Speaker Launcher

JUNE 13, 2019

Self-publishing (aka indie-publishing) has shed the stigma of “those who can’t get published, self-publish.” On this episode of The Wealthy Speaker Show, we are happy to welcome back Erin Casey to share her ideas about indie-publishing and using your book as a tool to market yourself and earn more as a speaker. Erin Casey is an author, book editor, and the owner of My Writers’ Connection, a publishing-services company she founded on the mission of […].

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Six-Figure Freelancer Blog

NOVEMBER 8, 2020

Book Writers, you do not have to pay several thousand dollars to get your book published by a vanity press or vanity publisher. I’ve self-published 20+ books, and it hasn’t cost me a cent to make my books … Continue reading → Trust me.

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Jane Genova: Speechwriter - Ghostwriter

JUNE 5, 2020

Tribune Publishing can't get its footing in the turbulent world of media, made much more volatile by COVID-19.   Both establishment media, such as Tribune Publishing, and digital natives like BuzzFeed, have been struggling to make money. MarketWatch reports that its Q1 net loss was $45.3 million. That's essentially 10 times what it had been a year ago - $4.7 million. Revenue declined 11.5%.

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Six-Figure Freelancer Blog

NOVEMBER 19, 2015

Self-publishing takes work, and even money, but it can be rewarding — personally, professionally and even financially. Let’s take a look at the potential rewards and then at the work and potential costs involved in self-publishing a book. If you want to publish a book for friends and family, then self-publishing is the way to go. Self-publishing a book can help you professionally. There is work involved in self-publishing.

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Jane Genova: Speechwriter - Ghostwriter

JANUARY 13, 2020

So, those at the Tribune Publishing media outlets such as New York Daily News and the Chicago Tribune should be jittery. As the New York Post reports, Tribune Publishing has extended offers of voluntary buyouts to employees at some of its newspapers who have worked there eight years or more. Tribune Publishing wasn't so lucky. Voluntary buyouts are often, but not always, a prelude to layoffs.

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Craig Strachan - Keep Talking!

FEBRUARY 27, 2013

Author, Publisher, Entrepreneur: How to publish a book, by Guy Kawasaki and Shawn Welch. Although I would like to publish an ebook at some stage, it is not something that I am looking at doing right now, so the review copy on my Kindle sat there for quote a while before I got to browsing through it. This book is for anybody who has or is considering writing, publishing and distribution an ebook, and will save you hours of time and frustration.

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Six-Figure Freelancer Blog

MAY 2, 2012

In 2009, 76% of all books released were self-published, according to Publishers Weekly. The number of self-published print and e-books continue to grow exponentially while the number of books issued by traditional publishers declines. This trend is being fostered by both independent authors and the new wave of print on demand (POD) publishers who publish books for would-be authors lacking the technical skills to otherwise self-publish.

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Succeed Speaking

OCTOBER 1, 2013

Are you writing a book right now and wondering how to get it published? The average advance from a major publisher is $500. — David Hancock, founder of Morgan James Publishing. Don’t get an ISBN number for your self-published book if you think you’d like to get published by a traditional publisher one day. This is an important tool in any publishing campaign, and many firms charge $2500 or more to create such a site.

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Six-Figure Freelancer Blog

JANUARY 20, 2015

Self-publishing takes work, and even money, but it can be rewarding — personally, professionally and even financially. Let’s take a look at the potential rewards and then at the work and potential costs involved in self-publishing a book. If you want to publish a book for friends and family, then self-publishing is the way to go. Self-publishing a book can help you professionally. There is work involved in self-publishing.

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Jane Genova: Speechwriter - Ghostwriter

MARCH 7, 2020

When ViacomCBS announced that it was putting Simon & Schuster up for sale, a chill went through the publishing industry - or should have.  Is that code for the reality that book publishing isn't a growth business? As Linchpin reports, for the past five years, the global publishing industry has had zero growth. That's why two recent events in the publishing world are important to analyze. Call it The Tale of Two Publishers.

