The Executive?s Guide to Marketing Automation

SlideModel

Automation, analytics and big data are among the top of mind concerns for marketers these days. So it should come as no surprise that the global marketing automation market is predicted to hit $25 billion by 2033. The same often holds true for marketing automation.

Guest Blog: The 3 Best Recruiting Automation Tools For 2018

Manner of Speaking

It’s unavoidable these days: stories about how artificial intelligence and automation are poised to transform the economy dominate the news. While AI and automation have been slowly penetrating the recruitment industry during the past decade, they’re set to break through in 2018.

2018 173

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Public Speaking: Automate, Automate, Automate

Great Public Speaking

antion antion antion seminar training presentation skills automation public speaking membership site Tom Antion public speakingPeople comment to me all the time, "Tom, your name shows up everywhere. How do you do it?" Basically I let my fingers do the talking.

The Future of Work Has Arrived with COVID-19 - Bank on Accelerated Rate of Automation (robots don't get sick)

Jane Genova: Speechwriter - Ghostwriter

Thus, pandemic-induced job uncertainty may boost the incentive for automation." No fools, the human workforce understands the grim implications even if employers indicate they will be implementing automation as a temporary fix. " robots are not susceptible to the virus.

2020 52

Unsubscribe: Ending email bullying is now automated

Jane Genova: Speechwriter - Ghostwriter

  Fortunately, there is now an automated way to exit this mess they created for us. Those organizations which obsessively transmit email communications (e.g. several times a day) likely have no idea they are damaging their brandname.

Public Speaking : AUTOMATE, AUTOMATE, AUTOMATE

Great Public Speaking

People comment to me all the time, "Tom, your name shows up everywhere. How do you do it?" Basically I let my fingers do the talking. I learned how to speed things up in my office by using technology. I can think up promotions and distribute them worldwide in a matter of minutes. When you learn how to harness that kind of power it is relatively easy to make your name show up in more and more places.

Famous Speech Friday: Lillian Gilbreth on the human side of automation

The Eloquent Woman

Today, when people are fretting about Amazon putting robots in place of cashiers at Whole Foods, and voice assistants are common productivity tools, we are still using the principles of humanizing automation that were first advanced by psychologist, engineer, and famous mom Lillian Gilbreth.

AI - Another Perspective

Jane Genova: Speechwriter - Ghostwriter

However, when they were conducted through automated decision-making systems (yes, think artificial intelligence) the age bias didn't prove out to be a factor in hiring.  One, as more recruitment is automated, age bias could actually become less. Two, aging workers should opt to apply for jobs in which the screening is primarily done through automation. Sometimes automation kicks in end-to-end.

2020 40

I can haz mad communication skillz…

More than PowerPoint...

Sadly, savvy job hunters must include the vile term “excellent communication skills” in their résumés …or risk being rejected by an automated résumé keyword scanner. The automated résumé keyword scanner is a nasty robot that scans your résumé before humans get a chance to review it.

Large Law Firms, Cookie Lovers, and Mom - Hold the High Tech

Jane Genova: Speechwriter - Ghostwriter

Automating tasks ranging from brief writing to responding to client questions cuts the number of billable hours. Also, smaller firms specializing in numbers-oriented practices such as estate planning tend to be early adopters of automation.

2020 52

Walmart Steps Up Customer Service with Human Touch

Jane Genova: Speechwriter - Ghostwriter

But, alongside that automation there has emerged a very personal service. Sure, Walmart has installed lots of self-service check-out robots. There you might be standing in a human-kind of check-out line or looking like you might be ready to check out.

2019 52

The End of Work - Microsoft News Leads the Way, Role of Human Being Being Reviewed

Jane Genova: Speechwriter - Ghostwriter

  Now we know: Knowledge kinds of work, not only production tasks, could be and would be automated. To survive COVID-19 fallout law firms will have to up the pace of automating tasks on the low end like document review and on the high end such as strategic planning for case management.

2020 56

Microsoft's MSN.Com Shifting from Human to AI News Editors

Jane Genova: Speechwriter - Ghostwriter

  Obviously, expect more organizations to follow Microsoft into automating editorial tasks. Recently, reports Geekwire , Microsoft's MSN.com terminated about 50 human editorial types to select news stories and headlines. They will be replaced by robots, that is, artificial intelligence.    MSN.com is the umbrella organization over Microsoft News. 

2020 43

Working in Media Means No Safe Harbor - 7,770 Jobs Lost in 2019

Jane Genova: Speechwriter - Ghostwriter

Soon enough coders could be put out of the street by the automation of that complex process. Ironically, they are the ones developing the programming for that kind of automation. Glam has turned to glum. There turns out to be no safe harbor when working in media.

