Expert insights. Personalized for you.
One thing that we all face as paid speakers is the issue of payment vs. exposure. That is, we will be invited to speak pro bono, or will be offered less than our usual rate, and we'll have to decide if it's worth it to take less money in order to get exposure or visibility. But you have to be careful about giving away your expertise when there's no pay and no significant exposure. Some of you get paid to speak; others hope to get paid one day. MORE
Among Snowden's mistakes is over-exposure. Is it his youth or just being ham-handed in public relations? Whatever. The Edward Snowden act has jumped the shark. As POLITICO reports, brandname public relations experts are bemused at all the errors he has been making in image creation. He's everywhere. Which makes him a media commodity. Instead of fearing that the U.S. MORE
In addition, with so much downsizing and restructuring in media, there will always be hungry talent to seize opportunities with publications which can provide exposure and decent compensations. Gawker was being resurrected by Bustle Digital. The chief executive office is Bryan Goldberg. The head of editorial is Carson Griffith. And the first two and only journalists onboarded had been Maya Kosoff and Anna Breslaw. As the Daily Beas t reports, the two told Griffith: We quit. MORE
" The "it" could be a passion for blogging or simple desperation to gain exposure. No, I won't take advantage of "it." So, no, I am not going to offer unpaid work to the man who contacted me. His preference was for a job on this blog. If that wasn't available, he added, he was willing to work for free. He attached a resume. Has the plight of digital writers really gotten this bad? MORE
Looking for some great advice to help you get noticed in the media? Listen and hear Eric Rittmeyer share his best tips so you can land that interview. The post How to Get Noticed in the Media with Eric Rittmeyer appeared first on Jane Atkinson. MORE
Video media exposure can expand your visibility exponentially to potential customers and powerfully cement your credibility — when you use it well! Tags: public speaking and business public speaking business media exposure on-camera presence publicity with Shawne Duperon. Your speaking, training and consulting career can be helped or hindered by how you come across on camera, whether it’s a media interview, your demo DVD or a YouTube segment. MORE
But, exposure on social networks and in social media itself is not enough. Early adopters of social media, those just discovering the power of public relations, and the entitled are among those who have gotten stuck in The Exposure Syndrome. Check your messages on LinkedIn and you will probably find an opinion-editorial (op-ed) or how-to by a professional on your network. Your email might contain their white paper or invitation to their webinar. MORE
When speakers ask me how to get more exposure for their speaking business, I often advise that they think of themselves as the leader of a movement. By its very nature, a movement is about drawing people in and mobilizing them… and a movement is much more likely to generate exposure than an individual speaker. Because when you’re leading a movement, then you’re about something bigger than yourself. MORE
The contentions range from indecent exposure to actual unwanted penetration. Star athletes are warned all the time that they are the kinds of deep pockets with big brands to protect who are targets for lawsuits and more. In addition, there is the team's reputation which could be put in play by a scandal. As the Daily Mail reports, that possibility became a reality for new hire by the Patriots Antonio Brown. In the lawsuit filed in U.S. MORE
Lots of exposure to gain. On Facebook, Abovethelaw.com (ATL) lawyer-journalist, Elie Mystal, reflects on when he will land that plum position as a streamed commentator. Those of us who follow his ATL column, observations on social networks, and his appearances in New York Metro media know he should have been there about three years ago. That's when his out-of-the-box but thoughtful commentary pulled all of it together. He was ready for prime time in a visual medium. MORE
Uncategorized Media Training miley cyrus over exposure reputation managment MORE
Increasingly, there is an expectation that the job entails increasing the exposure of what we write for their sites by repurposing them on our own. The smart money is now asking us, when we apply for assignments with them, for the URLs of our social media sites. So, if you haven't set yourself up on Facebook, LinkedIn, Twitter, Google+, your own blogs, and more, you could probably be at a competitive disadvantage. MORE