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Six-Figure Freelancer Blog

JULY 7, 2019

Book Review: Produce, Price and Promote Your Self-Published Book by Paul Lima – [link] Self-publishing is no guarantee that you will sell millions of copies. Paul Lima then goes on to tell you all you need to know to … Continue reading →

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Six-Figure Freelancer Blog

APRIL 20, 2009

With the growth in Print on Demand (POD), public speakers, seminar leaders, consultants, technical trainers, financial planners, real estate agents, lawyers, nutritionists and fitness experts, cooks and chefs, people who have lived interesting, and not so interesting, lives, are self-publishing non-fiction books like never before. Creative writers are using POD to self-publish novels and collections of short stories and poetry.

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Jane Genova: Speechwriter - Ghostwriter

JULY 31, 2020

  Among them is publishing thought pieces on holidays. Public relations player Bob Dilenschneider keeps using the same trusty tools for marketing his Manhattan boutique.  They are meant to be inspirational, that is, lifting the spirit. The next holiday coming up is Labor Day. So, we can expect to hear from Dilenschneider again. The interesting issue: How will he position and package what is to inspire us?

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Jane Genova: Speechwriter - Ghostwriter

FEBRUARY 3, 2020

Before Amazon, publishing a book had been an effective marketing tool. Currently, book publishing entails considerable reputational risk.   That risk factor has to be factored into the decision of whether to invest resources in publishing a book (including the ghostwriting and promotion fees) or go with other tactics.   Since the early 1990s, book publishing had been his MO.

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Jane Genova: Speechwriter - Ghostwriter

MAY 15, 2020

So, it's no surprise that, in general, publishing is suffering financially. Overall, companies are cutting back on advertising in this era of COVID-19. The ads they're still placing are primarily landing on the platforms of tech media giants like Facebook and Google. Recently, BuzzFeed furloughed 19 on the editorial side, worldwide. The latest shoe to fall is this: Vice Media is laying off 55 in the U.S., mostly in its digital division.

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Six-Figure Freelancer Blog

NOVEMBER 3, 2014

For some writers using traditional publishers, that would not be nearly enough. All I know is I earn on 200 books what a traditional publisher would have paid me if they had sold 1,000 books. If a traditional publisher made me an offer that made sense, I’d think about it. I’ve helped friends who wanted a book to give to family and friends… So you have to know why you want to self publish before you embark on the journey.

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Succeed Speaking

OCTOBER 1, 2013

Are you writing a book right now and wondering how to get it published? The average advance from a major publisher is $500. — David Hancock, founder of Morgan James Publishing. Don’t get an ISBN number for your self-published book if you think you’d like to get published by a traditional publisher one day. This is an important tool in any publishing campaign, and many firms charge $2500 or more to create such a site.

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Six-Figure Freelancer Blog

JULY 13, 2013

I presume you are reading this book because you have written a book, or are writing a book or plan to write a book, and are thinking of self-publishing it. Or you have written a book and have been shopping it around but have not landed an agent or publisher, and are now thinking of self-publishing it. My Books Self-Publishing & Print On Demand POD print on demand self-publishing

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Jane Genova: Speechwriter - Ghostwriter

JUNE 29, 2016

Eventually, one wonders how many publishers will be left standing. Even before this official move, publishers have been experiencing a significant falloff in traffic as Facebook was tilting more of its News Feed to users. "Facebook is also making a feed ranking change today that literally puts its primary value that 'Friends and family come first" into practice.

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Six-Figure Freelancer Blog

DECEMBER 16, 2011

Publishers, retailers tussle over e-book prices. Self-Publishing & Print On Demand ebooks POD self-publishing

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Six-Figure Freelancer Blog

JANUARY 13, 2012

all through self-publishing! Self-Publishing & Print On Demand POD print on demand self-publishingIn "20 months Hocking has sold 1.5m books and made $2.5m". Disbelief! But true.

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Jane Genova: Speechwriter - Ghostwriter

NOVEMBER 18, 2019

Bloomberg reports that the publisher is in extreme financial distress. The McClatchy Company operates 29 newspapers. They range from the Miami Herald to the Kansas City Star. The very existence of those publications and the jobs involved are in danger. That includes $27 million in secured debt and the $124 million contribution to pensions in 2020. If it can't absorb those obligations, then it could file for bankruptcy. 

