Get More From Your Virtual Platform: Confessions of an Accidental Platform Expert

Duarte Blog

For the foreseeable future, our working lives will require quite a bit of communication through virtual platforms: conference calls, video meetings, weekly webinars, and team chats. The post Get More From Your Virtual Platform: Confessions of an Accidental Platform Expert appeared first on Duarte. Audience Business Delivery Event Presentations Technology Tips comm together online presentation presentation virtual virtual communication virtual platforms virtual presentation

Crushing the Platform… Rocking the Video with Robin Creasman

Speaker Launcher

Perhaps now it’s time to take an inward look and figure out ways in which you can be crushing the platform more effectively. The post Crushing the Platform… Rocking the Video with Robin Creasman appeared first on Jane Atkinson. Perhaps now it’s time to take an inward look and figure out ways in which you can be crushing the platform more effectively. You want more speaking gigs, but feel as though you’ve exhausted the possibilities in your niche.

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[Podcast] From Podcast to Platform with Joel Boggess

Speaker Launcher

The post [Podcast] From Podcast to Platform with Joel Boggess appeared first on Jane Atkinson. The Wealthy Speaker Podcast Jane Atkinson Joel Boggess podcasting podcasting to platform speakingJoel Boggess has parlayed his popular Relaunch podcast (over 1 million downloads!) into speaking and author opportunities. His Never Give Up mantra was instilled at an early age after a frightening brush with death.

Google Advertising Platform: No More The Federalist

Jane Genova: Speechwriter - Ghostwriter

The Federalist will no longer be able to place its advertising on Google's ad platform, reports NBC News.  Along with The Federalist, also booted from the Google Ad platform had be ZeroHedge.   This can result in a major blow to both the messaging of The Federalist and its revenues. The policies for advertising on Google ban any content that encourages hatred, violence, and/or discrimination. 

You have a platform, but are you making it count?

Speak Schmeak

So let me ask you this: If you had a platform where you could reach hundreds or thousands or millions of people all at once—and you had something really important to say, would you use it? You don't think of yourself as Meryl Streep at the Golden Globes—and you're not—but I guarantee that many of you are using the platforms you DO have every day. Yeah, you're using your platform. Your platform may be bigger than mine or smaller than mine. You have a platform.

2017 157

The Fastest Path to Growing Your Speaking Business: Being Epic on the Platform

Speaker Launcher

They have the platform. The post The Fastest Path to Growing Your Speaking Business: Being Epic on the Platform appeared first on Jane Atkinson. Most Recent Post Presentation Skills Speaking Profession being epic on the platform creating an epic speech generating spin off business growing your speaking business improving your speech spin off businessYou have all heard me talking about some of my fastest growth clients before.

Platform and Business Skills that Result in Spin Off with Walter Bond

Speaker Launcher

The post Platform and Business Skills that Result in Spin Off with Walter Bond appeared first on Jane Atkinson. Spin off is not guaranteed but we always hope to get more business from the platform. The Wealthy Speaker Podcast business skills Get Paid to Speak Jane Atkinson platform speaking business spin off Walter BondToday, The Wealthy Speaker Podcast is being brought to you by the Inner Circle Mastermind.

Facebook - Will It Face Massive Boycott of Its Ad Platforms?

Jane Genova: Speechwriter - Ghostwriter

Right now the boycott of Facebook's advertising platforms is in the embryonic stages. Kicked off by civil rights leaders it has been adopted from companies ranging from Ben & Jerry's to Eddie Bauer. But, others such as Unilever (parent of Ben & Jerry's) and GM have decided against that kind of initiative. Instead they will speak with Facebook about eliminating hate speech and misinformation. In 2019, advertising accounted for about 99% of Facebook's revenue.

2020 43

How Digitally Naive: Trusting TikTok (or any platform)

Jane Genova: Speechwriter - Ghostwriter

It shouldn't be an Ah-Ha moment that digital platforms aren't neutral. Read the fine print. Maybe that's the lesson learned from the disenchantment with video mobile app TikTok. Bloomberg reports that early in the game TikTok made it known that it could be sharing the data it was collecting about users with the Chinese. Those in the loop could range from government to business. It has 2 billion users. 

