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Three tips for directing your audience's response

Speak Schmeak

Have you ever asked your audience a question, only to be bombarded with personal stories and responses that shifted the direction of where you wanted to go? Direct your question with clear words and concepts. Share your tips for directing your audience's response!

Three tips for directing your audience's response

Speak Schmeak

Have you ever asked your audience a question, only to be bombarded with personal stories and responses that shifted the direction of where you wanted to go? Direct your question with clear words and concepts. Share your tips for directing your audience's response!

Ch 33: Cold Calling and Direct Mail (Everything You Wanted To Know About Freelance Writing)

Six-Figure Freelancer Blog

Chapter 33: Cold Calling and Direct Mail: We are now entering the domain of cold calling. I use the term cold call to cover unsolicited phone calls, sales letters, and e-mail messages that deliver your sales pitch to potential customers you have neither met nor been referred to. Cold calling is one of the most difficult and, frankly, tedious aspects of conquering corporate markets.

How to give directions

Speak Schmeak

This post on giving directions stirred up a little controversy, so I'm happy to share a new study that clears up the question of east/west vs. left/right a little.

Marketers - Use Lots of Video, Load Them Directly Onto Facebook

Jane Genova: Speechwriter - Ghostwriter

Of course, marketers use lots of video on Facebook. So do individuals who are influencers. But, there's something more both groups are doing that gives insight about Facebook as a platform for promotion.

Upselling, Cross-Selling - That's The Way Direct-TV Lost My Sale

Jane Genova: Speechwriter - Ghostwriter

That's exactly what happened when I contacted Direct-TV for a second time. Standard in sales, even at call centers, is to train in upselling and cross-selling. Usually attached is an increased commission, so the practice seems attractive to newbies.

Strong PR Demand: Going back to pitching directly to prospects

Jane Genova: Speechwriter - Ghostwriter

The nice odds about sending out unsolicited requests for work - full time, part time, freelance - is that they result in quality responses.    Sure, the rate of those responses is low. 

Nudging in a more enlightened direction

Max Atkinson

ALLOW LEFT TURNS AT RED TRAFFIC LIGHTS If you’ve ever driven in the USA, you’ll know that most states allow drivers to turn right on a red light if there’s no traffic coming from that direction.

The Language of Business: The shift from corporate indirect to Millennial direct

Jane Genova: Speechwriter - Ghostwriter

Now the language of business is direct. "  Consequently, I have gotten the hang of being as direct with prospects and later when they become clients.  I was direct. Remember when businesspeople sounded like, well, lawyers?  Their langauge was indirect.

Go directly to jail - and collect medical care

Jane Genova: Speechwriter - Ghostwriter

Solutions may not always be efficient or elegant.    But they do solve a problem.    As GAWKER reports, James Verone has a serious medical problem.    So he robbed a bank in order to gain access to health care. 

Killer Direct-Mail Piece: I have Rescue Dog Lee K. To Thank

Jane Genova: Speechwriter - Ghostwriter

  The most recent creative accomplishment has been a killer direct mail piece for pitching my own executive communications services.

Jared Keller: Had he thought like a lawyer about direct mail, he'd still be at BLOOMBERG

Jane Genova: Speechwriter - Ghostwriter

  Lawyers, those neurotic, hyper-cautious, ultra buttoned-down creatures would know (or should know) not to transmit direct mail that could boomrang against the sender. 

LinkedIn: Content player, big time (probably figured out this direction from all its data)

Jane Genova: Speechwriter - Ghostwriter

  For information and insight, professionals will go directly to those sites, bypassing LinkedIn. LinkedIn started out as a no-nonsense (hold most of the photos) social networking site for professionals. 

JOBS! Go directly to each organization's website

Jane Genova: Speechwriter - Ghostwriter

The best selling arena for your skills may be each organization's website.    Increasingly, organizations such as are listing their openings only there.    Maybe that narrows down those who apply to the more qualified for that particular category of work. Yes, it's effort to manually migrate from website to website.    But once there it's an eye-opener what great opportunities are actually available. 


