

Branding: Social Justice (as played out in lawsuit "Black Lives Matter Seattle - King County v. City of Seattle"

Jane Genova: Speechwriter - Ghostwriter

An interesting approach in fact-gathering in the case by the Perkins Coie lawyers is that they used social media to reach witnesses who provided statements about police behavior.    Perkins Coie's taking this case reflects the embrace of the cause of social justice by major law firms.   Overall, in branding, the talk in public relations and marketing is that it is downright necessary for businesses to support social justice, both through advocacy and funding.

2020 40

Coronavirus ShutDown of AA Meetings - Attend Them Online, By Phone

Jane Genova: Speechwriter - Ghostwriter

Not enough social distance.  Here are 6 tips for search engine optimization (SEO) in 2020. Those wonderfully packed meetings of Alcoholics Anonymous (AA), with SRO, are illegal in a growing number of states.

2020 56

COVID-19: More Than 1,000 New Cases in 1 Day in Ohio

Jane Genova: Speechwriter - Ghostwriter

About the latter, I observe social distancing as I watch families drop their boats into the water, small fry learning how to fish, and sea gulls circling around the waves for dinner.  Here are 6 tips for search engine optimization (SEO) in 2020.

2020 56

Social Media: Demand Brisk

Jane Genova: Speechwriter - Ghostwriter

Those of us content-providers [pre-glut in journalism we were called or called ourselves writers] who pulled out all stops to master social media now are in the catbird seat. 

Facebook - Will It Face Massive Boycott of Its Ad Platforms?

Jane Genova: Speechwriter - Ghostwriter

  What the social network faces is that there could be more of the Ben & Jerry's types who parachute into the boycott. Those which never advertised on Facebook and individuals from all generations can decide to back off from any association with the social network.

2020 56

Social Media - Stop Being Scared Of The Big Bad Wolf

Jane Genova: Speechwriter - Ghostwriter

His 2015 book is "Terms of Service: Social Media and the Price of Constant Connection." " In it he leverages research and common sense to blow up many of the assumptions about what social media can accomplish in attracting the right kinds of attention.

2015 65

Boycott of Facebook Ad Platforms - Will It Pick Up Enough Traction?

Jane Genova: Speechwriter - Ghostwriter

At this time, it is possible to support social justice in general while not taking the direct initiative of pulling advertising from Facebook. It will be interesting to monitor if there is a pull-back from such an intense integrating of social justice into the branding. Here are 6 tips for search engine optimization (SEO) in 2020. Facebook's ad platforms are powerful. 

2020 40

Impeachment Trial - Not The Greatest Show on Earth

Jane Genova: Speechwriter - Ghostwriter

Lawyers are socialized to put on show, be it in the courtroom or across the negotiation table. Even in search engine optimization (SEO), Google is punishing posters who get stuck in one message phrased in an infinite number of ways. 

2020 56

Stay-at-Home in Ohio Extended to End of April

Jane Genova: Speechwriter - Ghostwriter

In addition, the government will evaluate if the stores allowed to remain open are imposing social distancing. Here are 6 tips for search engine optimization (SEO) in 2020. On the border of Ohio is hotspot Michigan. Detroit has been hit hard. 

2020 52

Media Disruptor David Lat Survives COVID-19, Heads Home to Whole New Phase of Life

Jane Genova: Speechwriter - Ghostwriter

The media player he had been for more than a decade, David Lat has chronicled his near-encounter with COVID-19 death on social media and with the establishment legal one such as Law.com. Here are 6 tips for search engine optimization (SEO) in 2020.

2020 52

Media - Abovethelaw Founder David Lat Off Ventilator

Jane Genova: Speechwriter - Ghostwriter

The media guy he used to be, David Lat used social network Facebook to update the world on his condition. Here are 6 tips for search engine optimization (SEO) in 2020. That was late last night.