2020 40

Brands As Platforms - Even Law Firms Are Getting It

Jane Genova: Speechwriter - Ghostwriter

As experts, including Patrick Hanlon, put it: The brand is now a platform.    You might be dubious about law brands as platforms. Obviously, the game is to gain as much control as possible about what makes its way onto the platform. It's the "post" era in lots of things in business. And among what's in the post stage is branding. No longer is it about services or products.

2020 40

Blog platform updated

Craig Strachan - Keep Talking!

Hi all. I have just upgraded this site to the latest version of wordpress – version 2.8. Everything appears to be fine, please let me know if you find any funnies. thanks. Craig.

Ronan Farrow Controversy Could Provide Platform for Matt Lauer Comeback

Jane Genova: Speechwriter - Ghostwriter

Another platform for his celebrity is that his mother is Mia Farrow. This dust-up could be the platform for a Lauer comeback. From Golden Boy to Possible Lawsuit target.    That's the reversal of fortune which is hovering over the career of Pulitzer Prize winning investigative reporter and best-selling book author Ronan Farrow, reports the New York Post. 

2020 40

Podcast: Creating Your Platform

Communication Steroids

Speakers and authors will benefit greatly from creating and building a platform from which to launch their careers. What exactly is a platform and how can you build it? We mention Suzanne Falter-Barns in the podcast as an expert on platform-building. Tweet Facebook LinkedIn Tumblr Stumble Digg Delicious Speakers and authors will benefit greatly from creating and building a platform from which to launch their careers. What exactly is a platform and how can you build it?

Podcast: Creating Your Platform

Communication Steroids

Speakers and authors will benefit greatly from creating and building a platform from which to launch their careers. What exactly is a platform and how can you build it? We mention Suzanne Falter-Barns in the podcast as an expert on platform-building. Tweet Facebook LinkedIn Tumblr Stumble Digg Delicious Speakers and authors will benefit greatly from creating and building a platform from which to launch their careers. What exactly is a platform and how can you build it?

Bob Dilenschneider's "Decisions" - Books No Longer Stand-Alone Marketing Platform

Jane Genova: Speechwriter - Ghostwriter

  No, it can't be a stand-along platform for anything. Publishing a book, as Bob Dilenschneider is doing (yet again), can be a powerful marketing tool. But, just like every other marketing strategy in a digital age, that has changed - profoundly.    There is now risk, not just possible reward, associated with this Manhattan public affair counselor's coming "Decisions: Practical Advice from 23 Men & Women Who Shaped the World."

2019 43

Linkedin Updates - Major Influencer Platform, Unpaid

Jane Genova: Speechwriter - Ghostwriter

The platform is LinkedIn Updates. And, they don't have to belly up the big bucks, that is, in addition to what funding is needed to maintain the platform. WPP is taking it on the chin. That's because "Mad Men" days are over. Marketers want influencers, not traditional advertising. For that they are willing to pay the big bucks. Well, the geniuses at LinkedIn have figured out how to attract influencers, without having to dish out funds.

Boycott of Facebook Ad Platforms - Will It Pick Up Enough Traction?

Jane Genova: Speechwriter - Ghostwriter

Facebook's ad platforms are powerful.    So, there is a major business decision involved in boycotting those platforms.    That business issue in a difficult global economy could prevent that boycott initiated by  civil rights groups from gaining traction. On the one hand, Ben & Jerry's chief executive Matthew McCarthy announced at the CMO Summit sponsored by The Wall Street Journal that his team is considering a boycott.

2020 40

High Building in Manhattan - Platform for Suicide, Again

Jane Genova: Speechwriter - Ghostwriter

  The high building in Manhattan has essentially become  the platform for suicide.  It's there: Enough height to practically ensure a fatal leap.    And, again that method has been used for self-deliverance.    The New York Post reports that a middle-aged woman residing at the New York-Presby Hospital Guest House jumped to her death.    That was Sunday morning.

