COVID-19: Global PR Industry Expects Hard Times

Jane Genova: Speechwriter - Ghostwriter

The assumption might be that during a crisis such as COVID-19, around the world PR agencies would be scaling financially.   According to a global survey by PRovoke/ICCO , PR firms indicated: Almost 77% expect loss of earnings.

2020 56

Why PR Firms Should Media Train Their Clients | Media Training

TJ Walker Interactive

Uncategorized Media Training pr pr firms

PR 52

PR Firm Offers to Pay Media for Placements | Media Training

TJ Walker Interactive

Uncategorized pr public relations

Why Lawyers Give Bad PR Advice | Media Training

TJ Walker Interactive

Uncategorized bad pr advice lawyers Media Training pr advice

PR 52

PR Representatives - Are they lobbyists?

Jane Genova: Speechwriter - Ghostwriter

"Five PR agencies filed suit against the New York State Joint Commission on Public Ethics on Tuesday morning, seeking a temporary restraining order blocking the body from enacting regulations that would reclassify public affairs professionals as lobbyists." 

2016 56

Media Training Blunders – Why Lawyers are Lousy at PR – Jones Day

TJ Walker Interactive

Uncategorized jones day Media Training pr

2014 52

NYU PR Graduate Course Keynote

TJ Walker Interactive

Videos of the keynote speech made to NYU graduate students in a media PR class. Communications Public Speaking Skills public relations Media NYU pr

How to Get the Most Results from Your PR Firm | Media Training

TJ Walker Interactive

Uncategorized Media Training pr firm public relations

PR 52

What Should a PR Executive do Right After a Media Interview? Media Training

TJ Walker Interactive

Uncategorized media interviews Media Training pr

PR 52

LegalShield Looking for PR Agency

Jane Genova: Speechwriter - Ghostwriter

LegalShield has decided to search for a public relations agency to assist with its communications. That's what Jon Gingerich reports on Odwyer.com.    Known at one time as Pre-Paid Legal Services, Inc.,

PR 52

Podcast: PR Skills for the Next Generation

Communication Steroids

But what about the changing world of PR? Podcast: PR Skills for the Next Generation [15:08m]: Play Now | Play in Popup | Download From → Communication Steroids TV , Podcast , Public Relations Comments are closed.

PR 65

What PR Experts Advise Provides Evidence for Plaintiff in "Delores Corbett v. Hilton, et al."

Jane Genova: Speechwriter - Ghostwriter

The Karen type has been a busy bee. That dates back to November 23, 2018.    That particular Karen went nuclear in her clerk job at a Hampton Inn in Wilson, North Carolina. Hampton is a Hilton brand. 

2020 52

PR Week Needs to Establish 60-over-60 Awards

Jane Genova: Speechwriter - Ghostwriter

No surprise, PR Week is honoring 40-under-40 in communications. So, it's about time that PR Week establish a new category of recognition: 60-over-60. How we the over-60 have been able to remain at the top of our game should be explained in an article in PR Week.

2016 56

PR Peril of Celebrity Whatever, Including the CEO

Jane Genova: Speechwriter - Ghostwriter

Among PR folks, there is the old warning about featuring an actual employee in recruiting material.   The takeaway from the AXIOS Harris poll is for the in-house communications team and the outside PR agencies to not put all their eggs in positioning and packaging the CEO leadership. 

2019 56

VW - Stephen Gruhsem Out In PR

Jane Genova: Speechwriter - Ghostwriter

He is replaced by the  head of Porsche PR Hans-Gerd Bode. During crisis the head of public relations can have bullet-proof job security, at least temporarily. Or be among the first to go in the mandated ritual of the Clean Sweep.

2015 65

Mitt Romney Insults Palestinians and Creates yet another PR/Diplomatic Disaster

TJ Walker Interactive

Uncategorized diplomatic disaster Mitt Romney palestinian pr disaster

PR 52

Nick Sandmann - High-Profile Libel Lawyer, PR Firm Parachute In

Jane Genova: Speechwriter - Ghostwriter

Also, in parachuted public relations firm RunSwitch PR. The family of Nick Sandmann could become financially quite comfortable. As the controversy surrounding their son's interaction with Native American Nathan Phillips escalated, in parachutes respected libel lawyer L. Lin Wood.

