Sat.Feb 22, 2020 - Fri.Feb 28, 2020

Garbage Language

Ian Griffin - Professionally Speaking

Obfuscation is alive and well in the corporate world. Molly Young writes in New York Magazine about the ways the Millenial generation of white-collar workers replicate the communication patterns of the organization man and woman.

2020 141

Empowering women means paying them

Speak Schmeak

After yet another request from a women's organization asking me to speak for free, I wrote this post on Facebook. I then posted it on Instagram and Twitter, and as an article on LinkedIn. My speaking colleagues are sharing it and getting lots of comments!

2020 130

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The Best Speaker Website Contest 2020: And the Winner Is…

Speaker Launcher

This year’s Best Speaker Website contest brought us some fantastic examples of speaker websites. The process of narrowing down all the fabulous submissions was tough! And now all of your final votes are in… and it was the closest contest we’ve ever had!

2020 66

The Layoffs Start (Cisco) - Leverage Outplacement as Platform for Reimagining Career

Jane Genova: Speechwriter - Ghostwriter

That was expected: A corporation buffeted by the current economic uncertainty makes the decision to conduct a reduction in force (RIF). The company laying off is Cisco. The Wall Street Journal provides more details. A major variable in the uncertainty is, of course, the coronavirus.

2020 56

Use smart email messaging to sell past crisis

SpeakerSue Says...

Because we all pray this awful coronavirus will soon be contained, people will get well, and life and travel will resume, it is very smart to proactively prepare for Q3 and Q4. Prospecting for new business may take a back seat, while communicating with loyal customers takes precedence. But what to say? How to show authentic care? First, it depends on your existing relationship. Did you build one or was their business simply a transaction from their viewpoint?

2020 40

How to Land Speaking Sponsorships with Julie Austin

Speaker Launcher

How many times have you been told “I’m so sorry, we don’t pay our speakers”? Too many times, I’m sure.

2020 59

COVID-19: Barbarians at the Gate

Jane Genova: Speechwriter - Ghostwriter

William Shakespeare nailed it: Human beings are fickle. On your side one day. Enemies the next. The sense of community is equally subject to shift from a positive value to being perceived as naive.

2020 56

More Trending

Dow Jones Down 800+ - Edelman Trust Barometer On the Money

Jane Genova: Speechwriter - Ghostwriter

Last evening U.S. President Donald Trump went o n national television. Essentially he reassured those in America things were all-good when it came to managing COVID-19. He made some announcements such as appointing a coronavirus czar. Well, at about 10:40 A.M.

2020 56

Home Alone - Perils of Telecommuting in Era of COVID -19

Jane Genova: Speechwriter - Ghostwriter

It's inevitable. These are COVID - 19 Times.  Employers in major metro areas will likely mandate their employees to work from home.    Popping up in media are supposed expert articles on how to be productive at home.

2020 56

COVID - 19: Will We Die?

Jane Genova: Speechwriter - Ghostwriter

"Federal health authorities said they now expect a wider spread of the new coronavirus in the U.S. and are preparing for a potential pandemic." " -  Brianna Abbott, The Wall Street Journal , February 25, 2020.

2020 56

"Good Girls" - Riding the Rollercoaster

Jane Genova: Speechwriter - Ghostwriter

Beth was once a nice suburban wife and mother. So bland was she that her husband Dean cheated on her. Now, as she becomes more and more embedded in a life of crime she keeps upping her new game. The latest play is to contract ex-cons to pass along the counterfeit money.

2020 56

Feel the Bern - Time Travel Back to CounterCulture

Jane Genova: Speechwriter - Ghostwriter

It was such a strong win in Nevada, reports The New York Times. What's obvious is that America, or at least those who vote Democrat in America, is ready for a revolution. The leader they will follow is Bernie Sanders.    His views are way left of center.

2020 56

Language, Law, and Marketing - Meghan and Harry Contend No One Owns Word "Royal"

Jane Genova: Speechwriter - Ghostwriter

International lawyers will probably agree with Meghan/Harry: No one owns the term "royal." " However, there could be a royal (pun intended) legal row over the issue if the term "Sussex Royal" can be considered a trademark. 

2020 56

When Network TV Allows a Character to Grow - "A Million Little Things"

Jane Genova: Speechwriter - Ghostwriter

Network television is usually the land of stagnant characters. The powers that be might assume audiences can't handle change in the characters they have come to love, just as they are.

