The business of speechwriting: Client service

Joan Detz Speaker Services

Whether you write on staff or freelance, you want your speechwriting clients to feel like they’re in good hands. Think about the clients you served last week. The next time you work for these clients, find other […].

2017 23

Why My Clients Will Pay $2000/hour for PowerPoint

Presentation Guru

For many in the presentation industry, deciding on an appropriate hourly rate to charge clients can be frustrating. How to determine how much your time is worth as a business can be incredibly difficult.

2016 37

Trending Sources

7 quick fixes to your slides based on my experience with clients

PowerPoint Tips

I see lots of slides that clients create and then ask me to help them make over. The post 7 quick fixes to your slides based on my experience with clients appeared first on PowerPoint Tips Blog.

2014 57

Five ways writers can land clients

Six-Figure Freelancer Blog

Freelance writers can land new clients five ways: through referrals, from previous clients, through a well optimized website, by email, by mail or in person. Freelance Writing - Corporate Freelance Writing - General Marketing Your Services freelance writing marketing marketing writing services sales and marketing selling writing services

How Designers Screw up Client Presentations?

SketchBubble

It can be difficult to create a presentation that fulfills all the criteria of good design, while at the same time matching the client’s goal and the expectations of the crowd. The post How Designers Screw up Client Presentations?

Anatomy of landing a client on the Web

Six-Figure Freelancer Blog

Recently, I wrote a business letter for a client in Russia who is trying to land distribution deal with an American company. Other writers have asked me how a client from Russian [.]. About 70% of my new training and writing gigs come to me through my website. The rest are from referrals or my marketing.) Marketing Your Services Search Engine Optimization Search engine optimization SEO writing for the web

Public Speaking Best Practices from My Clients

DeFinis Communications

This is the time of year when I check-in with my past Executive Immersion clients to see how things are going with their presentation skills—what’s working and what still needs attention. I begin the calls by asking my clients how things are going with their presentation skills. I had several interesting calls this week which revealed tips to fit nicely into a “Best Practice” list. When I call people, I usually get the same response, “Thanks for reaching out.

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Why the Word ‘NO’ Must Be in Your Business Vocabulary

Speaker Launcher

Most Recent Post Speaking Profession building a speaking business saying no to clients the power of no when to say noWhen we first get into business, we say yes to everything. Am I going to work on the weekend? Will I do a speech for a reduced fee? Might I try every idea that comes my way?

Public Relations Pros - Clients Still Want To Be Featured In Top Establishment Media

Jane Genova: Speechwriter - Ghostwriter

A poll on PR Week indicates that clients prefer to be covered in top establishment media such as The New York Times or The Wall Street Journal. To social-media experts, this seems counterintuitive.

Nice Eats Up Too Much Time in Business - Clients Want In & Out

Jane Genova: Speechwriter - Ghostwriter

That's because the smart money knows that nice eats up customers'/clients' time. Vendors who can't mind read or intuit what the client wants will be out of business. In brick & mortar retail, one of the most unsuccessful industries, clerks wish us a nice day.

[Podcast] How to Find Clients by Building Your List with Hugh Culver

Speaker Launcher

“I just wish I knew where to find more clients!” The post [Podcast] How to Find Clients by Building Your List with Hugh Culver appeared first on Jane Atkinson. “I I just wish I knew where to find more clients!” We’ve all been there. The solution might lie in your email list.

Public Relations Representatives - Can They Have the Legal Right Analogous to Attorney-Client Privilege

Jane Genova: Speechwriter - Ghostwriter

"A California appellate court opened the door this week to extending attorney-client privilege to an unlikely source, experts say - a litigant's public relations team."

Speechwriting: Some clients don't want to be cool, funny even in this social era

Jane Genova: Speechwriter - Ghostwriter

  We speechwriters might want to ask the right questions of clients and prospects about who they are [sure we all have multiple selves] in terms of that speaking context.  "No wit.    No humor.    This guy is very very serious."

The New-Form Press ReleaseTakes Talent, Tone, Timing: Question is will client take this risk

Jane Genova: Speechwriter - Ghostwriter

  An example which worked for a client was the headline dealing with long-legged blondes.    The question is: Will the client take on this kind of risk.    The client and I found this out the usual way: we tried it. 

