Jane Genova: Speechwriter - Ghostwriter

MARCH 21, 2017

Ecommerce newbies just aren't getting the funding, Walker noticed. A major reason why ecommerce retail has fallen out of favor with investors is that the one-time stars such as Shoes.com can fall to earth with a thud. The statistical reality is the 80% failure rate of ecommerce enterprises. Because of the low barriers to entry, there are and will be many startups in ecommerce retail. Of course, ecommerce retailing is not alone in having a high level of failure.

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Ecommerce 2017 Platform Packager 40

Jane Genova: Speechwriter - Ghostwriter

FEBRUARY 4, 2020

  The CNN Business article notes that Best Buy has been among the few retailers with a brick and mortar legacy to hold on during the era of ecommerce. The investigation by law firm Sidley Austin had been kicked off by an anonymous letter to Best Buy's board.

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Jane Genova: Speechwriter - Ghostwriter

JUNE 10, 2016

In fact, had Gawker founder Nick Denton and his merry band of mischief makers invested less attention in Gawker and more in ecommerce, they might have prevented "Hogan v. As John Herrman points out in The New York Times , the company's value is in its potential for ecommerce. If Ziff-Davis buys Gawker the company, the high-profile content/commenting gossip site Gawker could disappear. That's not where the real money is.

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Jane Genova: Speechwriter - Ghostwriter

DECEMBER 16, 2018

The dark side of human nature, not technology, could derail the potential of ecommerce.    Yes, ecommerce could become another failed business practice because of the human element.   USA Today , as are so many media outlets, presents this problem: the growth of porch package theft. According to Xfinity Home, about 30% of Americans report they have been victims of this crime. And, the Denver police note that only about 7% of the thefts haver resulted in an arrest.

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Jane Genova: Speechwriter - Ghostwriter

SEPTEMBER 22, 2017

From that time-consuming, frustrating experience of shopping in-person I have been transformed into an ecommerce-first consumer. Choice and pricing are tilted toward ecommerce. An aging Baby Boomer, my purchasing comfort zone is seeing, touching, and often even trying out what I am shopping for. That goes from tomatoes to equipment for a home gym.

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Ecommerce 2017 Pricing 2018 40

Jane Genova: Speechwriter - Ghostwriter

SEPTEMBER 17, 2017

Previously, Chaney had been editor-in-chief of a publication on ecommerce. Ecommerce is an ever-changing living entity. Businesses might be investing too many resources-and too much hope-into their website. Sure, some the content of the website per se will make it to a high ranking on Google. But much of it, research and experience indicate, is being ignored by potential prospects.

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Jane Genova: Speechwriter - Ghostwriter

MARCH 15, 2018

It's a dog fight between Walmart and Amazon in ecommerce. Well, it could be that Walmart is even performing worse in ecommerce that it has let constituencies know. Continually he brought his observations about what was going on in Walmart's ecommerce business to his superiors. Right now, of course, Amazon is winning. The look of Walmart's online offerings is dullsville. That's despite the fact that it has pumped billions into that initiative.

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Jane Genova: Speechwriter - Ghostwriter

JUNE 21, 2018

In addition, shareholders in ecommerce companies like Amazon have also taken note it could be a setback in the growth of ecommerce. In a 5-4 vote, the U.S. Supreme Court ruled that state and local governments can impose sales tax in online purchases. As Gregg Stohr reports in Bloomberg , that could mean between an additional $8 billion and $23 billion for government.

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Ecommerce 2018 Exploit Government 40

Jane Genova: Speechwriter - Ghostwriter

FEBRUARY 20, 2018

  Here are the details on that ecommerce reality. Yes, the reality in ecommerce is: Google is your homepage.  Most small law firms and solo lawyers have a local business. So do the bakery which specializes in Italian cookies and the hair salon which makes house calls to the elderly and disabled.    Yet, their websites frequently aren't set up for that. Both the text and the tech aren't configured to attract clients in that state. 

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Jane Genova: Speechwriter - Ghostwriter

OCTOBER 20, 2015

What could stop the momentum of ecommerce? " If more and more landlords enact that kind of policy, ecommerce will have to switch from right-to-the-home delivery to leaving the package at a facility like the FedEx branch, UPS, or a stand-alone center. Answer: Landlords. In The Wall Street Journal , Laura Kusisto reports: "Camden Property Trust was being buried under a mountain of packages. So the Houston-based apartment landlord took drastic measures.

