The Corporate Folklorist’s Credo

Duarte Blog

Having a corporate folklorist on staff helps to convey an organization’s purpose and values through stories and artifacts. The post The Corporate Folklorist’s Credo appeared first on Duarte. Storytelling is key to a strong brand and culture — if it’s done right.

2020 57

Corporate Templates for Slide Presentations

Manner of Speaking

Many companies unwittingly hinder the effectiveness of their employees’ presentations because of policies that mandate the use of corporate templates on every PowerPoint or Keynote slide. It is typical of many corporate slides that I have seen. Is it really necessary to have a corporate logo on every slide? For the longer term, work to change either the corporate policy or the template.

2011 174

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

Changing the Corporate Conversation

Ian Griffin - Professionally Speaking

There are over 11 million corporate meetings every day in the United States, yet how often do we walk into a corporate meeting wondering why we are there? Why are good conversations […] There are over 11 million corporate meetings every day in the United States, yet how often do we walk into a corporate meeting wondering why we are there? The Social Construction of Reality My own interest in conversation pre-dates my life in the corporate world.

Corporate Crisis Response Blueprint, Pt I

Matt Eventoff

Crisis Communication corporate crisis response blueprint crisis communication training crisis message development crisis planning crisis response crisis response blueprint crisis communication plan crisis team crisis training disaster responseAn unfortunate reality of life is that crises occur, and they often occur when we least expect it. Few organizations are hit with a crisis situation on a Tuesday afternoon at 2pm when things are a bit slow and all hands are on deck.

Why corporate storytelling sucks

Ian Griffin - Professionally Speaking

A provocative article by Andrew Hill in Tuesday’s FT skewers the current focus on storytelling in executive communications blogs (like mine!). Hill notes that companies like Microsoft and SAP have people on staff with the title “chief storyteller” He dismisses the interview that Steve Clayton conducted as a walkabout with Microsoft CEO Satya Nadella as [.]. Business Communication Speechwriting Storytelling Andrew Hill Financial times

2014 169

Corporate Templates Can Undermine a Slide Presentation

Manner of Speaking

Many companies unwittingly hinder the effectiveness of their employees’ presentations because of policies that mandate the use of corporate templates on every PowerPoint or Keynote slide. It is typical of many corporate slides that I have seen. Is it really necessary to have a corporate logo on every slide? For the longer term, work to change either the corporate policy or the template.

2011 166

How to Throw a Memorable Corporate Event

Duarte Blog

Corporate Event.” At their core, all live corporate events have the same basic goal: to impart a message that leaves attendees inspired to [.] The post How to Throw a Memorable Corporate Event appeared first on Duarte. Business Event Marketing audience corporate events marketingIt’s a phrase that might send shivers down your spine, or might make you well-up with positive emotion, depending on the last experience you had at a large business conference or meeting.

2018 45

Corporate Onboarding: Should "The Scarlet Letter" Be Mandated Read?

Jane Genova: Speechwriter - Ghostwriter

Big jobs are being lost, along with big funds in lawsuits and settlements, because of straying outside the marriage box or the corporate rules on relationships.  Those misfits who couldn't make it in the old country set up the most powerful economy in the world in the new land.

2020 52

Setting your corporate writing rate

Six-Figure Freelancer Blog

When it comes to setting rates for the corporate market, you have to know the following: - How much you want to gross per year - What your time is worth - What skills, ability, experience you bring to the table - At what level you are working. When it comes to corporate communications, there is a rate hierarchy. If you have been doing corporate work for a year or more, $50 per hour should be your absolute rock bottom rate.

2013 59

Corporate training-The never-ending course

PowerPoint Tips

What do you think is the biggest problem in corporate training? The post Corporate training-The never-ending course appeared first on PowerPoint Tips Blog. Of course, there’s no one answer and the biggest problem in one organization might not be a problem in another. Here’s my answer. But overall, I think that given a commitment to training and competent people in the Training Department, the biggest problem is implementation.

2015 106

Find & price corporate editing & writing freelance assignments – Toronto workshop

Six-Figure Freelancer Blog

Conquering Corporate Markets: Find & Price Corporate Editing & Writing Freelance Assignment - Sat. 14, Toronto; sponsored by Editors' Association of Canada: Business writing and editing can be a lucrative source of income—if you understand how to sell your services to, and price your services for, corporate markets.