2019 56

Paradise Needs Some Heavy-Duty PR

Jane Genova: Speechwriter - Ghostwriter

Marie Kuhnla was vacationing on the Turks and Coicos Islands. No, she wasn't traveling solo. She wasn't traveling in a primitive go-native manner. She and her traveling companions were bunking at Club Med. 

2018 52

Shame - Killed off by PR, Lawyers, Free Thinkers

Jane Genova: Speechwriter - Ghostwriter

The Puritans imported it into America. That was shame. Back then and until fairly recently shame served as a powerful tool of social control. Men were shamed into being extreme successes. Women into maintaining great bodies. And neighbors into mowing their laws.

2019 65

PR Newswire - To Be Acquired By Cision

Jane Genova: Speechwriter - Ghostwriter

"Cision has inked a deal to acquire PR Newswire for $841 M from UBM   With the deal, Cision adds a legacy news dissemination service to its tech-based offerings, which include the low-cost PR web.

2015 56

Job Cuts Continue in PR Agency Business - Rogers and Cowan PMK Lay Off 10% of Staff

Jane Genova: Speechwriter - Ghostwriter

The latest to resort to cutting jobs is Rogers and Cowan PMK, reports PR Week. Because its clients are in trouble so are the public relations agencies which serve them. Those totaled 10% of staff. The firm held off on reductions in staff until it had felt it had understood the emerging marketplace. Then, it couldn't wait any longer. The parts of its business that had been hurting the most included entertainment.

2020 40

Managing a Media Presence - Why PR Experts Get Paid the Big Bucks

Jane Genova: Speechwriter - Ghostwriter

Media, some contend, is the most powerful force in the world. More massive than government or wealth. So, it would seem that positive media attention would be a good thing. We don't know the answer to that if the focus was on personal aspects of their lives.

2020 52

Apple (AAPL) Exploits Greatest PR Gimmick Ever

TJ Walker Interactive

Apple (AAPL) just enacted the greatest PR Gimmick ever. And when it comes right down to it, having a devoted fan base is the best PR of all. As a media trainer, I am often critical of Apple because they violate almost every rule of good media relations.

PR - Can it stand alone as a business?

Jane Genova: Speechwriter - Ghostwriter

In PR Week , editor-in-chief Steve Barrett releases some early numbers from PR agencies. For example, some firms such as Omnicom report Q4 figures as down in organic revenues for PR but significantly up in their advertising units.

2016 56

Podcast: PR for the Nuclear Industry After Japan | Communication.

Communication Steroids

How would you spin the story to your advantage, or is there any advantage that you can grab on to as a PR person? Tim ‘Gonzo’ Gordon and Roger Pike discuss the PR challenges of the nuclear industry in the wake of current events.

PR 65

Beyond Bad PR - Uber's Business Problems

Jane Genova: Speechwriter - Ghostwriter

Members of the media gleefully reported on its PR woes. What company has been having the worst week? No question, it's Uber. They range from former employee Susan Fowler's allegation of sexual harassment to being sued for alleged poaching of IP from Google.

2017 52

COVID-19 Puts PR Agencies into Their Own Crisis - Through the Glassdoor at the Dilenschneider Group

Jane Genova: Speechwriter - Ghostwriter

"One prominent recruiter, who described the agency world as 'shot,' said at this point 'people aren't even looking, just saying they were laid off, salary cut, wait to see unemployment packages.'" 

2020 56

Podcast: Comparing PR Disasters

Communication Steroids

Podcast: Comparing PR Disasters [11:53m]: Play Now | Play in Popup | Download From → Podcast , Public Relations 2 Comments Fred Smith permalink Wow, what a dismal, misinformed webcast.

PR 63

LaForce+Stevens - Genius In Its Own PR

Jane Genova: Speechwriter - Ghostwriter

And, you bet, if prospects are shopping for something a bit off-center, now they know exactly what PR firm to go to. Public relations/marcom firms have to do their own public relations, of course. That demands their best strategic thinking, along with execution.

2014 65

Professional Services (including PR), Power & #MeToo

Jane Genova: Speechwriter - Ghostwriter

The media spotlight on alleged sexual harassment has widened the territory covered to include professional services. No surprise, the high-stakes career world of law has surfaced on the radar. Whether it's teaching law or practicing it, lots of money, status, and shot at celebrity are involved.