2018 43

Cover Lettters - Platform for Career Start-Overs

Jane Genova: Speechwriter - Ghostwriter

How can I start over?" " That's what an over-50 colleague asked his network last week. He had lasted longer than most of us in traditional jobs. Then he had hit a wall. For 13 months he has been hunting for yet another old-time job. No, he didn't land work going that route. He, as well as other displaced professionals, can but through the complexity and pain of starting over by focusing on the cover letter.

Procrastination = Platform for (Extreme) Angst

Jane Genova: Speechwriter - Ghostwriter

But right behind that reason is the realization that procrastination = the platform for extreme angst. We in communications know from failure that it takes time for a creative angle to emerge and then to position and package it as content.  Diving in prematurely can produce stale copy.   Recently, I allowed a new client to hurry me. The first draft was garbage. He knew it. I knew it.  But since I didn't explain the need for time, I had to suck up the blame.

The Layoffs Start (Cisco) - Leverage Outplacement as Platform for Reimagining Career

Jane Genova: Speechwriter - Ghostwriter

Actually, now that outplacement exists, professionals have a platform for reimagining their career path. That was expected: A corporation buffeted by the current economic uncertainty makes the decision to conduct a reduction in force (RIF). The company laying off is Cisco. The Wall Street Journal provides more details. A major variable in the uncertainty is, of course, the coronavirus. Until that Black Swan is understood and contained, global business will continue to lose its footing.

2020 43

How Executives Can Keep Their Organization Informed via an Online Platform

Ian Griffin - Professionally Speaking

In two weeks time I’ll be hosting an free webinar on How Executives Can Keep Their Organization Informed via an Online Platform on the INXPO Social Business TV network. I’ll be sharing tips on how executives can effectively inform and engage with their extended teams. Based on my experience with Silicon Valley technology companies, I’ll [.]. Business Communication Social Media Technology INXPO Webinar

2013 160

Reinvention! Moving towards Authentic On and Off the Platform with Linda Edgecombe

Speaker Launcher

Moving towards Authentic On and Off the Platform with Linda Edgecombe appeared first on Jane Atkinson. When you think about reinvention, you might envision someone like Madonna who has revamped her public persona so many times you have to wonder who the real Madonna even is. No, today, we’re going to talk about reinvention so that you can actually show people your true, authentic self. You’ll find that the more honest […]. The post Reinvention!

2018 56

Steve Bannon (and Everywoman/Everyman) Needs Communications Platform

Jane Genova: Speechwriter - Ghostwriter

Ailes knew that the only way back was with a communications platform. The little power an Everywoman like myself (and an Everyman) can create is through mini versions of those communications platforms with sophisticated infrastructures. Takeaway: No matter how big you are or how small, you can't be out there without a communications platform. When he was associated with Breibart, Steve Bannon was a mover and shaker.

2018 40

Holiday Sentiments As Selling Platform - Bob Dilenschneider, et al.

Jane Genova: Speechwriter - Ghostwriter

During the past several years, Bob Dilenschneider publishes his reflections on every major public holiday in third-party media. The next will probably be a placement in establishment media for Thanksgiving. One would probably assume that the objective of so much. animal companions Current Affairs Dreams Film Games Intuitive Media Personal Musings Selling Values Web/Tech

2018 43

How to Sell From Any Platform Without Selling a Thing with Jane Powers

Speaker Launcher

The post How to Sell From Any Platform Without Selling a Thing with Jane Powers appeared first on Jane Atkinson. Using her straightforward, big-hearted style, Jane M Powers guides thousands to transform their message to money from any platform, with her “Speak to Profit” Formula. Today, The Wealthy Speaker Podcast is being brought to you by the Inner Circle Mastermind. Want to earn higher fees, book business at leading industry events and set your business up to scale?

2018 56

Facebook = Platform for Baby Boomer Mourning

Jane Genova: Speechwriter - Ghostwriter

Baby Boomer Tom Cordaro, a lawyer in Pittsburgh, Pennsylvania, is dead.   His family, friends of the family and the gang from college days have been busy during the past 24 hours mourning him on Facebook.  Yes, Facebook, which no longer belongs to teens ( Here is TECH CRUNCH's report on how we have taken over this medium.). His daughter, for example, posted his favorite Italian music.