And don't forget, from my other post, that there are many options for creative compensation and other sources of income and exposure. Following up on Nick R. Thomas' post on when to turn down a speaking engagement , in which he references my post on pro bono speaking (whew!), I'd like to add a little more to the discussion. Nick gives examples of some unpleasant people you would never want to work for, for various reasons. MORE
When I ask speakers what their #1 challenge is in getting their speaking business to the next level, the answer is often “I need more exposure,” or “I need more people to know that I exist.” So how do you get more exposure? Now that you have the right mindset to generate exposure for your speaking business… Would you like to learn how to leverage 11 different “channels” to get that exposure? MORE
The aftermath of the exposure for Princess Kate's sister might be proving a rough lesson for the youth on the web who earn nothing and harbor such gigantic dreams. Pippa Middleton has been "discovered," something thousands of writers laboring in the digital vineyard for free for HuffingtonPost.com are hoping for. Now they might realize how far-fetched their hope has been. MORE
Whether the book sales total three or three hundred, remember that each speaking engagement is exposure. And exposure builds on itself to produce future book sales. ► How to increase your exposure. MORE
Debates are a very rare opportunity for candidates to get over an hour of free – FREE – exposure before the electorate. These opportunities can make an underfunded candidate, as an all-star performance usually leads to multiple days, or even weeks, of positive “earned&# media exposure to follow. MORE
We waited out the sun, expecting to capture a few looong exposure shots of the nearby CalTrain, and maybe try a little light writing. On the longest day of the year, a group of Duartians set out for a special nightime version of our Photo Field Trip. Then darkness fell, Dan opened his duffel bag, pulled out some equipment, and casually mentioned that he knew how to spin fire. MORE
Here is my article, published on O'Dwyer PR, on how to get exposure in third party media. Matt Drudge gave it a triple headline. The impeachment process is a done deal. Here is one of the articles the Drudge Report links to. And, soon enough, influential media players such as Drudge will consider other topics to give prominent coverage. That is good news for in-house marketers and agencies managing marketing communications. The media space is again opening up. MORE
Some risk-takers in the influence game stir it up, believing it will catapult exposure for their clients to wild highs. There are several schools of thought on controversy. Others play it cautious, knowing that the controversy might not be manageable, especially in the era of social media. Then, there are those who sprinkle into the positioning and packaging bits of offbeat thinking. When it comes to Jill Abramson, it seems controversy hasn't helped influence or sales. MORE
This development will give the website new exposure. Timothy Parker won't be overseeing crossword puzzles any more at USA Today. Or having his own puzzles accepted for payment at Gannett, parent of USA Today. Maybe like Hamlet, he just got plain fed up with words. Whatever. According to The Guardian , he got caught stealing content from the iconic The New York Times crossword. That act of plagiarism was committed at least 60 times. FiveThirtyEight fingered the plagiarism. MORE
That will provide almost an infinite amount of incremental exposure." The payoff could be not only added exposure. The experts in social networking hammer the importance of repurposing. They say, "Don't just post that data from your survey or brilliant insights about cybersecurity once. Repurpose it. " Nothing wrong with that strategy. MORE
My first exposure to this aspect of the speaking business came at the age of 25 when I got […]. The irony of the speaking world is that although speakers want gigs, most don’t feel comfortable selling themselves. They would rather hand that particular part of the business to someone else by hiring a speaker’s agent. The post Hiring That Elusive Speaker’s Agent appeared first on Jane Atkinson. MORE
Media appearances can mean a huge boost in exposure for speakers. Media appearances can mean a huge boost in exposure for speakers. In this episode, you will learn how to get noticed and shine in the media. However, you have to know how to do a media appearance the right way. Gerard Braud is a broadcasting veteran with countless media appearances under his belt. Gerard offers […]. The post [Podcast] How to Get Noticed and Shine in the Media appeared first on Jane Atkinson. MORE