2010 Ragan Corporate Communicators Conference

Ian Griffin - Professionally Speaking

Next month I’m giving two presentations at the 2010 Ragan Corporate Communicators Conference in Detroit, MI. Tags: Business Communication Keynotes Social Media Speechwriting Ragan Corporate Communicators Conference It’ll be my first ever visit to Motown and my first time at this conference. The event is hosted by General Motors. I’ll be podcasting interviews with attendees and presenters and grabbing some video with my Flip video camera [.].

2010 107

How to set corporate writing rates

Six-Figure Freelancer Blog

Excerpt from Everything You Wanted to Know About Freelance Writing – Find, Price, Manage Corporate Writing Assignments & Develop Article Ideas and Sell Them to Newspapers and Magazines and from Six-Figure Freelancer: How to Find, Price and Manage Corporate Writing Assignments. At the same time, if you are writing annual-report copy for major corporations, or if you are writing speeches for senior executives, you might be laughing at the thought of charging so little.

2019 45

2010 Ragan Corporate Communicators Conference

Ian Griffin - Professionally Speaking

Next month I’m giving two presentations at the 2010 Ragan Corporate Communicators Conference in Detroit, MI. Tags: Business Communication Keynotes Social Media Speechwriting Ragan Corporate Communicators Conference It’ll be my first ever visit to Motown and my first time at this conference. The event is hosted by General Motors. I’ll be podcasting interviews with attendees and presenters and grabbing some video with my Flip video camera [.].

2010 100

2010 Ragan Corporate Communicators Conference

Ian Griffin - Professionally Speaking

Next month I’m giving two presentations at the 2010 Ragan Corporate Communicators Conference in Detroit, MI. Tags: Business Communication Keynotes Social Media Speechwriting Ragan Corporate Communicators Conference It’ll be my first ever visit to Motown and my first time at this conference. The event is hosted by General Motors. I’ll be podcasting interviews with attendees and presenters and grabbing some video with my Flip video camera [.].

2010 100

The Very Peculiar Reward System in Law Firms v Corporations, Entrepreneurship, Wall Street Investing

Jane Genova: Speechwriter - Ghostwriter

  In corporate that would be called "getting results" or "performance." The law firm Quinn Emanuel request for a $185 million fee in getting the $3.7 billion payment for insurers brought to the forefront the age-old question in billing: time v value. 

2020 52

Corporate Earnings Calls - Beware When Leadership Uses Euphemisms/Cliches

Jane Genova: Speechwriter - Ghostwriter

A growth field is the computerized analysis of corporate earnings via natural language processing technology. What such reviews found, reports FN , is a significant link between corporate leadership's use of euphemisms and cliches on earning calls and the underperformance of the stock in the short term.

2019 43

When Fun Is Embedded in Corporate Culture.

Jane Genova: Speechwriter - Ghostwriter

  Pichai has instructed leaders and managers to ban that excess both in settings within the corporation and at offsite events. Yesterday, Googlers won a big one. The chief executive officer of Google Sundar Pichai ended the policy of mandatory private arbitration for alleged sexual harassment/assault.    However, today that's followed by another policy he issued. That's an official limit on what he terms as "excessive drinking."

2018 40

Layoffs in Corporate Compliance Departments Could Set Stage for Uptick in Whistleblowing

Jane Genova: Speechwriter - Ghostwriter

"Corporate compliance departments are finding themselves in the crosshairs of corporate cost-cutters …"  - Kristin Broughton, The Wall Street Journal , May 25, 2020. During the 2008 - 2009 reductions in force in law firms, some career experts recommended that displaced lawyers and new law school graduates who can't land jobs apply for compliance positions within corporations. Shade will be thrown on corporate brands.

2020 43

21st Century Fox, Corporate Governance. Shareholder Lawsuits

Jane Genova: Speechwriter - Ghostwriter

Since Enron, governance reform has been on the front burner of issues corporations have to be concerned about. That could undermine investor confidence in the short term prospects of the corporation. Businesspeople following the allegations of sexual harassment by former Fox head, Roger Ailes, immediately thought: This will blow up as a governance issue. Well, the business mindset could be on the money.

Interview: Kathy Hart, Corporate ClarityTM Consultant

Ian Griffin - Professionally Speaking

Kathy has worked in corporate environments for more than 28 years. Kathy has worked in corporate environments for more than 28 years. Kathy Hart is President of ClearVision Consulting, Inc., a global company that specializes in accelerating organizational excellence and improving human performance. Kathy is a highly sought after consultant, speaker and coach. She brings to ClearVision broad leadership experience in the non-profit, banking, manufacturing, insurance, [.]

