Email Pitching - High ROI, Despite Small Percentage of Opens

Jane Genova: Speechwriter - Ghostwriter

It's nothing new.   Way back in the 1970s, "What Color Is Your Parachute?" " shocked us with the reality that the professional who was best at applying for whatever got the whatever.  That person was not necessarily the most qualified.

The Communication Blog: Taboo language: gender differences

The Communication Blog

In 1996 the percentage of public swearing by men and women was 67% for men and 33% for women. In 2006, however, the percentages were much more similar: 55% for men and 45% for women. 7.02.2010 Taboo language: gender differences Heres an interesting gender difference reported by Psychology Today (August 2010). Categories: gender differences , swearing 2comments: maestra said.

2010 100

$5 Off

The Communication Blog

11.29.2010 $5 Off $5 Off The $5 off coupon and the large percentage reductions provide good examples of media literacy and its relevance to everyday living. Increasingly we see coupons for saving money at the various stores. One such one is Bed Bath & Beyond. The coupon says “$5 off any purchase of $15 or more.&# Not a bad deal or so you’d think.

2010 100

What if Your PowerPoint Slides Make You a Liar?

Executive Speech Coach

I was captivated by the numbers and percentages until he reached the graph slide in his PowerPoint presentation. Executive Speech Coach - Business Presentations Business presentations tips for executives, sales presenters, managers, technical experts and professionals from the "Speech Coach for Executives" George Torok. Transform your business presentations into effective conversations. George Torok is a Toronto based presentation coach and presentation skills trainer.

2011 40

Drudge Report Poll Has Donald Trump Winning First Debate

Jane Genova: Speechwriter - Ghostwriter

The percentage of those who perceived it that way was 92.11. For Hillary Clinton the percentage who determined she was the winner was 7.89. No surprise, the Drudge Report conducted a poll after the first debate. Based on 16,367 votes,, Donald Trump was declared the winner. One must remember that the Drudge Report is a conservative website. Therefore, it could have been that mostly it was conservatives who went to the site post-debate and voted. I am a registered independent.

2016 55

"Digital First" Probably Won't Save Metro Newspapers

Jane Genova: Speechwriter - Ghostwriter

And the percentage of website readers was still lower than that of print readers. "A new research paper finds that over the past eight years the websites of 51 major metropolitan newspapers have not on average seen appreciable readership gains, even as print readership falls."

Metro 56

BA/BS Class of 2018 - One Rite of Passage Got Less Expensive

Jane Genova: Speechwriter - Ghostwriter

  This change seems to also be happening in the percentage of increase in lease renewals. The traditional rite of passage for college graduates landing jobs in Manhattan has been finding an apartment that doesn't eat up too much of their first-year compensation. Well, if Q4 2017 trends continue, that won't be their number-one challenge in adjusting to  post-college life in New York City. Here are the details from Bloomberg.

2018 40

Presentation Tip: Eliminate 75% of the numbers

Dave Paradi's PowerPoint Blog

Our Excel spreadsheet usually has four columns for each item: the current measured results, the standard we are comparing to, the absolute difference between the results and the standard, and the relative difference expressed as a percentage.

2013 65

Equity Shareholders Negative on Dividends - GE Halves Its

Jane Genova: Speechwriter - Ghostwriter

by 21 percentage points."  This is a hypercompetitive era, driven by technology. Corporations which don't keep improving their core businesses could go out of business. That why equity shareholders have turned negative on dividends, as well as shares repurchases.

2017 52

Donald Trump - Making all the right rhetorical moves (at time when speeches are important again)

Jane Genova: Speechwriter - Ghostwriter

According to a new Wall Street Journal/NBC News poll, there is only a 3 percentage point gap. Speechwriters and public speaking coaches should may hay while the sun shines. Donald Trump is closing in on Hillary Clinton.

2016 56

When a bar chart can be misleading

Presentation Zen

The two major problems with the chart are that (1) showing only percentage increases over the last seven years says nothing about the actual dollar amount being allocated to each category nor its relative percentage to the entire NASA budget. (2)

2015 65

Point72 - Not the Way to Position and Package Hedgefund Brand

Jane Genova: Speechwriter - Ghostwriter

  What else might produce a belly laugh is that, among Cohen's fees, is a significantly higher percentage of pay-in on return on investment than is common currently in the hedgefund industry.

2018 52

Virtual Law Firms - Business Model for Lawyers Who Don't Need Status, Financial Security of BigLaw

Jane Genova: Speechwriter - Ghostwriter

They go on to pay a percentage of the revenue from each assignment which had been listed on Upwork and for which Upwork handles the billing and collection of payment.  The concept of the virtual law firm has caught on.