And don't forget, from my other post, that there are many options for creative compensation and other sources of income and exposure. Following up on Nick R. Thomas' post on when to turn down a speaking engagement , in which he references my post on pro bono speaking (whew!), I'd like to add a little more to the discussion. Nick gives examples of some unpleasant people you would never want to work for, for various reasons. MORE
Great exposure for politicos and those on the way to prison. Not so long ago, "The View" seemed to be begging to be put out of its misery. The content was dull. The tone too safe. That was then. Now, as Amanda Fitzsimons reports on The New York Times , "The View" is a necessary stop in a political campaign. Also, it's useful for those who fall from grace to begin on the road to salvation and seeking forgiveness from the public. MORE
I’d like to expand on this topic by giving examples of how you can use this idea of planned re-exposure in different business settings. Even though you may not consider networking as a formal presentation, how you present what you do is also enhanced by planned re-exposure. An article I recently wrote for Speaking of Impact magazine talked about how meeting planners can increase the ROI of their meetings by planning to re-expose the audience to key messages. MORE
With baggage to drop from his days as CNN anchor, Lou Dobbs can't move that fast. To do so would be a disaster. Not only would it be overexposure in a media-savvy time. It would also put out too much of a new persona than the public could absorb. The Dilenschneider Group, which represents Dobbs since just before Thanksgiving, is rolling him out at a pace that's digestible but also impressive. MORE
Its brand also was tainted by allegedly motivating so many ambitious young writers to submit articles w/o pay for "exposure." HuffPost was positioned and packaged as the liberals' version of the conservative Drudge Report. Well, the latter continues to scale. And its founder Matt Drudge, a smart businessperson, had moderated the conservatism. In fact, he is covering this impeachment process with as much intensity that he had the Bill Clinton one. MORE
That play-out of power and over-exposure will go down in the history of network television. Soon enough, a brandname female could become the symbol of power abuse through over-exposure. Allegedly, former "Today" czar Matt Lauer dropped his pants and showcased his private parts. But abuse of power evolves and more women could be getting into the game. MORE
Over-reach, along with over-exposure. The Pope Francis brand has been taking more and more dings lately. Conservatives who are Roman Catholics, for example, have been becoming quite irritated at his stances about issues ranging from climate change to the evils of traditional capitalism. Add to that powerful and influential group we pet parents. The Pope has castigated us for spending too much money and lavishing too much affection on our four-footed children. How dare he. MORE
These findings suggest that minimal exposure to faces is sufficient for people to form trait impressions, and that additional exposure time can simply boost confidence in these impressions. In this fascinating article from the BPS Research Digest, a study is described where university students were asked to rate several character traits of a person after seeing their photo for just 100 milliseconds. MORE
Sure, I get that she wants exposure, and that to be on a show like this one can give her that. But exposure is only one aspect of a performing (or speaking) career. Exposure means nothing if the audience means nothing to you. On one of the current performance competition shows (I don't even know what it's called.), judge Sharon Osbourne asked a group of contestants: "What do you want to get from this show?" MORE
That got them exposure. That exposure often provided platforms to be admitted on scholarship to both Catholic and secular private high schools. African-Americans and Native Americans aren't alone in being victims of color. What was palpable in the immigrant neighborhoods of the New York Metro area in the 1950s was that there were shades of white. The more white the skin the better the shot at opportunity within the system. That played out from the get-go. MORE
"The expectations and media exposure bring us unbearable pressure. The smartest way to deal with that pressure is to transform it and use it to overcome." It's a good thing. Without it, you are unable to focus." ~ Yang Wei, Chinese Olympic gymnast. MORE
This interview is about me! – but you’ll stand out from the crowd — and ultimately get even more exposure — if you do. Usually when I speak with Robert Thompson , I’m asking him for his leadership advice — after all, he does have over 30 years of experience in the trenches as a leader, and he’s also author of The Offsite and a former member of The Tom Peters Company. (He’s MORE
