Your audience has simple requests: Can you fulfill them?
AUGUST 30, 2011
In fact, the buyer had very minimal requests that should have been extremely easy to fulfill. You have a new business. Your product is chocolate-chip cookies. You think your cookies are fabulous and one-of-a-kind, and you contact potential stores to let them know about your product. They tell you, "When you're ready to bring your cookies to market, get in touch so we can sit down and try them." Now you're ready to launch.