Nick R Thomas - A Public Speaker's Blog

AUGUST 15, 2012

Also, as with most of my talks, there is merchandising of my booklet. Afterwards, despite the success of the talk, merchandising was almost non-existent and I could see that there were a number of reasons for this. Probus club speaker U3A lectures audiences merchandising readings venuesRedhill and Reigate U3A. In early February I travelled to Surrey to speak to Redhill and Reigate U3A at Reigate Park Church about My Life as a Freelance Comedy Writer.

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Kate's Voice

MAY 3, 2012

When you arrive, you shake lots of hands, set up your merchandise at the back of the room, and get yourself motivated to talk. It’s the day of your presentation. You eat your favorite day-of-talk breakfast. You warm up your voice and say a prayer. When they call your name, you tell the obligatory joke [.]. vocal delivery vocal power breathing delivery vocal health vocal image vocal impact

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Jane Genova: Speechwriter - Ghostwriter

MARCH 30, 2020

Alexis, Toledo, Ohio is jam-packed with merchandise. The Kroger store on W. That includes toilet paper, as well as paper towels. The makings for a gigantic salad look mighty fresh. And not only premium-priced but also the low-cost house brands are on the shelves. No surprise then, a shopper went to some of the workers and told each of them: Thank you for being here. The men and women in Kroger also are among America's heroes in this time of COVID-19.

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Jane Genova: Speechwriter - Ghostwriter

OCTOBER 13, 2018

The Walmart we currently know could soon be a drive-thru we swing by to pick up merchandise we ordered online. That Click and Collect merchandise could be groceries or, Walmart's latest acquisition - the lingerie of Bare Necessities.    There's a war going on. And it's Walmart against Amazon. Recently Walmart entered an online category in which Amazon isn't present: plus-size women's fashions. That was through the acquisition of Eloquii.

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Jane Genova: Speechwriter - Ghostwriter

OCTOBER 4, 2018

Eloqui markets its merchandise on its own website and through other online operations such as the popular Stitch Fix.  If they bond with Eloqui merchandise, they can also attach to the Walmart umbrella brand. Walmart has seen the future. And it's digital. That ranges from its click and collect grocery business to its plan to acquire digital native enterprise Eloqui. Eventually, its brick and mortar facilities could primarily be pick-up locations for what is ordered online. 

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Jane Genova: Speechwriter - Ghostwriter

SEPTEMBER 24, 2017

Not only are retailers already over-stocking Halloween merchandise. Instead, our vision was immediately assaulted by merchandise for a holiday which doesn't occur until late December. This afternoon, it had been 92 degrees in Eastern Ohio.    Those of us who still do brick & mortar were in for a nasty surprise. The Big Lots in Boardman, OH actually has the front of the left hand side of the massive store jam packed with Christmas decorations. 

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Jane Genova: Speechwriter - Ghostwriter

MARCH 20, 2020

Because people can't shop liquidators of bankrupt businesses can't unload the merchandise. That means lenders suffer unexpected losses on merchandise loans. Human nature continues to be puzzling. Some are baffled why there is more concern about the economic impacts of COVID-19 than the reality that it can be fatal.    So, let's focus on the economic ramifications of the pandemic.

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Jane Genova: Speechwriter - Ghostwriter

AUGUST 16, 2019

The merchandise is being recycled. So, I made it my business to monitor regularly the merchandise in consignment stores in affluent parts of Connecticut.  The second-hand movement has surfaced from the underground to startups like RealReal and established retailers such as J.C. Penney. That means competition for Goodwill, which used to own the territory. That was back in the time when those hit hard by The Great Recession woke to the option of buying gently used whatever.

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Jane Genova: Speechwriter - Ghostwriter

MARCH 15, 2020

Patrick Day's festivities can return that merchandise (if purchased within 30 days). The quick response of Ohio to the late onset of COVID-19 illnesses in the state could provide a model for future management of healthcare crises. The initial cases had been diagnosed in the Cleveland metro area. The incidences occurred significantly later than those on the coasts. 

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Jane Genova: Speechwriter - Ghostwriter

AUGUST 19, 2020

  Like so many of her generation, her full professional commitment now is to her own online business buying and selling used merchandise.

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Jane Genova: Speechwriter - Ghostwriter

MAY 14, 2014

You have probably heard all about how sexy ways of not paying conventionally for merchandise in brick and mortar will pump new cool into that shopping experience. They capture both the identity of the shopper and the merchandise data. The latest is the non check out.  That consists of electronic virtual networks. Instead of checking or self checking out, the shopper simply walks out of the store with the sweater or shoes.   So?