I know this happens after repeated exposure to a written document. When I memorize a piece of music or a talk, it doesn’t take long before I see the pages in my head. I flip through them mentally as I go along. In fact, I seem to remember all of my notes and scribbling, too. [.]. Practical application vocal power Memorization public speaking tips voice lessons MORE
The score is 75% to 25% in favor of traditional exposure versus a big play in social media such as on YouTube. To social-media experts, this seems counterintuitive. A poll on PR Week indicates that clients prefer to be covered in top establishment media such as The New York Times or The Wall Street Journal. Here you can read all about it in PR Week. Branding careers Current Affairs Games Intuitive Media Online video Personal Musings Politics Selling Values Web/Tech Weblogs Writing MORE
There really is such a negative phenomenon as over-exposure. Harry and Meghan have a dog. Yes, that has made global news, which you can read here. It is great credit to the perception management by the House of Windsor that the family could keep the business of the royals going and going. Case studies need to be written by top public relations analysts. But, for about 6 months, those of us on planet earth deserve a break from the activities of the royals. MORE
In addition to the exposure, they have a shot at the $1 million prize. Last night on NBC's "World of Dance," the all-female group Radiance wowed. Unlike the sharp-edged "Shark Tank," this competitive reality show tends to be gentle. Members of Radiance were mentored to re-think if they should have a lift in their show. The dance contestants, ranging from solos to large groups, are judged by Jennifer Lopez, Ne-Yo, and Derek Hough. MORE
Yes, you will likely find someone willing to speak "for exposure" (which doesn't pay our bills, and there is no guarantee of even one book sale, not to mention a high-paying client resulting from this "exposure"), so you may continue to believe this is an acceptable practice. After yet another request from a women's organization asking me to speak for free, I wrote this post on Facebook. I then posted it on Instagram and Twitter, and as an article on LinkedIn. MORE
The potential exposure provided by posting on LinkedIn Pulse can be as great as having an opinion-editorial (op-ed) published in The Wall Street Journal. The potential downside can be equally huge. There is little traffic. No likes. No comments. That data - or the lack of them - are made public on the Pulse site. Your client looks bad. The good news is that Pulse platform allows you to delete. And that's what I recommend. Products fail and are taken off the market. MORE
Brands can be hurt by over-exposure as much as by a traditional scandal. And in this digital age, over-exposure comes easily. There can be too many email alerts, as with eHarmony which makes the brand appear that it might have lost its soul. There can be too many calls for marketers on Craigslist as spiritual guru Deepak Chopra expands globally. MORE
Sure, I get that she wants exposure, and that to be on a show like this one can give her that. But exposure is only one aspect of a performing (or speaking) career. Exposure means nothing if the audience means nothing to you. On one of the current performance competition shows (I don't even know what it's called.), judge Sharon Osbourne asked a group of contestants: "What do you want to get from this show?" MORE
Exposure Related Topics Succeed Speaking
OCTOBER 13, 2011
When I ask speakers what their #1 challenge is in getting their speaking business to the next level, the answer is often “I need more exposure,” or “I need more people to know that I exist.” So how do you get more exposure? Now that you have the right mindset to generate exposure for your speaking business… Would you like to learn how to leverage 11 different “channels” to get that exposure?
Jane Genova: Speechwriter - Ghostwriter
NOVEMBER 30, 2017
That play-out of power and over-exposure will go down in the history of network television. Soon enough, a brandname female could become the symbol of power abuse through over-exposure. Allegedly, former "Today" czar Matt Lauer dropped his pants and showcased his private parts. But abuse of power evolves and more women could be getting into the game.
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Speak Schmeak
APRIL 30, 2009
One thing that we all face as paid speakers is the issue of payment vs. exposure. That is, we will be invited to speak pro bono, or will be offered less than our usual rate, and we'll have to decide if it's worth it to take less money in order to get exposure or visibility. But you have to be careful about giving away your expertise when there's no pay and no significant exposure. Some of you get paid to speak; others hope to get paid one day.
