Interview: Mark Stiving – The Price is Right

Ian Griffin - Professionally Speaking

helps companies implement value based pricing strategies to increase profit. As a pricing strategist, he ’spreads the gospel’ of value based pricing. His message inspires manufacturers, marketers and others concerned with pricing to capture greater value through pricing improvements and to focus on creating real, quantifiable value for the benefit [.] helps companies implement value based pricing strategies to increase profit.

Book Review: Produce, Price and Promote Your Self-Published Book

Six-Figure Freelancer Blog

Book Review: Produce, Price and Promote Your Self-Published Book by Paul Lima – [link] Self-publishing is no guarantee that you will sell millions of copies. Paul Lima then goes on to tell you all you need to know to … Continue reading →

Myth: Layoffs Boost Stock Prices

Jane Genova: Speechwriter - Ghostwriter

There is a widely held belief that a large layoff will increase the stock price of a corporation. The myth goes like this: The chief executive officer is under fire for the stuck or declining price of the stock. That will give the stock price an uptick.

The Price for Loyalty: Bridget Anne Kelly

Jane Genova: Speechwriter - Ghostwriter

Former chief of staff to Chris Christie, Bridget Anne Kelly had her day in court. After a six week trial in "BridgeGate," she was convicted on all seven counts for which she had been accused.

2019 52

Those Low-Priced Subscription Services - My Experience with Office Depot

Jane Genova: Speechwriter - Ghostwriter

  The price was right: $15 a month.   Takeaway: Beware low-priced subscription services. In Boardman, Ohio, I had purchased the HP laptop at the Office Depot/Office Max.    Soon enough I had to check if the internal mic was operating okay.

2019 52

Accurately Pricing Writing Services

Six-Figure Freelancer Blog

An important marketing piece, one that will help your client generate revenue, is more valuable to your client than a price list with short product descriptions. I know this might all sound a tad vague, but you are doing this work so you can charge your clients a fair rate and so that you will be paid a fair price. [Excerpt from Everything You Wanted to Know about Freelance Writing – [link]. Note : See companion post: Setting your corporate writing rate – [link].

‘Price Is Right’ reveals its first male model Today.com

TJ Walker Interactive

Uncategorized 'Price Is Right' "male model

Jobless Claims Slide, Import Prices Rise, Trade Gap Up CNBC

TJ Walker Interactive

Uncategorized Import Prices Rise Jobless Trade Gap Up CNBC Unemployment

Picking a Lane with Anna Liotta

Speaker Launcher

Emerging Speaker Speaker Marketing Speaking Business Strategy The Wealthy Speaker Podcast Anna Liotta branding strategy honing your speaking increasing speaking fees Jane Atkinson nsa pricing your speaking services. building your brand speaker pricing

2019 56

Learning from Business: Private Colleges Leverage Price Cuts to Survive

Jane Genova: Speechwriter - Ghostwriter

John's is embracing price-cutting to survive. More than 20 other independent institutions of higher education have also engaged in price cuts.  Along with the pricing, independent colleges have to prove out that the curriculum is sufficiently career-oriented. The big question in higher education: Can the private college survive the next five years?

2019 43

Price, Digital First Killing Off Office Depot, Staples

Jane Genova: Speechwriter - Ghostwriter

Small businesses shop price for office supplies. If we are willing to buy in bulk, there are not only ordinary low prices. After I purchased the HP printer at Best Buy (that low priced model had not been available at Office Depot) the free installation expert recommended I subscribe to its digital ink-replacement service. Within a few years Office Depot and Staples could be symbols of what went very wrong in its pricing strategy.

2019 40

Professional Services - Pricing Pressure and Pareto Rule

Jane Genova: Speechwriter - Ghostwriter

The 2017 Aderant Survey of the business of law confirms that the number-one challenge is pricing pressure. But we recognize that we have to re-think our pricing policies.  Each professional services firm has to establish and keep reviewing its unique pricing approaches.

Saudi Arabia Cuts Oil Prices - Overdue

Jane Genova: Speechwriter - Ghostwriter

It's news (LOL) that Saudi Arabia cut its oil price. Here in Tucson, Arizona, at Fry's, E. Roger and First, I filled up my gas tank for the least amount I have spent since I relocated here in April 2014. After applying my Fry's loyalty points, each gallon cost me $1.73.

2015 65

It's Never What Happens, It's How It's Managed - Fisher-Price's Rock 'n Play

Jane Genova: Speechwriter - Ghostwriter

Government regulators in Australia and Canada had expressed public concern over Fisher-Price's Rock 'n Play sleepers.   Yet, Fisher-Price, whose parent is Mattel, did not immediately do a recall and stop selling the product. vs. Fisher-Price, Mattel, Amazon."

2019 52

Fred Price - The Measure of a Man

Jane Genova: Speechwriter - Ghostwriter

With respect for the family of the late Fred Price, friends had arrived early. But once they entered the Price household, Fred had the gift, on a one-to-one basis, to make them feel special.  Fred Price lived his life for family and friends.

