How Professional Speakers Can Get Big Visibility with Authentic Marketing Messages
MAY 4, 2009
Free talks and book signings are fun for the extrovert, but dont yield much unless you give at least six talks a month. Remember, to engage your audience and get action you need to include a signature file at the bottom of every email. Dont just taut yourself or your book; show some benefits of your service with a written concept statement such as "I help business people manifest their book dream." Should I brand my speaking business with a short book?