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Eight Steps to Getting Speaking Engagements : MarketingProfs Articles

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The firm gains increased visibility in vertical/industry sectors or broad-based areas that the firm has determined is in need of greater exposure. However, having someone dedicated to the taskwho will aggressively identify opportunities, develop relationships with event organizers and write and submit speaker proposalsshould lead to an increase in the frequency of speaking engagements, and thus increased visibility for the participating executives and the firm as a whole.