Marketing - No, LinkedIn Isn't Always THE Must
Jane Genova: Speechwriter - Ghostwriter
JULY 25, 2019
What you notice is plenty of indirect and direct marketing by law firms. Yet, too many law firm marketers put too many resources into those. The worst place for marketers, in any field, is to be is in their assumptions about what should work. For that reason even in the tradition-bound world of law firm culture, the in-house marketers should be continually experimenting. Not getting results from your marketing communications? Look at LinkedIn.