2017 56

The Angst Epidemic on College Campuses - Did Parents Screw Up, Yet Again?

Jane Genova: Speechwriter - Ghostwriter

" There has been a significant increase in the percentage of college students seeking formal modes of individual and group therapy and less-expensive treatments such as peer counseling. On Abovethelaw , lawyer-journalist Kathryn Rubino re-introduces us to Amy Chua.

2016 61

When Good Girls Didn't Leave Home Until Married, Then Moved Downstairs From Mom

Jane Genova: Speechwriter - Ghostwriter

When I was growing up in the 1950s, the percentage was 100. Right now, 36.4% of women 18 through 34 still live at home. That's straight from Pew Research, reports Bloomberg. And it's Deja Vu for us Baby Boomers.

2015 56

Review of a new e-book: Visual Presentations

PowerPoint Tips

Full disclosure: The above link is an affiliate link, so I get a percentage of each sale. I recently received a free copy of a new e-book, Visual Presentations: Boring Slides to Visual Presentations in 3 Easy Steps, by M.S. Ramgopal.

Visual 130

Inserting icons in PowerPoint 365

PowerPoint Tips

That percentage will grow significantly, I believe. If you have PowerPoint 365, by now you should have a major new feature, icons.

2017 151

Living Without the Internet

The Communication Blog

32-33), on the percentage of people in various countries who would be willing to give up an important lifestyle habit to keep the Internet: · 89% of those in Indonesia and 65% of those in the United Kingdom would give up alcohol instead of the Internet. · One way to introduce computer-mediated communication and its role in our everyday lives would be to identify important lifestyle habits that we’d be willing to give up as long as we could keep our Internet connection.

If Rep Peter King Runs for GOP Presidential Nomination, So Should I (And so should you)

TJ Walker Interactive

King and I both have a zero percentage shot of gaining the GOP nomination. In case you missed the big block buster news of the last week, Rep. Peter King is thinking of running for the GOP nomination for President. And that got me keeping, if King runs, then so should I (and so should you).

2013 70

Over-65, Working, Not Okay to Complain

Jane Genova: Speechwriter - Ghostwriter

And according to Bloomberg , that percentage of working versus retired will continue to grow. During Q2 of 2017, 32% of those 65 to 69 and 19% of those 70 to 74 were working, reports the U.S. of Labor.

2017 52

Wages Up 0.3% - That's what we in gig economy focus on

Jane Genova: Speechwriter - Ghostwriter

  A negative development on the help-wanted front is that Upwork, the biggest on-demand-economy game around the world, is raising the percentage it takes. Mediabistro.com, for example, posts high-quality help wanted ad for no cost to the freelancer and takes no percentage of earnings. 

2016 56

Goldilocks Marketing Communications - Or, As Sometimes Called, A/B Testing

Jane Genova: Speechwriter - Ghostwriter

For example, the auto dealership focused primarily on Facebook could test out a newsletter transmitted on MailChimp, special events such as dog day (a high percentage of pet parents choose the vehicle based on if the dog can easily jump in), and so on.

2016 70

It's not about you

Speak Schmeak

If it's a large percentage of the audience, you might be doing something to encourage their behavior. Andrew Zhan sent me this video the other day, and I loved it. It's got a profound message. It's not geared to speakers, but the message is applicable: It's not about you.

2008 130

Did Obama’s Speech Keep Dr. King’s Dream Alive?

DeFinis Communications

According to Census reports, the percentage of blacks who graduated from high school jumped to 85 percent in 2012, from 25.7 I was an elementary student at Calvert School in Washington DC in 1963. Our school was connected to St.

2013 186

Seth Godin on public speaking

Speak Schmeak

A book reaches lots of people, but changes only a small percentage of people who actually read it." ".If I was reading an interview with Seth Godin today and in it, he talked about the the differences between a book, consulting, and public speaking in creating change.

2007 130

Bridgeport, CT: Old-line city keeps making news splash

Jane Genova: Speechwriter - Ghostwriter

  Bridgeport home sales were down so far that when they rose, the percentage of movement was, well, hearty.  Brand Bridgeport.    Economic development people have lots to work with. 

Post-Crisis Communication – Going Away Works

Matt Eventoff

Twenty-five percent — “ only three percentage points above the lowest presidential approval rating in Gallup Poll history.&#. There is no way to “come back&# if you don’t “go away.&# . When a public figure emerges from a crisis or scandal, it is imperative to disappear from the public spotlight for a while. . For more proof, look no further than former President George W. Bush.

