Side-by-side speaker video and slide content for a live presentation feel

PowerPoint Tips

https://s3.amazonaws.com/ellenfinkelstein.com/pptblog/powerpoint-tips-video-slide-content-side-by-side.mp4. I call it a hybrid presentation because it puts speaker video next to typical slide content. Other techniques for side-by-side video and slide content.

2015 86

How to Use PowerPoint to Spruce Up Your Content Marketing Campaigns

SlideModel

PowerPoint not only rules the presentation industry, it also helps make content marketing much easier. With PowerPoint, you wouldn’t need to immediately contact your favorite design studio or freelance digital artist for everyday content marketing efforts, saving you extra bucks that you can then use for those special media campaigns. For other channels, you can simply upload and share the formatted content you developed over the social media platforms your audience are using.

Trending Sources

3 smart ways to space out--not cram in--your slide content

The Eloquent Woman

When you plan your slide deck's content--particularly if you are in the habit of outlining the presentation within your slide-making program--you can easily fall into a content trap. A "blank" slide, devoid of content, against which you will simply be speaking.

2016 37

Keys to Developing Presentation Content for Women

DeFinis Communications

To that end, I offer these three tips for developing your content for a female audience. So as you plan your content, make sure you focus on stories as often as you focus on facts. So to create powerful visual content for women, choose images that evoke a story. No matter what industry you’re in or what type of presentations you give, chances are you have women in your audience. With 69% of American women in the workforce , the female presence in business is everywhere.

Content Tips for Professional Speakers

Great Public Speaking

Here are 3 types of social content mediums that help professional speakers grow their brand: Don''t Neglect Your Blog Sometimes entrepreneurs become confused and overwhelmed on what topics they should blog about. Once you start creating consistent content that shows off your brand you will start to understand your audience. Once you produce your great content do not forget to be social. Also, by mixing up the delivery of content.

Content Marketing in Professional Services - Stop Giving Away the Store

Jane Genova: Speechwriter - Ghostwriter

Every successful player in content marketing knows this: There is a clear line between providing enough information and insight to indicate you know your stuff and too much. All marketing content should be oriented to move the prospect along to the Call To Action (CTA).

Silencers: In appearance v. content for women speakers, guess which wins?

The Eloquent Woman

But you could read more about her wispy bangs than about the content of her speech in much of the coverage. What, no content?

Talk - Listen for Emotional Content

Jane Genova: Speechwriter - Ghostwriter

When those we turn to don't pick on the emotional content of the conversation, they miss out on an unique opportunity to connect. Talk is rarely about the surface content. From the get-go, we speechwriters know that talk is about communicating with the audience's emotions.

Content Marketing - Be Interactive (8 Musts)

Jane Genova: Speechwriter - Ghostwriter

The problem with much of content marketing is this: The focus is on providing polished content, not a sales pitch. Reality: Content marketing is, of course, about eventually closing the sale. The meme in content marketing has become: More is Better.

Content Marketing - Post-Election & Clickibait

Jane Genova: Speechwriter - Ghostwriter

As soon as we figured out the keywords for the subject head and first line of content, so much of our digital communications went viral. In addition, we have to experiment with what will be the kinds of tone and content which bring and hold onto eyeballs.

How to network with top editors and content providers: ASJA’s Atlanta regional writing conference

Joan Detz Speaker Services

ASJA Regional Conference: Dream Bold Atlanta Network with top editors and content providers November 5th The program is completed and exciting clients are signing up to attend. The American Society of Journalists and Authors (ASJA), the nation’s largest professional organization of independent nonfiction writers, invites freelancers and college students pursuing writing careers to attend its […]. Freelance Writing News, events, and awards Professional organizations

How do you organize and structure your presentation content?

PowerPoint Tips

Olivia Mitchell recently presented in the Outstanding Presentations Workshop and recommended that everyone use a planner to organize content. Other models for content structure. How do you structure your content? Tags: Content kiva Olivia Mitchell planner You can get her e-book with the planner here.). In her presentation (and the planner), Olivia recommended answering the following questions that your audience will have about your topic: Why?