2017 52

Guest Posting: HARO — A Speaker’s Secret Weapon, by Mickie Kennedy

Ian Griffin - Professionally Speaking

Mickie Kennedy founded eReleases PR back in 1998 when he saw how hard it was for independent startups and businesses to achieve really quality PR. Marketing Public Speaking PRFor more, download some of Mickie’s free ebooks and whitepapers. HARO: A Speaker’s Secret Weapon, by Mickie Kennedy First of all, congratulations on being one of those people who don’t […].

2015 161

Podcast: Top PR Disasters of 2010 | Communication Steroids

Communication Steroids

Tweet this video – [link] Podcast: Top PR Disasters of 2010 [13:19m]: Play Now | Play in Popup | Download From → Communication Steroids TV , Podcast , Public Relations Comments are closed.

2010 63

Uber - Oh, No, More PR Trouble

Jane Genova: Speechwriter - Ghostwriter

At 10:08 P.M. London time, the attack in London became public. Those on London Bridge and in nearby bars targeted by the bad guys were desperate to leave the sites. However, in the immediate areas of the attack, Uber didn't shut down its surge pricing until 10:50 P.M.

2017 52

Mitt Romney commits PR Blunder in England

TJ Walker Interactive

pr blunderMitt Romney Sticks Foot in Mouth, on Foreign Soil. <iframe <iframe width=”560″ height=”315″ src=”[link] frameborder=”0″ allowfullscreen></iframe> Mitt Romney has not learned the subtleties of using the Bully Pulpit. The first thing Romney did on his world tour was to insult the British.

PR 40

BP Crisis Communication, Pt II – 9 Steps

Matt Eventoff

Seven weeks later, there are three givens: 1) much damage is being done to the wildlife and ecosystem, 2) no one is quite sure when, or how, this tragedy will end, and 3) everything BP is trying to do from a public relations and communications angle just isn’t working. Nine steps to take now: 1. Stop Talking – I always advocate communicating over silence, as do the most crisis communication professionals.

Divorce Lawyers for Celebrities - PR Is Big Part of Job

Jane Genova: Speechwriter - Ghostwriter

Like many PR players, celebrity lawyers release the official announcement on Friday, especially before a long weekend. Laura Wasser is one of the divorce lawyers for celebrities featured in the V anity Fair article   by Julie Miller.

2016 61

Odds Are PR/Marcom Firm Owners Want to Sell

Jane Genova: Speechwriter - Ghostwriter

"The pace of mergers and acquisitions in the public relations and integrated marketing communications sector show little sign of slowing down, according to a survey just released by legal firm Davis & Gilbert."  "  - Steve Barnes, Odwyerpr.com, November 8, 2018.

2018 52

Podcast: PR Troubles with Ozzie Guillen

Communication Steroids

Tim and Roger take a look and see how the Marlins and Ozzie in particular, handled this PR situation. Tim and Roger take a look and see how the Marlins and Ozzie in particular, handled this PR situation. Ozzie Guillen, manager of the Miami Marlins, stuck his foot in his mouth this week by saying he ‘loved Fidel Castro’ and caused a rumble in the Cuban Community in Florida.

PR Agencies - Beward How You Position/Packages Clients' Reward Programs

Jane Genova: Speechwriter - Ghostwriter

Here is the coverage in PR Week. The message in the PR Week coverage is that public relations firms have to make it their business to have the client be transparent and accurate when it comes to communicating terms and conditions.

PR Associate, DC. - Part-time (help-wanted)

Jane Genova: Speechwriter - Ghostwriter

Here are details and how to apply. careers

DC 40

Top Ten Worst Mitt Romney Political Messages That Made Him Lose The Election

TJ Walker Interactive

Uncategorized gaffes Media messages mtt romney pr

2012 74

Roseanne Barr - Not Following the Usual PR Post-Scandal Drill

Jane Genova: Speechwriter - Ghostwriter

She's back.    Roseanne Barr didn't learn anything about the public relations drill post-scandal. You are supposed to lay low, then be guided every step of the way by a top public relations agency. That usually is a formula which allows just about anyone to start over.

2018 52

Boom Times for Paid Influencers - PR/Marketing Players Can't Land Traditional Placements for Clients

Jane Genova: Speechwriter - Ghostwriter

Members of the media have a glut of hot topics. Those range from The Royals to the state of the global economy. They don't even have the time or the motivation to click open the pitches from public relations players and marketing types.

2020 52