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Jane Genova: Speechwriter - Ghostwriter

FEBRUARY 13, 2012

  Macy's sued Martha Stewart when it got wind that she was also hawking her merchandise, licensed to Macy's on an exclusive basis, to J.C. Some things just don't work out.  Penney.    Then, Stewart countersued.    Everyone is probably all worked up.    Lawyers are making a bundle.    Let the recovery continue.    I analyze the situation for financial information powerhouse Motley Fool.

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Jane Genova: Speechwriter - Ghostwriter

SEPTEMBER 5, 2019

In addition, lawsuits contend that dollar stores sell expired merchandise. The message is out: The dollar store in your neighborhood is not your friend. Soon enough, through word of mouth as well as media coverage, there could be an unofficial excommunicado against all dollar stores, as there had been in film "John Wick 3." " When the dollar store first entered neighborhoods, both affluent and low-income, its branding was on the side of the angels.

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Jane Genova: Speechwriter - Ghostwriter

NOVEMBER 23, 2012

  POLITICO reports that it is piloting a program in San Francisco of same-day delivery for merchandise purchased on the Internet.  Finally the distressed U.S. Postal Service is getting a feel for how to operate in an era of ecommerce.    That would start on December 12 and could generate $10 million to $50 million annually, just in San Francisco.    Delivering packages is the one niche in which the USPS has been doing okay. 

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Jane Genova: Speechwriter - Ghostwriter

AUGUST 4, 2020

The merchandise was shipped via USPS. It happens all the time. You are working on an urgent assignment during the night. The printer sends the signal "low cartridge." " Very soon, when you press "print," blank sheets come out.

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Jane Genova: Speechwriter - Ghostwriter

MARCH 1, 2019

Hell, I can research on the internet where I can pick up a few bucks selling blood-related "merchandise." BigTime Trauma.    There was a notice in the Mahoning County/Youngstown, Ohio public library newsletter. It stated that the Red Cross would be at its Canfield branch on Thursday, February 28, 2019 to collect blood. There was no additional information. No, no warning that an appointment was required. No statement to contact the Red Cross for more details. 

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Jane Genova: Speechwriter - Ghostwriter

MARCH 18, 2020

Around the world other down-and-outs contacted me, saying they too considered merchandising the sale of a kidney. That famous book on my 2003 ordeal is "Geezer Guts," which you can read for free here. "Geezer Guts" had more than a million downloads. A priest said I was wrong in labeling my new minimalist lifestyle as taking a vow of poverty. The accurate term for that was "renunciation."

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Jane Genova: Speechwriter - Ghostwriter

MARCH 14, 2020

It was at a run-down store with overpriced merchandise that I found toilet paper. The world walks on eggshells. Not even the experts know for certain how severely COVID-19 will impact human health, the economy, and politics. Humanity has been humbled. Meanwhile: Don't Use Wrong Word.    At the Lucas County, Ohio Public Library I said I was taking out so many books to read during quarantine. Eyes popped. The check-out clerk cautiously asked me if I had been sick. I got it.

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SlideModel

DECEMBER 3, 2020

Any physical merchandise that every new hire receives. Creating a welcoming experience for new employees is essential to make them more productive and engaged, but how do you create the right experience? What exactly should happen after contract signing?

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Jane Genova: Speechwriter - Ghostwriter

NOVEMBER 4, 2017

Since mid-October retailers have showcased Christmas decorations and other merchandise. On Facebook, during the third week of October, a woman posted:  Please let me enjoy Halloween.    It's almost as if the marketers throughout America have made a pact to create a 2+ months holiday season. Tag lines on the radio during drive time deliver messages about how to make this holiday season special.

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Jane Genova: Speechwriter - Ghostwriter

NOVEMBER 11, 2019

Annually, review the story inventory and assess which ones should be ditched and what new merchandise should be parachuted in.  Okay, storytelling and oral history are both hot. The Wall Street Journal even has a piece on the benefits of retelling family stories. But, there are downsides in all storytelling. They can become downright dangerous to careers and relationships if managed without street smarts. To begin with, we are our stories.

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Jane Genova: Speechwriter - Ghostwriter

JANUARY 29, 2014

 Finally in one of those dollar stores where the merchandise prices have escalated much higher than a dollar I found black wool insulated gloves. Lose your gloves, you buy a new set, right?  Not in New England.  I went to several stores in the North Haven, Connecticut shopping center.  None left.  Not for any gender.  Not in any size.  I swung by that new hot retail brand Goodwill.  None left there either.

