Have You Done Your Marketing Flip Flop

Speaker Launcher

Have you done your marketing flip flop? Many speakers I run across don’t realize their positioning needs a flip flop. Your probably write, have books, do webinars, consult or coach. What do I mean by that? Well, they are either positioned as a speaker first, expert second.

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Afraid to flop? Twitter CEO's keynote lessons

The Eloquent Woman

No one would have bet on this, but by all accounts, yesterday's SXSW keynote by Twitter CEO Ev Williams flopped. Focusing on these four steps, basic as they are, will help you avoid a flop the next time your big speaking opportunity rolls around. Sign up for The Eloquent Woman's free monthly newsletter, Step Up Your Speaking Shop for books, technology and supplies for speakers at The Eloquent Woman's Speaker Resources Store.

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CBS - Crazy for Norah O'Donnell to Try to Take on ABC's David Muir

Jane Genova: Speechwriter - Ghostwriter

And that was a flop, both in the evening and late morning. BooksMostly, the evening television news is dead. Like, they say in sales:  That dog don't hunt. But some of us still tune in. And the majority are opting for ABC.

2019 56

Washed Up - It Happens All the Time, So How Do We Put Together Another Line of Work?

Jane Genova: Speechwriter - Ghostwriter

That process, she hammered in her book, wasn't for sissies.   ShowBiz411 points out that the last several albums Madonna has put out have been "flops."  " … [Madonna'] 'Medellin' failed to catch on.

2019 56

The History of Your Company - 98% Irrelevant in Marketing/Sales

Jane Genova: Speechwriter - Ghostwriter

Maybe that was why the film about Steve Jobs was a flop. Books careers Current Affairs Games Generational Divide Selling Values Web/Tech Some websites have a section on the organization's history.

2014 56

Who is Your Website About?

Speaker Launcher

It’s with this new idea in mind that we want to focus our websites on the outcomes of our work and not just our speaking, but our entire body of w ork – books, consulting, training, everything that we do to deliver our message.

4 Ways to Use Storytelling in Marketing That Have Nothing to Do With Heart Wrenching Videos

Duarte Blog

Relating to your customer can make the difference between a well-received campaign or a flop. Author Claire Brooks explains in her book, Marketing with Strategic Empathy. So many of the articles about storytelling in marketing today focus on brand storytelling.

2017 91

Physical comfort is overrated

Speak Schmeak

I recently came across an excerpt from Tim Gunn's book, Gunn's Golden Rules: Life's Little Lessons for Making It Work , and was struck by number 3: " 3. But on stage, every little flop of her sleeves was noticeable.

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Physical comfort is overrated

Speak Schmeak

I recently came across an excerpt from Tim Gunn's book, Gunn's Golden Rules: Life's Little Lessons for Making It Work , and was struck by number 3: " 3. But on stage, every little flop of her sleeves was noticeable.

2010 153

How to Start a Presentation: 5 Strong Opening Slides and 9 Tricks To Test

SlideModel

Knowing how to start a presentation is crucial: if you fail to capture the audience attention right of the bat, your entire presentation will flop. For when you don’t feel like re-inventing the wheel, use a classic trick from the book – start with a quick personal introduction.

2018 80

March muchness: Our top 10 tips of the month

The Eloquent Woman

Here are the top 10 posts from March 2010 on The Eloquent Woman: Afraid to flop? Sign up for The Eloquent Woman's free monthly newsletter, Step Up Your Speaking Shop for books, technology and supplies for speakers at The Eloquent Woman's Speaker Resources Store.

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Speaking of Sarcasm

Speak and Deliver

In my book, Go Ahead & Laugh , sarcasm is described as "revealing and edgy double-edged commentary" - a slightly redundant, but accurate description, in hindsight. If sarcasm is so dangerous, why include it in my book?

2012 82

Hockey Night on Ossington Avenue

Six-Figure Freelancer Blog

I flop a lot and throw my boots, arms, chest and stick in front of every shot. By accident, I belly-flop on a loose puck during a scramble in front of my net. He has published 10 non-fiction books on business writing, copywriting, freelance writing, creative writing, how to write a non-fiction book, and other topics. He recently published his first book of short stories, Rebel in the Back Seat. Read more about Paul’s books online at [link]. .

2013 57

Speak & Deliver - A Public Speaking Blog For the Speaking Public: The Climax - The Make or Break Moment in Speaking

Speak and Deliver

For those of you going "Hey, thats a Nora Ephron book!", She built up her speech by following the outline of the book, telling us what Nora Ephron wrote, and then finding the truth in it, to her horror, in her own life and the lives of her friends.

2010 87

ALAN WEISS INTERVIEWS PATRICIA FRIPP

Fripp THE Executive Speech Coach

Do you have a favorite “flop”? That week I had no other bookings, it was close to home, the more I protested the higher the fee. Alan Weiss , PhD, CMC, CSP,CPAE author of 37 books is the consultant’s consultant, Patricia Fripp CSP, CPAE is the speaker’s speaker.

2010 52

ALAN WEISS INTERVIEWS PATRICIA FRIPP

Fripp THE Executive Speech Coach

Do you have a favorite “flop”? That week I had no other bookings, it was close to home, the more I protested the higher the fee. Alan Weiss , PhD, CMC, CSP,CPAE author of 37 books is the consultant’s consultant, Patricia Fripp CSP, CPAE is the speaker’s speaker. ALAN WEISS INTERVIEWS PATRICIA FRIPP. When and how did you begin speaking professionally (for a fee)? In 1975, a hairstyling company called Markham paid me $350 a day for hairstyling demonstrations.

Five Ways to Speak Like Obama | BNET

http://delicious.com/akarrer/prospeaker

Say one thing, then flip-flop. Obama is not, clinton is not Bush is not, only Abraham lincoln becos u were not there and read history books.

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