What’s Hot & What’s Not in Demo Videos with Chris West

Speaker Launcher

The post What’s Hot & What’s Not in Demo Videos with Chris West appeared first on Jane Atkinson. From website design to CRM software to Marketing and Copywriting services, we have you covered. On this episode of the Wealthy Speaker Podcast we are talking about how to make an effective demo reel. Chris West is joining us to talk about the questions to ask to ensure that you are presenting a clear narrative in your demo video to help you get the gig.

Charl iJane Speaker Services How to get bookings

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Dont waste your time, energy and money on developing a niche that just isnt going to get any recognition because it isnt something that planners or organizations will be looking for! Planners and organizations get hundreds if not thousands of proposals and media kits every year.

Charli Jane Speaker Services - how to create a media kit

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A well-built media kit is vital for effective marketing. Name: Email: FREE Speak-to-Me eZine for Speakers & Meeting Planners Includes great tips, Speaker of the month profile, and much more!

Expressing your uniqueness in print

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" Evolution of one-sheets As we reinvent ourselves and our industry, clearly showing that we are experts who speak professionally, we need to reinvent our marketing materials as well. Susan Clarke shares, "Your uniqueness is a blend of who you are and who your market is."

Print 31

Keynote & Training:Before you start, it's time for a reality check

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Sounds easy too: You already have the program and promotional materials, including audio and video. Although the recession has turned the market toward more content-driven programs, meeting planners still expect a riveting performance. A demo that is captivating to a training director may not be captivating to a meeting planner who’s been exposed to NSA’s master keynoters. This emphasis on performance requires changes in the marketing approach.

Speaking for Dollars by Vickie Sullivan

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Invitations flowed in without much marketing effort. Therefore, to get the big fees – or any fee at all – you must compete in the keynote or general-session market. Because the risk of failure is much higher in a keynote, planners are much choosier about who they hire. And because the hiring decision is more subjective, indirect marketing approaches such as referrals and sponsorships work best for keynotes. Did the demo video catch me right away?’”