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Jane Genova: Speechwriter - Ghostwriter

MAY 25, 2017

And with each incident the retailer loses $2 to $200 of merchandise. One out of 11 people will take the five-finger discount, documents the National Association for Shoplifting Prevention. The Family Dollar store in Small Town Americana (i.e. Austintown, Ohio) has this approach to lessen the loss. Over its loudspeaker, it informs customers how happy it is to be able to offer such great bargains.

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Jane Genova: Speechwriter - Ghostwriter

SEPTEMBER 9, 2019

They are being targeted for everything from allegedly selling merchandise after the expiration date to pushing full-service grocers out of low-income neighborhoods.  Brick and mortar retail is having a very bad year, reports Fox Business.    That's obvious in the "holes" in shopping centers.

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Jane Genova: Speechwriter - Ghostwriter

DECEMBER 13, 2019

  The online browser looks at X or Y merchandise, but doesn't buy. Call it The Abandoned Shopping Cart peril.  Of clicks the "place in shopping cart" button but doesn't complete the purchase transaction.    There is now a whole new fintech niche researching why the shopper doesn't make the purchase. A player in that is BusinessInsider. Its Intelligence unit has issued the Mobile Checkout Benchmark study. Here you can read the highlights.

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Jane Genova: Speechwriter - Ghostwriter

FEBRUARY 25, 2015

You can't try on the merchandise.  "From Andreessen Horowitz to First Round, over 100 venture firms and angel investors closed deals for underwear startups since 2012, according to CrunchBase data."  "  - Christine Magee, "Underwear Startups Have Investors Hot And Bothered," in TechCrunch, February 25, 2015. Here is the article. Conventional financial wisdom is that sales of underwear are an economic indicator.

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Jane Genova: Speechwriter - Ghostwriter

DECEMBER 3, 2017

Those alternates include subscriptions and developing other kinds of profit centers such as sponsored content, conferences and branded merchandise. Media properties, such as Buzzfeed, which depend on digital advertising for a significant portion of revenue have to re-think their business models. Also, there has to be more cost-efficiency.    Essentially, Google and Facebook own the digital advertising territory.

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Jane Genova: Speechwriter - Ghostwriter

OCTOBER 31, 2015

There you can get organic/natural food, a huge assortment of discount private-label merchandise, prescriptions filled, and highly competitively-priced gasoline. "Kroger is much more than a grocery chain - it's a company with the ability to steal business from Walmart, Target, Whole Foods, and even McDonald's." " - Kate Taylor, Business Insider, October 31, 2015. Here is the article. Kroger is the Everyman/Everywoman store.

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Jane Genova: Speechwriter - Ghostwriter

MARCH 27, 2020

The new merchandise is in the stores. Babies born during the current pandemic will only know how life is post-COVID-19. In The Atlantic , Ed Yong says those babies should be called "Generation C." " If lessons had been learned from so much suffering, Generation C might be uniquely wise. There is that popular hashtag #WhatIamLearninginQuarantine. For me that would be gratitude that I have remained sober all these years.

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Jane Genova: Speechwriter - Ghostwriter

JULY 19, 2020

Also, most of the merchandise is off in some rural area that would take a while to travel to and might be difficult to find. Public transportation? No way, not in COVID-19 time. That's even though the bus system is free in Toledo, Ohio during this emergency. A car.

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Jane Genova: Speechwriter - Ghostwriter

SEPTEMBER 10, 2009

  Girl Talk is totally focused on the best shops providing used merchandise.    They have to provide gently used merchandise that represents diverse brands, including those of their competitors.  "Are you going to that new Goodwill Outlet on State Street?"  "  That's what I pushed my neighbor into considering.    The Outlet is big and well-lighted and has decent bargains. 

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Jane Genova: Speechwriter - Ghostwriter

FEBRUARY 10, 2016

If the glam industry wants to reach Everyman and Everywoman it has to show us the affordable way to enjoy quality merchandise and services. Vanity Fair used to provide a tutorial on how to become part of the glam (glamour) crowd. A downsized version of that had been the style lessons of Martha Stewart (pre-slammer). Now, like, less of us ordinary people care. Our focus is on the nuts and bolts of holding on to the little lifestyle we have.

