Influencer Marketing, CA Bot Law, Edelman 2020 Trust Barometer
Jane Genova: Speechwriter - Ghostwriter
JANUARY 23, 2020
Influencer marketing is raising legal issues. At least when the ad, social network, customer service platform, or political campaign had used fake ones. Those go by myriad terms, ranging from "avatars" to "bots" to "virtual influencers."