Why Customer Centricity Will Win You More Business (in 2020)
MAY 14, 2020
Today, a good brick and mortar location or even a prominent placement in the search results alone won’t win you a ton of sales. Even if we circle back in time to the pre-digital era, we can still spot how customer-centric culture (aka building things for the customer ) was driving some companies to success and leaving others in the dust. It extends to creating an excellent pre-sales experience for prospects and proactively managing relationships with former customers.