Lawyers & Public Relations

Jane Genova: Speechwriter - Ghostwriter

" In Pattis, we find both a pull out all stops defense lawyer and a genius in public relations - both for himself and his client.   Books Branding careers Current Affairs DigitalInfluencer Games legal Media Personal Musings Politics Power Public Speaking Writing

Public Relations - Predictions for 2019

Jane Genova: Speechwriter - Ghostwriter

Here are 4 tidbits: Public relations, marketing communications, social media, and more will fuse.  At public affairs firm kglobal, partner and crisis guru Gene Grabowski hammers this reality: Communications is 80 percent of the executive's job.

2019 56

Beyond Mickey - Tourism and Public Relations

Jane Genova: Speechwriter - Ghostwriter

Alternatives to Disneyland could become more attractive through brilliant public relations. Public relations should push to get into it or up their game in it.  No, Disneyland in California isn't a ghostown.

The Power of Non-Public Relations

Jane Genova: Speechwriter - Ghostwriter

It's the business of members of the media to analyze the public relations tactics of attacks and counter attacks. No surprise, society has received the equivalent of Master Degree training in the art and science of traditional public relations

Brand JUUL - Can Public Relations Put This Back Togehter Again?

Jane Genova: Speechwriter - Ghostwriter

In the public affairs campaign to move BigTobacco to cave was the contention that it was using marketing to motivate the underage to start smoking cigarettes. The serious investment matter is if public relations can put this brand back together again. 

2019 52

Halloween 2019 - 5 Best Costumes for Public Relations Representatives

Jane Genova: Speechwriter - Ghostwriter

That's especially the situation for public relations representatives. Family-free, Halloween is the most loved holiday in America. The exception to that is that you can bring along your four-legged children.

2019 56

Public Relations Strategy of Open Letters - Vanina Guerreco's Gamble

Jane Genova: Speechwriter - Ghostwriter

Vanina Guerreo's legal counsel - Wigdor's Jeanne Christensen - has brought this very public dispute to a whole new level. Public relations experts might call it brilliant. A fundamental of smart public relations is that protection is created by heavy media coverage.

2019 52

The Public Relations Genius of James Comey

Jane Genova: Speechwriter - Ghostwriter

  Former FBI director James Comey is a public relations genius in continuing to escalate the feud between him and U.S. Conflict is at the heart of drama. And, that's what attracts media coverage. 

Public Relations Firms - Study Trojan Model for Public Interest Messaging

Jane Genova: Speechwriter - Ghostwriter

provides a template for public interest messaging. Heavy-handed "ought" public service announcements about that, though, are ignored. Since public relations firms are often the front lines of public interest campaigns, they might study the Trojans template.

2019 52

Public Relations - Not About Clickbait

Jane Genova: Speechwriter - Ghostwriter

In general, clients of public relations agencies want constituencies to take action. The game is influence, not sales.    They are not selling advertising or subscriptions as are media properties. Therefore, the initiative is not about establishing clickbait.

Benjamin Franklin - America's First Public Relations Player

Jane Genova: Speechwriter - Ghostwriter

Franklin, more typically, nurtured  his reputation, as a matter of both pride and utility, and he became the country's first unabashed public relations expert." Part of Franklin's public relations expertise was understanding the power of charm.

2015 69

BigLaw Firm Morrison & Foerster - Risky Public Relations Move

Jane Genova: Speechwriter - Ghostwriter

  Now, MoFo is engaging in a risky legal and public relations initiative. Mommy Track class action "Jane Doe, et al. Morrison & Forester" has evolved into  the must-watch legal battle. It will also bleed into the major social issues of our times. 

2019 52

Public Relations - AI Can Wipe Out Humans

Jane Genova: Speechwriter - Ghostwriter

Big chunks of public relations services could be next. Public relations leaders might balk. Currently, with client churn becoming standard in professional services, public relations players have to be among those figuring out how to integrate AI.

Wells Fargo, Public Relations & The Invisible Hand

Jane Genova: Speechwriter - Ghostwriter

Myriad public affairs case studies will be created about what it had done wrong and what it had done right to manage the fallout from the faux accounts. In public. Brand equity. Corporate social responsibility. Trust. 

Halloween 2016 - 5 Sure Bets for Public Relations Pros' Costumes

Jane Genova: Speechwriter - Ghostwriter

Here are 5 sure bets for costumes for you public relations pros. animal companions Books Branding careers Current Affairs Food and Drink Media Personal Musings Politics Public Speaking Selling Television Travel Values Web/TechHalloween is the family-free holiday.

