Step-By-Step Guide to Creating a Viable Go to Market Strategy
MARCH 27, 2019
What are the common buyer’s behaviors at different stages of their decision process? How does your ideal buyer look – age, demographics, income, shopping preferences? Lead generation. Budget and Resources + KPIs/Metrics: Decide on the key milestones in your go to market strategy and set KPIs for measuring the success of your initiative. You will need to develop a clear understanding of your target audience and individual buyers.