Setting your corporate writing rate

Six-Figure Freelancer Blog

It’s possible that as a writer you will give advice, make suggestions, give the client options, help develop strategies, and move the project forward. But if the client asks for more (part of your job when quoting is to define—in consultation with the client—your role), you also ask for more. Of course, if you want to charge $250 per hour, then you have to find clients willing to pay that rate—which is not an impossible task.

Gross 23

Public Relations Firms - What You Have to Teach Your Legal Clients

Jane Genova: Speechwriter - Ghostwriter

For more than a decade, public relations firms themselves, which have legal clients, have contracted with this blog for placements and links. Law firms have long been savvy how the courts of law and public opinion intersect.

Use the “Testimonial Formula” to Get [Stronger] Testimonials from Your Clients

Succeed Speaking

The thing is, most clients want to give you a great testimonial after a successful engagement. Clients get “testimonial block&# — they don’t know what to say in 2-3 sentences that will sound good and serve you well, so they think and think and think… and then get sidetracked with other work and… you get no testimonial. What would you say to a prospective client trying to decide if I am right for their event?

Law Firm Fires Client, Then Represents Opposition

Jane Genova: Speechwriter - Ghostwriter

It is unusual but not an aberration that a law firm will withdraw from representing a client. However, the issues involved in Quinn Emanuel's cutting ties with client Uber make that decision of interest to the legal and business communities because of 2 issues.

Web 1

Do Your Clients Know What You Do?

Speaker Launcher

i.e.: in a speech you might tell a story about working with a consulting client and what the outcomes were. Assuming people truly understand the services we offer and the benefits of those services, is a mistake.

Clients Say They Want "Edgy" - Odds Are They Really Want It, Finally

Jane Genova: Speechwriter - Ghostwriter

Clients say they want "edgy" tone and content. Recently the marketing firm handling an executive search client provided the specs about edgy. Of course, we have to custom-make edgy for the organizational culture of each client.

Make the most of your meetings

Kuhnke Communication

How to make the most of your next meeting Don’t miss the chance to impress your colleagues, clients or boss – and inch closer to that pay rise. Elizabethkuhnke's Blog Entries (RSS) Comments (RSS) Home About Elizabeth Boost Your Confidence!

Make Sure Everybody Knows Company's Social Media Rules.

Communication Steroids

Make Sure Everybody Knows Company’s Social Media Rules by Roger Pike on February 1, 2011 Clients have been lost. It should prohibit offensive material or negative comments about clients.

Beyond Client Confidentiality, Lawyers Can Be Wicked Gossips

Jane Genova: Speechwriter - Ghostwriter

In his best-seller "The Whistler," John Grisham observes that lawyers, yes, are bound to confidentiality on client business. Here is my review of that amazing book. 

Bookstores: Clients Don't Care

Jane Genova: Speechwriter - Ghostwriter

What convinced me that bookstores are irrelevant is that clients don't care about their books being in them. There are many ways to read the tea leaves about the future of bookstores like Barnes & Noble.

White House Lawyers, Jones Day, Clients Such as Sherwin-Williams

Jane Genova: Speechwriter - Ghostwriter

The issue is that the time has gone by for them to continue to "assist and enable a client who does and says abhorrent things." In addition, there is the public affairs matter of the Jones Day brand-and those of its Fortune 100 clients. If Jones Day's brand equity blows up, will it be guilt by association for its clients. Reflecton: Will Jones Day clients distance themselves from a brand so closely associated with the Trump Administration?

When Client Is a Law Firm - 6 Must-Dos

Jane Genova: Speechwriter - Ghostwriter

Non-lawyer vendors have grim war stories about dealing with law firms as clients. In fact, because lawyers consider themselves more cunning and brilliant than non-lawyers, they are unusually easy to manage as clients.

Hitting a brick wall with resistant clients

Speak Schmeak

So please tell me: If all this rich, plentiful, easy-to-understand material is out there, how do we get our clients to adopt the better way ? And let me clarify: I'm talking about training clients, not PowerPoint design clients. My design clients totally get it!)

Hitting a brick wall with resistant clients

Speak Schmeak

So please tell me: If all this rich, plentiful, easy-to-understand material is out there, how do we get our clients to adopt the better way ? And let me clarify: I'm talking about training clients, not PowerPoint design clients. My design clients totally get it!)

