Yes, A Book Is Still "Price Of Entry" - Agent/Publisher Route, Self-Publishing, Home-Publishing
Jane Genova: Speechwriter - Ghostwriter
NOVEMBER 22, 2014
You put it out there because you have to include it on your CV, hand it out or sell it at the talks you deliver, and give it as a takeaway to the prospects at lunch or dinner. A book functions as a multi-dimensional marketing and sales tool.