2016 83

Brand Gordon & Rees - Another Public Relations Setback

Jane Genova: Speechwriter - Ghostwriter

Along with a public statement opposing Colwin's comments of Hannity, it relieved her of our duties as managing partner of the New York office. In the legal and business media the Mercedes Colwin story caught fire.

Suing? - A Killer Lawyer Is No Longer Enough, You Must Have Genius Public Relations Representative

Jane Genova: Speechwriter - Ghostwriter

  So, it's no surprise that Jones Day and the plaintiffs suing it in employment-related bias disputes don't miss a trick in media outreach. This is the media era.

2019 52

2022 - Public Relations, as We Have Known It, Won't Exist

Jane Genova: Speechwriter - Ghostwriter

Read here about the five major disruptions transforming public relations into what yet doesn't have a name or its own lexicon. Meanwhile, current players in public relations had better be proactive.

2018 56

Artificial Intelligence in Services - Allstate's Smart Public Relations

Jane Genova: Speechwriter - Ghostwriter

Or, the driver could have been a deep understanding of public relations. Tom Wilson, chief executive officer at Allstate, predicts that artificial intelligence (AI) will have the force of a tsunami in services. Here he is quoted in Fortune.

2018 56

Global Public Relations Industry - Gender Gap in Leadership Positions, Pay

Jane Genova: Speechwriter - Ghostwriter

Women represent two-thirds of those working in the global public relations industry. Public relations is the business which creates its clients' stories. In Odwyerpr.com , Steve Barnes reports on a study headed by the Organization of Canadian Women in Public Relations.

2017 56

When the Leader Exits - Public Relations Representatives May Be Unable to Manage the Narrative

Jane Genova: Speechwriter - Ghostwriter

That leader cannot assume sophisticated public relations can prevent fallout or manage any that occurs. In all industries, everyone from insiders to the media, closely watches the exits of leadership. They speculate why.

2019 52

David Sweat Needs Ghostwriter, Public Relations Agent

Jane Genova: Speechwriter - Ghostwriter

For that he needs a seasoned ghostwriter and public relations agent. David Sweat has nothing to lose. And plenty of attention to attract. He could live well on that ego gratification until he goes senile in prison or simply is found dead in his bunk of natural causes.

2015 65

Public Relations Employment Continues to Grow, Surges in D.C.

Jane Genova: Speechwriter - Ghostwriter

Public relations is among the niches in professional services which continues to grow. Members of iGen doing career planning might consider entering public relations and not attending law school.

2018 52

Sex Harassment Allegations = Big Business for Public Relations Firms

Jane Genova: Speechwriter - Ghostwriter

The allegations about sexual harassment have generated new business - and a lot of it - for public relations firms. Public relations firms have the know-how and contacts to help organizations, brands, and individuals in crisis to at least not make things worse.

2017 52

Public Relations Pros - Perfect Holiday Gifts

Jane Genova: Speechwriter - Ghostwriter

  The public relations industry is doing better than some others. So, you want to give the public relations pro in your life the perfect gift this holiday season. Think journalism, legal services, and manufacturing. But, it's still a caldron of pressure.

2015 56

Public Relations - Rated 6th Most Stressful Job

Jane Genova: Speechwriter - Ghostwriter

Public relations is frequently viewed as a glam industry. The stress factors range from amount of travel to how much the profession is in the public eye. The investor relations folks are negotiating with clients what to put in the earnings release.

Legal Sector, Like Public Relations Industry, In Play

Jane Genova: Speechwriter - Ghostwriter

  In public relations, that push for a disruption is so intense that the majority of those in that professional service predict that by 2022 the field as it had been known will mutate into something very different.

2018 52

Podcast: Public Relations & Social Media

Ian Griffin - Professionally Speaking

I was intrigued to hear what the PR professionals at the conference thought of the impact of social media on public relations, so I asked a random collection of people I met in the halls what the thought. I was intrigued to hear what the PR professionals at the conference thought of the impact of social media on public relations, so I asked a random collection of people I met in the halls what the thought.

Global Crypto Players Get Smart about Public Relations

Jane Genova: Speechwriter - Ghostwriter

  This internal push for transparency represents a standard public relations strategy: Do onto yourself what others would impose on you. That demonstrates a willingness to cooperate and behave in the public interest.