2014 57

Murder - Always Entertainment, Platform for Half-Baked Theories

Jane Genova: Speechwriter - Ghostwriter

As Kate Summerscale tells that true story in the 2016 book "The Wicked Boy," what screams out is this: It's nothing new that murder is a source of great entertainment as well as a platform for half-baked theories. In 1895, a 13-year-old boy in England, Robert Coombes. murdered  murdered his mother. The  The details are bizarre.

Legal Media - Is It Becoming a Kind of AA-Speaker Meeting Platform?

Jane Genova: Speechwriter - Ghostwriter

  In a sense, the legal media has been transformed into an Alcoholics Anonymous speaker-meeting platform. The tone and content of Law.com's coverage of Greg Smith's sharing the saga of his alcoholism at a Husch Blackwell partner meeting are positive. The takeaway could be: outing the stigma of having been addicted to booze can encourage lawyers still in that pickle to have an Ah-Ha moment. They will embrace they are in trouble with alcoholism and get treatment. Nice scenario.

2020 40

Tumblr - Why Its Market Value Tumbled (and what social platform could be next)

Jane Genova: Speechwriter - Ghostwriter

The next case study by The Wall Street Journal of a once cool platform which is stuck could be of Medium. In the early days of social networks and social media, Tumblr's signature was  cool.    That was even though, because it was difficult to navigate, many never actually used it. But, you bet, everyone who wanted to seem in the know knew that they had to know that Tumblr existed.    That was then.

2019 43

Looks Always Marketable Asset - SeekingArrangement.com Provides Platform for Those Transactions

Jane Genova: Speechwriter - Ghostwriter

The digital platform bringing Sugar Daddies (and Momas) and Sugar Babies together is SeekingArrangement.com. The arrangement is open-ended. That ranges from the Sugar Babies providing companionship with no strings attached to allowing a physical relationship. Some Sugar Daddies function as mentors. Some simply want to be White Knights rescuing their Babies from financial burdens. About 2.5 million of the Sugar Babies are students in higher education.

2017 40

Glam Careers Tend to Operate on Blockchain Platform

Jane Genova: Speechwriter - Ghostwriter

No wonder the platform is so secure. In the insular boy's club tech world, Susan Fowler blew the whistle on alleged sexual harassment at Uber. That was on her blog. Her career opportunities multiplied almost exponentially. But that kind of happy ending is rare for whistleblowers as well as those who file police reports about alleged misdeeds int their profession. Beware: Doing the right thing may bring on retaliation and brutal coverage in the tabloid press.

2017 40

Facebook - Now Platform for Global Blue-Collar Job Postings/Applications

Jane Genova: Speechwriter - Ghostwriter

Anyone associated with digital anything knows this: Job postings will increase traffic to your site - significantly.    So, it's no surprise that Facebook, the tireless digital hustler, has launched a version of LinkedIn. Only Facebook's approach is to bring employers and searchers for jobs/assignments together in the blue-collar sector. That starts today, in about 40 nations. Last year, it had become functional in the U.S. and Canada. Testing of the feature began in 2016.

2018 40

Thought Leaders - You Can Create Web Platforms W/O Coding

Jane Genova: Speechwriter - Ghostwriter

"Code-free web design platforms are an increasingly popular tool among web designers. Companies [e.g. Wix, Squarespace, Webydo, Webflow and Adobe Muse] behind these tools promise a design experience that doesn't require any coding skills or the need for an expensive third-party developer." " - Dennis Mitzner, "SaaS Companies Look To Change The Interface Of Web Design," in Tech Crunch, April 4, 2015. Here is the article.

2015 50

Medium.com = LinkedIn Pulse-Like Open Platform For Influence Publishing

Jane Genova: Speechwriter - Ghostwriter

The latest platform for influence publishing is Medium.com. It joins LinkedIn Pulse as an open platform to post on. The influence game is tilting toward DIY. You can attract the right kind of attention without needing The Gatekeepers. Its reach could be as powerful. Like LinkedIn Pulse, you can automatically link your post to Twitter, Facebook, and individual shares. The advantage is that Medium is more user-friendly than most content management systems.