2020 52

Value Systems - Counterculture and The Molotov Cocktail 3

Jane Genova: Speechwriter - Ghostwriter

If one surfs social networks it's obvious that public opinion is not on their side. Here are 6 tips for search engine optimization (SEO) in 2020. They could go down in history as "The Molotov Cocktail 3."

2020 52

Need for an Inner Editor in COVID-19 Times - The Sad Saga of Kevin Bain

Jane Genova: Speechwriter - Ghostwriter

In the era before social networks and social media, he might have just walked out of the store and stopped at a bar for quickie rage-suppressant.    But this is the era of social networks and social media.

2020 52

The COVID Economy - Not All Are Equal Victims (starting out already behind)

Jane Genova: Speechwriter - Ghostwriter

" He classmates posted photos of big houses on social networks. The classic in job search "What Color Is Your Parachute?" Here are 6 tips for search engine optimization (SEO) in 2020. MarketWatch presents what is supposed to be an uplifting story.

2020 52

Robinbood Puts Fintech Branding in Play

Jane Genova: Speechwriter - Ghostwriter

  Time will tell if the outages, along with getting flamed on social networks and being sued, kill it off.  Here are 6 tips for search engine optimization (SEO) in 2020. Robinhood is shaking confidence in fintech.

2020 52

Maybe We Don't Want A Revolution

Jane Genova: Speechwriter - Ghostwriter

And, after the brutal financial, emotional, and social hits of 2008 -2009 and aging, we felt centered again.  Here are 6 tips for search engine optimization (SEO) in 2020. " … the United States, all of a sudden, is in a revolutionary moment." 

2020 56

Long Form & SEO - Google Prefers 1,500 Words

Jane Genova: Speechwriter - Ghostwriter

Could Twitter be moving in the direction of long form because of search engine optimization (SEO) realities? The  The social network is even considering 10,000 characters. And, it's a dog fight out there in cyberspace to get high rankings on search engines.

SEO 56

Respect for the Dead Isn't Due - The Legacy of Bernie Ebbers

Jane Genova: Speechwriter - Ghostwriter

Equality of women, social justice, and even agape (demonstrating caring through action) were among the memes.  Here are 6 tips for search engine optimization (SEO) in 2020. It was the scandal that ate right into investors' retirement accounts. I lost a bundle.

2020 52

Karens Don't Know They're Karens

Jane Genova: Speechwriter - Ghostwriter

The latter itself is tough punishment since human beings are social. Here are 6 tips for search engine optimization (SEO) in 2020. The Karens throughout the U.S., take notice. But, likely, they won't think this applies to them.).

2020 52

Watch Your Language - "Power" Takes on Ugly Connotation

Jane Genova: Speechwriter - Ghostwriter

The front lines in just about every social movement are struggling to soften capitalism. Here are 6 tips for search engine optimization (SEO) in 2020. Many speechwriters recall the time when power was the topic for executives to focus on in their talks - internal and external. Yes, power had come out of the closet. Machiavelli wasn't taboo any more. He had plenty of insight, right. Women were told they need more power.    Leadership? Like, who cared.

2020 43

How Does "Woke" Look in Law?

Jane Genova: Speechwriter - Ghostwriter

Currently that firm is a leader in social justice initiatives. Here are 6 tips for search engine optimization (SEO) in 2020. On June 28th, reports The Wall Street Journal , the lawyer with multi-dimensional interests - Edward Kleinbard - died of cancer in California. 

2020 52

Cuts in Ad Spending Because of Coronavirus Signal of Headwinds Hitting Corporate Earnings

Jane Genova: Speechwriter - Ghostwriter

The bad news for BigMedia/BigAdvertising could be good news for upstarts and influencers in social networking and social media. Organic search fits that need.   Recently, I published this article on how to boost outcomes from search engine optimization

2020 56

How Does Group of 3 or More Make Decision about Pizza Toppings? - Survey Bob Dilenschneider Might Conduct

Jane Genova: Speechwriter - Ghostwriter

  Social network and social media influencers are brought into the loop. There is sustained postings on social networks. Here are 6 tips for search engine optimization (SEO) in 2020.

