Wed.Nov 06, 2019

Corporate Earnings Calls - Beware When Leadership Uses Euphemisms/Cliches

Jane Genova: Speechwriter - Ghostwriter

A growth field is the computerized analysis of corporate earnings via natural language processing technology.

2019 52

The Best Way to Use Visual Elements in Your Slides

Presentation Guru

As I work with many professional graphic designers, I’ve witnessed firsthand how important it is to synergize great messaging with strong visuals. I’ve also witnessed this pairing go very, very wrong.

2019 52

Uber Goes "MAD Men"

Jane Genova: Speechwriter - Ghostwriter

The buzz is all about Uber's Q3 loss. Yesterday when that was announced the stock continued its slide downward. That's at about 40% less than where it was last June.    So, it should be no surprise that, reports TechCrunch , Uber is trying whatever to exit such as pickle.

2019 52

Gawker (including 2.0) - Jinxed?

Jane Genova: Speechwriter - Ghostwriter

Ever since wrestling celebrity Hulk Hogan filed a lawsuit against digital tabloid Gawker, it's been plagued with life-and-death struggles. Superlawyer who also helps out Melania Trump Charles Harder won a $141 million verdict.

2019 52

Brand SoftBank Group in Play - Beyond the Fundamentals of Crisis Communications

Jane Genova: Speechwriter - Ghostwriter

Head of the Softbank Group Massayoshi Son indicates that its investors are still experiencing gains. However, given its quarterly loss of $6.4 billion, the collapse of its "darling" WeWork, and troubles with its investment fund Vision, the once powerful brand is in play So is Son's own branding as a global force in investing. Here are more details from MarketWatch.    Overall, Son is following the playbook for crisis communications. He is out there, highly visible.

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