Speak Schmeak
AUGUST 5, 2009
And don't forget, from my other post, that there are many options for creative compensation and other sources of income and exposure. Following up on Nick R. Thomas' post on when to turn down a speaking engagement , in which he references my post on pro bono speaking (whew!), I'd like to add a little more to the discussion. Nick gives examples of some unpleasant people you would never want to work for, for various reasons.
Jane Genova: Speechwriter - Ghostwriter
DECEMBER 19, 2014
But, exposure on social networks and in social media itself is not enough. Early adopters of social media, those just discovering the power of public relations, and the entitled are among those who have gotten stuck in The Exposure Syndrome. Check your messages on LinkedIn and you will probably find an opinion-editorial (op-ed) or how-to by a professional on your network. Your email might contain their white paper or invitation to their webinar.
Speak Schmeak
AUGUST 5, 2009
And don't forget, from my other post, that there are many options for creative compensation and other sources of income and exposure. Following up on Nick R. Thomas' post on when to turn down a speaking engagement , in which he references my post on pro bono speaking (whew!), I'd like to add a little more to the discussion. Nick gives examples of some unpleasant people you would never want to work for, for various reasons.
Speaker Launcher
DECEMBER 3, 2020
Looking for some great advice to help you get noticed in the media? Listen and hear Eric Rittmeyer share his best tips so you can land that interview. The post How to Get Noticed in the Media with Eric Rittmeyer appeared first on Jane Atkinson.
Jane Genova: Speechwriter - Ghostwriter
JANUARY 12, 2010
With baggage to drop from his days as CNN anchor, Lou Dobbs can't move that fast. To do so would be a disaster. Not only would it be overexposure in a media-savvy time. It would also put out too much of a new persona than the public could absorb. The Dilenschneider Group, which represents Dobbs since just before Thanksgiving, is rolling him out at a pace that's digestible but also impressive.
Jane Genova: Speechwriter - Ghostwriter
AUGUST 3, 2010
Brands can be hurt by over-exposure as much as by a traditional scandal. And in this digital age, over-exposure comes easily. There can be too many email alerts, as with eHarmony which makes the brand appear that it might have lost its soul. There can be too many calls for marketers on Craigslist as spiritual guru Deepak Chopra expands globally.
Jane Genova: Speechwriter - Ghostwriter
MAY 2, 2011
The aftermath of the exposure for Princess Kate's sister might be proving a rough lesson for the youth on the web who earn nothing and harbor such gigantic dreams. Pippa Middleton has been "discovered," something thousands of writers laboring in the digital vineyard for free for HuffingtonPost.com are hoping for. Now they might realize how far-fetched their hope has been.
Dave Paradi's PowerPoint Blog
DECEMBER 28, 2009
I’d like to expand on this topic by giving examples of how you can use this idea of planned re-exposure in different business settings. Even though you may not consider networking as a formal presentation, how you present what you do is also enhanced by planned re-exposure. An article I recently wrote for Speaking of Impact magazine talked about how meeting planners can increase the ROI of their meetings by planning to re-expose the audience to key messages.
Matt Eventoff
SEPTEMBER 9, 2010
Debates are a very rare opportunity for candidates to get over an hour of free – FREE – exposure before the electorate. These opportunities can make an underfunded candidate, as an all-star performance usually leads to multiple days, or even weeks, of positive “earned&# media exposure to follow.
TJ Walker Interactive
SEPTEMBER 20, 2013
Uncategorized Media Training miley cyrus over exposure reputation managment
http://delicious.com/akarrer/prospeaker
MAY 1, 2009
Whether the book sales total three or three hundred, remember that each speaking engagement is exposure. And exposure builds on itself to produce future book sales. ► How to increase your exposure.