Did Obama’s Speech Keep Dr. King’s Dream Alive?

DeFinis Communications

According to Census reports, the percentage of blacks who graduated from high school jumped to 85 percent in 2012, from 25.7 Martin Luther King, Jr. photographed by Marion S. Trikosko, 1964. LC-DIG-ppmsc-01269. I was an elementary student at Calvert School in Washington DC in 1963.

2013 165

IBM's 17th Straight Quarter of Revenue Decline - Outsider Needs to Parachute In

Jane Genova: Speechwriter - Ghostwriter

Also, its supposed salvation, which it calls its "strategic imperatives," was down 5 percentage points since Q1 2016. Fortune  reports that for the 17th consecutive quarter IBM has had a revenue decline. Its Q2 earnings were down 2.8% from Q2 2015. When a security analyst questioned why, there was no attempt to answer that question directly. The last time IBM got stuck like this the powers that be decided a clean sweep was needed.

2016 46

Stop Worrying about Financing Retirement - A Modest Proposal

Jane Genova: Speechwriter - Ghostwriter

That percentage could grow if inflation takes hold again. Lawyers know well those anecdotes about the drug addict who robs the store, then sits on the curb waiting for the police to arrive. He or she wants to be arrested. That's one way to start on the road to recovery.

I'm my own worst audience member

Speak Schmeak

I wondered what percentage of pitch to content there would be, and I wondered if the content would be worth my drive, or if it was going to be a lot of fluff to fill the time in between pitches. But this is a small percentage of the audience and we can't only speak to this person.

2012 130

The Difference Between Good and Great

Speaker Launcher

Our industry pie will always contain a large percentage of people who are making a living vs. a small percentage of people who are getting wealthy. Every year American Idol shows us the differences between singers who are good, and singers who can really go the distance. Greatness.

2011 67

Writers - Trapped in Buyers' Market, Pivoting to Sellers' Influencer Market

Jane Genova: Speechwriter - Ghostwriter

A percentage of them earn as much or, given the way taxes are calculated, as do full-timers. The world of leadership communications has split in two. There are those with full-time jobs with benefits. They work very hard to earn their money. But that compensation tends to be more-than-enough.

Buyer 52

The Eloquent Woman's weekly speaker toolkit

The Eloquent Woman

It gets worse: A male blogger's take on the lack of women speakers in the tech world: It's worse than it seems, as women are a higher percentage of workers in cerrtain categories.

2015 67

PresentationEssentials-New E-book by Oliver Adria

PowerPoint Tips

As a result, he’s offering me a percentage of each sale. Oliver Adria, who blogs about presenting at ReThink Presentations , has just come out with an e-book called PresentationEssentials: 39 Ideas on Content, Design and Delivery. (I I like his categories — I use the same ones to describe the components of a presentation.). Oliver has a great sense of design; the book is beautifully designed.

Overcoming stuttering by accepting it

The Eloquent Woman

Their ranks are small: A tiny percentage of childhood stutterers stay that way as adults, but little is known about the condition. But for adults who speak with a stutter, the stigma--and anxiety associated with it--may be the biggest barrier to progess.

89% of employers want colleges to place more emphasis on communication

PowerPoint Tips

That was a higher percentage than any other skill, knowledge, or ability. In a survey of over 300 businesses, 89% of employers stated that they want colleges to place more emphasis on oral and written communication. This comes from the Association of American Colleges & Universities ‘ LEAP initiative. You can find the PDF of the results here. Why are oral and written communication so important?

2010 103

No Brand Is Forever - That includes Your Own Personal One

Jane Genova: Speechwriter - Ghostwriter

For example, major consumer packaged goods companies have lost three percentage of market share between 2011 and 2015. The current issue of The Economist contains a gloomy article on big brands.

2016 56

Short-Form: Could it have saved jobs at THE NEW REPUBLIC?

Jane Genova: Speechwriter - Ghostwriter

Today, we find out that only the percentage of how many will be cut at TNR needs to be verified.    A percentage number floating around is one-third.  Like THE NEW YORKER,  THE NEW REPUBLIC persisted in long-form journalism.    But the latter wasn't so lucky.      Even after the McKinsey troops stormed [upon invitation] Conde Nast, THE NEW YORKER was virtually left untouched. 

Translation and fantasies of global domination

Max Atkinson

All very promising except that, taken together, these only mean an increase in accessibility of 5% (Spanish) and 3% (Russian) of the world's population, bringing the total up to 15% - a percentage that would be more than doubled if only someone would translate it into Mandarin.