Google Ad Business Expected to Be Down in 2020
Jane Genova: Speechwriter - Ghostwriter
JUNE 22, 2020
Based on how eMarketer works up the numbers, advertising revenue for Google is slated to decline in 2020, reports The Wall Street Journal. That's the first time that has happened since eMarketer began tracking Google. It's a confluence of forces. And the fallout from the pandemic is just one of them. Of course, COVID-19 figures in. Travel advertising accounts for about 11% of Google's ad revenue and people aren't traveling.