It’s about the audience

PowerPoint Tips

You’re always presenting for your audience. What type of presentation will give your audience the most value? Your content needs to be relevant to the needs and wants of your audience. No matter how valuable your content, if your audience won’t understand and remember it, it’s useless. It’s your job to engage the attention of your audience. Can you inspire your audience? Always think that your audience is saying, “So what?”

2019 153

Can your audience identify themselves?

Speak Schmeak

If you want to deliver a more meaningful and memorable message to your audiences—however you choose to speak it—reach out and let's schedule a time to chat about your needs! I had a revelation a couple of years ago.


Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Sawubona: See your audience

Manner of Speaking

I recently wrote a post for Presentation Guru on the importance of “seeing” your audience. Sawubona means, “I see … Continue reading → Audience Presentation Guru audience Orland Bishop Presentation public speaking SawubonaIt was based on the Zulu word sawubona. Zulu, or isiZulu, is one of South Africa’s official languages and is spoken by approximately 10 million people.

2018 116

What if we put the audience first?

Manner of Speaking

What if we stopped thinking of the audience as the number of seats filled? What if we started thinking about the audience as individuals who are giving us 15 minutes, 30 minutes, one hour of their time? Time that they … Continue reading → Audience audience Presentation public speaking

2017 186

Don’t blow it with your audience

Manner of Speaking

The graduates had taken their seats, the audience was settled in, the three-piece orchestra had just finished the last of its pieces. Everything … Continue reading → Delivery audience Microphone presentations public speakingLast week I attended the graduation ceremony for the class of a business school where I teach.

2017 197

Who Is Your Perfect Audience?

Speaker Launcher

Many of my readers have already honed in on their perfect audience. And Frank is all in on sales audiences. Defining your perfect audience is a crucial step in picking a lane. The post Who Is Your Perfect Audience? Emerging Speaker Rising Superstar Speaker Seasoned Speaker Speaking Business Strategy audience find your perfect audience perfect audience pick a lane speaker speaking engagement speaking gigs target audience target market Wealthy Speaker

2019 73

Your audience needs you - now

Speak Schmeak

Your audience needs your message and your solutions! Engaging the Audience Presenting for Humans Products Programs Taking Risks??What are you holding back on releasing to the world because you're still getting ready. to get ready. to get ready? ??Are

2020 130

What Bugs Your Audience

Professionally Speaking...

Sincerely, Your Audience. Luckily most of our audiences are too polite or professional to write such a letter but that doesn''t mean they don''t want to. Business audiences across the globe complain about the same presenter shortcomings, yet somehow we presenters don''t get the message. If our too-polite audience could tell us their concerns directly, what would they say? Presentation Feedback The Audience audience presentations Dear Presenter, You suck.

The Audience in Online Speaking

The Communication Blog

The following post was sent to the basic course list ( in response to a number of instructors explaining how they incorporated the live audience in an online public speaking course. Many (perhaps most), it seems, require the student to deliver the speech in front of a live audience which must be video scanned. If the aim of this requirement is to give the student practice in analyzing and adapting to an audience, it falls short.

Online 100

Intrigue your audience

PowerPoint Tips

If you can intrigue your audience, you will engage them and maintain their attention. ” What Sam Horn adds is a style that intrigues the audience, using questions and inviting the audience to imagine the solution. I’ve written about this as well, in a much older tip called “ Get your audience’s attention by adding anticipation.” Now, the audience wants to know what the 3 steps are.The empty circles are intriguing, yes?

2013 168

Six ways to hook the audience from the beginning

Manner of Speaking

You get one chance to make a good first impression, so you want to hook the audience with your opening words. An audience’s attention is usually at its highest just before you begin. And when the audience starts to disengage early, it is a challenge to win them back.

Connect with Your Virtual Audience – Use Compelling Touch Points

DeFinis Communications

Giving a great virtual presentation is all about connecting with your audience, right? One way to increase engagement and connect with your virtual audience is to craft compelling touch points into every presentation. They are the secret sauce of audience involvement.

