[Podcast] Harness the Power of PR with Marsha Friedman

Speaker Launcher

Tell the world about it – which can be the tricky part unless you know how to harness the power of PR! The post [Podcast] Harness the Power of PR with Marsha Friedman appeared first on Jane Atkinson. 10:20 PR is about relationships, but it’s also about knowing what to pitch.

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Apple (AAPL) Exploits Greatest PR Gimmick Ever

TJ Walker Interactive

Apple (AAPL) just enacted the greatest PR Gimmick ever. And when it comes right down to it, having a devoted fan base is the best PR of all. As a media trainer, I am often critical of Apple because they violate almost every rule of good media relations.

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Trending Sources

Podcast: PR for the Nuclear Industry After Japan | Communication.

Communication Steroids

How would you spin the story to your advantage, or is there any advantage that you can grab on to as a PR person? Tim ‘Gonzo’ Gordon and Roger Pike discuss the PR challenges of the nuclear industry in the wake of current events.

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Podcast: PR Troubles with Ozzie Guillen

Communication Steroids

Tim and Roger take a look and see how the Marlins and Ozzie in particular, handled this PR situation. Tim and Roger take a look and see how the Marlins and Ozzie in particular, handled this PR situation. Ozzie Guillen, manager of the Miami Marlins, stuck his foot in his mouth this week by saying he ‘loved Fidel Castro’ and caused a rumble in the Cuban Community in Florida.

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Podcast: PR Troubles with Ozzie Guillen

Communication Steroids

Tim and Roger take a look and see how the Marlins and Ozzie in particular, handled this PR situation. Tim and Roger take a look and see how the Marlins and Ozzie in particular, handled this PR situation. Ozzie Guillen, manager of the Miami Marlins, stuck his foot in his mouth this week by saying he ‘loved Fidel Castro’ and caused a rumble in the Cuban Community in Florida.

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Advice to Silicon Valley Speechwriters: Don’t screw up

Ian Griffin - Professionally Speaking

Columnist Andrew Hill, writing in today’s Financial Times, warns executives in Silicon Valley that they could become the next public enemies, facing a PR backlash similar to that suffered by bankers. Business Communication International Communication Speechwriting Andrew Hill George Parker PR Silicon valley

Beyond Bad PR - Uber's Business Problems

Jane Genova: Speechwriter - Ghostwriter

Members of the media gleefully reported on its PR woes. What company has been having the worst week? No question, it's Uber. They range from former employee Susan Fowler's allegation of sexual harassment to being sued for alleged poaching of IP from Google.

PR 4

NYU PR Graduate Course Keynote

TJ Walker Interactive

Videos of the keynote speech made to NYU graduate students in a media PR class. Communications Public Speaking Skills public relations Media NYU pr

PR NEWS Conference: Why are these female presenters smiling?

Jane Genova: Speechwriter - Ghostwriter

PR NEWS is sponsoring conference "Digital PR Next" on October 5th in Manhattan.    The presenters are top-notch.      Yet, one puzzling issue is this: many of the female guest speakers, across generations, are smiling. 

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Why PR Firms Should Media Train Their Clients | Media Training

TJ Walker Interactive

Uncategorized Media Training pr pr firms

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Guest Posting: Online Presence is the New “Storefront”, by Gina Smith

Ian Griffin - Professionally Speaking

Business Communication PRGina Smith writes freelance articles for magazines, online outlets and publications on behalf of a number of companies, including Spanning.com. Smith covers the latest topics in the business, golf, tourism, technology and entertainment industries. Online Presence is the New “Storefront” The majority of people and businesses now go online first when they want to search [.].

The Kathy Griffin Mess - Suppose She Had Had the Right PR Representative

Jane Genova: Speechwriter - Ghostwriter

Comic Kathy Griffin might still be at the top of her game. That is, if she had had the guidance of a savvy player in public relations. Someone smart about perception probably would have known that the severed head of a president was too risky a move. In itself, comedy entails plenty of risk.