2019 52

Using 360 Degree Feedback in Your Organization

SlideModel

Automating 360 Degree Feedback. In order to make the 360 degree feedback process more robust there is always room for automation. The question regarding whether or not to automate the 360 degree review mechanism can be difficult to answer.

2019 52

How Speakers, Authors and Thought Leaders Can Capture More Leads, Make More Connections and Close More Sales

Succeed Speaking

If you answered “False” to six or more of the statements above, sign up and watch this free video series with strategy after tip after demonstration showing you how to automate the ways you collect leads, connect with them and close each sale.

2012 142

Create a numbered list with shapes

PowerPoint Tips

Of course, it isn’t nearly as automated as SmartArt, so it requires some fiddling even after you create it, but I think you’ll like it. I recently saw an interesting slide that had a unique numbered list and I thought I’d show you how to create a numbered list with shapes.

Microsoft advises of a serious security vulnerability that can be transmitted via embedded fonts

PowerPoint Tips

Read the following pages at Microsoft’s site for an automated Fixit method and a manual, command line method: [link]. As of early November, 2011, Microsoft has provided notification of a serious security vulnerability that are transmitted via TrueType fonts. Office documents can include embedded fonts that automatically install themselves when the document is opened, so PowerPoint, Word and Excel files should be considered risky.

Font 131

[Podcast] What’s New (and working) in Social Media with Chris Tompkins

Speaker Launcher

22:24 To automate or not…that is the question. 23:58 What are good tools for monitoring and automation? Chris Tompkins, social media expert and CEO of the Go! Agency is back to tell us what’s new and working, in social media. Social media changes fast. So fast, in fact, that some of what Chris talked about only a year ago is already out of date. Chris drops by for an updated take on […].

2016 61

Robots - Of Course, You Should Be Territied

Jane Genova: Speechwriter - Ghostwriter

At Point72, Steve Cohen is overseeing automating the trader's golden gut. Proofreaders will be phased out when more traditionalists accept automated grammar checks. The robot threat really is that bad.

2017 52

Do you tell, teach, or train?

PowerPoint Tips

There might be some element of teaching in them — for example, you might want to teach a prospective customer about the need for a social media automation system before you go on to tell them why they should buy yours. What’s the difference between telling, teaching, and training?

2018 153

The Business of Social - What the Rest of Professional Services Already Knows, Law Firms Still Have to Figure Out

Jane Genova: Speechwriter - Ghostwriter

They are using automated marketing systems such as Hubspot for managing leads. The 200 law firms analyzed by Good2BSocial have become more aware of the importance of social networks. Surprisingly, many of them are even posting on Instagram.

2019 52

Speaking with integrity

PowerPoint Tips

A few days ago, I bought an expensive product, because it promised to help me promote my products in a new way and with some automation. I thought that the concept was good — and I still do. But once I got the product, I started reading the instructions.

2014 183

Why Customer Centricity Will Win You More Business (in 2020)

SlideModel

It’s a rather comprehensive metric that is: Easy-to-collect since there are plenty of automated tools for that. Customer centricity is a buzzword you can hardly escape these days.

2020 77

Year of COVID-19: April 17, 2020 (the future of work can leave you out)

Jane Genova: Speechwriter - Ghostwriter

Along the way, the functions could be automated. The risky move is afoot to reopen the economy. Since there are so many uncertainties about COVID-19, no one knows if that decision will result in a surge of infections and deaths. 

2020 52

Link text to an Excel cell to dynamically update data

PowerPoint Tips

Can you suggest a way to automate the process without having to punch it in a text box every month? Sudeep wrote me, “I need some help to update a slide containing a map with certain districts. I have the monthly sales turnover for these districts.

2014 165

Piano Stairs - Why messaging is important

Dahle Communication

Things have become automated for us. If you look at almost any statistic out there, America is not a very healthy nation.

2010 139

ToFu, MoFu and BoFu: 3 Sales Funnel Stages Explained

SlideModel

There are a number of digital marketing platforms that you can use to automate and manage sales through all three stages of ToFu, MoFu and BoFu. Many businesses use CRM (Customer Relationship Management) software for managing customers and even automating tasks for ToFu, MoFu and BoFu.

2020 52

GM Korea and Workers Playing Old-Line Game of Chicken

Jane Genova: Speechwriter - Ghostwriter

As a recent article in Th e Atlantic documented, more and more jobs are being eliminated by automation. On the one hand, GM Korea wants reduced labor costs. For two consecutive months sales have been down - significantly. On the other hand, workers want their bonuses.

