Media Relations – If You Say It, It Will Run

Matt Eventoff

. Common Wisdom (Media Relations 101) - say something provocative, inflammatory or compelling during a television taping, it’s probably going to run. 2) Invest in media training and learning the intricacies of media relations. Call the reporter or producer and ask him or her to pull the segment, it will definitely run. .

Media Relations: Patch, Mommy Bloggers

Jane Genova: Speechwriter - Ghostwriter

In getting media coverage for a new client I needed (who doesn't) to hit it out of the park.    The challenge was the increasing difficulty of attracting the interest of the shrinking pool of reporters and anchors in mainstream media.   More than half of the media coverage my client received was from them.  Those posts, in turn, can be leveraged for media relations.  Media   Media listen to media.

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Media Training Tip: Be a Name Dropper | Media Relations

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Uncategorized interview tips Media Training

Advanced Social Media Relations for PR Experts and Editors | Media Training

TJ Walker Interactive

Uncategorized Media Training

2013 40

How to prepare for interviews with reporters

Six-Figure Freelancer Blog

Whether your company has good news to share, such as an excellent safety record, or bad news, such as the leak of hazardous materials, company executives have to be prepared to talk to the media. What executives say can have a lasting impact on your business because the media helps shareholders, stakeholders, politicians and other Canadians form opinions. Business Training Media Relations interview training media interview media interview training media relations

Free “Are You Ready For Your Interview?” report available

Six-Figure Freelancer Blog

As regular readers of my blog know, I conduct media interview training. Tags: Media Relations media interview media interview training media relations I have written a report that I give to prospects and clients and I am making it available free to anyone who is interested.

2010 58

“Are You Ready For Your Interview?” How to Prepare for Media Interviews special report now available

Six-Figure Freelancer Blog

How to Prepare for Media Interviews special report now available. Business Training Media Relations My Books interviews media interview media relations media training PRAre You Ready For Your Interview?

2011 40

Business owners and entrepreneurs: How to prepare for interviews with reporters

Six-Figure Freelancer Blog

Tags: Media Relations media interview training media relations media training public relations

Justin Bieber’s rape/abortion quote shows need for media training

Six-Figure Freelancer Blog

Media Relations Workshops, Seminars & Online Courses Justin Bieber media training Rolling StoneWhy the heck a reporter would ask a 16-year-old singer such a stupid question about rape and abortion boggles my mind -- other than to try to trap the kid into making some "headline" remark. I cringe at the ethics of our profession at times.

2011 72

Article: How to prepare for interviews with reporters

Six-Figure Freelancer Blog

Whether your company has good news to share, such as an excellent safety record, or bad news, such as the leak of hazardous materials, company executives have to be prepared to talk to the media. What executives say can have a lasting impact on your business because the media helps shareholders, stakeholders, politicians and other Canadians form opinions. Media Relations Published Articles

2011 70

Article: How to prepare for interviews with reporters

Six-Figure Freelancer Blog

Whether your company has good news to share, such as an excellent safety record, or bad news, such as the leak of hazardous materials, company executives have to be prepared to talk to the media. What executives say can have a lasting impact on your business because the media helps shareholders, stakeholders, politicians and other Canadians form opinions. Media Relations Published Articles

2011 64

Free report: “Are You Ready For Your Interview?”

Six-Figure Freelancer Blog

Tags: Business Training Media Relations My Books

Are you ready for your interview? Media interview video podcast…

Six-Figure Freelancer Blog

Tags: Media Relations

Mitt Romney Set For More Battles In New Hampshire: Mike Bako on Headline News

TJ Walker Interactive

Analysis Body Language celebrities Communications Government & Politics Media media relations News Politics Video headline news mike bako Mitt Romney Ron PaulMike Bako appears on Headline News to discuss the upcoming battle Mitt Romney will have in New Hampshire after his win in the Iowa caucuses.

Are you ready for your interview with reporters?