2020 130

10 Webinar Tips That Will Keep Your Audience Engaged

Presentation Guru

Wouldn’t it be great if you could grab and hold your audience’s attention through-out the webinar? … The post 10 Webinar Tips That Will Keep Your Audience Engaged first appeared on Presentation Guru.

2020 76

Information doesn't excite your audience

Speak Schmeak

He told me he''s afraid that if he doesn''t give enough information, the audience won''t be as excited as he is. Information has never excited an audience, I''m sorry to say. All information does is overwhelm your audience. What''s the best way to make sure you''re not overwhelming the audience? If you do your job, and the audience is engaged, intrigued and inspired, they will seek you out for more.

2014 192

Sawubona: ‘See’ Your Audience

Presentation Guru

… Understand your Audience Audience Connection featured Understand your audienceAccording to the popular adage, “seeing is believing.” In other words, if you see something yourself, you will believe it to be real or true, even if the existence of that thing was unexpected. This idea that I have to see it to believe it stretches from ancient history to modern times.…

2018 49

How to Attract Your Perfect Audience

Speaker Launcher

There are two steps to her approach that you should also keep in mind as a speaker who is looking to attract your perfect audience. The post How to Attract Your Perfect Audience appeared first on Jane Atkinson. Speaking Business Strategy find your perfect audience ideal client saying no Working with ClientsSinger Arianna Grande broke off her engagement to actor Pete Davidson, and instead of saying, “Goodbye, you goofball,” she said, “Thank you. Next!”

2019 75

How to Encourage Audience Engagement and Follow-Up Questions

Presentation Guru

… Uncategorised Understand your Audience Events featured Hook your Audience Presentation Delivery read Technical Problems Understand your audience

2019 60

Your Audience’s Audience

Duarte Blog

In 2006, Microsoft CEO Steve Ballmer stood in front of an audience of software developers and thanked them for building applications that run on Windows. Fast forward to June 18 of this year, when Ballmer stood in front of an audience of reporters and bloggers to announce the launch of Surface , Microsoft’s new tablet PC. When you watch the presentation , you’ll notice that the entire production—from the messaging to the staging—was choreographed with both audiences in mind.

How to Really Craft Audience-Centric Presentations

Duarte Blog

That’s excellent life-advice, and it can also help you when you’re trying to write an audience-centric presentation. If you put the effort into considering your audience (a.k.a. The post How to Really Craft Audience-Centric Presentations appeared first on Duarte. Audience Engagement Presentations TipsThere’s a saying, “people don’t care what you know until they know how much you care.”

2018 78

Presentation Barriers: Audience Attitudes

Professionally Speaking...

To end this series, I want to look at how audience attitudes can also create presentation barriers for the speaker. The proper preparation for any presentation is analyzing our audience -- their existing knowledge of the topic, how they feel about it and what they need to know to make the information relevant to them. So our job is to try and get inside the minds of the audience. APATHY It's easy to take offense at disinterest from the audience.

Enchanting Your Audience

Professionally Speaking...

APPLICATION: Do your homework and uncover the needs of your audience before you even start creating your presentation. Rehearse adequately so you are comfortable with what you're going to say and can focus on interacting with the audience. If you need a little extra help enchanting your next audience -- and who doesn't -- go get Kawasaki's book and take your enchantment quotient to a new level.

A Guide to Mastering Overcoming Audience Resistance

Duarte Blog

The audience is. The post A Guide to Mastering Overcoming Audience Resistance appeared first on Duarte. Audience Delivery Message Presentations audience presentation ResistanceWhen you walk into a room as a presenter, it’s easy to feel as if you’re the central figure: You’re up front, and people came to hear you. In reality, though, you’re not the star of the show. It’s in their power to embrace—or reject—your ideas. You’re presenting because you need them to [.]

2018 63

Drowning your audience? Try these 3 livesavers.

Speak Schmeak

And these comments come with an exasperated tone and a clear disappointment in the audience, that the audience is just too clueless to understand without lots of lecturing. We speak over our audiences'' heads, we give far too much detail, and we pack our presentations so full of information that our audiences leave numb and slack-jawed from the mental barrage. What does the audience really need, want and care about?

