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Content marketing: the Anatomy of Great Content

Content Marketing Today

The Anatomy of Great Content: a framework for content marketers to develop great content for content marketing on the social web.

2013 41

10 Top Content Marketing Takeaways from ‘Get Content. Get Customers’.

Content Marketing Today

Get content. Only content that is intrinsically valuable to your customers will work as a core component of your content marketing strategy.

Side-by-side speaker video and slide content for a live presentation feel

PowerPoint Tips

https://s3.amazonaws.com/ellenfinkelstein.com/pptblog/powerpoint-tips-video-slide-content-side-by-side.mp4. Start by watching this short video.

2015 86

How Constant Contact Walks the Content Marketing Walk

Content Marketing Today

A combination of great content and great products has empowered that growth. Action-oriented Website Transforms Visitors into Buyers.

The Secret to Skyrocketing Sales by Turning Content into An Asset

Content Marketing Today

This content is driven by partnerships with others whose strengths complement your own. Her very first video has generated 1.6 Is that good?

2012 51

How to Use PowerPoint to Spruce Up Your Content Marketing Campaigns

SlideModel

PowerPoint not only rules the presentation industry, it also helps make content marketing much easier. With PowerPoint, you wouldn’t need to immediately contact your favorite design studio or freelance digital artist for everyday content marketing efforts, saving you extra bucks that you can then use for those special media campaigns.

Top Content Strategy Takeaways from Confab 2013 London—Day One

Content Marketing Today

I'll dig more deeply into individual presentation content soon. Content strategy may still be hard to do. Write from the heart.

2013 29

Why Content Marketing Makes Advertising Unnecessary for Media Companies

Content Marketing Today

And Why You Need to Emulate Their Content Strategy. Believe it or not, it all comes back to content marketing. .

Why Content Marketing Makes Advertising Unnecessary for Media Companies

Content Marketing Today

And Why You Need to Emulate Their Content Strategy. Believe it or not, it all comes back to content marketing. .

3 smart ways to space out--not cram in--your slide content

The Eloquent Woman

Instead, I find a lot of clients just haven't given any thought to spacing out the content so that the audience has a prayer of absorbing it.

2016 37

How Content Marketing Wins Over The Most Brutal Business Buyers

Content Marketing Today

Your Content Marketing Can Answer All Those Implicit Questions–And Much More. I don’t know your company.

Buyer 32

Keys to Developing Presentation Content for Women

DeFinis Communications

To that end, I offer these three tips for developing your content for a female audience. So as you plan your content, make sure you focus on stories as often as you focus on facts. So to create powerful visual content for women, choose images that evoke a story. So I have a unique perspective on this topic.

Content Tips for Professional Speakers

Great Public Speaking

Here are 3 types of social content mediums that help professional speakers grow their brand: Don''t Neglect Your Blog Sometimes entrepreneurs become confused and overwhelmed on what topics they should blog about. Once you start creating consistent content that shows off your brand you will start to understand your audience.

Content or Presentation - Which is More Important?

Speak and Deliver

Coach A - "You've got to hone your presentation skills, or it will take away from your content!" I hear this debate every day. And she still is.

Get Great Content Ideas: Much Easier Than You Might Think

Content Marketing Today

Enjoy the complete infographic below: Blogging Content Marketing News Online Tips & Mini-Guides Brian Clark CopyBlogger great infographics

Infographic | The Gold Standard of Content Marketing via NewsReach

Content Marketing Today

Content Marketing is about the most effective way to harness content’s ubiquity and power. See on www.newsreach.co.uk.

SEO 25

Content Marketing Storytelling: Secrets from the Big Screen

Content Marketing Today

The Power of Storytelling for Content Marketers from Robert Rose. This past September, I was honored to speak at Content Marketing World.

Give Your Customers Uplifting Content to Kick Off Each Monday

Content Marketing Today

The content focused on improving high-level relationships and began: A high level connection is one that empowers you and the other person.

Great Content Marketing Ideas for Using Google Plus

Content Marketing Today

When Google+ was unveiled last year, a lot of content marketers wondered if they really needed another social media platform to develop and maintain.

Ideas 38

Maximize The Content Marketing Impact of Your Newsletter

Content Marketing Today

But you can do much more to make that newsletter and its content work harder for your organization. Think beyond this single content product.