Six-Figure Freelancer Blog

Tags: Media Relations media interview trainer media interview training media trainer media training prepare for media interviews

2010 43

FoxNews Rejects French Mitt Romney Ad

TJ Walker Interactive

Government & Politics Media media relations Politics ad French Mitt Romney TJ WalkerMy office just got off the phone with Erin Kelly, head of political ad sales at the Fox News Channel. She told us our ad “French Romney” was rejected because everything Fox airs “has to be truthful.” No, I’m not making this up. 60 seconds after the call ended, Erin called back to clarify. She [.].

Ads 40

How to get Truth from Modern Media « TJWALKER INTERACTIVE

TJ Walker Interactive

Public speaking, media training, presentation training, crisis communications Home Live Video About TJ Products & Services FAQs « Rep. Comments (0) Related Posts No comments yet. News analyzed from a communication perspective.

2011 50

Jon Bon Jovi Makes Grumpy Attack on Steve Jobs « TJWALKER INTERACTIVE

TJ Walker Interactive

Public speaking, media training, presentation training, crisis communications Home Live Video About TJ Products & Services FAQs « Unemployment Rate and the 2012 Presidential Election Should You Use Humor in VC Pitch? jon bon jovi , music , steve jobs This entry was posted on March 16, 2011, 3:01 pm and is filed under Analysis , CEOs/Financial , Communications , Video , celebrities , internet marketing , media relations.

2011 54

How to handle a tough interview: Billy Bob Thornton implodes on CBC Radio

Six-Figure Freelancer Blog

There is a saying in media relations: "I don't care what they say about me as long as they spell my name right." Tags: Media Relations billy bob thornto CBC Jian Ghomeshi Q BBT's interesting little tantrum made the news the world over (okay, I doubt that is headline news in Afghanistan, but it certainly is in LA and many other places). However, most people who talk to reporters care about what they say and the impression they make.

2009 40

Caution: Insensitive Jokes about Japan can Cause Job Loss.

TJ Walker Interactive

Public speaking, media training, presentation training, crisis communications Home Live Video About TJ Products & Services FAQs « Why isn’t NPR Fighting Back? Dan Turner , Gilbert Gottfried , haley barbour This entry was posted on March 15, 2011, 2:32 pm and is filed under Analysis , Communications , Crisis Communications , Government & Politics , Media , Video , media relations , public relations , reputation management.

2011 50

If you think PR doesn’t work…

Six-Figure Freelancer Blog

I edited a media release (Erotic Holiday Stimulus Package for Couples: SCRIPTS 4 PLAY helps couples spice up their erotic lives) for a client to make it more “media release like&# and she posted in on a free distribution PR website. Tags: Business Writing Marketing Your Services Media Relations media release writing media release

Professional Services - Marketing Communications Opportunity

Jane Genova: Speechwriter - Ghostwriter

The pay is relatively low - $15 an hour. Add media relations to that and you will be in the money, down the road. This help-wanted is for a small law firm in Fairfax, VA. But you will develop expertise in marketing communications for a professional services firm. Here are the details and how to apply.     careers

2014 47

Survey reveals how journalists rate public relations practitioners and what they want from them

Speak to Lead

Thanks to publication coach Daphne Gray-Grant for alerting me (via Twitter) to the Bulldog Reporter/Cision 2010 Journalist Survey on Media Relations Practices. If you are dealing with the media, the survey provides useful information about productive relationships between journalists and. Tags: Journalism Public Relations Web/Tech Bulldog Reporter Cision journalism public relations

National Association of Government Communicators: June 13-15, St. Louis

Joan Detz Speaker Services

Louis: Chris O’Neil, Chief of Media Relations for the National Transportation Safety Board, will teach you how to define communication goals, separate strategy from tactics, and effectively use research and evaluation in a half-day advance training workshop at the 2017 NAGC Communications School in St. Here’s some information on NAGC’s Communications School in St.

Interview: Susan Gluss, UC Berkeley School of Law

Ian Griffin - Professionally Speaking

At the end of the second day of the Ragan Social Media Conference I met Susan Gluss who is the Media Relations Director and spokeswoman for the UC Berkeley School of Law. She is investigating the use of social media, specifically blogging, as as way of promoting both the activities of the Law School and her [.] If you have any suggestions for the ways Susan can specifically tailor social media to meet her needs, email her or send a tweet to @BerkeleyLawNews.