Goldilocks & Trumpism - 5 Lessons for Communications Strategists/Content-Providers

Jane Genova: Speechwriter - Ghostwriter

There is plenty for communications strategists/content-providers to learn from this.   Books Content-provider Current Affairs Games legal Media Personal Musings Politics Public Speaking Rebranding Selling Web/TechEssentially, Campaign 2016 had been binary.

Content, visuals, sound: a well-synced presentation

Speak Schmeak

Treasure has done a fantastic job of combining content, visuals and sound to tell a very effective story. Thanks to Denise Graveline for posting this excellent TED talk on listening, by sound expert Julian Treasure.

Content Tips: How Much is Too Much?

DeFinis Communications

Tags: Technical Presentations content technical demos technical professionals

An easy tip to customize your content

Speak Schmeak

This is the kind of subtle tweak that performers and speakers make, from gig to gig, to make sure that at least some of their content is customized to the group.

Presentation Tip: Design visuals vs. Content visuals

Dave Paradi's PowerPoint Blog

In this article I want to discuss the difference between design visuals and content visuals. A content visual is one that helps the audience understand the point you are making and includes more that just photos or graphic images. When I was recently reviewing a set of slides for a client, my feedback was that they had used design visuals instead of content visuals. Using content visuals is more effective than using design visuals.

Audition Your Content to Create an Epic Speech

Speaker Launcher

He said that we should make our content “audition” to determine if it makes the cut. The post Audition Your Content to Create an Epic Speech appeared first on Jane Atkinson. Most Recent Post Speaking Business Strategy audition your content creating an epic speech eric chester speech development writing and epic speechWhen did you last analyze what works and what doesn’t in your keynote?

NSA 3

place holder – no content

Six-Figure Freelancer Blog

place holder – no content.

Drudge Report Headlines with Leaks/Contents of Leaks - But Is All That Fake or Real News about Trump

Jane Genova: Speechwriter - Ghostwriter

And, two, based on those leaks, The Washington Post has published a major article detailing the supposed real content of the conversation between Donald Trump and Australian prime minister Malcolm Turnbull. Place your sponsored content and links on Jane Genova's syndicated sites. 

[Podcast] Leveraging Your Content & Intellectual Property with Dan Miller

Speaker Launcher

The post [Podcast] Leveraging Your Content & Intellectual Property with Dan Miller appeared first on Jane Atkinson. Dan Miller, author of the highly acclaimed book, 48 Days to the Work You Love, has built a successful business helping people achieve personal and business and success. Dan drops by to talk about how he was leveraged products, writing, seminars, and podcasting to have the business he’s always wanted. Listen Now! Show Notes: :20 […].

Content Marketing - Long Form Dominates

Jane Genova: Speechwriter - Ghostwriter

Those public relations players who publish articles on industry newsletter O'Dwyer PR are engaging in content marketing. So, yes, it's not mistaken to classify much of the outsider-bylined articles and opinion-editorials on O'Dwyer PR as content marketing. Let's face it.

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Hot-linked contents: “Everything You Wanted to Know About Freelance Writing”

Six-Figure Freelancer Blog

Overview: A number of people have asked me why I am giving away the contents of my second best selling book (my best selling book is How To Write A Non-fiction Book In 60 Days). The answer is two-fold. First of all, I’ve been a freelance writer for 20+ years. I’ve learned a lot from other freelancers. [.]. Freelance Writing - General

Why almost all presentations should be persuasive

PowerPoint Tips

Content persuasion persuasive speaking sales presentationsDo you think of yourself as a persuasive presenter? If you are a trainer or educator, perhaps not. If you present project updates, maybe not. But you should. As a colleague of mine, T.J.

2017 52

Content Marketing - Facebook Changes Everything

Jane Genova: Speechwriter - Ghostwriter

And it is ending the tone and content of all-business. Branding careers Content-provider Current Affairs Food and Drink Games Intuitive legal Media Personal Musings Politics Public Speaking Selling Values Voodoo Web/Tech Weblogs Writing

How to start a presentation

PowerPoint Tips

Content beginning introduction opener startThe first minute after you start speaking is crucial. Your audience wants you to succeed, but they also judge you pretty quickly. So don’t be boring in that first minute! Don’t… …say “My name is x and my topic is y.