2020 56

Would Free Public Transportation Lure Americans from Their Cars? - The Luxembourg Initiative

Jane Genova: Speechwriter - Ghostwriter

The ethos of America is the car. That industry created the middle class. And, before people became their wealth, they were their car. Some still are their car. So, shifting the majority of those in America from their cars to public transportation is and will be a hard sell.

2020 52

Shame Shame Shame on You

Jane Genova: Speechwriter - Ghostwriter

Sent off to prison. That's a solid platform for a comeback - and maybe a presidential pardon. Lose a job? Happens all the time. You may be invited to give a TED Talk on the Dickensian work place. Can't keep marriages going? That can position and package you as a celebrity type.

2020 52

Mystery Shoppers Hit Rentals

Jane Genova: Speechwriter - Ghostwriter

Yes, it's still Landlord Nation. The property owners establish the terms and conditions for leasing. In addition, most states put no caps on the percentage the rent can be increased when the lease is renewed. But, that playing field is being infiltrated with spies.

2020 52

Pet Parents' Worst Fear: Pomeranian in Hong Kong Diagnosed with Coronavirus

Jane Genova: Speechwriter - Ghostwriter

It's what parents of four-leggers most feared: Their pet children could contract COVID-19. While the official scientific word is on hold about that, what is known is this: A pomeranian in Hong Kong has tested positive for the coronavirus and is in quarantine.

2020 52

BigBusiness: Scaring the Jesus Out of the Aging

Jane Genova: Speechwriter - Ghostwriter

Creating a fear of Elder Poverty is the latest in marketing. And the media as well as startups had been busy bees in stirring up that angst for their commercial gain. 

2020 52

"Chicago Med" - I Want a Lawyer

Jane Genova: Speechwriter - Ghostwriter

Producer Dick Wolf created a signature of bringing controversial issues to television dramatic programming.    That started with "Law & Order," as well as its spinoffs such as "Law & Order SVU."

2020 52

Connecticut Living + Family in Disney's Celebration Florida - Anthony Todt, Allegedly Overextended

Jane Genova: Speechwriter - Ghostwriter

The typical Connecticut story is the family living beyond their means. That's not difficult to do since the tax situation in itself is outsized. For example, property tax on a residence in Trumbull (not exactly Greenwich or Westport) is about $21K annually.

2020 52

RVing - This Version Isn't Freedom + It Annoys Neighbors

Jane Genova: Speechwriter - Ghostwriter

In Los Angeles, reports The Wall Street Journal , 16,500 human beings have turned their vehicles into their homes.    A growing number of those vehicles are RVs. But they are not parked in those designated camping grounds, with hygiene facilities and playgrounds for children.

2020 52

Like Michael Bloomberg, Anyone Can Be Nailed to Cross for Language/Behavior Light Years Ago

Jane Genova: Speechwriter - Ghostwriter

It's not only dysfunctional relatives who keep bringing up what allegedly or really did happen light years ago. What we're witnessing is that in politics there is no statute of limitations on what others claim had been said/done decades ago. 

2020 52

Booked Flight, Cruise, Tour, Now in Travel Angst - Don't Expect to Get Your $ Back

Jane Genova: Speechwriter - Ghostwriter

It's here. COVID - 19.    Investors know that. Look at two days of Dow carnage. And now professionals who might be still required to travel, are currently abroad, or had booked vacations know it. So, the matter of the terms and conditions of travel insurance comes up.

2020 52

Legal Services - Too Often, an Entrenched Monarchy

Jane Genova: Speechwriter - Ghostwriter

Many advocates of non-lawyer ownership of law firms are positioning and packaging that issue as this: It would facilitate increased access of Everyman/Everywoman to professional legal counsel. The recent Law.com covers that. Pro se usually doesn't produce enough good results for litigants.

2020 52

The Extreme Marketability of Sussex Royal Controversy - LinkedIn Chose Jane Genova's Analysis as Editor's Selection

Jane Genova: Speechwriter - Ghostwriter

LinkedIn is the most influential and powerful professional platform - at least which is open to Everyman and Everywoman. It's leveled the playing field in networking. 