OPE 119

It's Come to This, Already - Copywriter Wanted for Blockchain Publicity

Jane Genova: Speechwriter - Ghostwriter

Social media. Third-party media relations. The job is full time. And it's in Beverly Hills, California (unfortunately, not a telecommuting one). The help wanted on Craigslist is titled: "Copywriter Needed for Blockchain Company." " The website for the employer-Cryptonomos-is [link]. So, no, the interest in blockchain is not just hype. The business around it is taking shape. If you are hired, your responsibilities include: Managing press calendar.

2017 40

Apple (AAPL) Exploits Greatest PR Gimmick Ever

TJ Walker Interactive

As a media trainer, I am often critical of Apple because they violate almost every rule of good media relations. They don’t return phone calls from the media, they are notoriously secretive, they dissemble on the health of their former CEO, and they come across as arrogant in most of their dealing with the media. But Apple does have that loyal a fan base, and that’s why they can get away with breaking all of the other rules of good media relations.

More alum news

Joan Detz Speaker Services

With more than 20 years of top professional experience, Jean offers services in media relations, annual reports, crisis communications, and speechwriting. My thanks to the many seminar attendees who have sent recent updates on their work. . I’ve been teaching my speechwriting seminars since 1992 (and prior to that, I taught speechwriting workshops for NYU/PRSA), so the alum network is now quite large.

1992 40

The Professional Speechwriters Association: Welcome to a Brand New World

OnSpeechwriting

This is a unique discipline, demanding more specific kinds of intellect, craft and emotional intelligence than other public relations specialties, like media relations or community relations. David Murray, long-time speech hound and editor of the invaluable V ital Speeches of the Day , is at it again. Actually doing stuff that others had only dreamed about. This time? Two major events. First, he''s co-founded the Professional Speechwriters Association.

2014 64

Our Bulletproof, A/B Tested Personal Narrative in Nervous Times - Don't Leave Home W/O It

Jane Genova: Speechwriter - Ghostwriter

It didn't take long for spin in media relations to become standard in our personal lives. Does this sound like a credible reason for moving to southern Arizona? That's the question I am using in my A/B testing of the story - that is, the personal narrative - I will put out there when I relocate from the midwest in August.    This is a nervous era.

2019 43

Journalists: When switch to PR was routine

Jane Genova: Speechwriter - Ghostwriter

  Then he married, had one kid with another on the way and decided to contact those in public relations who had arranged interviews for him with company executives.  Funny, Media relations is everything and they have a hard time being on the begging end.  Branding careers Content-provider Current Affairs Media Politics WritingThat nose for news had been a young man's game. 

The Exceptional Presenter

Pivotal Public Speaking

From the White House to boardrooms worldwide, Tim Koegel has strengthened presentations, media relations and communications skills of CEOs and world leaders alike with his renowned coaching abilities. The Exceptional Presenter: A Proven Formula to Open Up and Own the Room. by Timothy J. Koegel. It’s often reported that the number one fear among American adults is public speaking.

2012 40

AirAsia's Tony Fernandes - Best Practices In Managing Reputation Risk

Jane Genova: Speechwriter - Ghostwriter

In addition, their relatives also are aware of that possible emotional ordeal.  And he left "without addressing media." " Obviously, media relations was not his number-one priority. No, the media are not the most important constituency in crisis.   Books Branding careers Current Affairs Ethics Games Intuitive legal Media Personal Musings Public Speaking Television Travel Values Web/Tech

2014 50

World Economic Forum, Davos - Has It Mutated Into Vanity Fair Oscar Party?

Jane Genova: Speechwriter - Ghostwriter

Also, it's a extraordinary media opportunity. One year, owner of a Manhattan public affairs boutique, Bob Dilenschneider, even brought along his own media relations guy, Dick Kosmicki. Presenters at the conference such as public relations powerhouse, Richard Edelman, will attract not only new business.  You certainly will invest in hustling media opportunities.