Corporate Speaking Challenge 2015

Max Atkinson

Thought leaders in all aspects of Public Speaking Home About us Blog Events Courses Course Dates Contact Home Events Corporate Speaking Challenge 2015 Corporate Speaking Challenge 2015 ‘Everything needs to change, so that everything can stay the same.’ Giuseppe Tomasi di Lampedusa) This year’s Corporate Speaking Challenge gained its influence from Giuseppe Tomasi di Lampedusa, an Italian writer, who was known for his only novel Il Gattopardo, translated as The Leopard.

2015 43

Layoffs Move Up the Foodchain - Hilton Cutting Loose 2,300 Corporate Employees Worldwide

Jane Genova: Speechwriter - Ghostwriter

The New York Post reports that Hilton Worldwide Holdings announced that it is cutting loose 2,300 corporate employees around the globe. It was predicted: The next round of layoffs would be the white collar ones. Bloomberg focused in on such a grim development.    Now, that's playing out. In addition, it is expanding for another 90 days the furloughs, pay cuts, and shortening of hours works implemented earlier.

2020 43

Writing services you can offer corporate clients

Six-Figure Freelancer Blog

Writing services you can offer corporate clients. Excerpt from Everything You Wanted To Know About Freelance Writing: How to Develop Article Ideas and Sell Them to Newspapers and Magazines & How to Find, Price and Manage Corporate Writing Assignments - [link]. And I’ve included the department or person (job title) within the corporation who is most likely responsible for assigning the work. The writing is often coordinated by corporate communications.

2014 40

Video: Ragan Corporate Communicators Conference

Ian Griffin - Professionally Speaking

The Ragan’s Corporate Communicators Conference held May 5-7, 2010 at the Detroit Marriott at the Renaissance Center. Hosted by General Motors. Full background on my own two presentations - slides, script and references: Speechwriting in the age of social media: Magnifying the impact of a speech to increase your reach What can go wrong in executive communications: [.].

Jack Welch, 84 - Like Lee Iacocca, Changed the Way Corporations "Talked"

Jane Genova: Speechwriter - Ghostwriter

At the top of the list is rightsizing manpower in multinational corporations. But those of us in executive communications remember Welch for changing forever the way a corporation "talked." Jack Welch, 84, has died. In the history of business, as The Wall Street Journal notes, he will be remembered for many disruptions. That began a Stalin-like purge of middle management. Everyone knew someone who had been "excommunicado" from that great job at GE.

2020 43

Seyfarth - Rhetoric of Corporate America in 1970s Put Out There in COVID-19 Times

Jane Genova: Speechwriter - Ghostwriter

The rhetoric mirrors that of Corporate American in the 1970s. The austerity train continues to roar through BigLaw.    Like so many cost-cutters, Seyfarth positions and packages its moves as "prudent steps." " Simultaneously, it assures its constituents that its finances are in good shape. Its tone lacks the urgency and compassion needed for COVID-19 times.    Abovethelaw reports on these initiatives.

2020 43

Corporate voices in a web world

Ian Griffin - Professionally Speaking

Included in her talk are the reasons the “old style&# corporate approach to communications has to adapt to the web: CORPORATE. The corporation was vertical. Speechwriter and ghostwriter Jane Genova has published a speech covering the many reasons social media has become the primary way she has grown her consulting business. It talked top down. It operated [.].

Web 107

Crisis Response – Plan to Protect Your Corporate Reputation… Today, Pt I

Matt Eventoff

An unfortunate reality of life is that crises occur, and they often occur when we least expect it. Few organizations are hit with a crisis situation on a Tuesday afternoon at 2pm when things are a bit slow and all hands are on deck. So what are some steps your organization can take to prepare today? 1) Start planning now. Plan and prepare before you need to. What are your organizational themes when you are not in crisis mode? Identify your key messages. Who is on the messaging team?

“How much should I charge for corporate writing jobs?”

