Writing services you can offer corporate clients

Six-Figure Freelancer Blog

Google ads, banner ads, and landing pages : Coordinated by marketing, companies often contract out the writing of the short ads that appear on Google (and other search engines), banner ads that appear on websites, and the landing pages—the pages that readers are taken to when they click on ads. Since some ad agencies contract out writing, who might they contract it to? To do so, they produce job descriptions and recruitment ads.

Wendi Dolls: Barbie with much more ambition, great left hook

Jane Genova: Speechwriter - Ghostwriter

  The banner ad can read: "Yes, your princess can dominate a global empire." NEW YORK MAGAZINE has been among the first to call it: Wendi [Murdoch] as new pop star.    She made history around the world with her great left hook to protect her lion in winter from a pie.    Now there can be a post-Barbie doll.    It will be Wendi, the female who has a track record for achieving her ambitions. 

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5 Questions to ask before you start to write your non-fiction book

Six-Figure Freelancer Blog

There are many types of ads, each requiring a different approach to copywriting. Print (newspaper, magazine, billboards and so on), direct response marketing (a form of print), opt-in email advertising, online (Google, Facebook and other social media ads, banner ads, multimedia ads), radio and television, and so on. Since the textbook is for an introductory copywriting course, I focused on print ads and online ads that use text, not multimedia.

Robots - Soon they'll be the new thought leaders (watch out, Peter Thiel)

Jane Genova: Speechwriter - Ghostwriter

A Don Draper type of creative from "Mad Men" can put together the programming for the robots to generate attention-getting email blasts, banner ads, LinkedIn profiles, and updates on business Facebook pages.

Personal Branding: That only works for those who already have powerful branding

Jane Genova: Speechwriter - Ghostwriter

The whole thing, including creating banner ads, was new to me. Personal branding.