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2015 Ecommerce Houston Delivery 50

Jane Genova: Speechwriter - Ghostwriter

APRIL 16, 2012

  Now it's the ecommerce economy.    Since Wal-Mart is weak in ecommerce it could lose its momentum.    I look at ecommerce for the financial information company Motley Fool.  Remember the experience economy?    And what retail does with web and mobile has become more important in earnings as well as stock price than the performance art inside the brick and mortar. 

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Jane Genova: Speechwriter - Ghostwriter

NOVEMBER 23, 2012

Postal Service is getting a feel for how to operate in an era of ecommerce.  Finally the distressed U.S.   POLITICO reports that it is piloting a program in San Francisco of same-day delivery for merchandise purchased on the Internet.    That would start on December 12 and could generate $10 million to $50 million annually, just in San Francisco.    Delivering packages is the one niche in which the USPS has been doing okay. 

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Jane Genova: Speechwriter - Ghostwriter

OCTOBER 16, 2018

First of all, it is shifting aggressively from being brick & mortar to a leading ecommerce player. The most recent has been a 77% stake in Indian ecommerce company Flipkart. Flipkart controls almost 40% of the Indian market for ecommerce. Since we hate shopping for groceries, that could turn into Walmart's signature ecommerce service.  The day could soon come when someone wanting to order X will go to the Walmart ecommerce site, not the Amazon one. 

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Jane Genova: Speechwriter - Ghostwriter

JULY 8, 2020

  Brooks Brothers also parachuted into ecommerce. The Wall Street Journal coverage of the Brooks Brothers bankruptcy mentions several lawyers who no longer suit up for success. Instead they wear casual attire. Yes, even lawyers.

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Jane Genova: Speechwriter - Ghostwriter

FEBRUARY 17, 2020

Sure, Pier 1 got on the ecommerce train - with some success. Pier 1 represented affordable cool in furniture and interior-decorating accessories.

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Great Public Speaking

MAY 25, 2012

There is nothing more rewarding financial and lifestylewise than having an ecommerce operation run from your home office or home based business. [link] Take an behind the scenes peek at Tom Antion's famous Great Internet Marketing Retreat Center. If you want a home based business, then you've got to watch this video. Tom Antion & Associates Internet Marketing Expert: Tom Antion

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Jane Genova: Speechwriter - Ghostwriter

JULY 15, 2019

The best of times for ecommerce might have become the worst of times for laborers. Around the world, Amazon workers have become a symbol of the exploitative labor conditions associated with online shopping. Some compare what's going down now to what was standard in the Industrial Age. In his novels Charles Dickens captured the rawness of that shift from mom and pop home enterprises to the brutality of struggling to earn a living in factories.

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Jane Genova: Speechwriter - Ghostwriter

MAY 16, 2020

Fast fashion, skilled discount players, and ecommerce are collectively eating away at not only lux sales but its branding. Media is a herd business. Right now the stampede is not to praise Anna Wintour but to bury her. The latest "obituary" has been issued by the influential Daily Mail. Given the power of media, it doesn't take much to set off that stampede. Among the drivers have been former Vogue editor Andre Leon Talley's memoir "The Chiffon Trenches."

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2020 Ecommerce Mail Discount 43

Jane Genova: Speechwriter - Ghostwriter

JULY 8, 2015

It could disrupt your mindset about your little piece of the ecommerce world. Websites are for selling: Products, services, subscriptions, points of view, need for funds for the non-profit or for the voter to cast the ballot for X politico. That starts on the landing page. That's where the call to action (CTA) is. Sure, the rest of the website, including the home page, is important. But most of that involves branding. Branding is a sales tool. It could be a major factor.

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Jane Genova: Speechwriter - Ghostwriter

OCTOBER 10, 2018

  Now, for some progressives, it is the ecommerce player to root for - and against Amazon. Walmart admittedly had a clunky start in ecommerce. Not so long ago Walmart was  the villain. Among its crimes was putting mom & pop out of business.  The memory is vivid of The New York Times' expose of how Amazon treats its employees. 

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Jane Genova: Speechwriter - Ghostwriter

AUGUST 23, 2020

Enraged, we can abandon our shopping carts and exit the way we do when tech is lousy in ecommerce. Bartenders have been the universal ear for The Lonely. That's why that line of work is so lucrative. Those feeling they have been heard leave big tips.

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2020 Ecommerce Agreement Blocking 56

Jane Genova: Speechwriter - Ghostwriter

MAY 15, 2020

Eventually ecommerce, skilled discounters, and players in the fast fashion box took over retail. COVID-19 and government-mandated store closures were just the tipping point. For most of the 21st century J.C. Penney, which filed for Chapter 11 today , just couldn't engage with consumers. Here is a copy of the bankruptcy petition.    But the most dramatic setback came with the hiring of Ron Johnson from Apple in 2011. His very hiring was a mistake from the get-go.

