Millennials No "Easy Rider" Generation - Harley-Davidson's Sales Continue Downward
Jane Genova: Speechwriter - Ghostwriter
FEBRUARY 19, 2018
Harley-Davidson announced it's closing its Kansas City, Missouri plant, wiping out 800 jobs. High search engine rankings. Harley-Davidson can't regain its cultural hold as a symbol of freedom. The "Easy Rider" mindset isn't catching on with Millennials.