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Jane Genova: Speechwriter - Ghostwriter

SEPTEMBER 20, 2016

You might be wondering: Okay for a laundry basket, but don't I fear "bugs" in other kinds of merchandise? In Austintown, Ohio, the Goodwill Store at 6000 Mahoning Avenue is packed with shoppers. That's when other discount retailers such as the dollar stores are empty.    One reason is that Goodwill Retail has established itself as the best value brand around.  Plus,

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Jane Genova: Speechwriter - Ghostwriter

MAY 15, 2018

The scheme is to purchase merchandise with the fake money, return it, and receive real money. Sure, there are the complaints that cryptocurreny is nothing but a platform for money laundering.    Of course, that's not true. But, even if it were, crypto's critics have to realize that the provocative new network television series "Good Girls" made money laundering cool. 

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Jane Genova: Speechwriter - Ghostwriter

JANUARY 4, 2014

 We could hope that folks are on their computers ordering merchandise and services online. It snowed for about 24 hours.  Then that was the end of that story, for a while.   On the other hand the single-digit cold weather hangs on.  As long as it does, folks will be hunked down by their televisions and videos and not in brick and mortar stores buying, restuarants dining or maybe even bellying up to the bars.  That could derail Q1 GDP growth.

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Jane Genova: Speechwriter - Ghostwriter

JUNE 28, 2017

The big boxes carried much of the same merchandise much cheaper. Back in the late 1980s, newbie entrepreneurs such as myself might have found Staples a gift from the small-business gods. It blew into shopping centers in 1986. At that time, that new category creator brought a huge selection of office supplies, affordable prices and caring staff to equipping the little guy.

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Jane Genova: Speechwriter - Ghostwriter

JANUARY 13, 2018

The only reason for actually going to the store is to kick the tires before purchase, to speed up the purchase and not wait for delivery, and/or to pick up merchandise ordered online.  WalMart, the media reports , will be distancing itself from the concept of "store." " Store is so pre-digital. Among WalMart's new strategies is to to take on king of digital consumer purchasing - Amazon.

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Jane Genova: Speechwriter - Ghostwriter

FEBRUARY 27, 2010

" It seems the location had lots to do with the quality, lay-out, and price of the merchandise.  "This top, which still had a Talbot label on it, cost me $1.80 in the Salvation Army." "   That was the talk on the bus today.    The woman, who had been laid off from a bank last year finally got another job at Wal-Mart.    She was boasting about her bargains. 

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Jane Genova: Speechwriter - Ghostwriter

NOVEMBER 24, 2017

At GoodWill, both males and females were totally preoccupied with sizing up the merchandise. No surprise, the GoodWill's version of Black Friday also filled up just about every inch of its brick & mortar retail space in Austintown, Ohio. WalMart wasn't the only store that was so crowded that it was difficult to navigate the aisles. It ranged from clothes and furniture to toys and seasonal decorations.    Across the board, there was 50% off all items.

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Jane Genova: Speechwriter - Ghostwriter

AUGUST 17, 2015

For example, I can purchase merchandise from other ecommerce platforms instead of that of Amazon. Jon Russell at the influential TechCrunch raises the possibility that The New York Times coverage of Amazon's corporate culture might not have been accurate. That would be a stunner, given the many interviews the NYT conducted and its credibility as "the paper of record."

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Jane Genova: Speechwriter - Ghostwriter

SEPTEMBER 10, 2017

That was because more folks were renting, therefore not purchasing merchandise to fix their property. Again, the business experts are wrong. Some of them predicted that home improvement retailers such as Home Depot would take it on the chin. Well, extreme weather made that forecast ridiculous. As New York Magazine reports, sales at home improvement stores will take off after Irma and Harvey. Home owners in Florida are better insured than those in Texas.

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Great Public Speaking

JUNE 20, 2014

The concept of an effective auto responder is this - you sign up for a newsletter or free merchandise on a website and after you have fully registered, a number of emails promoting other products will be mailed to your email address. Auto responders are very important for your business growth. You can use auto responders to promote your products and services.

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Jane Genova: Speechwriter - Ghostwriter

MARCH 22, 2013

Companies which depend on impulse purchases at the check-out counter have to re-think merchandising tactics.    BLOOMBERG BUSINESS WEEK reports that sales are down because customers waiting for their purchases to be rung up are preoccupied with their smartphones.    That syndrome is called "mobile blinders."  "  They could be talking, texting, or checking their email. Half of Americans have smartphones. 

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