Authors versus publishers in the digital age

Max Atkinson

As many of you will know, there's quite a debate going on about Google's plan to make every book ever published available online. Although publishers are making a lot of noise about it, they've stayed remarkably quiet about another wheeze they've been exploiting since the digital age got under way - and about which they haven't bothered to tell their authors. for last year's royalties on the book, which they're now selling at an RRP of £18.99 (or £16.54

What You Need to Know About Self-Publishing

Great Public Speaking

You know that public speaking book you have always wanted to write but never did because you would have to pay the printer to print hundreds more than you need and then store them forever in your garage? It's a free online self-publishing tool that helps you prepare your book for printing. The price of the book covers the production costs and your royalty. In addition, Amazon offers a lot of tips to help you self-publish your book through createspace.com.

How to work with publishers and agents: The Public Words Speaker Forum 2010

Public Speaking Advice and Commentary

  And that means books published by traditional publishing houses for the most part, though there are exceptions.    But for most speakers, the book helps generate the speaking, and so traditional publishing is important.    At the Public Words Speaker Forum 2010 last week, two speakers held forth on how publishing is changing, what function agents perform, and how to navigate your way through the publishing maze. 

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Why all the Hail Mary Passes in book publishing?

Jane Genova: Speechwriter - Ghostwriter

  Yet, there is a surge in those Hail Mary passes to publish a book.    So, why the fantasies of how much new business, royalties, employment opportunities, and speaking engagements a book could bring in?  My advice to many prospects for my ghostwriting services is: Publish an opinion-editorial in THE NEW YORK TIMES or Politico.com, do a YouTube, start an online social community on Ning.com, issue a catchy media release on PR Web.  That

How the Professionals Make Money

The Speaker Point

April 12, 2011 Posts Comments The Speaker Point Helping you master public speaking and communication skills Home Delivery Speech Analysis Making Money Preparation Reviews About How the Professionals Make Money February 2, 2011 By Alex Cequea View Comments Public speaking is a puzzling career to figure out. Professional speakers usually lecture as an addition to their “real” jobs, where they get the expertise and insight to speak in the first place.

2011 100

Your Online Presence - No, It Doesn't Have To Be The Happy Valley

Jane Genova: Speechwriter - Ghostwriter

Gleefully, photos of grandchildren, the perfect chocolate mousse, and the royalty check from publishing that book are posted. That's even the case when the post is a blatant sales pitch or a mere link to something already published on their own commercial website.   Branding careers Current Affairs Games Media Online video Personal Musings Politics Public Speaking Values Web/Tech Weblogs WritingThe ethos of Facebook is primarily The Happy Valley.

2015 52

Book Authors: Mostly Labor of Love or Marketing Tool

Jane Genova: Speechwriter - Ghostwriter

It's rare that a book author will become wealthy, at least not through the royalties from books. Also, increasingly it's irrelevant whether the books are produced by a publisher such as HarperCollins or a self-publisher like iUniverse.com.

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Putting Your eBook Sales on Autopilot

Pivotal Public Speaking

What’s a standard royalty or commission? As the demand for eBooks accelerates, the advantage goes to nimble authors, experts, and publishers who are able to stand out and rise above the noise. => [link]. public speaking and business public speaking businessAmazon.com recently announced that its monthly eBook sales have surpassed its print book sales. This revolution means the market for your eBooks is burgeoning. If you are ready. But how do you enter this market?

Progress: I feel like Kalinda on "The Good Wife"

Jane Genova: Speechwriter - Ghostwriter

Sleuthing unfolded this information:  The information about royalties from the book I assisted Bob Dilenschneider with - AMA HANDBOK ON PUBLIC RELATIONS - is solely in his hands.    By written contact, I am supposed to receive 50% of those royalties.    That email was cced to Hank Kennedy, the President and Publisher of AMACOM, and Joan Avagliano, officer Manager at Dilenschneider's communications firm The Dilenschneider Group. 

Arch Dukes of Manhattan

Jane Genova: Speechwriter - Ghostwriter

  Just look at the photo  of VANITY FAIR publisher Graydon Carter in THE NEW YORK OBSERVER.    Like all decadent royalty they take refuge in exclusive bunkers such as private clubs and pricey restaurants.   They will go down speaking lockjaw that they learned in boarding school and looking down on the rest of us.  "  Agents and publishers interested in it can reach me at Mgenova981@aol.com , 203-468-8579.

No sweet spot on Barnes and Noble either

Jane Genova: Speechwriter - Ghostwriter

  That's what I warn prospects who have their heart and hopes set on publishing a traditional print book through a traditional print publishing house.    My own ebook on my professional fall from grace and the first glimmers of a comeback GEEZER GUTS has had more than a million downloads, plus pulled in speaking invitations and communications assignments Download Geezerguts. Let's face it: It's the post-print era. 

No Joy in Bookville

Jane Genova: Speechwriter - Ghostwriter

  Public relations icon Bob Dilenschneider published in February, with the imprint of the American Management Association, HANDBOOK ON PUBLIC RELATIONS.    For assistance with the HANDBOOK I am due 50% of royalties.    Will update you in August when the American Management Assocation sends out the sales and royalties numbers.   Back in the mid-1990s, he had a major piece on the grapevine published in THE NEW YORK TIMES. 

"Creations must make money indirectly, by promoting sales of something else," Paul Krugman

Jane Genova: Speechwriter - Ghostwriter

  My example is the book published to bring in business for the consultant, lecture fees for the motivational speaker, and believers for a spiritual or religious organization.  Fortunately, even prospects for my ghostwriting services are getting it that they can't hope for big royalties from a book.    We all know that in "The Long Tail," Chris Anderson speaks of books which are not best-sellers earning more than a best-seller over time. 

How to write, sell, and market a business book – IV: You’ve written that proposal; now what?

Public Speaking Advice and Commentary

  You can’t approach a publisher directly.    If you go to a publisher directly, it will think “Amateur!”   Some are broader-based than others, but don’t ever send a proposal to an agent that doesn’t have at least several authors and books published in the area you care about.    They know what is selling right now, what is a drag on the market, and what publisher will react best. 

Le Book: Over?

Jane Genova: Speechwriter - Ghostwriter

  What it has pulled in ranges from actual assignments to speaking engagements which in turn bring in assignments.   [Disclosure: I receive 50% of royalties for the work I did on that book.] My   Then why are too many still hell-bent on having a book published?  "A book is the price of entry." " That's what I used to advise clients.    They listened.    A book was produced. 

Market Your Book with a Movie Trailer

http://delicious.com/akarrer/prospeaker

Each cost the publisher about 30% of the books marketing budget to produce. You can insert photos of your book cover, graphs and tables from your book, and evocative royalty-free photos and artwork, alternating with short, punchy copy a la Jeff Rivera.