Six-Figure Freelancer Blog

As a freelance writer who has been around long enough to go grey (due to age, not due to work), I am often asked, “How much should I charge for corporate writing jobs?” I am asked this question by other freelancers – especially aspiring freelancers or freelancers looking to move from periodical writing to corporate [.]. Tags: Freelance Writing - Corporate freelance writing freelance writing for corpoate markets pricing corporate writing work

2009 57

How to convert your Website content into inexpensive video | Corporate Communications

TJ Walker Interactive

Uncategorized corporate communications Media Training

2013 40

Cuts in Ad Spending Because of Coronavirus Signal of Headwinds Hitting Corporate Earnings

Jane Genova: Speechwriter - Ghostwriter

The decline of that signals that the corporation could be in some financial distress or anticipating tougher times.  "The fallout from the coronavirus epidemic is threatening to weigh on advertising agencies and media companies' operations."  "  - Anna Isaac, The Wall Street Journal , March 5, 2020. The first sign of that has been in the hospitality and tourism niche. Of course, that space has been affected by travel bans.

2020 43

Free webinar: How to Find Corporate Writing Gigs

Six-Figure Freelancer Blog

Free webinar: How to Find Corporate Writing Gigs. https://www.bigmarker.com/PauLima/how-to-find-corporate-writing-gigs#. . For freelance writers (and editors), this webinar looks at how to find corporate writing (and editing) gigs. If you want to find such assignments, you need to define the services you offer corporate markets and select the sectors you should target — based on your education, previous work experience and other factors.

2014 60

Academia's Power Game - Often More Brutal than Corporate Machiavellianism

Jane Genova: Speechwriter - Ghostwriter

The ways of academia can be more brutal than the dynamics of corporate life. Retired Michigan State University political science professor William Jacoby has been accused by the school of sexual harassment of two graduate students. One was matriculating at MSU, the other at the University of Michigan. The allegations have been made after the university investigated. Here are more details from the New York Post.

2019 40

Freelancers: Finding Corporate Markets – notes from Wordstock

Six-Figure Freelancer Blog

I conducted a seminar for freelance writers on Finding Corporate Markets at Wordstock, held at Ryerson on October 3. Tags: Freelance Writing - Corporate freelance writing selling writing services to businesses writing for corporate markets Here are the notes from the seminar. About 16 years ago, a PR agency representing a major IT company called and asked if I would ghost write an article for an executive of the IT firm. The [.].

PR 43

Corporations & Communications - Will More Of Work Be Pulled In-House?

Jane Genova: Speechwriter - Ghostwriter

Corporations were looking for more better outcomes, with more cost-efficiency. That became the playbook for corporate legal departments when they also were confronted with the mandate for increased productivity. It provides more control to the corporation how the legal problem is approached. At one time, corporations had comprehensive communications departments.

2015 52

Sarah Silverman and Lizz Winstead Mock Mitt Romney’s belief that corporations are people

TJ Walker Interactive

Uncategorized corporations are people Lizz Winstead Mitt Romney Sarah Silverman

2012 47

A recipe for an efficient corporate PowerPoint template

Presentation Guru

There are always situations where a bespoke PowerPoint design is the only acceptable solution, however for many organisations, the presentations that make up the bulk of the day-to-day operations are likely to be subject to various time or financial constraints, and indeed may well not warrant such expense.… … Powerpoint Software Visuals PowerPoint Templates

2017 48

Corporate Law Firm, Midtown Manhattan - Marketing/Business Development

Jane Genova: Speechwriter - Ghostwriter

Details. careers

2019 40

Not All Corporations Outsourcing - Some Pulling Back Work In-House

Jane Genova: Speechwriter - Ghostwriter

"  - Caroline Spiezio, Corporate Counsel, February 8, 2018.   That survey was conducted by the Association of Corporate Counsel's Chief Legal Officers. "In 2017, one in three legal officers and general counsel terminated outside lawyers for failing to meet expectations, a new survey found."  Here is the article.  Here you can read the 14 page results of that research.

2018 40

Law Firm, Corporate Communications Dept, NYC Metro Area (help-wanted)

Jane Genova: Speechwriter - Ghostwriter

Details. careers

Metro 40

Law Firm Corporate Communications Dept, New York Metro Area

Jane Genova: Speechwriter - Ghostwriter

Details. careers

Metro 40

What Corporate Wage Slaves/Vendors Know, New Law-Firm Partners Better Get Smart About

Jane Genova: Speechwriter - Ghostwriter

They will have to learn what we in corporations and as vendors already have experienced. In corporate jobs as well as consulting assignments the current norm is to never become comfortable. For many new partners in law firms this is their first rodeo. That began in the 1980s when globalization ate into U.S. business' lunch and technology made middle management redundant. Today, the insecurity of all work is a given.    Here is where the law-firm newbies are now.