The one thing you can do to be a better speaker.

Speak Schmeak

If your product is a square peg and your client is a round hole, no matter how hard you push or insist, there will not be a good fit. Your client will look elsewhere until they find the round peg. Prospects want to know "What's in it for me?"

2010 247

The one thing you can do to be a better speaker.

Speak Schmeak

If your product is a square peg and your client is a round hole, no matter how hard you push or insist, there will not be a good fit. Your client will look elsewhere until they find the round peg. Prospects want to know "What's in it for me?"

2010 163