2014 198

Is your audience suffering an engagement drought?

Speak Schmeak

For speakers, there are also many, many ways to achieve your goal of engaging an audience. Give your audience lots of activities to do in pairs and groups and get them to report back their results and solutions. Tell stories that illustrate your points so that your audience can apply your concepts to real-life situations. Ask a lot of questions and listen to your audiences'' stories to help them discover how their experiences tie into your main points.

2015 181

How to Really Craft Audience-Centric Presentations

Duarte Blog

That’s excellent life-advice, and it can also help you when you’re trying to write an audience-centric presentation. If you put the effort into considering your audience (a.k.a. Your audience is not you. I find it helpful to print out this “Audience Needs Map” as I’m writing a presentation. What is Your Audience Like? . Statistics are a great place to begin exploring the make-up of your audience. Why is Your Audience Here?

2018 82

What to do when you’re losing your audience

Speaking about Presenting

Your audience’s attention will fade over time unless you take specific steps to keep them engaged. Here’s a graph showing the attention of university students during a 50 minute lecture – where the lecturer lost his audience (Reference: Hartley J and Davies I “Note taking: A critical review” Programmed Learning and Educational technology, 1978,15, 207-224). Here’s what happened – the lecturer stumbled upon the audience’s Attention Reset Button. Audience

2011 219

resonate: Present Visual Stories that Transform Audiences

Manner of Speaking

Nancy Duarte’s latest work, resonate: Present Visual Stories that Transform Audiences is such a book. The book’s tagline, “Present Visual Stories that Transform Audiences&# , gives a clue to two themes that Nancy emphasizes throughout the book: (1) stories convey meaning; and (2) the audience is the hero. We should take the audience on a journey from what is to what could be. Get to Know the Hero — The hero, of course, is the audience.

Visual 165

Active Listening and the Art of Engaging your Audience


As a presenter, one of the hardest things to master is to engage your audience in a manner that focuses on your message, absorbs the information, and responds thoughtfully. In the era of smartphones and short attention spans, engaging your audience can be harder than ever.

Playing with audience perceptions of size

The Presenter's Blog

By arranging terms in a sequence of increasing strength, the audience finds themselves looking at the topic through a telescope; they put their eye to the small end and see the subject matter magnified out of the big end. By starting with the most dramatic term and then running the sequence backwards you effectively place your audience’s eye to the big end of the telescope and have them perceive the subject radically reduced. by Peter Watts. Size is relative to the words you use.

2013 183

Six Ways To Manage Audience Expectations

Professionally Speaking...

As a speaker, you will always deal with audience expectations. They come in a variety of shapes and sizes, but they're always the lens through which the audience hears, interprets and values your message. Sometimes audience expectations can be downright wanting to master a new skill in a way-too-short time frame or expecting information that is not yet available for release. Here is an integrated approach to managing any audience's expectations.

Finding the Right Presentation Metaphors for Your Audience

Duarte Blog

But often it takes a little something more to engage an audience. The post Finding the Right Presentation Metaphors for Your Audience appeared first on Duarte. Audience Presentations Storytelling audience Big Idea HBR Idea ideas metaphor metaphors presentation storytellingWhen trying to persuade people to think and act differently, we study their wants and needs, what they care about, what keeps them up at night.

2018 63

Why your audience isn't participating

Speak Schmeak

One of the quickest ways to lose your audience is to pretend to want participation, but not really invite it. I love asking my audience questions. In a recent presentation, I asked my audience if they've ever regretting not speaking up when they had something to say. The first question doesn't give the audience an opportunity to answer, beyond nodding their heads and responding internally. This question assumes everyone in the audience has had the same experience.

6 Ways To Counteract Your Audience's Short Attention Span

Professionally Speaking...

We’ve known for some time that we need to capture our audience’s attention quickly and work hard to keep it by presenting our information in an engaging manner. If the audience is talking it’s much harder for them to dis-engage. Ask yourself, “What does my audience really need to know about my topic?” These smaller segments will make it easier for your audience to follow and increase the likelihood they’ll stay engaged.