Macy's, Your Pricing Is Too High

Jane Genova: Speechwriter - Ghostwriter

That's because its prices are higher than that of Penney and other shops in the mall. His selling platform was fair pricing. In the Tucson, Arizona Mall, Macy's and JCPenney stand almost side-by-side.

Pat and Fred Price - Transcending Alzheimer's Disease

Jane Genova: Speechwriter - Ghostwriter

" That's how Pat Price described her husband Fred's last moments. Until then, Pat and Fred Price made it their business to transcend how the progressive disease can rob humans of everything. "There was a look of wonderment on his face. He squeezed my hand."

Books - No Longer "Price Of Entry"

Jane Genova: Speechwriter - Ghostwriter

The old-line wisdom was that you needed a book as the "price of entry" to become a brandname in your field. Sure, a book can be the tipping force from being a comer to established.

Gas Prices: So, How Can Everyman Plan?

Jane Genova: Speechwriter - Ghostwriter

According to the Energy Information Administration, the price of gasoline is on the way back up. Roger Road, Tucson, Arizona, within a week the price shot up from about $1.71 Everyman has noticed the same thing. Here at Fry's at East First Avenue and E.

2015 61

Bloodbath Expected in Stock Markets - Businesses Have to Re-Think Pricing Strategy

Jane Genova: Speechwriter - Ghostwriter

That client has re-thought her pricing strategy. Those of us who manage to navigate the fear-based environment of 2019 will be flexible in our pricing. Let prospects know you are on their side, therefore are negotiable in terms and conditions of the sale such as pricing.

2019 56

Portugal, Ecuador, Costa Rica for Retirement - Look Beyond Sticker Price

Jane Genova: Speechwriter - Ghostwriter

Meanwhile, be skeptical of how members of the media present overseas retirement paradises with low sticker prices. Again, there is an article in the media - this time USA Today - about how cheaply a couple or single person can retire abroad, as opposed to the United States.

2018 52

Uber's Surge Pricing: Shame on it

Jane Genova: Speechwriter - Ghostwriter

 The company had calculated that based on its Surge Pricing practice.  When demand is high for its driving service, the price goes up. The Surge Pricing practice is not a best practice among us businesspeople who have been around a while.

2014 65

Stock Price - CEO's Too-Earnest Apology Can Sink It

Jane Genova: Speechwriter - Ghostwriter

I don't want to sink the company stock price. What they found is that those which contained the most emotion were correlated with plunges in stock price. "Father, let's keep this mea culpa light. Or sound, well, too feminine."

2015 65

Beyond Bullet Points -- Live! Early bird pricing ends tomorrow!

Speak Schmeak

Cliff Atkinson, author of Beyond Bullet Points , is offering -- for the first time ever -- courses to the public on his BBP method! (If If you haven't read Beyond Bullet Points, I highly recommend it. You can get it here.)

PC Doctor, Austintown, OH - Fast Service, Straight-Talking, Discount Pricing

Jane Genova: Speechwriter - Ghostwriter

No one can be without their laptop. That's even though we might also own several other e-gadgets. Matt and his staff at PC Doctor in Austintown, Ohio, know that. They jump when we have a problems.

April 11 - Facebook Investors Shouldn't Expect Uptick in Stock Price

Jane Genova: Speechwriter - Ghostwriter

The question on the minds of those who have a stake in Facebook is: Can Mark Zuckerberg have a conversation with the members of the House Energy and Commerce Committee on April 11? That is, can he engage versus enrage them? The very existence of Facebook is at stake.

Uber Can't Mandate Arbitration in Surge-Pricing Lawsuit

Jane Genova: Speechwriter - Ghostwriter

District Judge Jed Rakoff, reports Reuters (reprinted in Fortune): " denied a motion by Uber to compel arbitration in a passenger lawsuit over so-called surge pricing. The lawsuit initially alleged price-fixing by Uber CEO Travis Kalanick.

2016 56

Food Shopping - It's an Old-fashioned Price War

Jane Genova: Speechwriter - Ghostwriter

And, as USA Today reports, there is an old-fashioned price war going on. But Giant Eagle's regular pricing is much too high for me. Pricing is what determines purchasing decisions in this category.

2017 52

Uber, Lyft - Cutting Prices, Angry Drivers (freelancers perceive sweatshop conditions)

Jane Genova: Speechwriter - Ghostwriter

Both ride-hailing services, Uber and Lyft, have cut pricing in myriad U.S. But when they have to bill at a lower price they have to work longer hours to gross the same revenue. The on-demand-economy is not always sweet to its contract workers.

2016 63

Brand WW - Pile-On of Celebrity Faces, Wellness/Choice High Rhetoric Not Boosting Stock Price

Jane Genova: Speechwriter - Ghostwriter

Actually, the stock price dipped a bit, despite the announcement that Hudson is pairing with earlier WW spokesperson Oprah Winfrey. The 52-week high for WW (new moniker for Weight Watchers) had been 105.75.