2015 43

Retiring - Florida Isn't So Affordable, Not Any More

Jane Genova: Speechwriter - Ghostwriter

'" That's what I informed the 70-something public relations expert I had been coaching about semi-retirement. Her new objective was to develop a media-relations boutique which would earn about $50k annually in revenue. "There's a myth that Florida is so 'cheap.'" She had taken a package from a health organization.

Writers - Monetization Depends 95% on Marketing (not talent)

Jane Genova: Speechwriter - Ghostwriter

Now they are competing for media-relations writing assignments.   Books Branding careers Content-provider Current Affairs Games Intuitive Media Personal Musings Rebranding Selling Web/Tech Writing"Can I make (continue to make) a living as a 'writer' or, come on, should that become a hobby?" " No surprise, that simple pragmatic question is coming up more and more. Increasingly, writers in myriad niches are finding themselves underemployed.

2017 43

Warren Buffett Speaking to Kids « TJWALKER INTERACTIVE

TJ Walker Interactive

Public speaking, media training, presentation training, crisis communications Home Live Video About TJ Products & Services FAQs « Introductory Meeting with an Investor. tv shows for kids , warrern buffet This entry was posted on March 29, 2011, 4:33 pm and is filed under Analysis , CEOs/Financial , Communications , Video , media relations. News analyzed from a communication perspective.

2011 57

Public Speaking: Joan Stewart's Top Ten Ways to Get Free Publicity

Great Public Speaking

During my 22 years as a newspaper editor and reporter, I have seen well-meaning people fail repeatedly in their attempts to beg and cajole the media to pay attention to them. That's because media relations is a sophisticated game with its own etiquette, protocol and rules. Send news releases about new products and services, contests, awards, open houses, speaking engagements to the media, and post them online where consumers can find them.

GOP: Do members of the party have the self awareness and humility for rebranding/

Jane Genova: Speechwriter - Ghostwriter

  If they are adept with media relations they could find themselves in the catbird seat of a new conservative movement. The GOP, in its heyday, was the smug party of family values, white ones.    Those of us who wrote speeches and opinion-editorials for them sometimes wondered how they could get away with stances which were so out of touch with where America was.    The 2012 election showed that they no longer could.

2013 40

The Professional Speechwriters Association: Welcome to a Brand New World

OnSpeechwriting

This is a unique discipline, demanding more specific kinds of intellect, craft and emotional intelligence than other public relations specialties, like media relations or community relations. David Murray, long-time speech hound and editor of the invaluable V ital Speeches of the Day , is at it again. Actually doing stuff that others had only dreamed about. This time? Two major events. First, he's co-founded the Professional Speechwriters Association.

2014 40

National Association of Government Communicators

Joan Detz Speaker Services

Media Relations by the Numbers . Harnessing the Power of Social Media for Your Agency. There’s still time to sign up for NAGC’s terrific Communications School (May 17-19, Bethesda, MD). Some of the topics: Web Writing ROI: Making the Business Case for Good Content. A Market You Can’t Miss: People with Disabilities. Twitter: It’s Not Just for Ashton Kutcher Anymore. Writing E-newsletters that Work. Shaken, not Stirred: A recipe for Work-Life Balance.

That Old Boys' Club - Females Can Become DIY Change Agents

Jane Genova: Speechwriter - Ghostwriter

The challenge is for this inequity to receive sustained media attention. That should be both in establishment and social media. Today, though, the Nader type might train to become ultra-savvy in media relations. Will the heroes of the people in this second decade of the 21st century be skillful public relations players who know how to put an issue out there?

2017 40

Chris Brown's Tantrum at Good Morning America « TJWALKER INTERACTIVE

TJ Walker Interactive

Public speaking, media training, presentation training, crisis communications Home Live Video About TJ Products & Services FAQs « Planning Your Way to the Ad-Lib Ford Unveils New spokesperson – Creative media training? chris brown , GMA , Robin Roberts This entry was posted on March 22, 2011, 4:13 pm and is filed under Analysis , Communications , Crisis Communications , Media , Video , celebrities , media relations.