2018 52

Systems to Help Scale Your Speaking Business with Taylorr Payne & Austin Grammon

Speaker Launcher

After working with clients of all sizes and partnering with a software company for the speaking industry, he and his business partners identified the desperate need for implementation, optimization, and automation of tools and technology offered in the present day for professional speakers.

ON THE ART OF FOLLOW-UP

Sandra Schrift - Executive Speech Coach

Use technology – to automate your follow-up process. Have you ever noticed that prospective clients/customers buy whenthey are ready, not when you are ready? So how do you know whento be “in front of them” when they are ready to buy? Rich Sloan of startupnation.com has these suggestions: • Build trust – promptly mail a handwritten note after your meeting. If you set an expectation, meet or exceed it. • Use a variety of mediums – is email marketing viable?Or Or direct mail postcards?

Inserting icons in PowerPoint 365

PowerPoint Tips

Zoom: Automates the creation of a menu summary slide that uses a zoom animation to link to other slides. If you have PowerPoint 365, by now you should have a major new feature, icons.

2017 149

My First Haircut In Covid-19 Time - May 15, 2020, Noonish (totally Twilight Zone)

Jane Genova: Speechwriter - Ghostwriter

What was completely new was a special automated gadget for tips. In Ohio, hair salons opened today. For too many, that's all they knew. That is, that salons had reopened.

2020 56

How Models Will Blow Up Manpower Demand in Finance, Maybe Law Too

Jane Genova: Speechwriter - Ghostwriter

Automating trades would consists of feeding in data which would interact with each other. Lawyers thinking about the automation of the traders' golden guts should become anxious about how their own practice areas could be captured in models.

2017 52

The End of Men? Not According to "Mullenix v. University of Texas at Austin"

Jane Genova: Speechwriter - Ghostwriter

  That erosion of male privilege is likely to get worse as automation continues to eliminate their jobs. Yet another gender bias lawsuit. This one is for alleged discrimination in compensation and it's filed by law professor Linda Mullenix at the University of Texas. 

2019 52

Why you present

PowerPoint Tips

Automation/animation of slides. I did a survey of my subscribers, asking them 3 questions. I think it’s fascinating to understand the variety of reasons why you present. I received 158 answers.

2016 139

Warren Buffett's Timing in Selling Shares of Wells Fargo

Jane Genova: Speechwriter - Ghostwriter

The sector is being disrupted by changing consumers, automation, upstart competition and the need to cut costs. All moves by superinvestor Warren Buffett are closely followed. Therefore, it's big news that he sold a small amount of his shares of distressed Wells Fargo.

2017 52

Your Honor, This Robot Is Entirely Innocent of Embezzlement

Jane Genova: Speechwriter - Ghostwriter

Steve Cohen's Point72 Asset Management is focusing on automating the best decision-making for investing. On Abovethelaw.com , lawyer-journalist Kathryn Rubino puts out there a quiz question: What is the oldest Wall Street law firm.

2017 52

Your Sales Cadence Made Easy

SpeakerSue Says...

And please do not think this isn’t about automating the process. You have a great product. But that doesn’t mean anyone will be persuaded to respond to your prospecting efforts. If your prospecting email is filled with how great your product is, how experienced you are and what you accomplished prior to covid-19, you can pretty much count on a quick delete. Why should anyone respond to your prospecting efforts? Because with you, they will be better off.

2020 40

Curation - Human Editors And Algorithms

Jane Genova: Speechwriter - Ghostwriter

  But this isn't the old "automation is taking our jobs" story. Some good news for human editors is that Snapshot, LinkedIn, Instagram, Apple and Twitter have projects requiring curation. You may have already seen help-wanted notices for those or related opportunities.

2015 65

Turn a presentation into a report or e-book

PowerPoint Tips

Word makes it fairly easy to automate this process. You might find it valuable to create a report or e-book from a presentation. While you may be familiar with creating handouts, you might want something longer or more structured.

2015 155

Walmart: Not Employer of Future for iGen, or the Over-40

Jane Genova: Speechwriter - Ghostwriter

In The Atlantic , Amy Merrick documents how that large retailer is galloping toward automation and outsourcing functions to companies which use gig workers. The automation part is obvious to anyone who even shops at Walmart infrequently.

2018 52

Deutsche Bank, et al. - Outplacement Providing "Woke" (since 1980s corporate downsizing in America)

Jane Genova: Speechwriter - Ghostwriter

Overall, the manpower needs of banking have been transformed by automation. Vivid is the memory of the unique carnage in the legal sector after the 2008 financial crash. Historic was the day Latham cut loose 440, including 190 lawyers.

2019 52