2018 52

Georgina Chapman, Harvey Weinstein's Estranged Spouse, Seeks Crisis Public Relations

Jane Genova: Speechwriter - Ghostwriter

So, we get a news flash from Kevin McCauley at O'Dwyer that Chapman is searching for a public relations representative or public affairs firm to manage the crisis. Meanwhile, Weinstein had hired Sitrick Public Relations to represent him.

2017 56

Public Relations - Have Down Cold Pros/Cons of Blockchain

Jane Genova: Speechwriter - Ghostwriter

Clearly, public relations firms must have down cold the pros and the cons of the blockchain. Recently, TechCrunch founder Michael Arrington transacted the closing of the purchase of property in the Ukraine via blockchain.

2017 56

U.S. Government = Big Spender On Public Relations

Jane Genova: Speechwriter - Ghostwriter

"The federal government has dropped more than $4 billion on PR work since 2007, according to a report conducted by non-profit Open the Books, a nonpartisan watchdog dedicated to transparency in public spending."

2015 56

Media in 2018 - 15,474 Jobs Cut (implications for public relations agencies)

Jane Genova: Speechwriter - Ghostwriter

The public can also tune in podcasts rather than turning to traditional sources of media to retrieve news and commentary. The implications for public relations are eye-popping.

2018 56

Bitcoin - Lobbyists, Public Relations Pros Understand Power of Regulatory Uncertainty

Jane Genova: Speechwriter - Ghostwriter

It's downright primitive. Fear of the unknown is the most terrifying form of angst. CaveMan didn't fear so much the lion he had spotted as the other predators that might or might not be lurking in the woods.

2018 56

Jack O'Dwyer, Legend in Public Relations Industry, Dies at Age 85

Jane Genova: Speechwriter - Ghostwriter

On December 19th, the global public relations industry lost a giant: Jack O'Dwyer. He launched the information directories and newsletter updates which evolved into the bible of public relations

2018 56

Zumado Public Relations - Nick Gaffney's Genius Use Of Snail Mail

Jane Genova: Speechwriter - Ghostwriter

It was from Nick Gaffney who had launched  Zumado Public Relations in San Francisco about a year ago. I had participated in the voting conducted by the legal publication The Recorder. Yes, In the snail mail today arrived an oversized postcard.

2015 68

Edelman Public Relations Represents Peter Lanza

Jane Genova: Speechwriter - Ghostwriter

Edelman Public Relations is known for so many accomplishments: early adopter in social media, thought leader on public trust issues, presenter at the World Economic Forum in Davos, and the agency that got the prized Twitter account. 

Valentine's Day - 5 Best Gifts for Public Relations Players

Jane Genova: Speechwriter - Ghostwriter

Here are the 5 best gifts to give to the public relations players in your life. What do you find more a public nuisance - 10 barking dogs next door or 10 writers who are tireless in putting together supposedly Steve-Jobs marketing tactics to get your attention?

2017 56

5 Best Halloween Costumes For Public Relations Pros

Jane Genova: Speechwriter - Ghostwriter

Halloween is a relative-free holiday in America.   For public relations pros, the costumes you put together for the glam crowd and club crawling could make or break a career. That's why it has replaced Thanksgiving and Christmas as the time for joy.

2015 75

Warren Buffett Aka Shark - Call In Public Relations, Pronto

Jane Genova: Speechwriter - Ghostwriter

Or hire an amazing public relations firm. Warren Buffett has become The Bad Guy. Probably a very bad one to the 6,500 who lost their jobs after Buffett, with his buddies at 3G Capital, took over Heinz, which has merged with Kraft.

2015 70

Pharma - Public Relations Won't Get It Off Hook on This One

Jane Genova: Speechwriter - Ghostwriter

The situation has crossed the line from a scandal to be managed by public relations experts to executives winding up being branded as criminals.

2019 52

WaPo Editor Note - Yeah, Go Hire a Lawyer, Not Public Relations Firm

Jane Genova: Speechwriter - Ghostwriter

Instead of hiring a public relations firm, go directly to a law firm specializing in litigation about X or Y and hire it.   In addition, this could signal the beginning of the end of the ability of the media to shape public perception.

2019 52

Kaci Hickox Needs Public Relations Firm - Fear Is Contagious

Jane Genova: Speechwriter - Ghostwriter

A public relations firm can put itself on the map by parachuting in and representing "Ebola Nurse" Kaci Hickox. A good public relations agency can explain how Ebola is transmitted and position and package Hickox as a great humanitarian. 

2014 69