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Ian Griffin - Professionally Speaking

SEPTEMBER 21, 2012

Jag serves as the Vice President of Information Technology and eCommerce at CAMICO Mutual Insurance, where he manages the Technology portfolio and eCommerce channel. “Creativity is thinking up new things. Innovation is doing new things” – Theodore Levitt Jag Randhawa shares a deep passion for making a difference in the world, and enjoys sharing his life lessons through speaking.

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Technology 2012 Ecommerce National Speakers Association 120

Jane Genova: Speechwriter - Ghostwriter

AUGUST 29, 2020

In addition to that shaky job as project manager at Company X you deliver pizza on the weekends or start an ecommerce site selling used clothes. There was that bit of euphoria among businesses. The COVID-19 shutdowns were ending. Pent-up demand was bursting out.

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Jane Genova: Speechwriter - Ghostwriter

AUGUST 11, 2017

It is a fundamental of ecommerce to involve the prospect. Quiz marketing is nothing new. Way back when, nonprofit Alcoholics Anonymous (AA) attracted new members with its quiz about drinking habits. The list of questions was widely distributed. That ranged from  frontloading it in AA local meeting brochures to ensuring it makes its way into the desks of medical doctors. 

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Services 2017 Ecommerce Brochure 40

Jane Genova: Speechwriter - Ghostwriter

JULY 22, 2010

  The division of Wal-Mart with the job opening is Global eCommerce.  There's always the possibility that an enemy of Wal-Mart placed this ad  on Craigslist for a Senior User Interface Writer.    Yet, the ad, printed out on my trusty H-P laser runs five pages.    Five pages.    It takes that for Wal-Mart Global e-Commerce to communicate. 

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Jane Genova: Speechwriter - Ghostwriter

JUNE 29, 2015

On their ecommerce site few subscriptions have been taken. There are those business owners, job applicants and professional services players who are following all the best practices in social media. For instance, they have taken a training course on how to maximize networking and actual selling potential on LinkedIn. They are up to date on the Google rules for mobile. And they pay plenty of attention to keywords in everything. Then they notice the results aren't coming.

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Jane Genova: Speechwriter - Ghostwriter

NOVEMBER 25, 2011

Today I was at a New England auto dealer to pitch my content-provider skills to its ecommerce executives.     One ecommerce strategist had put that $9.99 Incentives always work and they work even better in this economy.    That's one tactic which can turn a Facebook fan or brand page into a sales mechanism.    No, Facebook isn't just about branding and other intangibles.

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Jane Genova: Speechwriter - Ghostwriter

SEPTEMBER 13, 2011

  The mutations in ecommerce have been too abrupt and pervasive for the luxury of using web/digital space for raw opinion.    It's packaged for the over-50 ecommerce player but is useful for all generations which need to stay in business. Time to get serious, again.    Our prospective employers, clients, and customers demand information, served with a side of intense insight.

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Fripp THE Executive Speech Coach

FEBRUARY 19, 2010

Ward has carved out a niche working with eCommerce entrepreneurs, information marketers, authors, and professional speakers. Check out this video of Attorney Francine Denise Ward's interview on View From the Bay, dealing with Social Media legal issues that can land you in court. A 1989 graduate of Georgetown University Law Center, Francine Denise Ward earned her undergraduate degree in 1986 from the City University of New York Hunter College.

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Jane Genova: Speechwriter - Ghostwriter

AUGUST 16, 2018

Or, more accurately ecommerce and it's been able to grow its grocery niche. Here's an analogy: Few of the publication outlets with a print legacy have been able to scale. From the New York Daily News to Conde Nast there have been losses and layoffs. So, many of us didn't expect much from old-line retailer Walmart. Other brick and mortar players such as JC Penney and Kohl's were floundering.    But, Walmart has gotten digital.

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Digital 2018 Ecommerce Discount 40

Jane Genova: Speechwriter - Ghostwriter

JANUARY 17, 2018

Some smirked about ecommerce. It's downright primitive. Fear of the unknown is the most terrifying form of angst. CaveMan didn't fear so much the lion he had spotted as the other predators that might or might not be lurking in the woods. So, it should have been expected that the perceived value of bitcoin would plummet as the world embraced that it as well as  other cryptocurrencies would be regulated. But no one could predict how. By what entities. Or when. 

