Ecommerce - Brick & Mortar Is (Burnt) Toast

Jane Genova: Speechwriter - Ghostwriter

Predictably, when I decided to add an exercise cycle last week, I blacked out time on my schedule (no, I don't use a mobile calendar which pings me) for visiting brick & mortar retailers.  Choice and pricing are tilted toward ecommerce.

Ecommerce Is Everything: Don't judge a store by its brick & mortar

Jane Genova: Speechwriter - Ghostwriter

  Now it's the ecommerce economy.    And what retail does with web and mobile has become more important in earnings as well as stock price than the performance art inside the brick and mortar.  Remember the experience economy? 

Web/Mobile: Research Replaces Opinion

Jane Genova: Speechwriter - Ghostwriter

  The mutations in ecommerce have been too abrupt and pervasive for the luxury of using web/digital space for raw opinion.    It's packaged for the over-50 ecommerce player but is useful for all generations which need to stay in business.

Mary Meeker's 2018 Internet Presentation - Few Stunners

Jane Genova: Speechwriter - Ghostwriter

hours are spent on mobile. For example, Google has gone beyond selling ads to being an ecommerce player with Home Ordering. Annually, Mary Meeker from Kleiner Perkins presents a trends slide show about the internet. This year's had few oh-I-didn't-realize that.

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Social Media - First You Need To Have Marketing/Sales Down Cold

Jane Genova: Speechwriter - Ghostwriter

They are up to date on the Google rules for mobile. On their ecommerce site few subscriptions have been taken. There are those business owners, job applicants and professional services players who are following all the best practices in social media.

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Thank You, Sally, But I Don't Want To Hear Your Story - Returning To Voodoo Of Mystery

Jane Genova: Speechwriter - Ghostwriter

What's selling in all categories, ranging from media to ecommerce industries, is the how-to. Branding counts for less than how they operate the brute mechanics of the web and mobile. Mystery casts spells. That was the secret sauce in Steve Jobs' marketing strategy for Apple.

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Those Student, Customer, Client Evaluations - High Angst Among Workforce

Jane Genova: Speechwriter - Ghostwriter

Remember when our jobs and professional mobility primarily depended on what our superiors were thinking and the word of mouth of the powers that be? At a call center for the ecommerce unit of a home-improvement service, customers are asked to provide feedback through a survey.

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LinkedIn - Self-Publish As An Influncer

Jane Genova: Speechwriter - Ghostwriter

Not good is: "Writing Content For Mobile." " Better is: "Mobile Changes Ecommerce Game - 5 Must-Dos." Self-publishing on LinkedIn as an Influencer is a smart career move. Officially it is called the Pulse Section. It can bring in new business, get you spotted by recruiters, enhance your branding with colleagues, and build your portfolio of publication credits. The latter you can put in your Media Center on your website.

How to Successfully Moderate a Conference Panel, A Comprehensive Guide " Web Strategy by Jeremiah Owyang | Social Media, Web Marketing

http://delicious.com/akarrer/prospeaker

expo, I scanned twitter via my mobile device in real time and made live changes. Web Strategy by Jeremiah Owyang Home Popular Posts About Contact Subscribe via RSS Connect with Jeremiah: twitter friendfeed linkedin flickr technorati Connect with Jeremiah on twitter Ripple 6 says the timing of my report is off [link] Ive observed most vendors are optomistic, brands the opposite.

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