Senior Housing - Broken Brand
Jane Genova: Speechwriter - Ghostwriter
MAY 12, 2020
"While senior-housing industry executives say there is solid evidence seniors have been better off in their care they acknowledged they have suffered a major image problem." Clearly, senior housing is a broken brand. In addition, telemedicine makes it increasingly possible for the elderly to age at home, be that their family house or an apartment in a multi-generation residential complex in Tucson, Arizona.