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Jane Genova: Speechwriter - Ghostwriter

JUNE 29, 2018

  If cryptocurrency goes the way of overvalued ecommerce startups at the end of the 1990s, the brandnames of those who championed the digital currency could take a hit.  Bitcoin value has nosedived 70% since its high last December. What's driving that down is the combination of regulatory clampdowns (e.g. Japan) and security breakdowns in the exchanges (e.g. South Korea). All that is fact. The speculation is focused, reports Bloomberg , if Bitcoin can bounce back.

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Dahle Communication

APRIL 15, 2009

  Guy gives a couple of great examples of companies that have mantras instead of mission statements such as Nike: Authentice athletic performance and eBay: Democratize ecommerce.  In Guy Kawasaki's book Reality Chec k (as well as his blog ), Guy talks about putting together a Mantra for your business versus a mission statement. He states simply that "A mantra is three or four words that explain why your product, service, or company should exist."

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Jane Genova: Speechwriter - Ghostwriter

MAY 31, 2018

For example, Google has gone beyond selling ads to being an ecommerce player with Home Ordering. Annually, Mary Meeker from Kleiner Perkins presents a trends slide show about the internet. This year's had few oh-I-didn't-realize that. The closest to a gee-whiz was the stat that U.S. adults spend 5.9 hours daily online. That's up from 5.6 hours the year before. Of those, 3.3 hours are spent on mobile.

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2018 Internet Ecommerce Mobile 40

Jane Genova: Speechwriter - Ghostwriter

MARCH 7, 2018

That will be in the real estate, ecommerce, and innovation sectors in Chin and India. As the world learned from his testimony at the "Waymo v. Uber" trial (before it was settled), Travis Kalanick is a player with extreme ambition. So, it should have been expected that not long after he had been forced out of Uber he would leverage his resources into a rebranding. He had grown too old for the bad boy image.

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2018 Ecommerce Testimonial Platform 40

Jane Genova: Speechwriter - Ghostwriter

FEBRUARY 24, 2018

"  In those four years I have been able to rebuild my communications boutique to include lots of ecommerce. It sounds counterintuitive. But anecdotal evidence proves out it's true: The more detached a careerist is, the more successful. Those too focused on what it takes to get ahead frequently make mistakes because of tunnel vision. So, it should be no surprise that this growing career strategy among aging professionals is making them rich.

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Jane Genova: Speechwriter - Ghostwriter

DECEMBER 30, 2018

For example, in a contract assignment in ecommerce the relevant keywords could be: Certification in Google AdWords. The cover letter is the way you introduce yourself to those who can hire you for jobs, contract assignments, or new business for your enterprise. You have just a few seconds before the recipient or robot will toss that cover letter into the don't-read-further box. The first must-do not to be eliminated is to frontload the keywords robots are scanning for. What are they?

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Jane Genova: Speechwriter - Ghostwriter

SEPTEMBER 28, 2017

My former ecommerce coach- Paul Chaney -attempted to register his vehicle in a state the traditional way. Like all emerging technologies, blockchain will only become standard if there is widespread adoption. Powerful player in tech-Michael Arrington-has recently increased that probability. 

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Jane Genova: Speechwriter - Ghostwriter

JULY 10, 2015

What's selling in all categories, ranging from media to ecommerce industries, is the how-to. Those with the best put-together landing pages in ecommerce, not the most prominent brands, will be around 5 years from now. Mystery casts spells. That was the secret sauce in Steve Jobs' marketing strategy for Apple. Every brandname member of the media, every tech player, every major electronics retailer plugged into Apple's official product announcements.

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2015 Ecommerce Plug Tucson 50

Jane Genova: Speechwriter - Ghostwriter

JANUARY 21, 2013

  The number-one perk is the exposure to the latest thinking on the new normal, be it in ecommerce, online education, recruiting, or healing.  Ghostwriters, like all professionals, are bearing witness to upheaval in how we are perceived, what roles we play, and what recognition we receive. 

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Jane Genova: Speechwriter - Ghostwriter

SEPTEMBER 2, 2019

His book "The Four" has served as a platform for his comprehensive guidance about Everything Ecommerce. The advice book "Decisions" will be published by Citadel Press January 1, 2020. The meme is that the decisions made now shape the future. The format for delivering that guidance is practical advice by 23 leaders. So far, pre-publication sales aren't brisk. On Amazon , the book ranks 2,267,262. As yet, there are no customer reviews.

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Jane Genova: Speechwriter - Ghostwriter

APRIL 15, 2020

Later, at age 58, when the world went digital I again took books out of the library to learn how how to create content for ecommerce.  "A higher education trade group has predicted a 15 percent drop in enrollment nationwide, amounting to a $23 billion revenue loss."

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