2018 52

Portugal, Ecuador, Costa Rica for Retirement - Look Beyond Sticker Price

Jane Genova: Speechwriter - Ghostwriter

Meanwhile, be skeptical of how members of the media present overseas retirement paradises with low sticker prices. Again, there is an article in the media - this time USA Today - about how cheaply a couple or single person can retire abroad, as opposed to the United States. The nations mentioned range from Ecuador to Costa Rica.    That has been a hot topic for at least six years.

2018 40

Triangulate your rate before you quote

Six-Figure Freelancer Blog

Freelance Writing - Corporate Freelance Writing - General Pricing Corporate Assignments estimating quotes pricing corporate writing quotes pricing editing quoteWhen it comes to writing and editing services, there is no 'one rate fits all' rate. Yet many clients want cost certainty--and I don't blame them--so you have to give them a quote.

Gas Prices Surging - SUV Drivers Will Have Ah-Ha Moment Memorial Day Weekend

Jane Genova: Speechwriter - Ghostwriter

Reality bit hard - and fast - here in low-gas-price Northeastern Ohio. But even though I stuck with fuel-efficiency, with this upward trajectory in gas prices, I won't be seeing the USA in my Chevrolet this summer.

2018 52

On-Demand-Economy - Surge Pricing For Babysitting New Year's Eve

Jane Genova: Speechwriter - Ghostwriter

In the New York Post , Jane Ridley reports that babysitters will be charging surge pricing to watch children as their parents ring in the New York.   The usual price in the New York area for babysitting is about $20 an hour.

2015 56

Book As Price Of Entry - Maybe Not Anymore

Jane Genova: Speechwriter - Ghostwriter

So, re-think the classic advice: A book is the price of entry. The demand I keep encountering is to research and ghostwrite e-books. Those are the kinds that can be knocked off on computer, made available for free, and distributed on a website and other forms of social media.

2016 56

Amazon & New Economy: Price Points

Jane Genova: Speechwriter - Ghostwriter

  What's interesting about this strategy of competiting via price point is that, when it comes to gadgets, many are willing to pay anything.  " Amazon, with its low price point, could be emerging as the disrupter, pushing aside Apple and Google.

Get the best price on technology purchases, clothing — and anything else!

PowerPoint Tips

If so, I’d like to introduce you to a new, free service that will help you get the lowest price. Many people don’t realize that prices fluctuate constantly, particularly on websites like Amazon, which allow third party vendors to continually undercut one another. For example, consider the price variations for a Samsung 59-Inch 1080p 3D Plasma HDTV over three months (Jul 10 to Oct 10, 2011): $1,850, 2,251, 1,920, 2,000, 2,251, 2,145, 2,218, 2,225, 2,145, 2,200.

Find & price corporate editing & writing freelance assignments – Toronto workshop

Six-Figure Freelancer Blog

Conquering Corporate Markets: Find & Price Corporate Editing & Writing Freelance Assignment - Sat. 14, Toronto; sponsored by Editors' Association of Canada: Business writing and editing can be a lucrative source of income—if you understand how to sell your services to, and price your services for, corporate markets.

Telecommuting: Is price too high

Jane Genova: Speechwriter - Ghostwriter

We communicators who telecommute might be analogous to those victimized moms who took part-time jobs without benefits, simply for the flexibility in schedule to attend to family demands. Take this help-wanted on Journalismjobs.com. 

Square's $9 Share Price Sends Message, "Baby It's Cold Out There For Tech In IPO Market

Jane Genova: Speechwriter - Ghostwriter

But, as The Wall Street Journal reports: "[Square has been] priced at $9 a share late Wednesday, according to people familiar with the matter. " Simultaneously, notes the WSJ, two other tech IPOs priced shares at the low end of the proposed range.

2015 69

"Pulling a Price - Who Will Next Be Targeted Allegedly Doing That?

Jane Genova: Speechwriter - Ghostwriter

He is Tom Price. They did what they wanted when they wanted, without shopping for the best price. He was the $1 million flyer. But instead of lots of frequent flyer miles, he got forced out of his job as Secretary of Health and Human Services. 

2017 52

Glut Glut Everywhere - In Long Beach, CA, Going Price for Blog $5.50

Jane Genova: Speechwriter - Ghostwriter

Glut makes the marketplace goofy. Here on Craigslist is a verbose help-wanted ad offering $5.50 for a blog. The most goofy part of all is that the poster seems to expect plenty for peanuts. 

Big Apple & New Year's Eve - Choose Between Uber Surge Pricing Or Cost of DUI Lawyer

Jane Genova: Speechwriter - Ghostwriter

Right now in the Southern District of New York and the Second Circuit, issues related to Uber's surge pricing are pending. That means that riders using Uber will still have to absorb surge pricing.

Rider 56