PR Firm Offers to Pay Media for Placements | Media Training

TJ Walker Interactive

Uncategorized pr public relations

Why Lawyers Give Bad PR Advice | Media Training

TJ Walker Interactive

Uncategorized bad pr advice lawyers Media Training pr advice

PR 1

PETA: PR Master of Performance Art, Symbolism

Jane Genova: Speechwriter - Ghostwriter

  PETA doesn't approach the PR game as a platform to display its non-stop creativity.  The People for the Ethical Treatment of Animals [PETA], a non-profit, is proving to be more clever, persistent, and, yes, effective at public relations than many private-sector brandnames. 

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The Inside Story On Why A Luxury Public Relations Firm Is Offering Free PR For The Occupy Wall Street Movement

TJ Walker Interactive

Occupy Wall Street protesters picked up by public relations firm Workhouse pro-bono Kate Fowler of Inside Communications Radio speaks with Workhouse Publicity’s Adam Nelson to go inside his firms decision to offer pro bono PR help for the Occupy Wall Street protesters.

6 Tips for Getting a Communications Job in Silicon Valley

Ian Griffin - Professionally Speaking

The convocation speaker at the May 23, 2013 San Jose State University graduation ceremony for Communications, Journalism and PR students was René Shimada Siegel, the President and Founder of High Tech Connect. Rene shared six tips on getting a job in communications and PR in Silicon Valley.

Professional Services (including PR), Power & #MeToo

Jane Genova: Speechwriter - Ghostwriter

The media spotlight on alleged sexual harassment has widened the territory covered to include professional services. No surprise, the high-stakes career world of law has surfaced on the radar. Whether it's teaching law or practicing it, lots of money, status, and shot at celebrity are involved.

Blackberry Etiqutte, Pt II…

Matt Eventoff

The debate over “Blackberry etiquette&# in meetings has gotten quite a bit of ink since last week’s post … There were a number of very interesting takes in the blogosphere, some of which I’m going to share this week.

PR Representatives - Are they lobbyists?

Jane Genova: Speechwriter - Ghostwriter

"Five PR agencies filed suit against the New York State Joint Commission on Public Ethics on Tuesday morning, seeking a temporary restraining order blocking the body from enacting regulations that would reclassify public affairs professionals as lobbyists." 

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Toastmasters Friday the 13th: PR Ideas That Never Die

Speak and Deliver

I attended the Public Relations training, lead by our District PR Officer Carol Harris and Luc Moens. With the recent rebranding, the PR session was an obvious choice. Below are 13 ideas from this and other PR training I've had throughout the 13 years I've been a TM.

Media Training Blunders – Why Lawyers are Lousy at PR – Jones Day

TJ Walker Interactive

Uncategorized jones day Media Training pr

PR 1

How to Get the Most Results from Your PR Firm | Media Training

TJ Walker Interactive

Uncategorized Media Training pr firm public relations

PR 1

What Should a PR Executive do Right After a Media Interview? Media Training

TJ Walker Interactive

Uncategorized media interviews Media Training pr

PR 1

PR Week Needs to Establish 60-over-60 Awards

Jane Genova: Speechwriter - Ghostwriter

No surprise, PR Week is honoring 40-under-40 in communications. So, it's about time that PR Week establish a new category of recognition: 60-over-60. How we the over-60 have been able to remain at the top of our game should be explained in an article in PR Week.

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Uber - Oh, No, More PR Trouble

Jane Genova: Speechwriter - Ghostwriter

At 10:08 P.M. London time, the attack in London became public. Those on London Bridge and in nearby bars targeted by the bad guys were desperate to leave the sites. However, in the immediate areas of the attack, Uber didn't shut down its surge pricing until 10:50 P.M.

