On Promoting Books

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He has been featured on CNN, The Wall Street Journal and the U.S. On Promoting Books Books do not sell themselves; people sell books. If your book fails to sell, you did not know your market. Review copies are the least expensive and most effective way to promote books. It is easier to promote one book twice than to write a new book. The secret to successful publishing is not to publish more and more books, but to effectively market those books already published.

Success Tips to Sparkling One-Sheets

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For a complete listing of elements, specific layout ideas and selling words, sign-up for the Speakers University class, which features Sheryl Roush, the one-sheet guru. Success Tips to Sparkling One-Sheets Who needs one: Speakers, trainers, facilitators, authors, coaches and consultants What it looks like: Think of your one-sheet as an expanded business card -- with all the selling space you WISH you had on your business card. These are typically full-color on two-sides of a standard 8.5