Kate's Voice
SEPTEMBER 27, 2011
I know this happens after repeated exposure to a written document. When I memorize a piece of music or a talk, it doesn’t take long before I see the pages in my head. I flip through them mentally as I go along. In fact, I seem to remember all of my notes and scribbling, too. [.]. Practical application vocal power Memorization public speaking tips voice lessons
Speak Schmeak
FEBRUARY 23, 2020
Yes, you will likely find someone willing to speak "for exposure" (which doesn't pay our bills, and there is no guarantee of even one book sale, not to mention a high-paying client resulting from this "exposure"), so you may continue to believe this is an acceptable practice. After yet another request from a women's organization asking me to speak for free, I wrote this post on Facebook. I then posted it on Instagram and Twitter, and as an article on LinkedIn.
Speaker Launcher
MAY 4, 2016
My first exposure to this aspect of the speaking business came at the age of 25 when I got […]. The irony of the speaking world is that although speakers want gigs, most don’t feel comfortable selling themselves. They would rather hand that particular part of the business to someone else by hiring a speaker’s agent. The post Hiring That Elusive Speaker’s Agent appeared first on Jane Atkinson.
Speak Schmeak
JUNE 20, 2011
Sure, I get that she wants exposure, and that to be on a show like this one can give her that. But exposure is only one aspect of a performing (or speaking) career. Exposure means nothing if the audience means nothing to you. On one of the current performance competition shows (I don't even know what it's called.), judge Sharon Osbourne asked a group of contestants: "What do you want to get from this show?"
Speak Schmeak
AUGUST 11, 2008
"The expectations and media exposure bring us unbearable pressure. The smartest way to deal with that pressure is to transform it and use it to overcome." It's a good thing. Without it, you are unable to focus." ~ Yang Wei, Chinese Olympic gymnast.
Succeed Speaking
OCTOBER 5, 2012
This interview is about me! – but you’ll stand out from the crowd — and ultimately get even more exposure — if you do. Usually when I speak with Robert Thompson , I’m asking him for his leadership advice — after all, he does have over 30 years of experience in the trenches as a leader, and he’s also author of The Offsite and a former member of The Tom Peters Company. (He’s
Speak Schmeak
JUNE 20, 2011
Sure, I get that she wants exposure, and that to be on a show like this one can give her that. But exposure is only one aspect of a performing (or speaking) career. Exposure means nothing if the audience means nothing to you. On one of the current performance competition shows (I don't even know what it's called.), judge Sharon Osbourne asked a group of contestants: "What do you want to get from this show?"
Jane Genova: Speechwriter - Ghostwriter
NOVEMBER 1, 2018
That got them exposure. That exposure often provided platforms to be admitted on scholarship to both Catholic and secular private high schools. African-Americans and Native Americans aren't alone in being victims of color. What was palpable in the immigrant neighborhoods of the New York Metro area in the 1950s was that there were shades of white. The more white the skin the better the shot at opportunity within the system. That played out from the get-go.
Jane Genova: Speechwriter - Ghostwriter
MAY 11, 2016
This development will give the website new exposure. Timothy Parker won't be overseeing crossword puzzles any more at USA Today. Or having his own puzzles accepted for payment at Gannett, parent of USA Today. Maybe like Hamlet, he just got plain fed up with words. Whatever. According to The Guardian , he got caught stealing content from the iconic The New York Times crossword. That act of plagiarism was committed at least 60 times. FiveThirtyEight fingered the plagiarism.
Duarte Blog
AUGUST 7, 2012
We waited out the sun, expecting to capture a few looong exposure shots of the nearby CalTrain, and maybe try a little light writing. On the longest day of the year, a group of Duartians set out for a special nightime version of our Photo Field Trip. Then darkness fell, Dan opened his duffel bag, pulled out some equipment, and casually mentioned that he knew how to spin fire.
Jane Genova: Speechwriter - Ghostwriter
JANUARY 21, 2016
Increasingly, there is an expectation that the job entails increasing the exposure of what we write for their sites by repurposing them on our own. The smart money is now asking us, when we apply for assignments with them, for the URLs of our social media sites. So, if you haven't set yourself up on Facebook, LinkedIn, Twitter, Google+, your own blogs, and more, you could probably be at a competitive disadvantage.