2020 56

Hey, Reed Smith, You Might Have Made a Very Wrong Move

Jane Genova: Speechwriter - Ghostwriter

  Will there be an undertow of social unrest at law firms as there has been at Amazon? Here are 6 tips for search engine optimization (SEO) in 2020. Before "this" is over, law firms will be making multiple rounds of austerity trips into their employees (or former employees') pocketbooks. The "this" is the global economic fallout from COVID-19.

2020 40

Beyond Media - The Ability to Think Critically (w/o having to pay annual law school tuition of $65,875)

Jane Genova: Speechwriter - Ghostwriter

" A social system in which the members can think critically could eliminate the traditional role of media, both establishment and social. Here are 6 tips for search engine optimization (SEO) in 2020. What we all known is that media is glam.

2020 56

Language - Power and Peril of Analogies

Jane Genova: Speechwriter - Ghostwriter

In positioning and packaging the side dish I provide on my menu of services - search engine optimization (SEO) - I would indicate that I am like Neil Patel, only with ghostwriting services offered.   Smart global ghostwriting, with SEO and social networking know-how.

2020 56

Social Media: Where Science and Spirituality Intersect

Jane Genova: Speechwriter - Ghostwriter

  Even those who hire the brandname experts in scientific fields such as search engine optimization (SEO) and initially get results find the methodologies soon reach the point of diminishing or no returns.   That kind of professional socialization can keep us stuck.

Traditional Concept of "Police Department" in Play

Jane Genova: Speechwriter - Ghostwriter

That will be redistributed in social services and youth programming.  Another kind had been implemented by rogue social orders such as the Sopranos. Here are 6 tips for search engine optimization (SEO) in 2020.

2020 52

Gilded Age - Is Coronavirus Putting End to All That?

Jane Genova: Speechwriter - Ghostwriter

Social unrest, as in the Russian Revolution, could trigger the take-over of the 1-percenters mansions. Here are 6 tips for search engine optimization (SEO) in 2020. The Dow Jones is down today.

2020 52

Karen Positioned and Packages as a Liberal: The Predictable Saga of Claira Janover

Jane Genova: Speechwriter - Ghostwriter

Given that she is a member of Gen Z, born into digital and hanging out primarily on social networks, she should have known that everyone is their social brand. Yes, employers and recruiters for jobs factor in that social branding. It's the continuum of entitlement.

2020 52

How Bad Could the Economy Get? - McKinsey & Co. Provides Nine Scenarios

Jane Genova: Speechwriter - Ghostwriter

But, the economies would quickly return to normal by the end of 2020 if: Social distancing works. Here are 6 tips for search engine optimization (SEO) in 2020. COVID-19 is calling the shots.

2020 56

Voodoo: Colinford Mattis and Others Cursed with Opportunity

Jane Genova: Speechwriter - Ghostwriter

On social networks I have received push-back. Here are 6 tips for search engine optimization (SEO) in 2020. These times mirror those of the Counterculture. During revolutions many hold as sacred the belief that they are held to a higher code of law, not the conventional one.    So, it is no surprise, as Law.com reports, that Colinford Mattis has plenty of supporters. They spoke up during the conference call which was how his arraignment had been conducted.

2020 40

The Breakdown of Official Law and Order - How Vigilanti Justice Plays Out

Jane Genova: Speechwriter - Ghostwriter

  Widespread social unrest can take over the city as it did in urban areas in 1967.   Often, just the urban legend of an underground system of crime and punishment can impose  unique forms of social control. Here are 6 tips for search engine optimization (SEO) in 2020.

2020 52

Home Alone - Perils of Telecommuting in Era of COVID -19

Jane Genova: Speechwriter - Ghostwriter

In the office, which is a social setting, most can't pull that (those with power might be able to). Here are 6 tips for search engine optimization (SEO) in 2020. It's inevitable. These are COVID - 19 Times.

2020 56