Why Customer Centricity Will Win You More Business (in 2020)

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Even if we circle back in time to the pre-digital era, we can still spot how customer-centric culture (aka building things for the customer ) was driving some companies to success and leaving others in the dust. But their customers were already eyeing digital cameras. While early digital cameras shot lower-quality photos, they were way more convenient and provided the pictures instantly. To accomplish the latter, we love using the Net Promoter Score.

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