Robert Mueller Issues Two PR-Related Subpoenas

Jane Genova: Speechwriter - Ghostwriter

As part of his investigation of Russian interference in the 2016 presidential election, special counselor Robert Mueller has issued two public relations subpoenas. They are to the Podesta Group and Mercury. The issue is their involvement in Paul Manafort's support of a Ukraine pro-Russia party.    Here are details from Kevin McCauley, a journalist at the public relations newsletter Odwyerpr.com.

Mitt Romney Insults Palestinians and Creates yet another PR/Diplomatic Disaster

TJ Walker Interactive

Uncategorized diplomatic disaster Mitt Romney palestinian pr disaster

PR 1

Podcast: PR Skills for the Next Generation

Communication Steroids

But what about the changing world of PR? Podcast: PR Skills for the Next Generation [15:08m]: Play Now | Play in Popup | Download From → Communication Steroids TV , Podcast , Public Relations Comments are closed.

PR 1

PR Newswire - To Be Acquired By Cision

Jane Genova: Speechwriter - Ghostwriter

"Cision has inked a deal to acquire PR Newswire for $841 M from UBM   With the deal, Cision adds a legacy news dissemination service to its tech-based offerings, which include the low-cost PR web.

Edelman PR Represents Equifax - Can Trust Be Restored?

Jane Genova: Speechwriter - Ghostwriter

It was Dentons law firm which recognized the importance of public opinion in legal matters. As many recall, it recently announced the creation of a network for public relations firms to pitch to legal ones.

VW - Stephen Gruhsem Out In PR

Jane Genova: Speechwriter - Ghostwriter

He is replaced by the  head of Porsche PR Hans-Gerd Bode. During crisis the head of public relations can have bullet-proof job security, at least temporarily. Or be among the first to go in the mandated ritual of the Clean Sweep.

PR - Can it stand alone as a business?

Jane Genova: Speechwriter - Ghostwriter

In PR Week , editor-in-chief Steve Barrett releases some early numbers from PR agencies. For example, some firms such as Omnicom report Q4 figures as down in organic revenues for PR but significantly up in their advertising units.

PR Agencies - Beward How You Position/Packages Clients' Reward Programs

Jane Genova: Speechwriter - Ghostwriter

Here is the coverage in PR Week. The message in the PR Week coverage is that public relations firms have to make it their business to have the client be transparent and accurate when it comes to communicating terms and conditions.

Law Firm, Chicago, IL - PR/Marketing

Jane Genova: Speechwriter - Ghostwriter

Here  are details and how to apply. careers

PR Agency, Atlanta Metro Area, GA - Internship

Jane Genova: Speechwriter - Ghostwriter

Here  are details and how to apply. careers

Valeant Brings in New Legal, PR/IR Leadership

Jane Genova: Speechwriter - Ghostwriter

" - Editorial Staff, O'Dwyer's PR, August 8, 2016. "Valeant, the acquisitive pharmaceutical company under scrutiny over its accounting practices, has replaced its general counsel. Robert Chai-Onn. with Narartis' Christina Ackermann."

Mitt Romney commits PR Blunder in England

TJ Walker Interactive

pr blunderMitt Romney Sticks Foot in Mouth, on Foreign Soil. <iframe <iframe width=”560″ height=”315″ src=”[link] frameborder=”0″ allowfullscreen></iframe> Mitt Romney has not learned the subtleties of using the Bully Pulpit. The first thing Romney did on his world tour was to insult the British.

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Divorce Lawyers for Celebrities - PR Is Big Part of Job

Jane Genova: Speechwriter - Ghostwriter

Like many PR players, celebrity lawyers release the official announcement on Friday, especially before a long weekend. Laura Wasser is one of the divorce lawyers for celebrities featured in the V anity Fair article   by Julie Miller.

LaForce+Stevens - Genius In Its Own PR

Jane Genova: Speechwriter - Ghostwriter

And, you bet, if prospects are shopping for something a bit off-center, now they know exactly what PR firm to go to. Public relations/marcom firms have to do their own public relations, of course. That demands their best strategic thinking, along with execution.