Great Public Speaking

[link] The church website says this email is a hoax --Original Message -- From: Fred Collins [] Sent: Tuesday, August 18, 2009 9:30 AM To: Tom Antion Orders Subject: LONDON YOUTH CONFERENCE Dear Tom Antion, My Name is Rev.Fred Collins from the London Youth Community Here in London UK. We want you to be our guest Speak at this Year LONDON YOUTH CONFERENCE which will take place here in UK.We

Careers: Is taking direct aim at AOL Jobs?

Jane Genova: Speechwriter - Ghostwriter

  This could be taking direct aim at AOL Jobs.  Today on is a help wanted placed by Dow Jones for Careers Reporter.   The job will be at, the digital site owned by parent Dow Jones.    Could this possibly mean the beginning of the end of AOL Jobs.    For three months I was a contract blogger for the site.    I was responsible for two to five posts a day, five days a week.

How To Get Instant Feedback From Your Audience

Presentation Guru

We once published an article on Zeetings, a program that lets the audience become part of the story by using an interactive program directly from their smartphones. Getting your audience engaged is the most important things you can do when presenting.

2017 30

4 Questions You Need to Answer in Your Presentation

Executive Speech Coach

This addresses the question of direction. Executive Speech Coach - Business Presentations Business presentations tips for executives, sales presenters, managers, technical experts and professionals from the "Speech Coach for Executives" George Torok. Transform your business presentations into effective conversations. George Torok is a Toronto based presentation coach and presentation skills trainer.

Seth Godin cuts out middleman publisher, sells books direct from blog

Jane Genova: Speechwriter - Ghostwriter

Another arrow in the heart of the traditional publishing industry.    Big brandname marketing expert Seth Godin is cutting out his long-time publisher Portfolio and promoting/distributing his books from his own wildly popular blog.    Essentially that blog has created his own business system.

The urgent need for EU directives on tea-making and lunch times

Max Atkinson

No you can't, because, as in most of the hotels in Europe, no one outside the UK (and presumably the Indian sub-continent) seems to understand one of the most basic factors in the chemistry of tea-making - which is why I think it's high time that we had an EU directive that would require hotels, cafes and other outlets to boil, yes boil, the water before pouring it on the tea leaves or tea bags.

Quotes for Public Speakers (No. 142)

Manner of Speaking

It takes a touch of genius—and a lot of courage—to move in the opposite direction.” Albert Einstein (1879 – 1955) German-American Physicist. “Any intelligent fool can make things bigger, more complex, and more violent.

How to Look at the Camera

Green Room Speakers

Friday, October 15, 2010 How to Look at the Camera Watch the way Mark Bittman, "The Minimalist," focuses his eyes straight at the camera in this NYT cooking video, "Agua Fresca:" Dont you feel as though hes talking directly to you?

Closing A Speech or Presentation, Part I

Matt Eventoff

Direct Call to Action – I am a believer that a speech or presentation without a clear call to some type of action is a speech or presentation that probably is not worth giving. . While not appropriate for every address, there is no clearer call to action than a direct call to action. Call-to-Question – Ending with a rhetorical question that captures the message and leaves the audience thinking, especially one that ties a call to action directly in is often very effective.

2011 97

How good are you at answering simple questions? Take this easy quiz.

More than PowerPoint...

As an intelligent business person, you might think you are excellent at answering simple, direct questions. ” If you answered any question A’s (even one!) – yeah, you’re bad at answering direct questions. You can’t answer a simple direct question directly.

2015 35

The Rules for Being Amazing

Manner of Speaking

As I watched, it occurred to me that every single one of them is directly relevant for those who wish to become better public speakers. Some time ago, I wrote a post about leadership lessons from my friend and former colleague, Robin Sharma.

2012 103

Add power to your message with better slide titles

PowerPoint Tips

It’s also less direct, less clear. But if they speak out a slide to me and we can have a discussion about it, then I can help them rewrite the text on the slide so that it’s more direct and therefore clearer. Being direct (not beating around the bush).