Active Listening « Elizabethkuhnke's Blog

Kuhnke Communication

ACTIVE LISTENING When I ask my clients, “How do you listen?” Elizabethkuhnke's Blog Entries (RSS) Comments (RSS) Home About Elizabeth Nice and Nasty Make a Change – Have Some Fun!

PR Agencies - Beward How You Position/Packages Clients' Reward Programs

Jane Genova: Speechwriter - Ghostwriter

And that's exactly why public relations firms come under scrutiny when a client's rewards program is slapped with a lawsuit, as with Staples. In the process both brands can be hurt - both that of the client and of the communications vendor.

Industry Execs Meet Social Media: Five Reasons Your Firm Needs A Social Media Strategy

Communication Steroids

Yeah, I know, your company is a b2b industrial firm with a quality product, good market penetration and a solid reputation among your target client group. Fifth, yes, even you can build brand, communicate with prospective clients, and serve existing accounts more effectively with it.

Writers: how to deal with feedback

Six-Figure Freelancer Blog

Whether you are a staff writer, a freelance writer writing for periodicals or corporate clients, or even write fiction or non-fiction books, you will get feedback. Business Writing Freelance Writing - General editing writing freelance writing revising writing working with clientsEvery writer, unless they are writing in a vacuum, gets feedback before his or her work goes out. I go so far as to say that every writer needs an editor. And some, like me, need proofreaders too.

Narcissism. - That's Exactly What We Want in Bosses, Clients

Jane Genova: Speechwriter - Ghostwriter

Job number-one when starting to work for our new boss or client is this: figuring out what makes that professional tick. In fact, we should seek them out as a future bosses and clients.

Superior Presentations: Participant Feedback from Lyle video

Executive Speech Coach

video seminar superior presentations training business presentations public speaking client feedbackThe next public seminar of "How to Deliver Superior Presentations is March 28, 2012, by the Toronto Airport.

Your Client's LinkedIn Pulse Post Flopped - Delete

Jane Genova: Speechwriter - Ghostwriter

Your client looks bad. The potential exposure provided by posting on LinkedIn Pulse can be as great as having an opinion-editorial (op-ed) published in The Wall Street Journal. The potential downside can be equally huge. There is little traffic. No likes. No comments. That data - or the lack of them - are made public on the Pulse site. The good news is that Pulse platform allows you to delete. And that's what I recommend. Products fail and are taken off the market.

West Wing Writers’ dour Scottish client

Ian Griffin - Professionally Speaking

The left-of-center British newspaper The Guardian has broken the news that beleaguered British Prime Minister Gordon Brown paid Washington, DC based West Wing Writers fees totaling $40,000 for speechwriting services. The most recent fee of $7,045 was paid for editing his March 4th address to the Joint Session of Congress. Speculation is that Brown [.].

West Wing Writers’ dour Scottish client

Ian Griffin - Professionally Speaking

The left-of-center British newspaper The Guardian has broken the news that beleaguered British Prime Minister Gordon Brown paid Washington, DC based West Wing Writers fees totaling $40,000 for speechwriting services. The most recent fee of $7,045 was paid for editing his March 4th address to the Joint Session of Congress. Speculation is that Brown [.].

West Wing Writers’ dour Scottish client

Ian Griffin - Professionally Speaking

The left-of-center British newspaper The Guardian has broken the news that beleaguered British Prime Minister Gordon Brown paid Washington, DC based West Wing Writers fees totaling $40,000 for speechwriting services. The most recent fee of $7,045 was paid for editing his March 4th address to the Joint Session of Congress. Speculation is that Brown [.].

Hybrids: Package services, giving clients/customers choices

Jane Genova: Speechwriter - Ghostwriter

 That is, provide a menu of options to clients/customers. WalMart has turned online grocery delivery into an interesting hybrid.   In Denver, reports Sarah Perez in Tech Crunch, the retailer is piloting a version through which customers can order groceries online.

Why speechwriters need to look at a client’s past public speaking appearances

Joan Detz Speaker Services

” Look at the speeches your client has given over the past six months. From Patrick Henry: “I have but one lamp by which my feet are guided; and that is the lamp of experience. I know of no way of judging the future but by the past.” What went wrong? What proved successful? […]. Presentation skills Speechwriting