Fri.Aug 16, 2019

Tumblr - Why Its Market Value Tumbled (and what social platform could be next)

Jane Genova: Speechwriter - Ghostwriter

In the early days of social networks and social media, Tumblr's signature was  cool.    That was even though, because it was difficult to navigate, many never actually used it. But, you bet, everyone who wanted to seem in the know knew that they had to know that Tumblr existed. 

2019 56

4 quick use-now ideas to get action from your follow-up emails

SpeakerSue Says...

Follow-up emails fail for lots of reasons. Here are four: 1. The prospect is busy and you aren’t their priority. Seriously, it may be nothing more evil than that.). The proposal you sent sucks. It wasn’t aligned with their vision, it didn’t create distinction, It’s a losing proposal. They really aren’t interested in your offer. You haven’t given them a compelling reason to respond. What can you do to get action from your follow-up?

2019 43

"988" - A Three-Digit Suicide Hotline Could Save Lives

Jane Genova: Speechwriter - Ghostwriter

In these high-stress times, many of us are no strangers to suicidal ideation. Unfortunately there are those who didn't stop there - with just thinking about killing themselves. Among the tragic deaths this year were the nine NYPD police officers who actually committed suicide.

2019 56

Second-Hand Cool - How the Game Gets Played

Jane Genova: Speechwriter - Ghostwriter

The second-hand movement has surfaced from the underground to startups like RealReal and established retailers such as J.C. Penney. That means competition for Goodwill, which used to own the territory.

2019 56

The Roar of Silence

Jane Genova: Speechwriter - Ghostwriter

The push for  talking about it began during the counterculture. Verbally, we were supposed to let it all hang out. Then Oprah came along on talk television and brought conversational sharing to a whole new level.    Haha. Now we know.

2019 56

Client Pushes Back on Law-Firm Bill - Will Others Follow?

Jane Genova: Speechwriter - Ghostwriter

From May to July 2019, Robert B. Pincus, then at Skadden Arps, billed Transperfect Global between $58,000 and $90,000 each month. At the time he was appointed by the court as the tiebreaker director and to run its forced sale. 

2019 52

GE Employees & Personal Branding

Jane Genova: Speechwriter - Ghostwriter

Is GE "Another Enron?" " That's what financial expert Harry Markopolos is contending. Specifically, he's fingering billions of dollars in accounting fraud. If he is right, he will earn quite a bit of money for calling this. Here are more details from BusinessInsider. 

2019 52