Jane Genova: Speechwriter - Ghostwriter
DECEMBER 11, 2015
The score is 75% to 25% in favor of traditional exposure versus a big play in social media such as on YouTube. To social-media experts, this seems counterintuitive. A poll on PR Week indicates that clients prefer to be covered in top establishment media such as The New York Times or The Wall Street Journal. Here you can read all about it in PR Week. Branding careers Current Affairs Games Intuitive Media Online video Personal Musings Politics Selling Values Web/Tech Weblogs Writing
Jane Genova: Speechwriter - Ghostwriter
AUGUST 25, 2018
There really is such a negative phenomenon as over-exposure. Harry and Meghan have a dog. Yes, that has made global news, which you can read here. It is great credit to the perception management by the House of Windsor that the family could keep the business of the royals going and going. Case studies need to be written by top public relations analysts. But, for about 6 months, those of us on planet earth deserve a break from the activities of the royals.
Jane Genova: Speechwriter - Ghostwriter
APRIL 8, 2016
That will provide almost an infinite amount of incremental exposure." The payoff could be not only added exposure. The experts in social networking hammer the importance of repurposing. They say, "Don't just post that data from your survey or brilliant insights about cybersecurity once. Repurpose it. " Nothing wrong with that strategy.
Succeed Speaking
SEPTEMBER 7, 2011
When speakers ask me how to get more exposure for their speaking business, I often advise that they think of themselves as the leader of a movement. By its very nature, a movement is about drawing people in and mobilizing them… and a movement is much more likely to generate exposure than an individual speaker. Because when you’re leading a movement, then you’re about something bigger than yourself.
Speaker Launcher
MAY 5, 2016
Media appearances can mean a huge boost in exposure for speakers. Media appearances can mean a huge boost in exposure for speakers. In this episode, you will learn how to get noticed and shine in the media. However, you have to know how to do a media appearance the right way. Gerard Braud is a broadcasting veteran with countless media appearances under his belt. Gerard offers […]. The post [Podcast] How to Get Noticed and Shine in the Media appeared first on Jane Atkinson.
Jane Genova: Speechwriter - Ghostwriter
DECEMBER 18, 2019
Here is my article, published on O'Dwyer PR, on how to get exposure in third party media. Matt Drudge gave it a triple headline. The impeachment process is a done deal. Here is one of the articles the Drudge Report links to. And, soon enough, influential media players such as Drudge will consider other topics to give prominent coverage. That is good news for in-house marketers and agencies managing marketing communications. The media space is again opening up.
Jane Genova: Speechwriter - Ghostwriter
OCTOBER 18, 2019
Its brand also was tainted by allegedly motivating so many ambitious young writers to submit articles w/o pay for "exposure." HuffPost was positioned and packaged as the liberals' version of the conservative Drudge Report. Well, the latter continues to scale. And its founder Matt Drudge, a smart businessperson, had moderated the conservatism. In fact, he is covering this impeachment process with as much intensity that he had the Bill Clinton one.
Jane Genova: Speechwriter - Ghostwriter
MAY 22, 2019
Great exposure for politicos and those on the way to prison. Not so long ago, "The View" seemed to be begging to be put out of its misery. The content was dull. The tone too safe. That was then. Now, as Amanda Fitzsimons reports on The New York Times , "The View" is a necessary stop in a political campaign. Also, it's useful for those who fall from grace to begin on the road to salvation and seeking forgiveness from the public.
Jane Genova: Speechwriter - Ghostwriter
MAY 23, 2015
" The "it" could be a passion for blogging or simple desperation to gain exposure. No, I won't take advantage of "it." So, no, I am not going to offer unpaid work to the man who contacted me. His preference was for a job on this blog. If that wasn't available, he added, he was willing to work for free. He attached a resume. Has the plight of digital writers really gotten this bad?