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Jane Genova: Speechwriter - Ghostwriter

JANUARY 2, 2020

A sign network television is a medium in decline: There still are commercials hawking publishing a book as fulfillment of a dream.   The reality is that publishing a book has become a business. Over the years he has published myriad books as a marketing tool for his public relations agency. For those in professional services, publishing a book is the price of entry. Although it was published as recently as March 24, 2019, it ranks 430,773 on Amazon.

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Six-Figure Freelancer Blog

JUNE 17, 2011

If you are interested in self-publishing or POD (print on demand), you might find the following three videos on "The Yin and Yang of (self)Publishing" of interest. Self-Publishing & Print On Demand Paul Lima POD

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Six-Figure Freelancer Blog

OCTOBER 14, 2011

Marketing Your Services My Books Self-Publishing & Print On Demand POD promoting books self-publisingUsing the book marketing hints and tips in this blog post won't guarantee that your book will become a best seller or that you will sell boxes of books. However, not using the book marketing hints and tips in this blog post all but guarantees that you will not sell any, or will only sell a few, books.

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Presentation Zen

OCTOBER 31, 2013

While my wife and kids were checking out the Americas Cup down the street, my publisher Nancy Ruenzel and I sat down for a chat in the Peachpit Press studio. It''s hard to believe that it has been six years since Peachpit Published my first book, Presentation Zen. In August, the family and I flew across the Pacific to California to see friends and family up and down the West Coast of the USA and Canada.

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Jane Genova: Speechwriter - Ghostwriter

APRIL 23, 2020

Publishing a book is the price of entry. Now, publishing a book can be an extreme liability in a career. Both helped shape their brandnames and enhanced their marketing outreach through publishing lots of books.  Dershowitz published his book in response to his legal problems as a defendant in sexual misconduct allegations. What he should have published was how to win, hold, and scale influence through social.

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PowerPoint Tips

AUGUST 31, 2015

The post Single-source publishing with PowerPoint–use PowerPoint for all versions of your training! This is a guest blog post by Dimitri Roman. Dimitri is a Learning Architect at a leading supplier of strong authentication, He has been creating learning solutions with the use of PowerPoint for the last 15 years. In the fast paced economy of today, the development and maintenance of learning solutions needs to be optimized without any loss in quality.

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Six-Figure Freelancer Blog

OCTOBER 14, 2011

Marketing Your Services My Books Self-Publishing & Print On Demand POD promoting books self-publisingUsing the book marketing hints and tips in this blog post won't guarantee that your book will become a best seller or that you will sell boxes of books. However, not using the book marketing hints and tips in this blog post all but guarantees that you will not sell any, or will only sell a few, books.

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Jane Genova: Speechwriter - Ghostwriter

JUNE 7, 2018

Here are details. careers

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Jane Genova: Speechwriter - Ghostwriter

JULY 12, 2015

Self-publishing on LinkedIn as an Influencer is a smart career move. So valuable is this self-publishing opportunity that leaders and hustlers are now advertising for ghostwriters to create them. This could become as standard in a publicity plan as having an article published in The Wall Street Journal and The New York Times has been. So, how do you start self-publishing on LinkedIn? To the right is one of the buttons you click on to "publish."

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Public Speaking Advice and Commentary

JULY 12, 2012

There has been a great deal of handwringing in the book publishing world for the last decade or so over what the Internet is going to do to traditional publishing.    And in the last few years, experimentation has increased, with successful authors like Seth Godin by-passing traditional publishing, new ventures like NetMinds from Tim Sanders and team, and the explosion of various kinds of self-publishing. 

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Jane Genova: Speechwriter - Ghostwriter

FEBRUARY 13, 2020

During his long career in public affairs, Bob Dilenschneider has leveraged publishing books as marketing tools. His firm in Manhattan also promoted the books clients had published.  On December 31, 2019, Dilenschneider's most recent book - "Decisions" - had been published. The lesson here is not necessarily Don't Publish a Book. This week Dan Peres' memoir "As Needed for Pain" was published. Everything changes.