2015 43

"Lessons Learned" = Popular Meme, Poor Platform For Change

Jane Genova: Speechwriter - Ghostwriter

Books, articles, speeches, and film documentaries are framed: Lessons Learned. But, if all these lessons were learned, we humans would be living our little lives in The Happy Valley. The reality is that some eloquent, persuasive, or well-credentialed seer pontificates about what we should be getting out of both tragedy and victory. But the fit is usually bad for us to actually change our mindsets and/or behavior. Few who pontificate have figured out how to make the lesson sticky.

2015 50

Mobile: Content for this platform

Jane Genova: Speechwriter - Ghostwriter

Dmyla - Dreamstime.com.   IdeaLaunch conducted a webinar on content for mobile.    Not only did more than 300 people tune in.    The presentation and Q&A ran way over the hour.    And we stayed glued to our screens.    Mobile users are orbiting around at high speed.    Getting and keeping their attention is very different than even on the web.

Bernie Kerik: Prison great platform for next career move

Jane Genova: Speechwriter - Ghostwriter

Bernie Kerik, former New York City police chief, is yet another example of how serving time in prison is a useful platform for pursuing a fresh career path.  After serving three years for tax evasion and being dishonest with the White House, he is now an advocate of prison reform. Here is the coverage from Politico. A pioneer in this was Nixon Administration power broker Chuck Colson.

2014 47

In the Public Interest - Lawsuits as Platform to Big Time for the State Attorney General

Jane Genova: Speechwriter - Ghostwriter

Both the pelvic mesh litigation against J&J in Washington and the opioid lawsuit in Ohio regarding opioids had similarities. Both were filed by the state attorney general. In WA that was Bob Ferguson. In OH it was Mike DeWine who later successfully ran for state governor. Some recall how Rhode Island attorney general Sheldon Whitehouse catapulted to fame with his lawsuit against the former lead paint companies. Today he's a U.S. senator.

2019 40

Amazon.com's Book Rankings - Platform For King-Size Schadenfreude

Jane Genova: Speechwriter - Ghostwriter

It was that astute cynic the late writer Gore Vidal who observed that it is not enough for a professional to succeed. In addition, all the others in the loop must fail. If Vidal was accurate in assessing human nature, then the book rankings on Amazon.com provide an ongoing opportunity for king-size Schadenfreude by writers who are succeeding beyond their wildest dreams. They can devote unlimited time to checking out how other writers are faring on Amazon.

2015 50

From Sheldon Whitehouse to Mike DeWine - Public Nuisance Litigation as Platform for (extreme) Career Mobility

Jane Genova: Speechwriter - Ghostwriter

The function of the state attorney general has become one of the most powerful - and feared - in the U.S. On Law.com , Sue Reisinger documents that. And, it's become most visible in public nuisance litigation, in which outside law firms do the heavy lifting for governmental units for up to 30 percent commission via contingency. Here is my article on that trend, published in Odwyerpr.com. And it was with the public nuisance tobacco lawsuit "State v.

AnonymousLawyer.com - Platform for legal parody

Jane Genova: Speechwriter - Ghostwriter

Before Jeremy Blachman, then a 3L at Harvard Law School, started his blog AnonymousLawyer.com in 2005, legal was a dry media category.    Unless you were a lawyer, considering attending law school, or your company was in trouble, you never bothered with it.    Then Blachman introduced parody to talking about the law.    He was a fictional lawyer at one of those large law firms which, at that time, was a black box to the the rest of us. 

A Book - Can It Be Platform for Greta Van Susteren's Comeback?

Jane Genova: Speechwriter - Ghostwriter

  What might be a platform for a comeback is her new book "Everything You Need To Know about Social Media: Without Having to Call A Kid." Ever since the scandal broke about the former Fox News head Roger Ailes, legal commentator Greta Van Susteren has been having a tough time.    She had supported Ailes. Then, abruptly was out at Fox News. Then, almost as abruptly, she was out at her next job at MSNBC. Her presentation style didn't engage.

2017 40