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The Content Marketing Secret You Can Learn from Small Publishing Companies

Content Marketing Today

Although they are in the advertising business, small publishing companies have never done much advertising for their magazines.

Writing an Award-Winning Annual Report

Ian Griffin - Professionally Speaking

Last year I worked as a freelance writer for Wolters Kluwer, a global information services and publishing company based in the Netherlands.

Why Content Marketing Makes Advertising Unnecessary for Media Companies

Content Marketing Today

Although they are in the advertising business, media companies do very little advertising for their print and online publications.

Why Content Marketing Makes Advertising Unnecessary for Media Companies

Content Marketing Today

Although they are in the advertising business, media companies do very little advertising for their print and online publications.

10 tips for overcoming the fear of being bold

Speaking about Presenting

Some posts I’ve written have taken me some time to publish because of my fear, but having done so I’m bolder. And I’m not alone. Me too.

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Tribune Publishing Co - If Rubert Murdoch's Tweet Is On The Money, Implications Huge

Jane Genova: Speechwriter - Ghostwriter

In a tweet , media tycoon, Rupert Murdoch, indicated that the Tribune Publishing Company will be gonzo. The implications are huge.

TOTAL of $50 for reading/reviewing 3 books: Can writers make a living?

Jane Genova: Speechwriter - Ghostwriter

  In it Atlantic Publishing Company [APC] is "searching for freelance writers who are able to review books and are able to write honest reviews of 1-3 paragraphs."  Writing, at least the general kind, may no longer be a way to make a living.    Could the payment per hour be about $4?   Fine. 

Stop Being a Marketer. Start Being a Publisher.

Content Marketing Today

It’s time for marketers to replace traditional publishers. You can make this happen just as media companies have done it for decades.

Can B2B Print Media Avoid the Fate of the Dinosaurs?

Content Marketing Today

For centuries, print magazines and newspapers had a publishing information monopoly. The print mentality was tattooed on their psyche.