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Jane Genova: Speechwriter - Ghostwriter

JUNE 26, 2019

"In May, a federal jury awarded three Milwaukee men $2m each for lead paint poisoning they suffered as toddlers, to be paid by the paint companies Sherwin-Williams, Armstrong Container Corp and DuPont. The verdict is the first of its kind …"  Anna Almendrala, The Guardian, June 26, 2019. Here is the article. Earlier there was the verdict in a Santa Clara, California class action public nuisance lawsuit against several former lead paint companies. They included Sherwin-Williams.

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Six-Figure Freelancer Blog

MAY 28, 2009

publishing industry passed a key marker last year, with the publication of more "on-demand" or short-run titles than traditional books, a U.S. company that keeps publishing statistics says. Tags: Self-Publishing & Print On Demand print on demand self-publishing The U.S.

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Jane Genova: Speechwriter - Ghostwriter

MARCH 17, 2018

That's why it's smart - actually, necessary for economic survival - for writers to shift out of newspapers, magazines, and publishing of most other kinds.  Of course, so many of us in communications started out as a reporter or an editor in publishing. That might explain why I accepted two assignments in 2018 in publishing.  At least not in newspapers, magazines, and publishing. We are only three months into 2018.

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Jane Genova: Speechwriter - Ghostwriter

AUGUST 31, 2018

  The iconic alt-weekly The Village Voice announced that it is ceasing publishing new material. Today is another sad day in the history of media.  As the Columbia Journalism Review reports, Peter Barbey, who bought the tabloid in 2015, delivered the bad news. He says the reasons include "business realities." " The media niche has always been a difficult one to navigate. Publications have come and gone. 

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Jane Genova: Speechwriter - Ghostwriter

JANUARY 26, 2018

  But, the near-death experiences of publishers are only part of the story. At Recode , Rani Molla reports that some publishers are actually gaining from what Facebook has been doing with its algorithm during the past year. No question, readers of this blog also want to know what publishers are suffering because of Facebook's decisions. Overall, the digital media publishing niche is a tough place to be. Bad news sells.

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Joan Detz Speaker Services

OCTOBER 24, 2016

Greg will present Publishing Tips for the Multimedia Age, a look at how you can turn the material you produce for your agency into […]. On Wednesday, November 16, the National Association of Government Communicators hosts Greg Leatherman, managing editor of ECO magazine and former communicator for NASA, the U.S. Department of Energy, and the FBI.

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Speak Schmeak

AUGUST 11, 2009

Cliff Atkinson , author of " Beyond Bullet Points ," (my favorite book on using slides/PowerPoint) facilitates a discussion at PresentationCampLA on traditional publishing, based on his experience and with some good additional comments by other participants. Cliff Atkinson on getting published from Lisa Braithwaite on Vimeo.

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Jane Genova: Speechwriter - Ghostwriter

SEPTEMBER 20, 2019

Amid that, what Facebook watchers might have missed is its motion in  court to be known as a publisher. Here is a copy of the motion filed to dismiss that lawsuit since Facebook identifies itself as a publisher.   If the court grants Facebook the identity of a publisher, then that opens it to libel lawsuits. Still fresh in many memories is the fate of another digital native publisher - Gawker. Facebook has been in the news for lots of reasons recently.

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Succeed Speaking

AUGUST 25, 2015

But if it happens to be, you’ll soon have five good reasons to get published, pronto.). I’m betting the reason you haven’t published a book yet is because of something in #3. Thankfully, I just discovered an awesome book, Book Launch: How to Write, Market & Publish Your First Bestseller in Three Months or Less AND Use it to Start and Grow a Six Figure Business , which is both motivational and practical… so now I know what I need to do!

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Joan Detz Speaker Services

JUNE 6, 2010

A quick reference note: For those of you interested in freelance writing, Linden Publishing offers an excellent backlist. Sample titles: How to Write a Nonfiction Book Proposal. The Elements of Narrative Nonfiction. Writing Fiction that Sells. Visit www.QuillDriverBooks.com for descriptions/details

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