What is an Innovation Strategy and Why Your Company Needs One?
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FEBRUARY 6, 2020
In a nutshell, a business innovation definition is this one: “Innovation is any process that an organization has in place that will support and fully encourage the introduction of new ideas, new methods of workflow, new methods in technology, and/or new products or services” Oftentimes, it also involves improving existing products or services or creating new ones that would better solve a problem for existing or potential customers or for the organization itself.
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