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Public Speaking Publicity: How to Write a Bio for Your Press Kit

Great Public Speaking

Most bios I read are more potent than sleeping pills. Some of the most talented authors write the worst bios. So do most professional speakers, who cram their entire life's history into their introduction, putting the audience to sleep long before they take the microphone. Why, oh why, do we make ourselves sound so boring? Who is your hero? And why?

Does your conference have a "women to watch" list of female speakers?

The Eloquent Woman

Put that list on your website, in your registration materials and press kits, and at the venue. Thanks to the Amazing Women Rock blog, we have this handy guide to all the women speaking this week at TEDGlobal , taking place July 11-15 in Edinburgh, Scotland. But make note of your women speakers. women and public speaking organizers

The Marketing tools vital to a public speaking career

Pivotal Public Speaking

And a number of should-haves: a social media presence, a blog, a press kit, handouts, YouTube videos. Nick Morgan has written a very useful, practical post here. I just love his introduction: Let’s talk about the marketing materials you need to develop a paid public speaking career. And after that, the only limit is your imagination.

Authors, Publicity is Your Ticket to Success

Great Public Speaking

> Designing a press release that will generate results and get the media to pick up the phone and call you. =>

Public Speaking: Articles — Written by You, Written About You, Promoting You

Great Public Speaking

Turn them into demo tapes, an online press kit, one-sheets, and articles written by you and about you. Articles written by you and articles written about you are good to have to add to your online press kit. I’ve heard that question many times, though the answer has often been vague. That gives you a product to sell.

Public Speaking : Referral Fees

Great Public Speaking

I offer 10 percent if someone calls because of Joe and makes me jump through all the normal hoops to send press kits, demo materials and keeps me on the phone for hours to see if I'm the right fit for their audience. You can be a really great platform speaker and still not get people to refer you for other speaking engagements.

Thinking Like a Tourist

Humor Power

Get a tourism press kit from your Chamber of Commerce. I remember hearing of someone who lived in New York City and had never been to the Statue of Liberty. They could see the statue from their apartment window. I can relate to that. I lived in the San Francisco bay area for twelve years. I love it here. There’s so much to do.

How to develop a paid public speaking career – V: What you need

Public Speaking Advice and Commentary

  And a number of should-haves: a social media presence, a blog, a press kit, handouts, YouTube videos.  Let’s talk about the marketing materials you need to develop a paid public speaking career.    There are a few essentials:  a DVD, a website, a book, a one-sheet.  First, the DVD. 

Positioning/Promoting Your Book: That Online Video Trailer

Jane Genova: Speechwriter - Ghostwriter

  It can also be part of a press kit. "About 90% of your book's success is how effectively you position and promote it." " That's what I warn prospects investigating my ghostwriting services.    I add: This even applies to brandnames who publish books.  Establish branding.

Expressing your uniqueness in print

http://delicious.com/akarrer/prospeaker

The One-Sheet is the most important part of your Presentation Kit. Ron Kaufman adds to this, "Take that one step further. seconds. seconds.