2016 75

Blog titles/headlines should accurately reflect your blog post content

Six-Figure Freelancer Blog

When creating a headline or title for your blog post, you don’t need to be too creative. In fact, the more direct you are, the better the headline will be.

Website Strategy/Content-Creation - GLUT!

Jane Genova: Speechwriter - Ghostwriter

On Upwork, the digital platform for independent contractors, two help-wanted were posted for website strategic planning and content creation.   careers Content-provider Games Personal Musings Selling Web/Tech Writing

Content Marketing - What Not To Link To

Jane Genova: Speechwriter - Ghostwriter

The objective in content marketing is for readers to take that Call To Action (CTA). For example, much of Law.com content is behind a paywall. However, sites without paywalls, ranging from Abovethelaw to LawNewz, present the content.

Import text from Word or Notepad

PowerPoint Tips

In another post, “ Organize content with an outline ,” I provide some more details. Type the content if you haven’t already done so, following the guildines below. Perhaps you have some content that you want to use for just a couple of slides.

2016 64

Content Marketing - Keywords Are Not Forever

Jane Genova: Speechwriter - Ghostwriter

If your content marketing doesn't track this and substitute the high-traffic new terms you are losing ground to competitors. Then content-marketing firms began using the term  "ghostwriter" to provide search engine optimization (SEO) to small businesses.

7 Deadly Sins of Presentation Preparation

DeFinis Communications

Not preparing your content before you prepare your PowerPoint™: Many people are in the habit of creating their slides before they create their full content, as if the PowerPoint slides are the end game instead of a useful, though limited, outline. Not realizing that your content has two parts—message and structure: This is the tricky part for some presenters. Too much content without enough structure can leave the audience overwhelmed and perplexed.

2015 61

Review of “Start strong – 3 gripping ways to open your talk” by Craig Hadden

PowerPoint Tips

Content a presentation begin open a talk start a presentationThis is a review of a blog post by Craig Hadden , who blogs about presenting at Remote Possibilities. Craig is an instructional designer living in Sydney, Australia. Currently, the main tool he uses at work is Articulate Storyline.

2016 64

Compare options with the Balance SmartArt layout

PowerPoint Tips

” To create this SmartArt, I recommend the following steps: Use a Title & Content layout. Click the Insert a SmartArt Graphic icon in the Content area. Charts, tables & diagrams Content

2013 87

Content Marketing - It's all about selling

Jane Genova: Speechwriter - Ghostwriter

That is, the content marketing about Brand X's unique anti-aging cream sells more of Brand X. Yet, too much content does not have a Call To Action (CTA). Too many content providers don't interview clients about the product or service benefits which get results.

"Branded Content" - The Controversy Irrelevant

Jane Genova: Speechwriter - Ghostwriter

It goes by many names:  Branded content. Sponsored content. Frequently it will carry a small disclaimer "Sponsored Content."   Even my most conservative clients are asking about sponsored content. Native advertising.

Use the 4 principles of meaningful communication

PowerPoint Tips

Your content needs to be helpful and useful. Being accurate doesn’t mean that you have to include every piece of data and content you can find about a topic. Content principles of communication

2013 87

Add power to your message with better slide titles

PowerPoint Tips

Content headings slide titles titlesAdd action verbs to your slide titles. When I work with clients, I sometimes find that their slide titles are boring and even meaningless. We work together to make the slide titles more powerful. Use verbs when writing slide titles.

2015 90

Sponsored Content - Ghostwriters Strike Gold

Jane Genova: Speechwriter - Ghostwriter

Sponsored content - or paid advertising that appears embedded in editorial - is creating a new kind of assignment for ghostwriters. Yes, the content is labeled "Sponsored."   Some contend that sponsored content has less credibility that standard editorial material.

Megyn Kelly's "Sunday Night" - Lacks Hustle, Passion, Pacing, Content of "60 Minutes"

Jane Genova: Speechwriter - Ghostwriter

  Place your sponsored content and links on this syndicated site. If this is how Megyn Kelly is playing out for the 7:00 P.M. NBC slot, god help the network when she's doing the 9:00 A.M. one in the fall. Her glam and lack of audience connection are bad fits for prime time.

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