Why Customer Centricity Will Win You More Business (in 2020)

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Even if we circle back in time to the pre-digital era, we can still spot how customer-centric culture (aka building things for the customer ) was driving some companies to success and leaving others in the dust. But their customers were already eyeing digital cameras. While early digital cameras shot lower-quality photos, they were way more convenient and provided the pictures instantly. Online Reputation Grows in Importance.

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How to write, sell, and market a business book – V: Publishers

Public Speaking Advice and Commentary

  Hire a PR agent yourself, or, better yet, create an online marketing program.    Electronic books, free digital downloads, and a host of other trends have the publishers confused and frightened.  Your proposal has acquired the love of a reputable agent, and he or she is out selling it to the highest bidding publisher.    That process can take a few weeks to a few months. 

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