Content Marketing Books to Help Sell the C-Level

Content Marketing Today

A big part of that…the creation of valuable, relevant and compelling content that positions you as the expert in your industry. Content Rules.

Silencers: In appearance v. content for women speakers, guess which wins?

The Eloquent Woman

But you could read more about her wispy bangs than about the content of her speech in much of the coverage. What, no content?

2017 13

How Many Spokes on Your Content Wheel?

Succeed Speaking

This week’s newsletter is inspired by a statement from Mark Schoenwald, the new CEO of Thomas Nelson (the sixth largest American trade publisher and world’s largest Christian publisher, according to Wikipedia): We can no longer think of ourselves as just a book publisher, but as a content provider. That means that we have to be.

2011 22

SweetBay: Shocking Shopping Cart Content Marketing Secrets

Content Marketing Today

The genius of the Sweetbay shopping cart content marketing strategy contrasted with my Publix experience. OK, I’ll admit it.

Forbes Magazine Expert Columnist Features Content Marketing

Content Marketing Today

Lisa Arthur, CMO of Teradata Applications Interviews Newt Barrett on Keeping Content Marketing Real. That’s the essence of content marketing.

Add Context, Not Just Content, to Your Next Speech

DeFinis Communications

Quoddy Headlight, most Eastern lighthouse in the US. On our way we stopped at Quoddy Headlight , the easternmost point in the U.S. But now I get it.

How to Write Potent Headlines | Content for Biz

Content Marketing Today

Advertising Content Marketing Marketing Basics News Tips & Mini-GuidesWritten by Joanne Costin. Rule No. Rule No. Via contentforbiz.com.

Managing Content Marketing: Expert Interview with Joe Pulizzi

Content Marketing Today

What is content marketing?What Content Marketing Marketing Basics News

Infografik: The anatomy of content marketing – the heart of online success – Infographics

Content Marketing Today

The anatomy of content marketing – the heart of online success. Via www.contentplus.co.uk.

2012 33

How Content Marketing Convinced Amy Adams to Join The Muppets Movie

Content Marketing Today

Clearly, Jason understood the need to customize content for his target audience. Obviously, this affordable content marketing video worked.

Content Strategy Within The Design Process – Smashing UX Design

Content Marketing Today

Via Scoop.it – Content Marketing Now. This is why content strategy should matter a great deal to designers.

How to Keep Bad Headlines from Burying Your Content

Content Marketing Today

To learn more about crafting killer headlines, read: “Headless Body in Topless Bar”: 5 Content Marketing Lessons from All-Time Best Headline.

Utah 17

How to Keep Bad Headlines from Burying Your Content

Content Marketing Today

To learn more about crafting killer headlines, read: “Headless Body in Topless Bar”: 5 Content Marketing Lessons from All-Time Best Headline.

Utah 17

Why the Massive Move to Mobile Computing Changes Content Marketing Rules

Content Marketing Today

Rethink Your Content Marketing by Aiming at Billions of Buyers on the Move. Smartphones Soar. billion units by 2016. Tablets Triumph.

Content Marketing - Be Interactive (8 Musts)

Jane Genova: Speechwriter - Ghostwriter

The problem with much of content marketing is this: The focus is on providing polished content, not a sales pitch. Or creative.

How to Make Google Reader Your Content Marketing Partner

Content Marketing Today

A Great Video Points the Way to Effective Use of RSS. Written by Paul Mosensen.

RSS 28

Talk - Listen for Emotional Content

Jane Genova: Speechwriter - Ghostwriter

When those we turn to don't pick on the emotional content of the conversation, they miss out on an unique opportunity to connect. No fee.

How to Attract an Audience by Integrating Content, Social, and Search | Copyblogger

Content Marketing Today

And finally, the faithful content producers, who labor slowly and quietly to build their businesses one thousand words at a time. SEO isn’t bad.

How to Attract an Audience by Integrating Content, Social, and Search | Copyblogger

Content Marketing Today

And finally, the faithful content producers, who labor slowly and quietly to build their businesses one thousand words at a time. SEO isn’t bad.

How to network with top editors and content providers: ASJA’s Atlanta regional writing conference

Joan Detz Speaker Services

ASJA Regional Conference: Dream Bold Atlanta Network with top editors and content providers November 5th The program is completed and exciting clients are signing up to attend. Freelance Writing News, events, and awards Professional organizations