2020 52

The Way Media Works - Some Still Don't Know Mother Teresa Died

Jane Genova: Speechwriter - Ghostwriter

Space on the internet is infinite. But, the attention of those at media outlets isn't. So, the men and women in public relations pitching stories for their clients may remember today as a very bad one for results. Coronavirus. Dow Jones Carnage.

2020 52

Courts of Public Opinion and Courts of Law Intersect

Jane Genova: Speechwriter - Ghostwriter

Today is the heart wrenching memorial for super athlete Koby Bryant and his daughter Gianna, a promising basketball player.    But in some legal circles it will be imprinted as the day attorneys for Bryant's widow Vanessa Bryant filed a 27-count lawsuit for wrongful death.

2020 52

It Was Said to Kick Off #MeToo - Now, a Wrap, Unless Harvey Weinstein Conviction Appealed

Jane Genova: Speechwriter - Ghostwriter

Lead defense attorney for Harvey Weinstein- Donna Rotunno -  saved her clients from life in prison. Yes, he's in jail right now, awaiting sentencing March 11th. But he won't be facing a life sentence in prison. Rotunno attempted to get bail for Weinstein but that didn't pan out. 

2020 52

Global Stocks - Before You Call Your Broker, Here's Some Insight from Warren Buffett

Jane Genova: Speechwriter - Ghostwriter

In the early morning Dow futures were down about 400 points. And, when the market opens, the Dow is expected to plunge over 700 points. But, investment genius Warren Buffett warns: Don't do any panic buying or selling of stocks.

2020 52

Madame Clairevoyant Guides You for Week of February 23, 2020

Jane Genova: Speechwriter - Ghostwriter

With the coronavirus poised to do a haircut to the world economy (and, of course, kill off too many of us), we certainly need New York Magazine's Madame Clairevoyant to get us through this week. Here are her predictions for all zodiac signs. 

2020 52

Legal Media - Is It Becoming a Kind of AA-Speaker Meeting Platform?

Jane Genova: Speechwriter - Ghostwriter

The tone and content of Law.com's coverage of Greg Smith's sharing the saga of his alcoholism at a Husch Blackwell partner meeting are positive. The takeaway could be: outing the stigma of having been addicted to booze can encourage lawyers still in that pickle to have an Ah-Ha moment.

2020 52

Now This: Trust Shattered at American School for Deaf (as with Boy Scouts of America, Roman Catholic Church)

Jane Genova: Speechwriter - Ghostwriter

West Hartford, Connecticut, unlike nearby Hartford, was and is a thriving community. The enclave is noted for successful players in professional services, excellent public education, and globally famous healthcare facilities.

2020 52

Look, Grandkids: We're Carless

Jane Genova: Speechwriter - Ghostwriter

Relocation for retirement/semiretirement used to be relatively simple.    On the check list had been:  Cost of living.  Medical facilities.  Weather   Location accessible to relatives and friends. Those remain on the list.

2020 52

#StopNDAs = Revolution Ignited by Elizabeth Warren - Now, Conde Nast Caves

Jane Genova: Speechwriter - Ghostwriter

With just one fiery statement, Elizabeth Warren set in play the hardened practice of imposing Non-Disclosure Agreements (NDAs) on employees. With the #MeToo movement, those contracts have become a symbol of how organizations allegedly protect the powerful from being outed for sexual misconduct.

2020 52

World of "Mad Men" Gone Poof - WPP Revenue Declines

Jane Genova: Speechwriter - Ghostwriter

Don Draper's world in "Mad Men" was one of extreme creativity. For many the memory of the Kodak Carousel Pitch remains embedded as an example of brilliant messaging. Every time I see a teenager I reflect on Draper's monologue about the nostalgia for childhood lost. That was then.    Now, both marketing in all its permutations and combinations and public relations are locked into having down cold Digital Everything. Sure, creativity figures in. It has to.

2020 43

Drudge Report - 5 Headlines, All Related to Coronavisa (including stock futures down)

Jane Genova: Speechwriter - Ghostwriter

Drudge Report is always on the money - literally - when it comes to what news matters.    Despite the importance of the current presidential campaign, the Drudge Report puts the focus on the coronavirus. There are 5 headlines on this. One zeroes in on how stock futures are down, despite U.S. President Donald Trump's attempt to reassure the nation that things are under control. That could mean that for the fourth day in a row the Dow Jones could be down.

2020 43