2016 100

10 Ways to Interact With Audience Members While You Present

Duarte Blog

Presentation expert Clif Atkinson tells a great story about a 2009 education conference where two speakers got very different reactions from their audiences. All this to say that audience participation isn’t necessarily a good thing. What you’re aiming for isn’t just participation for the sake of participation, but an interaction that gets the audience closer to embracing your ideas. How to Interact With Audience Members During a Presentation.

2017 79

Presentation Tip: Actively Listen to Your Audience

Professionally Speaking...

The savvy presenter knows that practicing active listening skills is a powerful way to engage an audience. you might have prepared a lot of information which you feel compelled to deliver to the audience, leaving little time for others' opinions. If any of those scenarios sound familiar, stop a moment and consider the benefits of actively listening to your audience: lets you know if the audience understands your message as they feed back questions or thoughts about what you've said.

2010 162

Does your audience feel welcome?

Speak Schmeak

When your audience members arrive, do they feel welcome? Do you introduce yourself to some audience members so you know a few people's names and can refer back to them during the presentation? Do you make an effort to learn something about your audience in general so you can incorporate relevant and customized information into your talk? How do you make the audience feel special, like you're there just for them, like you're thrilled to finally meet them?

If You Don’t Understand What the Audience Wants…

Presentation Guru

If you don’t understand what the audience wants, you can’t be relevant. … Speakers Understand your Audience Audience Connection Elsewhere on the Web Quotations Understand you audienceIf you can’t be relevant, you won’t be interesting. If you aren’t interesting, you won’t be heard. If you’re not heard, you’ll be forgotten. If you’re forgotten, you’re done.

2018 60

Using Humour When Speaking to a Foreign Audience

Manner of Speaking

One of the tips that I mentioned in that post was the importance of using humour carefully when addressing an audience of non-native speakers. A few people have asked whether I had an example of a situation when humour worked well when speaking to a predominantly foreign audience. The Iranians in the audience very much appreciated the effort. Well, to my delight (and relief), the audience burst out into laughter.

2012 185

Don't revere your audience

Speak Schmeak

You don't need to revere your audience. Revering the topic so much that your presentation is 110% earnest and serious will just bum out your audience. Make sure the humor is universal enough that the audience can relate to you. 2) Find humor in other areas of your presentation In the instance where you are not someone who has experienced what your audience is going through, don't insult them by pretending to be "in" on the joke.

How to Master Audience Engagement When You Present

Duarte Blog

Don’t panic, but if you want to engage your audience in a presentation, you have about 30 seconds to make it happen. Over the years, Duarte’s studied thousands of effective presentations that have kept audiences engaged, engrossed, and even on the edge of their seats. Structure your Presentation to Keep the Audience Engaged. The most crucial step in engaging your audience is taken before your presentation begins, as you’re planning it. Segment the Audience.

What Can Your Audience Absorb?

Professionally Speaking...

When we prepare a presentation, in our enthusiasm for and expertise in our topic, we often disregard our audience's capacity to absorb information. Instead of dazzling our audiences with our knowledge and depth of understanding, and motivating them to buy into our message, too frequently we create audience confusion and overload. WHAT AFFECTS AUDIENCE ABSORPTION? Other variables that affect audience absorption are: Rate of Speech.

Malcolm Gladwell on Connecting with an Audience

Presentation Guru

… Authenticity Charisma Role Models Speakers Stories Audience Connection Being Authentic featuredYou know who he is. He’s the zeitgeist-shaping author of such popular classics as Outliers, The Tipping Point and Blink. He’s popularised performance psychology and brought millions of readers to consider such fundamental human questions as: Q.What’s the difference between Bill Gates and me?

2018 57

How To Close A Speech That Brings Your Audience To Their Feet

Matt Eventoff

You’ve engaged your audience from the beginning of your presentation. There’s no question; the majority of your audience agrees with what you’re saying. How did your audience go from edge-of-your-seat to almost asleep? It’s the final impression you leave with your audience. One of my favorites techniques, however, is using a call to action because the closing of a speech is your chance to motivate your audience.

2014 187