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5 Ways to spiff up your act, BBC America-style

Speak Schmeak

This is what we, as speakers, should be doing before every speaking engagement: visiting the space and researching our audience. One buyer meets with a top magazine editor to learn what classic pieces every man should have in his wardrobe. Two buyers attend a concert where they are put to work selling the band's t-shirts as practice for more aggressive selling in the shop. Download audio here.

2009 100

5 Ways to spiff up your act, BBC America-style

Speak Schmeak

This is what we, as speakers, should be doing before every speaking engagement: visiting the space and researching our audience. One buyer meets with a top magazine editor to learn what classic pieces every man should have in his wardrobe. Two buyers attend a concert where they are put to work selling the band's t-shirts as practice for more aggressive selling in the shop. Download audio here.

2009 100