Jane Genova: Speechwriter - Ghostwriter
SEPTEMBER 10, 2019
The contentions range from indecent exposure to actual unwanted penetration. Star athletes are warned all the time that they are the kinds of deep pockets with big brands to protect who are targets for lawsuits and more. In addition, there is the team's reputation which could be put in play by a scandal. As the Daily Mail reports, that possibility became a reality for new hire by the Patriots Antonio Brown. In the lawsuit filed in U.S.
Jane Genova: Speechwriter - Ghostwriter
AUGUST 30, 2015
The potential exposure provided by posting on LinkedIn Pulse can be as great as having an opinion-editorial (op-ed) published in The Wall Street Journal. The potential downside can be equally huge. There is little traffic. No likes. No comments. That data - or the lack of them - are made public on the Pulse site. Your client looks bad. The good news is that Pulse platform allows you to delete. And that's what I recommend. Products fail and are taken off the market.
Jane Genova: Speechwriter - Ghostwriter
MARCH 11, 2019
In addition to the exposure, they have a shot at the $1 million prize. Last night on NBC's "World of Dance," the all-female group Radiance wowed. Unlike the sharp-edged "Shark Tank," this competitive reality show tends to be gentle. Members of Radiance were mentored to re-think if they should have a lift in their show. The dance contestants, ranging from solos to large groups, are judged by Jennifer Lopez, Ne-Yo, and Derek Hough.
Jane Genova: Speechwriter - Ghostwriter
JULY 26, 2016
Lots of exposure to gain. On Facebook, Abovethelaw.com (ATL) lawyer-journalist, Elie Mystal, reflects on when he will land that plum position as a streamed commentator. Those of us who follow his ATL column, observations on social networks, and his appearances in New York Metro media know he should have been there about three years ago. That's when his out-of-the-box but thoughtful commentary pulled all of it together. He was ready for prime time in a visual medium.
Jane Genova: Speechwriter - Ghostwriter
MARCH 3, 2019
Some risk-takers in the influence game stir it up, believing it will catapult exposure for their clients to wild highs. There are several schools of thought on controversy. Others play it cautious, knowing that the controversy might not be manageable, especially in the era of social media. Then, there are those who sprinkle into the positioning and packaging bits of offbeat thinking. When it comes to Jill Abramson, it seems controversy hasn't helped influence or sales.
Jane Genova: Speechwriter - Ghostwriter
MAY 25, 2015
Over-reach, along with over-exposure. The Pope Francis brand has been taking more and more dings lately. Conservatives who are Roman Catholics, for example, have been becoming quite irritated at his stances about issues ranging from climate change to the evils of traditional capitalism. Add to that powerful and influential group we pet parents. The Pope has castigated us for spending too much money and lavishing too much affection on our four-footed children. How dare he.
Jane Genova: Speechwriter - Ghostwriter
JANUARY 23, 2019
In addition, with so much downsizing and restructuring in media, there will always be hungry talent to seize opportunities with publications which can provide exposure and decent compensations. Gawker was being resurrected by Bustle Digital. The chief executive office is Bryan Goldberg. The head of editorial is Carson Griffith. And the first two and only journalists onboarded had been Maya Kosoff and Anna Breslaw. As the Daily Beas t reports, the two told Griffith: We quit.
Jane Genova: Speechwriter - Ghostwriter
JUNE 20, 2013
Among Snowden's mistakes is over-exposure. Is it his youth or just being ham-handed in public relations? Whatever. The Edward Snowden act has jumped the shark. As POLITICO reports, brandname public relations experts are bemused at all the errors he has been making in image creation. He's everywhere. Which makes him a media commodity. Instead of fearing that the U.S.
Speak Schmeak
MARCH 4, 2009
These findings suggest that minimal exposure to faces is sufficient for people to form trait impressions, and that additional exposure time can simply boost confidence in these impressions. In this fascinating article from the BPS Research Digest, a study is described where university students were asked to rate several character traits of a person after seeing their photo for just 100 milliseconds.
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