Fortune 500 - Use of Blogs, Social Media Declines

Jane Genova: Speechwriter - Ghostwriter

Those include standard print books, white papers, opinion-editorials for establishment media, pitches to the media, brochures, and direct mail. 

2016 63

Fareed Zaharia: Journalists answer to a different god than do ghostwriters

Jane Genova: Speechwriter - Ghostwriter

 The NEW YORK OBSERVER  reports that a former colleague at NEWSWEEK Jerry Adler states that he ghostwrote material that was published under Zaharia's byline.  The writing game has many different sets of rules, depending on what version of it we are playing. 

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Writing as Tool, Not Stand-Alone Career Path

Jane Genova: Speechwriter - Ghostwriter

That $5K bagged for a white paper brings back memories of the good old days before that special area of expertise became glutted.  Sure, publishing for one's own byline a feature or opinion-editorial in a high-profile media outlet is a heady experience.

2018 52

Writing services you can offer corporate clients

Six-Figure Freelancer Blog

The material may go out in a newsletter or magazine, by email, or on a website (often in a password-protected space on the company website where stakeholders can read about the latest developments, new products, special offers, etc.). Direct mail promotions; print, radio, or TV advertisements; infomercial scripts : Advertising material is usually meant to generate sales or customer traffic. The production of training and recruitment material is primarily a human resources function.

2014 40