2015 90

Public Speaking & Communication in the Middle East/North Africa

Matt Eventoff

And so, here is a highlight of some of our direct experiences that we have come across in cross-cultural communications in the Middle East and North Africa. Instead, use your hands in a general sense, never directly targeting one specific person in an audience. In most Western cultures, eye contact with the person you are speaking with is interpreted as direct and shows a certain level of attentiveness. Direct criticism should be steered away from.

2014 85

Karen Jacobsen: The GPS Girl

Ian Griffin - Professionally Speaking

Are you willing to change direction? Her speaker demo reel shows some of what we enjoyed: Directions for Speaker Success Following this showcase presentation, Karen shifted gears (so to speak) and shared her insights into success in the speaking business.

2015 54

How To Close A Speech That Brings Your Audience To Their Feet

Matt Eventoff

A Direct Call to Action. One that directly ties into your call to action can be very effective. You’ve engaged your audience from the beginning of your presentation. They nodded as you delivered your message.

2014 95

Public Speaking for Entrepreneurs – 3 Tips for a Successful Pitch

Matt Eventoff

But reading directly off of a script, or even worse, a PPT will not allow potential investors to see how passionate and confident you are about your company, your fund, or your idea. Public speaking for entrepreneurs? Absolutely! The reality is that a presentation, a pitch or “casual” conversations about your company all qualify as examples of public speaking. When I ask entrepreneurs about public speaking, I often hear “I don’t have to give speeches.”.

2014 88

Eye gaze and the power of faces

Presentation Zen

We are naturally drawn to look in the directions which other people are looking. I noticed that even my baby daughter looks in the direction I am looking; this tendency started at an early age. Face looks in direction of the text and product (and the road ahead).

2011 60

15 Words Proven To Make People Listen and Act

Can You Hear Me Up the Back?

A friend who works at global direct marketing agency Wunderman told me about its founder, Lester Wunderman , the 88-year old godfather of direct marketing. Direct marketing people have much to teach us in delivering any type of message that aims to influence people.

Drudge Report Headlines with Death of Hashtag (ponders if business abandoning social)

Jane Genova: Speechwriter - Ghostwriter

Instead, 41% of the commercials directed viewers to the organization's website URL. But now it's back to the more direct job of selling. But go directly to my website if you want to download the 15%-off coupons.

2017 17

Vocal power to project your pitch. YouTube site will show you how.

The Presenter's Blog

Which direction? Loud, clear, and cutting the chaos around me, a vendor’s sales call guided me direct to his pitch. Saturday sunrise in our local farmer’s market. For vendors, successful selling is strongly dependent on vocal power.

Create a vignette effect to make a photo more powerful

PowerPoint Tips

From the Direction drop-down, choose From Center. A vignette effect on a photo typically places a dark, semi-transparent border around it. There are other possible variations, such as a light border, but dark is more common. Designers use this effect to make the center of the image stand out.

2015 100

3 ways to make objects equidistant in PowerPoint

PowerPoint Tips

PowerPoint duplicates the original object and offsets the 2nd object slightly in both the X and Y directions. PowerPoint remembers the distance and direction between the first 2 objects and creates a perfect line of objects for you!

#publicspeaking save: 8 ways to say "I don't know" gracefully

The Eloquent Woman

If only I knew that: A little more in the direction of a lament, this variation lets you talk about what could be accomplished or what your work/life/research would be like with this missing piece. Right behind early-career worries about what if the audience already knows what I want to say?

2016 54

Timesaving PowerPoint keyboard shortcuts using Shift and Ctrl

PowerPoint Tips

If you do this additional times, PowerPoint remembers the distance and direction and creates a line of equidistant objects. Like all software, PowerPoint has keyboard shortcuts — in fact a lot more than I will cover here.

2017 74

Rachael Ray and the Art of Public Speaking

Green Room Speakers

Lea Michele, Glee and Public Speaking

Matt Eventoff

The audience may not act, write or direct, but the audience is what allows the program (or movie) to exist. Who said that adults can’t learn from younger adults? Last evening, Glee star Lea Michele showed Hollywood how to accept an award at the Teen Choice Awards.

2013 61